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Sales of naturally healthy beverages have continued to increase in 2020, in light of the impact of COVID-19. Apart from the small category of NH Asian speciality drinks, NH bottled water and NH RTD tea have seen the strongest growth within naturally healthy beverages, particularly given the strong demand for the intake of sugar-free fluids, with COVID-19 seeing people drinking more water, as this is now considered a lot more important.
All categories and most brands across NH fruit/vegetable juice have recorded declining current value sales in 2020, with NH 100% juice even approaching a double-digit downturn, as the COVID-19 pandemic has had a negative effect across the board in the juice category. Tightening budgets have negatively affected sales of NH fruit/vegetable juice, the unit price of which is higher than the average in soft drinks.
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Overview: Discover the latest market trends and uncover sources of future market growth for the Naturally Healthy Beverages industry in South Korea with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
The Naturally Healthy Beverages in South Korea market research report includes:
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This industry report originates from Passport, our Passport market research database.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.