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Country Report

Non-Grocery Retailers in

Non-Grocery Specialists in Macedonia

Jan 2018

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Non-grocery specialists partner with local banks to offer consumers affordable credit

Most leading non-grocery specialists are aware that a significant portion of the population in Macedonia is struggling financially and has difficulties prioritising their purchases. Lack of cash used to be a primary reason for the sluggish growth of non-grocery specialists as many consumers were either trading down to lower priced brands or simply delayed purchases of more significant items such as electronics, appliances or other products needed for their home and garden improvement projects.

Seasonal sales are very popular with local consumers

The practice of leading non-grocery specialists partnering with banks to offer credit to prospective consumers had a positive ripple effect on many other smaller non-grocery specialists, who sought ways to finance their customers or ease access to their products by reducing their prices, sometimes by up to 50% or more. Night Shopping, Garage Sales, Black Friday etc are the most recent popular seasonal sales events that are organised every year during a specific period.

More multi-brand apparel and footwear stores are being opened

One of the most recent trends is that of opening and operating new multi-brand apparel and footwear stores. While multi-brand stores are a standard for most non-grocery specialists, this was not the case in apparel and footwear.

COMPETITIVE LANDSCAPE

Neptun Makedonija doo is the leading non-grocery retailer in 2017

With a growing value share in 2017, Neptun Makedonija doo leads non-grocery retailers thanks to its continued growth, retail outlet expansion and sales strategies that rely on offering competitively priced electronics and appliances. These are supported by a number of credit facilities in partnership with some of the leading banks in Macedonia, most notably NLB Tutunska Banka and the successful implementation of its Neptun Happy loyalty programme.

Drugstores/parapharmacies led by dm-Drogerie Markt continues to grow

Macedonia’s largest drugstores/parapharmacies operator dm-Drogerie Markt dooel has a solidly growing value share in 2017. dm-Drogerie Markt dooel operates twelve retail outlets and recorded the fastest outlet growth and expansion within this non-grocery retail channel.

International companies lead the fragmented apparel specialist retailers in 2017

While domestic companies lead most non-grocery retailing categories, several international companies and their respective brands lead apparel and footwear specialist retailing, which is highly fragmented. Spanish company Inditex, Industria de Diseño Textil SA, leads apparel and footwear specialists with a growing value share in 2017, followed by the Turkish company LC Waikiki Retail MK dooel and Punto Fa SL, owner of the Mango brand.

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Samples

Non Grocery Retailers Sample Report Non Grocery Retailers Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Non-Grocery Retailers industry in Macedonia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Non-Grocery Retailers industry in Macedonia, our research will save you time and money while empowering you to make informed, profitable decisions.

The Non-Grocery Retailers in Macedonia market research report includes:

Analysis of key supply-side and demand trends
Detailed market shares for international and locally-based retailers
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

How is discretionary spending affecting non-grocery retailing in Macedonia?
Are non-grocery channels losing out to the growth of such products in grocery retailing?
How is non-grocery retailing coming under pressure from non-store channels?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Retailing market research database.

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Non-Grocery Specialists in Macedonia - Category analysis

HEADLINES

PROSPECTS

Non-grocery specialists partner with local banks to offer consumers affordable credit

Seasonal sales are very popular with local consumers

More multi-brand apparel and footwear stores are being opened

COMPETITIVE LANDSCAPE

Neptun Makedonija doo is the leading non-grocery retailer in 2017

Drugstores/parapharmacies led by dm-Drogerie Markt continues to grow

International companies lead the fragmented apparel specialist retailers in 2017

CHANNEL DATA

Table 1 Non-Grocery Specialists: Value Sales, Outlets and Selling Space 2012-2017
Table 2 Non-Grocery Specialists: Value Sales, Outlets and Selling Space: % Growth 2012-2017
Table 3 Sales in Non-Grocery Specialists by Channel: Value 2012-2017
Table 4 Sales in Non-Grocery Specialists by Channel: % Value Growth 2012-2017
Table 5 Non-Grocery Specialists Outlets by Channel: Units 2012-2017
Table 6 Non-Grocery Specialists Outlets by Channel: % Unit Growth 2012-2017
Table 7 Non-Grocery Specialists GBO Company Shares: % Value 2013-2017
Table 8 Non-Grocery Specialists GBN Brand Shares: % Value 2014-2017
Table 9 Non-Grocery Specialists LBN Brand Shares: Outlets 2014-2017
Table 10 Non-Grocery Specialists LBN Brand Shares: Selling Space 2014-2017
Table 11 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space 2017-2022
Table 12 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space 2017-2022
Table 13 Forecast Sales in Non-Grocery Specialists by Channel: Value 2017-2022
Table 14 Forecast Sales in Non-Grocery Specialists by Channel: % Value Growth 2017-2022
Table 15 Forecast Non-Grocery Specialists Outlets by Channel: Units 2017-2022
Table 16 Forecast Non-Grocery Specialists Outlets by Channel: % Unit Growth 2017-2022

