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Country Report

Luxury Timepieces in

Luxury Timepieces in Russia

19 pages, Feb 2018

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Economic stabilisation is slow to affect consumer behaviour

Luxury timepieces are one of the main indicators of social status among men, and are gaining popularity among women for the same reason. On the other hand, sales of luxury timepieces will be negatively affected by the shrinking consumer base.

Consumer mix

Timepieces are among the few accessories, apart from cufflinks, considered suitable for businessmen in Russia. They wear watches as a status symbol and to express themselves, rather than for practical reasons.

Tourists help growth

Luxury timepieces are among the most popular items for foreign buyers alongside luxury jewellery. Many consumers come from China.

COMPETITIVE LANDSCAPE

Preferences in luxury timepieces

Swiss-made watches account for the largest share of luxury timepieces sold in Russia and enjoy the strong country-of-origin effect. Swiss watches have a strong reputation built on heritage and exclusivity.

Leading brands

In 2016, the biggest umbrella brand name was Omega. The brand enjoys a high retail value share due to having affordable luxury collections as well as much higher-end pieces.

Marketing strategy

Luxury timepieces is mostly promoted in magazines targeted towards specific income groups and genders. Some brands improve their brand image and consumer awareness through the advertisement of their jewellery products.

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Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Luxury Timepieces industry in Russia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Luxury Timepieces industry in Russia, our research will save you time and money while empowering you to make informed, profitable decisions.

The Luxury Timepieces in Russia market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Luxury Timepieces in Russia?
What are the major brands in Russia?
How dynamic is the growth of Luxury Timepieces internet sales?
What is driving growth?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply function

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Luxury Timepieces in Russia - Category analysis

HEADLINES

PROSPECTS

Economic stabilisation is slow to affect consumer behaviour

Consumer mix

Tourists help growth

COMPETITIVE LANDSCAPE

Preferences in luxury timepieces

Leading brands

Marketing strategy

CATEGORY DATA

Table 1 Sales of Luxury Timepieces by Category: Value 2012-2017
Table 2 Sales of Luxury Timepieces by Category: % Value Growth 2012-2017
Table 3 NBO Company Shares of Luxury Timepieces: % Value 2012-2016
Table 4 LBN Brand Shares of Luxury Timepieces: % Value 2013-2016
Table 5 Distribution of Luxury Timepieces by Format: % Value 2012-2017
Table 6 Forecast Sales of Luxury Timepieces by Category: Value 2017-2022
Table 7 Forecast Sales of Luxury Timepieces by Category: % Value Growth 2017-2022

Luxury Goods in Russia - Industry Overview

EXECUTIVE SUMMARY

Factors benefiting luxury goods

Improved economic situation and increased tourism

Expansion of established brands

Limited increase for internet retailers

Luxury goods is highly dependent on economic growth

MARKET INDICATOR

Table 8 Number of High Net Worth Individuals (HNWI): 2012-2017

MARKET DATA

Table 9 Sales of Luxury Goods by Category: Value 2012-2017
Table 10 Sales of Luxury Goods by Category: % Value Growth 2012-2017
Table 11 Inbound Receipts for Luxury Goods by Country of Origin: Value 2013-2017
Table 12 NBO Company Shares of Luxury Goods: % Value 2012-2016
Table 13 LBN Brand Shares of Luxury Goods: % Value 2013-2016
Table 14 Distribution of Luxury Goods by Format and Category: % Value 2017
Table 15 Forecast Sales of Luxury Goods by Category: Value 2017-2022
Table 16 Forecast Sales of Luxury Goods by Category: % Value Growth 2017-2022

Megatrends

Country Report

Luxury Timepieces in Russia

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Economic stabilisation is slow to affect consumer behaviour

Consumer mix

Tourists help growth

COMPETITIVE LANDSCAPE

Preferences in luxury timepieces

Leading brands

Marketing strategy

Overview

Why buy this report?

Samples (FAQs about samples):

Want to find out more about this report?

Table of Contents

Luxury Timepieces in Russia - Category analysis

HEADLINES

PROSPECTS

Economic stabilisation is slow to affect consumer behaviour

Consumer mix

Tourists help growth

COMPETITIVE LANDSCAPE

Preferences in luxury timepieces

Leading brands

Marketing strategy

CATEGORY DATA

Luxury Goods in Russia - Industry Overview

EXECUTIVE SUMMARY

Factors benefiting luxury goods

Improved economic situation and increased tourism

Expansion of established brands

Limited increase for internet retailers

Luxury goods is highly dependent on economic growth

MARKET INDICATOR

MARKET DATA

SOURCES

Why buy this report?

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