Mobile E-Commerce in Taiwan

March 2021
USD 990
Request More Information

Delivery:

Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).

Overview:

Understand the latest market trends and future growth opportunities for the Mobile Internet Retailing industry in Taiwan with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

If you're in the Mobile Internet Retailing industry in Taiwan, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The Mobile Internet Retailing in Taiwan report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volume and value sizes, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent research methodology, conducted in-country

This report answers:

  • What is the market size of Mobile Internet Retailing in Taiwan?
  • Which are the leading retailers in Mobile Internet Retailing in Taiwan?
  • How are products distributed in Mobile Internet Retailing in Taiwan?
  • How is the rise of e-commerce and the expansion of modern grocery retail impacting traditional retail?
  • How significant are discounters and private label in Taiwan?
  • How has the impact of COVID-19 and national lockdown impacted consumer demand?
  • Which formats have benefited the most from stockpiling and enforced home seclusion?
  • How will the wider economic impact of COVID-19 shape the retail landscape in the future?
  • Where is future growth expected to be most dynamic?

Mobile E-Commerce in Taiwan - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Drive towards mobile e-commerce boosted by lockdown measures
Growing number of large retailers launching their own payment apps
New innovative technology allows for more personalised service

RECOVERY AND OPPORTUNITIES

Development of 5G network to further drive growth over coming years
Increasingly important to use technology to target certain consumer niches
Leading brands launching new partnerships to extend outreach

CHANNEL DATA

Table 1 Mobile E-Commerce: Value 2015-2020 Table 2 Mobile E-Commerce: % Value Growth 2015-2020 Table 3 Mobile E-Commerce Forecasts: Value 2020-2025 Table 4 Mobile E-Commerce Forecasts: % Value Growth 2020-2025

Retailing in Taiwan - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on retailing
COVID-19 country impact
Pandemic forces leading brands to adopt new retailing strategies
Response to COVID-19 results in blurring of traditional channel boundaries
Response to COVID-19 results in blurring of traditional channel boundaries
What next for retailing?

OPERATING ENVIRONMENT

Informal retailing
Opening hours
Summary 1 Standard Opening Hours by Channel Type 2020
Physical retail landscape
Cash and carry
Seasonality
Lunar New Year End of year cleaning Department store anniversary sales Ghost month sales Back to school Double 11 shopping day
Payments and delivery
Emerging business models

