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Country Report

Luxury Timepieces in

Luxury Timepieces in Russia

15 pages, Feb 2019

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Category revives despite gloomy economic conditions

In 2018, luxury timepieces continued to register positive retail current value growth. In 2015, growth in the category was negatively affected by weakness in the economy and reduced purchasing power particularly among consumers in the middle class segment, who mostly stopped purchasing luxury goods items.

Women’s timepieces generates better performance

Historically, luxury timepieces were considered symbols of high status and wealth in Russia, and popular among affluent men. However, over the last two years of the review period, women’s timepieces outperformed men’s timepieces in both retail current value and retail volume terms, for a number of key reasons.

COMPETITIVE LANDSCAPE

Famous brands lead the category

Well-known luxury timepieces brands remained the best performers in 2018 and Mercury Group’s Rolex the leader. Other top brands included Omega, Audemars Piguet, Cartier, Ulysse Nardin and Patek Philippe.

Innovation a key driver of value sales

During the period of weakness in the economy, new product launches became the main driver of value sales. Consumers became increasingly picky and more demanding, which was reflected in leading players’ increasing efforts to introduce new collections to support value sales.

Connectivity increases brands’ involvement in social media

Due to steadily growing internet usage and increasing connectivity, leading companies focused more on promoting their brands on the internet and through social media channels. In recent years, there was an increase in advertisements featuring celebrities and popular Instagram and YouTube bloggers as brand ambassadors.

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Overview

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Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Luxury Timepieces industry in Russia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Luxury Timepieces industry in Russia, our research will save you time and money while empowering you to make informed, profitable decisions.

The Luxury Timepieces in Russia market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Luxury Timepieces in Russia?
What are the major brands in Russia?
How dynamic is the growth of Luxury Timepieces internet sales?
What is driving growth?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply function

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Luxury Timepieces in Russia - Category analysis

HEADLINES

PROSPECTS

Category revives despite gloomy economic conditions

Women’s timepieces generates better performance

COMPETITIVE LANDSCAPE

Famous brands lead the category

Innovation a key driver of value sales

Connectivity increases brands’ involvement in social media

CATEGORY DATA

Table 1 Sales of Luxury Timepieces by Category: Value 2013-2018
Table 2 Sales of Luxury Timepieces by Category: % Value Growth 2013-2018
Table 3 NBO Company Shares of Luxury Timepieces: % Value 2013-2017
Table 4 LBN Brand Shares of Luxury Timepieces: % Value 2014-2017
Table 5 Distribution of Luxury Timepieces by Format: % Value 2013-2018
Table 6 Forecast Sales of Luxury Timepieces by Category: Value 2018-2023
Table 7 Forecast Sales of Luxury Timepieces by Category: % Value Growth 2018-2023

Luxury Goods in Russia - Industry Overview

EXECUTIVE SUMMARY

High economic uncertainty limits growth

Increase in tourist flows and tax-free launch contribute to sales growth

International brands confidently penetrate

Economic difficulties determine shrinking distribution

Prospects remain volatile

MARKET INDICATORS

Table 8 Number of High Net Worth Individuals (HNWI): 2013-2018

MARKET DATA

Table 9 Sales of Luxury Goods by Category: Value 2013-2018
Table 10 Sales of Luxury Goods by Category: % Value Growth 2013-2018
Table 11 Inbound Receipts for Luxury Goods by Country of Origin: Value 2013-2018
Table 12 NBO Company Shares of Luxury Goods: % Value 2013-2017
Table 13 LBN Brand Shares of Luxury Goods: % Value 2014-2017
Table 14 Distribution of Luxury Goods by Format and Category: % Value 2018
Table 15 Forecast Sales of Luxury Goods by Category: Value 2018-2023
Table 16 Forecast Sales of Luxury Goods by Category: % Value Growth 2018-2023

Megatrends

Country Report

Luxury Timepieces in Russia

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Category revives despite gloomy economic conditions

Women’s timepieces generates better performance

COMPETITIVE LANDSCAPE

Famous brands lead the category

Innovation a key driver of value sales

Connectivity increases brands’ involvement in social media

Overview

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Samples (FAQs about samples):

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Table of Contents

Luxury Timepieces in Russia - Category analysis

HEADLINES

PROSPECTS

Category revives despite gloomy economic conditions

Women’s timepieces generates better performance

COMPETITIVE LANDSCAPE

Famous brands lead the category

Innovation a key driver of value sales

Connectivity increases brands’ involvement in social media

CATEGORY DATA

Luxury Goods in Russia - Industry Overview

EXECUTIVE SUMMARY

High economic uncertainty limits growth

Increase in tourist flows and tax-free launch contribute to sales growth

International brands confidently penetrate

Economic difficulties determine shrinking distribution

Prospects remain volatile

MARKET INDICATORS

MARKET DATA

SOURCES

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