For the first time in the modern history of the tobacco industry, the last decade has seen the emergence of a viable alternative to the cigarette, altering consumer preferences and use patterns. The Nicotine Survey offers insight into the pace and depth of this alteration, tracking consumer migration from traditional tobacco categories, such as cigarettes, into emerging product types, and gauges changing public attitudes.
This report comes in PPT.
For the first time in the modern history of the tobacco industry, the last decade has seen the emergence of a viable alternative to the cigarette, altering consumer preferences and use patterns.
Evolving attitudes
The pace of change and the strength of the nicotine industry’s mid-to-long term prospects rest in part on the extent to which the public and regulators view (and treat) emerging products as having a reduced risk profile relative to existing combustible products.
Passport Tobacco covers the seven major tobacco categories: Cigarettes, Cigars & Cigarillos, Smoking tobacco (made up of Pipe tobacco and RYO tobacco), Smokeless Tobacco (snuff and chewing tobacco), E-Vapour Products (closed and open); Heated Tobacco; and Tobacco Free Oral Nicotine. Smoking paraphernalia such as pipes, rolling papers, lighters or matches, etc., are not included, nor are nicotine replacement therapy (NRT) products, which are part of Euromonitor's Passport Consumer Healthcare database.
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