Mobile E-Commerce (Goods) in Hong Kong, China

March 2022
USD 1,195
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Understand the latest market trends and future growth opportunities for the Mobile E-Commerce (Goods) industry in Hong Kong, China with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

If you're in the Mobile E-Commerce (Goods) industry in Hong Kong, China, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The Mobile E-Commerce (Goods) in Hong Kong, China report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volume and value sizes, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent research methodology, conducted in-country

This report answers:

  • What is the market size of Mobile E-Commerce (Goods) in Hong Kong, China?
  • Which are the leading retailers in Mobile E-Commerce (Goods) in Hong Kong, China?
  • How is the rise of e-commerce and the expansion of modern grocery retail impacting traditional retail?
  • How has the impact of COVID-19 and national lockdown impacted consumer demand?
  • Which formats have benefited the most from stockpiling and enforced home seclusion?
  • How will the wider economic impact of COVID-19 shape the retail landscape in the future?
  • Where is future growth expected to be most dynamic?

Mobile E-Commerce (Goods) in Hong Kong, China - Category analysis


The enforcement of “leave home safe” application pushes up mobile penetration
Digital transformation of traditional retailers motivates consumers to choose mobile e-commerce
HKTVmall Lite introduces in-app mini-games to attract and retain elderly users
Mobile e-commerce expected to outgrow e-commerce post-pandemic
Stickiness with social media apps to continue to drive growth in mobile e-commerce
Experiential stores will create synergies with mobile e-commerce
Table 1 Mobile E-Commerce (Goods): Value 2016-2021
Table 2 Mobile E-Commerce (Goods): % Value Growth 2016-2021
Table 3 Mobile E-Commerce (Goods) Forecasts: Value 2021-2026
Table 4 Mobile E-Commerce (Goods) Forecasts: % Value Growth 2021-2026

Mobile E-Commerce (Goods)

Mobile Internet Retailing includes sales through mobile devices such as smartphones and tablets. Please note that these sales are also included in the Internet Retailing Channel. Mobile Internet Retailing is also known as m-commerce.

See All of Our Definitions

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This report originates from Passport, our Mobile E-Commerce (Goods) research and analysis database.


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