Euromonitor International
- Item successfully added to cart!
  
  Your cart is empty
  
  Check Out View Cart

Country Report

Luxury Writing Instruments and Stationery in

Luxury Writing Instruments and Stationery in the United Kingdom

14 pages, Mar 2018

US$990

Add to cart Pay by invoice

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Increasing reliance on digital devices limit sales

Consumers are expected to increasingly opt to organise their lives and communicate using digital devices, such as smartphones and tablets, in the coming years. As such, sales of luxury writing instruments and stationery will become increasingly reliant on gift and aspirational purchases.

Heritage and high profile brands will drive aspirational purchases

Aspirational purchases are expected to involve the purchase of heritage or high profile brands, such as Montblanc and Louis Vuitton, but also brands that are able to offer high quality and a British identity, such as Smythson and Aspinal of London, both of which offer a taste of British luxury lifestyle. Other affordable luxury brands, such as Kate Spade and House of Holland, are also likely to move into stationery, as an add-on to their brand lines, enabling them to target millennials who enjoy the brand’s identity and to whom products, such as notebooks, may be a novelty gift or an outlet for creativity.

Traditional retailing channels remain important

The distribution channels for luxury writing instruments are considered important by operators in the UK, in terms of controlling and preserving the high image of their products and avoiding consumers’ downgrading to non-luxury products. Traditional retail stores located in city centres represent one of the most important channels for luxury writing instruments in the country, while specialised luxury accessories outlets play an important role in luxury stationery.

COMPETITIVE LANDSCAPE

Montblanc retains an unassailable lead

Montblanc is the clear leader in luxury writing instruments and stationery in the country, followed some distance behind by Louis Vuitton in 2017. Other major players include Smythson of Bond Street and ST Dupont.

Wide range of marketing activities used to promote this category

The key marketing tool used by most luxury goods retailers in this category are in-store representatives who provide pre-sales assistance. Almost all luxury retailers also make use of their respective websites to inform consumers of any new products.

Luxury writing instruments convey personal style

All of the leading players offer a wide range of products and designs, which can often be personalised to suit an individual’s style. Some consumers really enjoy buying and using luxury writing instruments as this helps them portray a personal style and high-end image.

Files are delivered directly into your account within a few minutes of purchase.

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

Samples (FAQs about samples):

Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Luxury Writing Instruments and Stationery industry in United Kingdom with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Luxury Writing Instruments and Stationery industry in United Kingdom, our research will save you time and money while empowering you to make informed, profitable decisions.

The Luxury Writing Instruments and Stationery in United Kingdom market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Luxury Writing Instruments and Stationery in United Kingdom?
What are the major brands in United Kingdom?
How dynamic is the growth of Luxury Writing Instruments and Stationery internet sales?
What is driving growth?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply function

Want to find out more about this report?

Request more information

Luxury Writing Instruments and Stationery in the United Kingdom - Category analysis

HEADLINES

PROSPECTS

Increasing reliance on digital devices limit sales

Heritage and high profile brands will drive aspirational purchases

Traditional retailing channels remain important

COMPETITIVE LANDSCAPE

Montblanc retains an unassailable lead

Wide range of marketing activities used to promote this category

Luxury writing instruments convey personal style

CATEGORY DATA

Table 1 Sales of Luxury Writing Instruments and Stationery: Value 2012-2017
Table 2 Sales of Luxury Writing Instruments and Stationery: % Value Growth 2012-2017
Table 3 NBO Company Shares of Luxury Writing Instruments and Stationery: % Value 2012-2016
Table 4 LBN Brand Shares of Luxury Writing Instruments and Stationery: % Value 2013-2016
Table 5 Distribution of Luxury Writing Instruments and Stationery by Format: % Value 2012-2017
Table 6 Forecast Sales of Luxury Writing Instruments and Stationery: Value 2017-2022
Table 7 Forecast Sales of Luxury Writing Instruments and Stationery: % Value Growth 2017-2022

Luxury Goods in the United Kingdom - Industry Overview

EXECUTIVE SUMMARY

Steady growth of luxury goods in the UK

Changing demand from consumers of luxury goods

Luxury car and hotel players dominate luxury goods

Non-grocery specialists remains the leading channel while online retailing makes headway

Luxury goods set to see solid forecast period growth, despite uncertainty around Brexit

MARKET INDICATORS

Table 8 Number of High Net Worth Individuals (HNWI): 2012-2017

MARKET DATA

Table 9 Sales of Luxury Goods by Category: Value 2012-2017
Table 10 Sales of Luxury Goods by Category: % Value Growth 2012-2017
Table 11 Inbound Receipts for Luxury Goods by Country of Origin: Value 2013-2017
Table 12 NBO Company Shares of Luxury Goods: % Value 2012-2016
Table 13 LBN Brand Shares of Luxury Goods: % Value 2013-2016
Table 14 Distribution of Luxury Goods by Format and Category: % Value 2017
Table 15 Forecast Sales of Luxury Goods by Category: Value 2017-2022
Table 16 Forecast Sales of Luxury Goods by Category: % Value Growth 2017-2022

Megatrends

Country Report

Luxury Writing Instruments and Stationery in the United Kingdom

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Increasing reliance on digital devices limit sales

Heritage and high profile brands will drive aspirational purchases

Traditional retailing channels remain important

COMPETITIVE LANDSCAPE

Montblanc retains an unassailable lead

Wide range of marketing activities used to promote this category

Luxury writing instruments convey personal style

Overview

Why buy this report?

Samples (FAQs about samples):

Want to find out more about this report?

Table of Contents

Luxury Writing Instruments and Stationery in the United Kingdom - Category analysis

HEADLINES

PROSPECTS

Increasing reliance on digital devices limit sales

Heritage and high profile brands will drive aspirational purchases

Traditional retailing channels remain important

COMPETITIVE LANDSCAPE

Montblanc retains an unassailable lead

Wide range of marketing activities used to promote this category

Luxury writing instruments convey personal style

CATEGORY DATA

Luxury Goods in the United Kingdom - Industry Overview

EXECUTIVE SUMMARY

Steady growth of luxury goods in the UK

Changing demand from consumers of luxury goods

Luxury car and hotel players dominate luxury goods

Non-grocery specialists remains the leading channel while online retailing makes headway

Luxury goods set to see solid forecast period growth, despite uncertainty around Brexit

MARKET INDICATORS

MARKET DATA

SOURCES

Why buy this report?

Want to find out more about this report?

Recently Viewed

Complete Catalogue

Country Reports

Company Reports

Recently Viewed

Complete Catalogue

Country Reports

Company Reports