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Country Report

Naturally Healthy Packaged Food in

Naturally Healthy Packaged Food in Argentina

Jan 2021

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

2020 IMPACT

Ongoing recession hurts sales of naturally healthy packaged food

While COVID-19 had an overall positive effect on the retail sales of staple items such as pasta in 2020, volume sales of NH high fibre pasta declined. This poor performance was partly due to the ongoing recession in Argentina and high rates of inflation.

Arcor leads but competition heats in NH cereal bars

In a highly fragmented product area, Arcor SAIC remained the only company to hold a double-digit value share in 2020. This was down to its strength in NH cereal bars – the largest category within NH packaged food – and NH high fibre sweet biscuits with its popular Cereal Mix brand.

Restricted budgets and changing perceptions see consumers turn to private label

With consumers faced with budget restrictions due to a drop in real income many consumers were forced to focus on price in 2020. This benefited the sales of private label products which not only typically offer lower prices but have also benefited from a change in consumer perceptions.

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Naturally Healthy Packaged Food Report Sample Naturally Healthy Packaged Food Report Sample

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Naturally Healthy Packaged Food industry in Argentina with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Naturally Healthy Packaged Food industry in Argentina, our research will save you time and money while empowering you to make informed, profitable decisions.

The Naturally Healthy Packaged Food in Argentina market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Naturally Healthy Packaged Food in Argentina?
What are the major brands in Argentina?
Which dietary supplement grew the fastest in the past year?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport.

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Naturally Healthy Packaged Food in Argentina - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Ongoing recession hurts sales of naturally healthy packaged food

Arcor leads but competition heats in NH cereal bars

Restricted budgets and changing perceptions see consumers turn to private label

RECOVERY AND OPPORTUNITIES

Increased education is required if brands are to see a significant hike in sales

High fibre breakfast cereals is projected to grow, benefiting from the HW trend

Economic recovery will benefit high fibre pasta sales

CATEGORY DATA

Table 1 Sales of NH Packaged Food by Category: Value 2015-2020
Table 2 Sales of NH Packaged Food by Category: % Value Growth 2015-2020
Table 3 NBO Company Shares of NH Packaged Food: % Value 2016-2020
Table 4 LBN Brand Shares of NH Packaged Food: % Value 2017-2020
Table 5 Distribution of NH Packaged Food by Format: % Value 2015-2020
Table 6 Forecast Sales of NH Packaged Food by Category: Value 2020-2025
Table 7 Forecast Sales of NH Packaged Food by Category: % Value Growth 2020-2025

Health and Wellness in Argentina - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on health and wellness

COVID-19 country impact

Company response

Retailing shift

Foodservice vs retail split

What next for health and wellness?

MARKET DATA

Table 8 Sales of Health and Wellness by Type: Value 2015-2020
Table 9 Sales of Health and Wellness by Type: % Value Growth 2015-2020
Table 10 Sales of Health and Wellness by Category: Value 2015-2020
Table 11 Sales of Health and Wellness by Category: % Value Growth 2015-2020
Table 12 Sales of Health and Wellness by Prime Positioning: Value 2015-2020
Table 13 Sales of Health and Wellness by Prime Positioning: % Value Growth 2015-2020
Table 14 NBO Company Shares of Health and Wellness: % Value 2016-2020
Table 15 LBN Brand Shares of Health and Wellness: % Value 2017-2020
Table 16 Distribution of Health and Wellness by Format: % Value 2015-2020
Table 17 Distribution of Health and Wellness by Format and Category: % Value 2020
Table 18 Forecast Sales of Health and Wellness by Type: Value 2020-2025
Table 19 Forecast Sales of Health and Wellness by Type: % Value Growth 2020-2025
Table 20 Forecast Sales of Health and Wellness by Category: Value 2020-2025
Table 21 Forecast Sales of Health and Wellness by Category: % Value Growth 2020-2025
Table 22 Forecast Sales of Health and Wellness by Prime Positioning: Value 2020-2025
Table 23 Forecast Sales of Health and Wellness by Prime Positioning: % Value Growth 2020-2025

Megatrends

Country Report

Naturally Healthy Packaged Food in Argentina

New Report Guarantee

Executive Summary

New Report Guarantee

2020 IMPACT

Ongoing recession hurts sales of naturally healthy packaged food

Arcor leads but competition heats in NH cereal bars

Restricted budgets and changing perceptions see consumers turn to private label

Samples

Overview

Why buy this report?

Samples (FAQs about samples):

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Table of Contents

Naturally Healthy Packaged Food in Argentina - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Ongoing recession hurts sales of naturally healthy packaged food

Arcor leads but competition heats in NH cereal bars

Restricted budgets and changing perceptions see consumers turn to private label

RECOVERY AND OPPORTUNITIES

Increased education is required if brands are to see a significant hike in sales

High fibre breakfast cereals is projected to grow, benefiting from the HW trend

Economic recovery will benefit high fibre pasta sales

CATEGORY DATA

Health and Wellness in Argentina - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on health and wellness

COVID-19 country impact

Company response

Retailing shift

Foodservice vs retail split

What next for health and wellness?

MARKET DATA

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

SOURCES

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