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Country Report

Luxury Writing Instruments and Stationery in

Luxury Writing Instruments and Stationery in Indonesia

Jan 2021

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

2020 IMPACT

Diminished gifting opportunities hits luxury writing instruments and stationery hard

Sales of luxury writing instruments and stationery declined substantially over the course of 2020 as demand for all types of products within the category fell heavily under pressure caused by the COVID-19 pandemic. One of the main factors that compromised category growth during the year was the severe diminishment of gifting opportunities.

Absence of foreign tourists another negative factor suppressing demand

With Indonesia’s borders closed to foreigners for much of the year, the absence of foreign tourists in the country was another factor putting pressure on demand for luxury writing instruments and stationery in 2020. Many of the products in the category are considered ideal gifts among foreigners looking to purchase something unique and individual for friends and family back home to be gifted upon their return.

Huge shift towards e-commerce as category products lend themselves to online sales

A major shift towards e-commerce was seen in the distribution of luxury writing instruments and stationery during 2020. Unlike most categories of personal luxury, many of the products categorised under luxury writing instruments and stationery lend themselves to e-commerce.

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Overview

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Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Luxury Writing Instruments and Stationery industry in Indonesia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Luxury Writing Instruments and Stationery industry in Indonesia, our research will save you time and money while empowering you to make informed, profitable decisions.

The Luxury Writing Instruments and Stationery in Indonesia market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Luxury Writing Instruments and Stationery in Indonesia?
What are the major brands in Indonesia?
How dynamic is the growth of Luxury Writing Instruments and Stationery internet sales?
What is driving growth?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply function

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Luxury Writing Instruments and Stationery in Indonesia - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Diminished gifting opportunities hits luxury writing instruments and stationery hard

Absence of foreign tourists another negative factor suppressing demand

Huge shift towards e-commerce as category products lend themselves to online sales

RECOVERY AND OPPORTUNITIES

A slow and difficult recovery expected for luxury writing instruments and stationery

The return of gifting opportunities likely to spur demand

The opening of international borders set to be positive for category sales

CATEGORY DATA

Table 1 Sales of Luxury Writing Instruments and Stationery: Value 2015-2020
Table 2 Sales of Luxury Writing Instruments and Stationery: % Value Growth 2015-2020
Table 3 NBO Company Shares of Luxury Writing Instruments and Stationery: % Value 2015-2019
Table 4 LBN Brand Shares of Luxury Writing Instruments and Stationery: % Value 2016-2019
Table 5 Distribution of Luxury Writing Instruments and Stationery by Format: % Value 2015-2020
Table 6 Forecast Sales of Luxury Writing Instruments and Stationery: Value 2020-2025
Table 7 Forecast Sales of Luxury Writing Instruments and Stationery: % Value Growth 2020-2025

Luxury Goods in Indonesia - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on luxury goods

COVID-19 country impact

Company response

Retailing shift

What next for luxury goods?

MARKET INDICATORS

Table 8 Number of High Net Worth Individuals (HNWI): 2015-2020

MARKET DATA

Table 9 Sales of Luxury Goods by Category: Value 2015-2020
Table 10 Sales of Luxury Goods by Category: % Value Growth 2015-2020
Table 11 Inbound Receipts for Luxury Goods by Country of Origin: Value 2015-2020
Table 12 NBO Company Shares of Luxury Goods: % Value 2015-2019
Table 13 LBN Brand Shares of Luxury Goods: % Value 2016-2019
Table 14 Distribution of Luxury Goods by Format and Category: % Value 2020
Table 15 Forecast Sales of Luxury Goods by Category: Value 2020-2025
Table 16 Forecast Sales of Luxury Goods by Category: % Value Growth 2020-2025

Megatrends

Country Report

Luxury Writing Instruments and Stationery in Indonesia

New Report Guarantee

Executive Summary

New Report Guarantee

2020 IMPACT

Diminished gifting opportunities hits luxury writing instruments and stationery hard

Absence of foreign tourists another negative factor suppressing demand

Huge shift towards e-commerce as category products lend themselves to online sales

Overview

Why buy this report?

Samples (FAQs about samples):

Want to find out more about this report?

Table of Contents

Luxury Writing Instruments and Stationery in Indonesia - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Diminished gifting opportunities hits luxury writing instruments and stationery hard

Absence of foreign tourists another negative factor suppressing demand

Huge shift towards e-commerce as category products lend themselves to online sales

RECOVERY AND OPPORTUNITIES

A slow and difficult recovery expected for luxury writing instruments and stationery

The return of gifting opportunities likely to spur demand

The opening of international borders set to be positive for category sales

CATEGORY DATA

Luxury Goods in Indonesia - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on luxury goods

COVID-19 country impact

Company response

Retailing shift

What next for luxury goods?

MARKET INDICATORS

MARKET DATA

DISCLAIMER

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

SOURCES

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