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Mercadona is Spain’s leading grocery retailer. A priority for the company is to develop its online offering, describing its current website as “awful”. To this end in 2018 it invested EUR12 million in an online lab, and a “re-invented” operation in terms of logistics, delivery and website currently testing in Valencia. Mercadona is also refreshing its product range, focusing on locally sourced food. In 2019 it is on schedule to enter Portugal, its first market outside Spain.
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Overview
Why buy this report?
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
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Euromonitor International's report on Mercadona SA delivers a detailed strategic analysis of the company's business, examining its performance in the Retailing market and the global economy.
Company and market share data provide a detailed look at the financial position of Mercadona SA, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of Mercadona SA.
This report examines:
- Company share by region and sector
- Brand portfolio
- New product developments
- Marketing and distribution strategies
A detailed SWOT analysis of Mercadona SA provides strategic intelligence on:
- Strengths and weaknesses
- Category and country opportunities for growth
- Challenges and threats from current competition and future prospects
- Global and regional market positions
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Euromonitor International's company profile reports are written by our Retailing research team, a dedicated group of analysts that knows the industry inside and out.Buy this report to inform your planning, strategy, marketing, sales and competitor intelligence functions.
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Request more informationTable of Contents
Key company facts
Strategic objectives and challenges
Digital strategy details
Private label overview
Why buy this report?
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
Want to find out more about this report?
Request more informationComplete Catalogue
Company Reports
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- Netshoes (Cayman) Limited | Mar 2019
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- Organización Soriana SAB de CV | Feb 2018
- OrganizaciónSoriana SAB de CV | Dec 2018
- Otto Group | Jan 2019
- Otto Group in Retailing | Mar 2012
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- Schwarz Beteiligungs GmbH in Retailing | May 2018
- Seven & I Holdings Co Ltd in Retailing | May 2017
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- Vente-privee.com SAS | Feb 2018
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- Wal-mart Stores Inc in Retailing | Nov 2017
- Walgreen Co in Retailing | Jul 2010
- Walgreens Boots Alliance Inc in Retailing | Jun 2018
- WM Morrison Supermarkets Plc | Dec 2018
- X5 Retail Group NV | Apr 2019
- Yamada Denki Co Ltd in Retailing | Jan 2011
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- Yonghui Superstores Co Ltd in Retailing (China) | Jan 2019
- Yoox Net-A-Porter Group SpA | Dec 2018
- Zalando | Feb 2018
- Zalando Se | Jan 2019
Complete Catalogue
Company Reports
- 7-Eleven Malaysia Sdn Bhd | Mar 2018
- Aditya Birla Retail Ltd | Aug 2018
- AEON Group in Retailing | May 2014
- Ahold Delhaize in Retailing | Aug 2018
- Albertsons Cos Inc | Feb 2019
- Aldi Group in Retailing | Mar 2017
- Alibaba Group Holding Ltd in Retailing | Jul 2017
- Amazon.com Inc in Retailing | Sep 2017
- Amway Corp in Retailing | Nov 2015
- Apple Inc in Retailing | Mar 2017
- Asda Stores Ltd | Dec 2018
- Auchan Group SA | Jan 2019
- Auchan Group SA in Retailing | Apr 2013
- Avon Products Inc in Retailing | Nov 2015
