The pandemic and in particular the 2020 lockdowns were a boon for modern grocery retailers. In 2021, with society gradually opening up, and people starting to eat out again, current value growth was lower.
As the leader in modern grocery retailers, Konzum destabilised the competitive landscape for almost two years towards the end of the review period, but it is now poised to make a positive impact. After announcing its insolvency and narrowly escaping bankruptcy, the grocery chain had to dispose of some of its outlets and stop working with some of its suppliers, but it has managed to survive and value share was stable in 2021.
In 2021, Slovenian forecourt operator Petrol acquired Crodux Derivati’s 91 petrol stations and now has 200 locations in Croatia and this acquisition has also given Petrol a leading position in the region. Also, in 2021, the final transition of Somic convenience stores under its new owners Studenac was completed.
Modern grocery retails will register healthy constant value and volume growth over the forecast period. The recovery of the economy post COVID-19, including the return of foreign tourists, will support value and volume sales.
Discounters will be the strongest performers by far in terms of value share growth. With the economy taking time to recover from the pandemic and inflation also denting consumer purchasing power over the forecast period, consumers will be looking for affordability.
Hypermarkets are expected to be the worst performing modern grocery channel over the forecast period, with constant value expected to stagnate. The decline of hypermarkets is due to changing consumer behaviour.
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Understand the latest market trends and future growth opportunities for the Modern Grocery Retailers industry in Croatia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Modern Grocery Retailers industry in Croatia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Modern grocery retailing is the aggregation of those grocery channels that have emerged alongside the growth of chained retail. For Euromonitor, modern grocery retailing is the aggregation of five channels: Hypermarkets, Supermarkets, Discounters, Forecourt Retailers and Convenience Stores. While there can be traditional (i.e. non-chained) supermarkets or forecourt retailers, for example, due to the store's presence in the channel, these stores are still considered as modern for Euromonitor International.
See All of Our DefinitionsThis report originates from Passport, our Modern Grocery Retailers research and analysis database.
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