Retailing in Macedonia - Industry Overview

EXECUTIVE SUMMARY

New government, new impetus and continued retailing growth in 2017

Retailers offer frequent discounts in response to consumer price sensitivity

Leading non-grocery specialists benefit credit schemes offered to consumers

Domestic players dominate retailing in Macedonia

Retailing to continue growing with internet retailing set to record the fastest growth

OPERATING ENVIRONMENT

Informal retailing

Opening hours

Summary 1 Standard Opening Hours by Channel Type 2017

Physical retail landscape

Cash and carry

Seasonality

Christmas and New Year’s Eve
Valentine’s Day
New School Year

Payments and delivery

Emerging business models

MARKET DATA

Table 17 Sales in Retailing by Store-based vs Non-Store: Value 2012-2017
Table 18 Sales in Retailing by Store-based vs Non-Store: % Value Growth 2012-2017
Table 19 Sales in Store-Based Retailing by Channel: Value 2012-2017
Table 20 Store-Based Retailing Outlets by Channel: Units 2012-2017
Table 21 Store-Based Retailing Outlets by Channel: % Unit Growth 2012-2017
Table 22 Sales in Non-Store Retailing by Channel: Value 2012-2017
Table 23 Sales in Non-Store Retailing by Channel: % Value Growth 2012-2017
Table 24 Retailing GBO Company Shares: % Value 2013-2017
Table 25 Retailing GBN Brand Shares: % Value 2014-2017
Table 26 Store-based Retailing GBO Company Shares: % Value 2013-2017
Table 27 Store-based Retailing GBN Brand Shares: % Value 2014-2017
Table 28 Store-based Retailing LBN Brand Shares: Outlets 2014-2017
Table 29 Non-Store Retailing GBO Company Shares: % Value 2013-2017
Table 30 Non-Store Retailing GBN Brand Shares: % Value 2014-2017
Table 31 Forecast Sales in Retailing by Store-based vs Non-Store: Value 2017-2022
Table 32 Forecast Sales in Retailing by Store-based vs Non-Store: % Value Growth 2017-2022
Table 33 Forecast Sales in Store-Based Retailing by Channel: Value 2017-2022
Table 34 Forecast Sales in Store-Based Retailing by Channel: % Value Growth 2017-2022
Table 35 Forecast Store-Based Retailing Outlets by Channel: Units 2017-2022
Table 36 Forecast Store-Based Retailing Outlets by Channel: % Unit Growth 2017-2022
Table 37 Forecast Sales in Non-Store Retailing by Channel: Value 2017-2022
Table 38 Forecast Sales in Non-Store Retailing by Channel: % Value Growth 2017-2022

Megatrends

Country Report

Non-Grocery Specialists in Macedonia

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Non-grocery specialists partner with local banks to offer consumers affordable credit

Seasonal sales are very popular with local consumers

More multi-brand apparel and footwear stores are being opened

COMPETITIVE LANDSCAPE

Neptun Makedonija doo is the leading non-grocery retailer in 2017

Drugstores/parapharmacies led by dm-Drogerie Markt continues to grow

International companies lead the fragmented apparel specialist retailers in 2017

Samples

Overview

Why buy this report?

SAMPLES: FAQS ABOUT SAMPLES

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Table of Contents

Non-Grocery Specialists in Macedonia - Category analysis

HEADLINES

PROSPECTS

Non-grocery specialists partner with local banks to offer consumers affordable credit

Seasonal sales are very popular with local consumers

More multi-brand apparel and footwear stores are being opened

COMPETITIVE LANDSCAPE

Neptun Makedonija doo is the leading non-grocery retailer in 2017

Drugstores/parapharmacies led by dm-Drogerie Markt continues to grow

International companies lead the fragmented apparel specialist retailers in 2017

CHANNEL DATA

Retailing in Macedonia - Industry Overview

EXECUTIVE SUMMARY

New government, new impetus and continued retailing growth in 2017

Retailers offer frequent discounts in response to consumer price sensitivity

Leading non-grocery specialists benefit credit schemes offered to consumers

Domestic players dominate retailing in Macedonia

Retailing to continue growing with internet retailing set to record the fastest growth

OPERATING ENVIRONMENT

Informal retailing

Opening hours

Physical retail landscape

Cash and carry

Seasonality

Payments and delivery

Emerging business models

MARKET DATA

DEFINITIONS

SOURCES

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