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Country Report

Luxury Writing Instruments and Stationery in

Luxury Writing Instruments and Stationery in Indonesia

13 pages, Feb 2018

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

High level of fragmentation

Luxury writing instruments and stationery is highly fragmented, with only a small number of very wealthy people continuing to purchase products in this area. In this digital era, owning a luxury pen is rare and therefore unique and valuable.

Availability of domestic brands remains limited

Over the next five years, it is expected that this trend will continue. The digital era shapes how we think and work as owning such a rare and exclusive pen can be satisfying for rich consumers.

Growth potential for luxury writing instruments and stationery players

Although the area remains very fragmented, changing consumer purchasing reasons could be a growth driver. Exclusivity and rarity is one of the characteristics that attracts consumers, therefore increasing their likelihood to purchase luxury writing instruments.

COMPETITIVE LANDSCAPE

Montblanc continues to lead sales

Montblanc continues to post significant growth, benefiting from its longstanding presence in Indonesia. Consumer awareness of this brand is strong due to widespread availability in major bookstores such as Gramedia.

International brands dominate

During the review period, no domestic brands offered luxury writing instruments or stationery products. The majority of products are offered by international brands, especially Montblanc, which continues to thrive.

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Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

Samples (FAQs about samples):

Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Luxury Writing Instruments and Stationery industry in Indonesia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Luxury Writing Instruments and Stationery industry in Indonesia, our research will save you time and money while empowering you to make informed, profitable decisions.

The Luxury Writing Instruments and Stationery in Indonesia market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Luxury Writing Instruments and Stationery in Indonesia?
What are the major brands in Indonesia?
How dynamic is the growth of Luxury Writing Instruments and Stationery internet sales?
What is driving growth?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply function

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Luxury Writing Instruments and Stationery in Indonesia - Category analysis

HEADLINES

PROSPECTS

High level of fragmentation

Availability of domestic brands remains limited

Growth potential for luxury writing instruments and stationery players

COMPETITIVE LANDSCAPE

Montblanc continues to lead sales

International brands dominate

CATEGORY DATA

Table 1 Sales of Luxury Writing Instruments and Stationery: Value 2012-2017
Table 2 Sales of Luxury Writing Instruments and Stationery: % Value Growth 2012-2017
Table 3 NBO Company Shares of Luxury Writing Instruments and Stationery: % Value 2012-2016
Table 4 LBN Brand Shares of Luxury Writing Instruments and Stationery: % Value 2013-2016
Table 5 Distribution of Luxury Writing Instruments and Stationery by Format: % Value 2012-2017
Table 6 Forecast Sales of Luxury Writing Instruments and Stationery: Value 2017-2022
Table 7 Forecast Sales of Luxury Writing Instruments and Stationery: % Value Growth 2017-2022

Luxury Goods in Indonesia - Industry Overview

EXECUTIVE SUMMARY

Positive outlook for luxury goods in Indonesia

Economic growth boosting sales of luxury goods

International brands leading sales

Luxury internet retailing adding new dynamism

Luxury goods expected to post steady growth

MARKET INDICATORS

Table 8 Number of High Net Worth Individuals (HNWI): 2012-2017

MARKET DATA

Table 9 Sales of Luxury Goods by Category: Value 2012-2017
Table 10 Sales of Luxury Goods by Category: % Value Growth 2012-2017
Table 11 Inbound Receipts for Luxury Goods by Country of Origin: Value 2013-2017
Table 12 NBO Company Shares of Luxury Goods: % Value 2012-2016
Table 13 LBN Brand Shares of Luxury Goods: % Value 2013-2016
Table 14 Distribution of Luxury Goods by Format and Category: % Value 2017
Table 15 Forecast Sales of Luxury Goods by Category: Value 2017-2022
Table 16 Forecast Sales of Luxury Goods by Category: % Value Growth 2017-2022

Megatrends

Country Report

Luxury Writing Instruments and Stationery in Indonesia

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

High level of fragmentation

Availability of domestic brands remains limited

Growth potential for luxury writing instruments and stationery players

COMPETITIVE LANDSCAPE

Montblanc continues to lead sales

International brands dominate

Overview

Why buy this report?

Samples (FAQs about samples):

Want to find out more about this report?

Table of Contents

Luxury Writing Instruments and Stationery in Indonesia - Category analysis

HEADLINES

PROSPECTS

High level of fragmentation

Availability of domestic brands remains limited

Growth potential for luxury writing instruments and stationery players

COMPETITIVE LANDSCAPE

Montblanc continues to lead sales

International brands dominate

CATEGORY DATA

Luxury Goods in Indonesia - Industry Overview

EXECUTIVE SUMMARY

Positive outlook for luxury goods in Indonesia

Economic growth boosting sales of luxury goods

International brands leading sales

Luxury internet retailing adding new dynamism

Luxury goods expected to post steady growth

MARKET INDICATORS

MARKET DATA

SOURCES

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