Naturally Healthy Beverages
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Strategy Briefing
Mate and the Rise of Plant-Based Natural Energy Alternatives
Jul 2018
Mate is one of the world’s most important hot drinks, with annual off-trade sales of over USD1 billion, despite its being regularly consumed in only a handful of countries. As consumers all around the world look for naturally healthy sources of ...
Country Report
Naturally Healthy Beverages in Morocco
Jul 2018
NH bottled water was the key driver of NH beverages growth in 2017. A media and government focus on the need for people to keep hydrated has helped to significantly boost demand for bottled water, supported by concerns over the quality of municipal ...
Country Report
Naturally Healthy Beverages in Canada
Jul 2018
One example of rising health consciousness is consumers increasingly seeking less processed and more natural beverages and foods. This is reflected in the clean label movement within beverages and packaged food. Consumers scrutinise nutrition facts ...
Country Report
Naturally Healthy Beverages in Belgium
Jul 2018
The positive trend in bottled water in Belgium continued in 2017 with strong growth in both value and volume sales and an increase in per capita consumption. Obesity is a rising concern in Belgium and health has growing importance. Consumers wish to ...
Country Report
Naturally Healthy Beverages in Brazil
Jul 2018
Combined, still and carbonated mineral bottled water accounted for over two thirds of all value sales of NH beverages in 2017. Although NH bottled water recorded lower current value growth in 2017 compared to the average for the review period, sales ...
Country Report
Naturally Healthy Beverages in Bulgaria
Jul 2018
In 2017, bottled water drinking culture increased in urban areas as more consumers realised the importance of hydration. Marketing campaigns targeted outdoor activities, sport and beauty trends addressing urban consumers’ lifestyles. Devin AD focused...
Country Report
Naturally Healthy Beverages in the United Kingdom
Jul 2018
NH beverages saw stronger current value growth in 2017 than the review period average, with the demand for natural products rapidly increasing in the UK. This is being seen especially in NH bottled water, with many consumers looking for the ...
Country Report
Naturally Healthy Beverages in Austria
Jul 2018
Naturally healthy is biggest within HW beverages. This is mainly because bottled water, naturally healthy by default, accounts for the majority of total value sales but also because consumers especially appreciate natural ingredients in drinks. ...
Strategy Briefing
The Rise of “Lifestyle” Diseases in Developing Countries
Jun 2018
Although life expectancy and living standards are improving, developing countries also experience a rapid rise in health problems such as diabetes, obesity, high blood pressure and raised cholesterol levels. Caused mainly by dietary changes and a ...
Country Report
Naturally Healthy Beverages in Slovakia
Jun 2018
Beverages of natural origin and free from artificial preservatives, colourants or flavours were increasingly popular in Slovakia in 2017. Brands with naturally occurring sugar (with no added sugar or other sweetening agents) grew dynamically, thanks ...
Country Report
Naturally Healthy Beverages in Sweden
Jun 2018
As living standards are rather high in Sweden, ever more Swedes continue to pay more attention to their health and wellbeing. This is reflected by a continued demand for additive-free NH beverages; such products do not have added sugar, fat, ...
Country Report
Naturally Healthy Beverages in Vietnam
Jun 2018
NH RTD tea is the largest category in naturally healthy beverages in retail value terms. As such, its performance has a strong impact on the whole category. In 2017, NH RTD tea rebounded from its negative growth in 2016, which was due to scandals ...
Country Report
Naturally Healthy Beverages in Mexico
Jun 2018
In 2017 manufacturers continued to focus on superfruits as an attractive ingredient for consumers. These were mostly observed in juices, but players in other categories such as ready-to-drink (RTD) tea and hot drinks also added them to their product ...
Country Report
Naturally Healthy Beverages in Peru
Jun 2018
Peruvians, especially in the provinces, have traditionally followed a healthy diet through the consumption of oatmeal, quinoa or amaranth at breakfast. This practice continues in some households. However, increasingly hectic lifestyles and ...
Country Report
Naturally Healthy Beverages in the US
Jun 2018
While Americans generally care for NH beverages, one thing still stands between this attraction and juice: sugar. Even when naturally occurring, consumers in the US have difficulty swallowing beverages high in sugar out of recognition of the adverse ...
Country Report
Naturally Healthy Beverages in Turkey
Jun 2018
NH bottled water continues to account for most sales of NH beverages in Turkey, despite the country’s tap water being safe to drink. In some urban areas tap water is seen to be of a low quality, with this extending to some rural areas which no longer...
Country Report
Naturally Healthy Beverages in Colombia
Jun 2018
NH tea played a key role in the development of naturally healthy beverages in 2017, as its antioxidant and slimming properties are considered natural remedies for minor ailments of the digestive or nervous systems. NH fruit/herbal teas, in ...
Country Report
Naturally Healthy Beverages in the Czech Republic
Jun 2018
After witnessing a slight sales decline in 2016, NH soft drinks was able to attract more attention in 2017 with stronger marketing campaigns and a wide variety of new product launches in all categories. NH fruit/vegetable juice saw notable growth ...
Country Report
Naturally Healthy Beverages in Finland
Jun 2018
NH hot drinks grew healthily in 2017, and is expected to see positive annual growth rates in the forecast period. Driving this better than average performance will be the increasing selection of NH tea. Better availability, especially in grocery ...
Country Report
Naturally Healthy Beverages in Singapore
Jun 2018
Over the forecast period, NH superfruit 100% juice is expected to continue to post the highest retail value growth. Consumers are attracted by these products, as they contain sugars found naturally in fruit. Moreover, NH superfruit 100% juices do not...
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