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Country Report

Naturally Healthy Beverages in

Naturally Healthy Beverages in the Philippines

17 pages, Jun 2018

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

NH beverages dips as NH RTD tea declines

As incumbent players in NH beverages, particularly the bulk of the category, NH RTD tea, were negatively affected by the seasonal effects of the 2016 elections, the category declined in 2017. Moreover, as RTD tea matures, RTD tea products face a challenge to sustain growth.

Foodservice influences premiumisation in NH hot drinks

While there has been increasing awareness of the benefits of tea, NH hot drinks recorded strong growth in 2017 as foodservice further bolsters the tea culture in the Philippines. Specifically, foodservice provides an avenue for tea brands to increase consumer awareness of these brands, and this resulted in value gains for incumbent players like Celestial Seasonings and Twinings.

COMPETITIVE LANDSCAPE

Universal Robina Corp remains the leader

Universal Robina Corp leads the category despite its double-digit retail value decline in 2017. With a wide range of SKUs, particularly the fast-moving SKU 230ml PET bottle called C2 Solo, the company’s penetration of modern and traditional retailers remained unmatched.

Category continues to be dominated by local players

While there is a rising middle class, price remains a key driver in NH beverages, particularly in NH RTD tea. In 2017, Universal Robina Corp, Ginebra San Miguel and Gilamar Enterprises Inc, which are all domestic players, led value sales in the category.

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Health and Wellness Report Sample Health and Wellness Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview: Discover the latest market trends and uncover sources of future market growth for the Naturally Healthy Beverages industry in Philippines with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

The Naturally Healthy Beverages in Philippines market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Production, imports by origin, exports by destination
Robust and transparent market research methodology, conducted in-country

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Passport market research database.

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Naturally Healthy Beverages in the Philippines - Category analysis

HEADLINES

PROSPECTS

NH beverages dips as NH RTD tea declines

Foodservice influences premiumisation in NH hot drinks

COMPETITIVE LANDSCAPE

Universal Robina Corp remains the leader

Category continues to be dominated by local players

CATEGORY DATA

Table 1 Sales of NH Beverages by Category: Value 2012-2017
Table 2 Sales of NH Beverages by Category: % Value Growth 2012-2017
Table 3 NBO Company Shares of NH Beverages: % Value 2013-2017
Table 4 LBN Brand Shares of NH Beverages: % Value 2014-2017
Table 5 Distribution of NH Beverages by Format: % Value 2012-2017
Table 6 Forecast Sales of NH Beverages by Category: Value 2017-2022
Table 7 Forecast Sales of NH Beverages by Category: % Value Growth 2017-2022

Health and Wellness in the Philippines - Industry Overview

EXECUTIVE SUMMARY

Demand for health and wellness strengthens

Pending legislation benefits BFY food and beverages

Multinationals dominate health and wellness

Supermarkets and other grocery retailers remain crucial for health and wellness

Positive growth is anticipated for health and wellness

MARKET DATA

Table 8 Sales of Health and Wellness by Type: Value 2012-2017
Table 9 Sales of Health and Wellness by Type: % Value Growth 2012-2017
Table 10 Sales of Health and Wellness by Category: Value 2012-2017
Table 11 Sales of Health and Wellness by Category: % Value Growth 2012-2017
Table 12 Sales of Health and Wellness by Prime Positioning: Value 2012-2017
Table 13 Sales of Health and Wellness by Prime Positioning: % Value Growth 2012-2017
Table 14 NBO Company Shares of Health and Wellness: % Value 2013-2017
Table 15 LBN Brand Shares of Health and Wellness: % Value 2014-2017
Table 16 Distribution of Health and Wellness by Format: % Value 2012-2017
Table 17 Distribution of Health and Wellness by Format and Category: % Value 2017
Table 18 Forecast Sales of Health and Wellness by Type: Value 2017-2022
Table 19 Forecast Sales of Health and Wellness by Type: % Value Growth 2017-2022
Table 20 Forecast Sales of Health and Wellness by Category: Value 2017-2022
Table 21 Forecast Sales of Health and Wellness by Category: % Value Growth 2017-2022
Table 22 Forecast Sales of Health and Wellness by Prime Positioning: Value 2017-2022
Table 23 Forecast Sales of Health and Wellness by Prime Positioning: % Value Growth 2017-2022

Megatrends

Country Report

Naturally Healthy Beverages in the Philippines

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

NH beverages dips as NH RTD tea declines

Foodservice influences premiumisation in NH hot drinks

COMPETITIVE LANDSCAPE

Universal Robina Corp remains the leader

Category continues to be dominated by local players

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Overview

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Table of Contents

Naturally Healthy Beverages in the Philippines - Category analysis

HEADLINES

PROSPECTS

NH beverages dips as NH RTD tea declines

Foodservice influences premiumisation in NH hot drinks

COMPETITIVE LANDSCAPE

Universal Robina Corp remains the leader

Category continues to be dominated by local players

CATEGORY DATA

Health and Wellness in the Philippines - Industry Overview

EXECUTIVE SUMMARY

Demand for health and wellness strengthens

Pending legislation benefits BFY food and beverages

Multinationals dominate health and wellness

Supermarkets and other grocery retailers remain crucial for health and wellness

Positive growth is anticipated for health and wellness

MARKET DATA

SOURCES

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