Mitra Adiperkasa TBK PT

March 2018

Mitra Adiperkasa is one of the largest retail operators in Indonesia, with more than 2,000 outlets across the nation. It is active in almost all retail sectors, including apparel and footwear, toys, luggage and books, offering products through outlets such as department stores and supermarkets. The company sells brands that are well known both locally and globally, such as Zara, and Sogo & Seibu. It is continuously expanding throughout the nation, targeting middle- and upper-income consumers.

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Euromonitor International's report on Mitra Adi Perkasa Tbk PT delivers a detailed strategic analysis of the company's business, examining its performance in the Retailing market and the global economy. Company and market share data provide a detailed look at the financial position of Mitra Adi Perkasa Tbk PT, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of Mitra Adi Perkasa Tbk PT.

This report examines:

  • Company share by region and sector
  • Brand portfolio
  • New product developments
  • Marketing and distribution strategies

A detailed SWPT analysis of Mitra Adi Perkasa Tbk PT provides strategic intelligence on:

  • Strengths and weaknesses
  • Category and country opportunities for growth
  • Challenges and threats from current competition and future prospects
  • Global and regional market positions

Research you can trust:

Euromonitor International's company profile reports are written by our Retailing research team, a dedicated group of analysts that knows the industry inside and out. Buy this report to inform your planning, strategy, marketing, sales and competitor intelligence functions.

Key company facts
Strategic objectives and challenges
Digital strategy details
Private label overview

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