Natura &Co in Beauty and Personal Care

February 2022

Natura&Co increased its footprint in the global market with its acquisition of Avon. Its balanced multibrand portfolio and omnichannel presence have also helped the company grow. Natura&Co’s has developed its sustainability focus into a holistic environmental and social vision, which extends beyond its products with the addition of services. Brand integration and market diversification offer opportunities for future growth for Natura&Co.

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This report comes in PPT.

Overview:

Euromonitor International's report on Natura&Co delivers a detailed strategic analysis of the company's business, examining its performance in the Beauty and Personal Care market and the global economy. Company and market share data provide a detailed look at the financial position of Natura&Co, while in-depth qualitative analysis will help you understand the brand strategy and growth prospects of Natura&Co.

This report examines:

  • Company share by region and sector
  • Brand portfolio
  • New product developments
  • Marketing and distribution strategies

A detailed SWPT analysis of Natura&Co provides strategic intelligence on:

  • Strengths and weaknesses
  • Category and country opportunities for growth
  • Challenges and threats from current competition and future prospects
  • Global and regional market positions

Research you can trust:

Euromonitor International's company profile reports are written by our Beauty and Personal Care research team, a dedicated group of analysts that knows the industry inside and out. Buy this report to inform your planning, strategy, marketing, sales and competitor intelligence functions.

Scope of the Report

Scope

Introduction

Executive summary

State of Play

Top companies at a glance
Natura&Co’s global footprint
Fragrances is Natura&Co’s leading category
Sales growth driven by Avon acquisition
The Body Shop boosts Natura&Co’s presence in store-based retailing

Exposure to Future Growth

Impact of COVID-19 on Natura&Co
Case study: Natura &Co launches services addressing consumers’ mental health
Case study: Natura &Co expands its financial services
Natura&Co’s exposure to growth
Natura&Co expected to continue to climb up the rankings

Competitive Positioning

Natura&Co shows steady growth
Natura&Co’s overlaps are spread across categories
Natura&Co in the top five in most of its categories in its key markets
Key brands
Natura&Co strengthens its position in key categories
Consumer perceptions of top Natura&Co brands
Sustainable products and omnichannel at the core of Natura&Co strategy

Fragrances

Fragrances saw growth across regions for Natura&Co
Women’s mass fragrances is the main category across countries
Latin America leads growth opportunities in fragrances
Case study: Natura &Co offers a digital fragrance sampling solution

Skin Care

Natura&Co sees growth across regions in skin care
Body care and facial care dominate across all markets
Latin America will lead skin care growth
Case study: Avon adds Farma RX to its vegan skin care collection

Key Findings

Key summary

Appendix

Projected Company Sales: FAQs
Projected Company Sales: FAQs
Overview of Beauty Survey: Product and brand coverage
Overview of Beauty Survey

Beauty and Personal Care

This is the aggregation of baby and child-specific products, bath & shower, deodorants, hair care, colour cosmetics, men's grooming, oral hygiene, fragrances, skin care, depilatories and sun care. Black market sales and travel retail are excluded.

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