Matahari Department Store Tbk is a local company that launched the first department store in Indonesia. It has a long history in the retail environment within the department store category. The company mainly focuses on lower- to middle-income consumers who are more price sensitive. Therefore, continuously maintaining product offerings at lower prices is crucial for the company’s performance, to ensure it remains attractive to consumers. Private label products are therefore popular in this bus
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Euromonitor International's report on Matahari Department Store Tbk PT delivers a detailed strategic analysis of the company's business, examining its performance in the Retailing market and the global economy. Company and market share data provide a detailed look at the financial position of Matahari Department Store Tbk PT, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of Matahari Department Store Tbk PT.
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