MARKET DATA

Table 5 Sales in Retailing by Store-based vs Non-Store: Value 2015-2020 Table 6 Sales in Retailing by Store-based vs Non-Store: % Value Growth 2015-2020 Table 7 Sales in Store-based Retailing by Channel: Value 2015-2020 Table 8 Sales in Store-based Retailing by Channel: % Value Growth 2015-2020 Table 9 Store-based Retailing Outlets by Channel: Units 2015-2020 Table 10 Store-based Retailing Outlets by Channel: % Unit Growth 2015-2020 Table 11 Sales in Non-Store Retailing by Channel: Value 2015-2020 Table 12 Sales in Non-Store Retailing by Channel: % Value Growth 2015-2020 Table 13 Grocery Retailers: Value Sales, Outlets and Selling Space 2015-2020 Table 14 Grocery Retailers: Value Sales, Outlets and Selling Space: % Growth 2015-2020 Table 15 Sales in Grocery Retailers by Channel: Value 2015-2020 Table 16 Sales in Grocery Retailers by Channel: % Value Growth 2015-2020 Table 17 Grocery Retailers Outlets by Channel: Units 2015-2020 Table 18 Grocery Retailers Outlets by Channel: % Unit Growth 2015-2020 Table 19 Non-Grocery Specialists: Value Sales, Outlets and Selling Space 2015-2020 Table 20 Non-Grocery Specialists: Value Sales, Outlets and Selling Space: % Growth 2015-2020 Table 21 Sales in Non-Grocery Specialists by Channel: Value 2015-2020 Table 22 Sales in Non-Grocery Specialists by Channel: % Value Growth 2015-2020 Table 23 Non-Grocery Specialists Outlets by Channel: Units 2015-2020 Table 24 Non-Grocery Specialists Outlets by Channel: % Unit Growth 2015-2020 Table 25 Mixed Retailers: Value Sales, Outlets and Selling Space 2015-2020 Table 26 Mixed Retailers: Value Sales, Outlets and Selling Space: % Growth 2015-2020 Table 27 Sales in Mixed Retailers by Channel: Value 2015-2020 Table 28 Sales in Mixed Retailers by Channel: % Value Growth 2015-2020 Table 29 Mixed Retailers Outlets by Channel: Units 2015-2020 Table 30 Mixed Retailers Outlets by Channel: % Unit Growth 2015-2020 Table 31 Retailing GBO Company Shares: % Value 2016-2020 Table 32 Retailing GBN Brand Shares: % Value 2017-2020 Table 33 Store-based Retailing GBO Company Shares: % Value 2016-2020 Table 34 Store-based Retailing GBN Brand Shares: % Value 2017-2020 Table 35 Store-based Retailing LBN Brand Shares: Outlets 2017-2020 Table 36 Non-Store Retailing GBO Company Shares: % Value 2016-2020 Table 37 Non-Store Retailing GBN Brand Shares: % Value 2017-2020 Table 38 Grocery Retailers GBO Company Shares: % Value 2016-2020 Table 39 Grocery Retailers GBN Brand Shares: % Value 2017-2020 Table 40 Grocery Retailers LBN Brand Shares: Outlets 2017-2020 Table 41 Grocery Retailers LBN Brand Shares: Selling Space 2017-2020 Table 42 Non-Grocery Specialists GBO Company Shares: % Value 2016-2020 Table 43 Non-Grocery Specialists GBN Brand Shares: % Value 2017-2020 Table 44 Non-Grocery Specialists LBN Brand Shares: Outlets 2017-2020 Table 45 Non-Grocery Specialists LBN Brand Shares: Selling Space 2017-2020 Table 46 Mixed Retailers GBO Company Shares: % Value 2016-2020 Table 47 Mixed Retailers GBN Brand Shares: % Value 2017-2020 Table 48 Mixed Retailers LBN Brand Shares: Outlets 2017-2020 Table 49 Mixed Retailers LBN Brand Shares: Selling Space 2017-2020 Table 50 Forecast Sales in Retailing by Store-based vs Non-Store: Value 2020-2025 Table 51 Forecast Sales in Retailing by Store-based vs Non-Store: % Value Growth 2020-2025 Table 52 Forecast Sales in Store-based Retailing by Channel: Value 2020-2025 Table 53 Forecast Sales in Store-based Retailing by Channel: % Value Growth 2020-2025 Table 54 Forecast Store-based Retailing Outlets by Channel: Units 2020-2025 Table 55 Forecast Store-Based Retailing Outlets by Channel: % Unit Growth 2020-2025 Table 56 Forecast Sales in Non-Store Retailing by Channel: Value 2020-2025 Table 57 Forecast Sales in Non-Store Retailing by Channel: % Value Growth 2020-2025 Table 58 Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space 2020-2025 Table 59 Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2020-2025 Table 60 Forecast Sales in Grocery Retailers by Channel: Value 2020-2025 Table 61 Forecast Sales in Grocery Retailers by Channel: % Value Growth 2020-2025 Table 62 Forecast Grocery Retailers Outlets by Channel: Units 2020-2025 Table 63 Forecast Grocery Retailers Outlets by Channel: % Unit Growth 2020-2025 Table 64 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space 2020-2025 Table 65 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space: % Growth 2020-2025 Table 66 Forecast Sales in Non-Grocery Specialists by Channel: Value 2020-2025 Table 67 Forecast Sales in Non-Grocery Specialists by Channel: % Value Growth 2020-2025 Table 68 Forecast Non-Grocery Specialists Outlets by Channel: Units 2020-2025 Table 69 Forecast Non-Grocery Specialists Outlets by Channel: % Unit Growth 2020-2025 Table 70 Mixed Retailers Forecasts: Value Sales, Outlets and Selling Space 2020-2025 Table 71 Mixed Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2020-2025 Table 72 Forecast Sales in Mixed Retailers by Channel: Value 2020-2025 Table 73 Forecast Sales in Mixed Retailers by Channel: % Value Growth 2020-2025 Table 74 Forecast Mixed Retailers Outlets by Channel: Units 2020-2025 Table 75 Forecast Mixed Retailers Outlets by Channel: % Unit Growth 2020-2025

DISCLAIMER

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

SOURCES

Summary 2 Research Sources
Share:

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This report originates from Passport, our Mobile Internet Retailing research and analysis database.

NEW REPORT GUARANTEE

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE! Home Page