The most influential Megatrends set to shape the world through 2030, identified by Euromonitor International, help businesses better anticipate market developments and lead change for their industries.
Learn moreEuromonitor addresses your unique questions and challenges across all B2B and B2C industries and geographies through custom, tailor-made research projects, designed to your specific goals.
Learn moreIf you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!
Munich is nicknamed "Germany's secret capital" for a reason. Foremost, it is the biggest economic agglomeration nationwide. In 2016, Munich generated a total GDP of USD202 billion, more than Berlin (USD192 billion) and Hamburg (USD172 billion). On top of that, not only do households in Munich boast the highest levels of disposable income among the major cities of Germany, Munich is also regarded as the top German city in terms of quality of life.
Files are delivered directly into your account within a few minutes of purchase.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
Economically, Munich is the undisputed leader among German cities. Munich's labour productivity of USD116,600 in 2016 significantly surpasses the levels of Berlin (USD70,600), Hamburg (USD93,600) and Frankfurt (USD109,100). The economic strength of Munich partially stems from a strong focus on business services, which contributed 40% of the city's total GVA in 2016.
In 2016, the average annual disposable income per household in Munich reached USD60,700, which was 49% higher than in Berlin and 10% higher than in Hamburg. The income advantage is partly driven by a very low unemployment rate in Munich: 2.6% in 2016, compared to 4.2% elsewhere in Germany.
In 2016, annual consumer spending (excluding transport and housing) in Munich came to USD28,600 per household, 10% higher than in the rest of the country. Munich's households allocate particularly large sums to education, hotels and restaurants, and food and non-alcoholic beverages, with these categories recording, respectively, 58%, 29% and 19% higher expenditure than in the rest of the country in 2016.
Spending on housing and transport per household was 5% higher in Munich in comparison to the rest of the country in 2016. Living in the city does remain affordable, in light of a 19% income premium over other parts of the country in 2016.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.