- Best Buy Co Inc in Retailing | Jan 2016
- Big C Supercenter PLC | Jan 2019
- BreadTalk Pte Ltd | Jan 2019
- Canadian Tire Corp Ltd | Dec 2018
- Carrefour SA in Retailing | Apr 2018
- Casino Guichard-Perrachon SA in Retailing | Apr 2018
- Cencosud SA | Aug 2018
- Central Group | Jan 2019
- Coop Danmark A/S | Apr 2019
- Costco Wholesale Corp in Retailing | Mar 2018
- Coupang LLC | Apr 2019
- CVS Caremark Corporation in Retailing | Feb 2010
- Decathlon SA | Jan 2019
- Dixons Carphone Plc | Jan 2019
- Dollar General Corp | Mar 2018
- E Leclerc in Retailing | May 2010
- E-Mart Inc | Mar 2018
- eBay Inc | Mar 2018
- Ecart Services Malaysia Sdn Bhd | Mar 2018
- Edeka Zentrale AG & Co KG in Retailing | Mar 2011
- Ek-Chai Distribution System Co Ltd | Jan 2019
- El Corte Inglés SA | Jan 2019
- El Corte InglésSA | Feb 2018
- EsselungaSpA | Dec 2018
- FEMSA Comercio SA de CV | Dec 2018
- Flipkart Online Services Pvt Ltd | Jun 2018
- Future Retail Ltd | Jul 2018
- Gap Inc , The in Retailing | Jul 2014
- Guangzhou Vipshop Information Co Ltd | Mar 2018
- H&M Hennes & Mauritz AB in Retailing | Apr 2018
- Herbalife Ltd in Retailing | Feb 2012
- Hero Supermarket Tbk PT | Mar 2018
- Hyundai Department Store Co Ltd | Mar 2018
- ICA Sverige AB | Feb 2018
- Inditex, Industria de Diseño Textil SA in Retailing | May 2018
- Inditex, Industria de DiseñoTextil SA in Retailing | Aug 2017
- Inter Ikea Systems BV in Retailing | Mar 2018
- Internationale Spar Centrale BV in Retailing | May 2010
- ITM Enterprises in Retailing | May 2010
- J Sainsbury Plc | Dec 2018
- Japan Tobacco Inc in Retailing | Jun 2011
- JD.com Inc | Mar 2018
- JD.com Inc in Retailing (China) | Jan 2019
- Jerónimo Martins Polska SA | Apr 2019
- John Lewis Partnership Plc | Dec 2018
- Kroger Co | Feb 2019
- Kroger Co in Retailing | Mar 2016
- Liberty Media in Retailing | Jul 2011
- Linio | Feb 2018
- Loblaw Cos Ltd | Jun 2018
- Lotte Shopping Co Ltd (LOHB’s) | Mar 2018
- Magnit PAO | Apr 2019
- Majid Al Futtaim (United Arab Emirates) | May 2018
- Marks & Spencer Plc | Dec 2018
- Matahari Department Stores Tbk PT | Mar 2018
- MercadoLibre Inc | Dec 2018
- Metro AG in Retailing | Jun 2016
- Mitra Adiperkasa TBK PT | Mar 2018
- Mr Price Group Ltd in Retailing | Jul 2012
- Netshoes (Cayman) Limited | Mar 2019
- NTUC FairPrice Co-operative Pte Ltd | Jan 2019
- Organización Soriana SAB de CV | Feb 2018
- OrganizaciónSoriana SAB de CV | Dec 2018
- Otto Group | Jan 2019
- Otto Group in Retailing | Mar 2012
- Poundland Ltd | Feb 2018
- Primark Stores Ltd | Feb 2018
- Rema 1000 Danmark A/S | Apr 2019
- Rewe Group | Jan 2019
- Rewe Group in Retailing | Dec 2015
- Royal Ahold NV in Retailing | May 2010
- Schwarz Beteiligungs GmbH in Retailing | May 2018
- Seven & I Holdings Co Ltd in Retailing | May 2017
- Sheng Siong Group Ltd | Jan 2019
- Shinsegae Co Ltd in Retailing | Jan 2011
- Shoprite Holdings Ltd in Retailing | Mar 2012
- Suning Appliance Chain Store (Group) Co Ltd in Retailing | Nov 2010
- Target Corp | Feb 2019
- Target Corp in Retailing | Jan 2016
- Tesco Plc in Retailing | May 2018
- Tesco Stores (M) Sdn Bhd | Mar 2018
- The Home Depot Inc in Retailing | Apr 2012
- The Hudson’s Bay Company | Dec 2018
- TJX Companies Inc | Mar 2018
- TJX Cos Inc , The in Retailing | Dec 2013
- Toys "R" Us Inc in Retailing | Sep 2014
- Vente-privee.com SAS | Feb 2018
- Waitrose Ltd | Feb 2018
- Wal-mart Stores Inc in Retailing | Nov 2017
- Walgreen Co in Retailing | Jul 2010
- Walgreens Boots Alliance Inc in Retailing | Jun 2018
- WM Morrison Supermarkets Plc | Dec 2018
- X5 Retail Group NV | Apr 2019
- Yamada Denki Co Ltd in Retailing | Jan 2011
- Yonghui Superstores Co Ltd | Mar 2018
- Yonghui Superstores Co Ltd in Retailing (China) | Jan 2019
- Yoox Net-A-Porter Group SpA | Dec 2018
- Zalando | Feb 2018
- Zalando Se | Jan 2019