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Company Profile
Mondelez International Inc in Hot Drinks
Jun 2014
US$570Added to Cart
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About This Report
New Report Guarantee
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!
After a transitional 2013 for Mondelez, 2014 brings exciting news as Mondelez’s coffee unit is to merge with DE Master Blenders to form Jacobs Douwe Egberts (JDE). The combined force will boast a wide brand portfolio and broad geographic profile. The priority entry area for Mondelez will be Brazil. DE Master Blenders’ tea is included in the deal, while Mondelez’s chocolate powder drinks are excluded. JDE should look to the opportunity for leveraging between the companies’ brands.
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Overview
Why buy this report?
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
Euromonitor International's report on Mondelez International Inc delivers a detailed strategic analysis of the company's business, examining its performance in the Other Hot Drinks market and the global economy.
Company and market share data provide a detailed look at the financial position of Mondelez International Inc, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of Mondelez International Inc.
This report examines:
- Company share by region and sector
- Brand portfolio
- New product developments
- Marketing and distribution strategies
A detailed SWOT analysis of Mondelez International Inc provides strategic intelligence on:
- Strengths and weaknesses
- Category and country opportunities for growth
- Challenges and threats from current competition and future prospects
- Global and regional market positions
Research You Can Trust:
Euromonitor International's company profile reports are written by our Other Hot Drinks research team, a dedicated group of analysts that knows the industry inside and out.
Buy this report to inform your planning, strategy, marketing, sales and competitor intelligence functions.
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Want to find out more about this report?
Request more informationTable of Contents
Introduction
Scope
Strategic Evaluation
2014 a year excited by Jacobs Douwe Egberts news
First full year for Mondelez as a separate company
Large and growing emerging markets footprints
SWOT: JDE
What is left for Mondelez’s hot drinks after the deal?
Mondelez/DEMB’s partnership proposal for JDE
The potential impact of JDE
JDE: Near term challenges and DEMB’s new parent
Highlights of ownership structure of JDE
Understanding of DEMB’s parent JAB
Competitive Positioning
Mondelez slightly underperforms the global hot drinks market 2013
Global top 10 hot drinks companies by value 2013
Market Assessment
Post JDE deal, Europe to be the stronghold
JDE to see a boosted pod position
Coffee Opportunities
JDE to be a strong second coffee player by value
Global opportunities will remain biased in favour of fresh coffee
Global pods: Keurig overtakes Nespresso driven by US growth
Global prospects of coffee pods by markets
The future of pods
JDE’s future potential in Brazil
JDE to consolidate its category presence in Western Europe
JDE face plenty challenges in the Dutch market
Other Hot Drinks Opportunities
Global other hot drinks outlook
Chocolate powder to drive future growth of other hot drinks
Cadbury Drinking chocolate retained with its siblings together
Creating brand loyalty through flavoured powder drinks
Tea Opportunities
Asia: Major global tea driver
World top 10 tea companies in 2013
DEMB: “Slow tea movement” pushes premium tea forward
Brand Strategy
JDE: To have a multi-brand portfolio in hot drinks
Major JDE’s hot drinks brands
Douwe Egberts, Jacobs and Pilão geographic position by category
Senseo sluggish while Tassimo shines
Is L’Or Espresso DEMB’s answer to Nespresso?
Operations
2012-2013 a transitional year for DE Master Blenders
Strong manufacturing base in developing markets
Recommendations
Brazil expansion crucial to future position
Why buy this report?
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
Want to find out more about this report?
Request more informationComplete Catalogue
Company Reports
- Associated British Foods Plc in Hot Drinks | Aug 2015
- DE Master Blenders 1753 NV in Hot Drinks | May 2014
- Jacobs Douwe Egberts in Hot Drinks | Feb 2019
- Keurig Green M ountain in Hot Drinks | Mar 2016
- Kraft Foods Inc in Hot Drinks | Aug 2012
- Lavazza, Spa Luigi in Hot Drinks | May 2017
- Melitta Unternehmensgruppe Bentz KG in Hot Drinks | Sep 2012
- Nestlé SA in Hot Drinks | Sep 2018
- Sara Lee Corp in Hot Drinks | Sep 2012
- Tata Global Beverages Ltd (TGBL) in Hot Drinks | Jan 2016
- Tchibo GmbH in Hot Drinks | May 2017
- The Strauss Group Ltd in Hot Drinks | May 2016
- Unilever Group in Hot Drinks | Nov 2018
Complete Catalogue
Company Reports
- Associated British Foods Plc in Hot Drinks | Aug 2015
- DE Master Blenders 1753 NV in Hot Drinks | May 2014
- Jacobs Douwe Egberts in Hot Drinks | Feb 2019
- Keurig Green M ountain in Hot Drinks | Mar 2016
- Kraft Foods Inc in Hot Drinks | Aug 2012
- Lavazza, Spa Luigi in Hot Drinks | May 2017
- Melitta Unternehmensgruppe Bentz KG in Hot Drinks | Sep 2012
- Nestlé SA in Hot Drinks | Sep 2018
- Sara Lee Corp in Hot Drinks | Sep 2012
- Tata Global Beverages Ltd (TGBL) in Hot Drinks | Jan 2016
- Tchibo GmbH in Hot Drinks | May 2017
- The Strauss Group Ltd in Hot Drinks | May 2016
- Unilever Group in Hot Drinks | Nov 2018