North America

Read the latest insight and see full market statistics for the US...

Read the latest insight and see full market statistics for the US and Canada, for a comprehensive understanding of shifting consumer preferences and how industries are expected to develop in two of the most affluent, innovative and highest demand cou...

 
Strategy Briefing

Top Five Digital Consumer Trends in 2024

Jan 2024

Technological advances in 2024 will continue to reshape consumer behaviour. This annual report explores the top five digital shopper trends that will redefine commerce the most in the year ahead. Some of the trends included in this report’s edition…

USD 1,325
Country Report

Wound Care in the US

Sep 2023

Wound care is set to see marginally better performances in retail volume and current value terms in 2023 compared with the preceding year, as people are participating in more sports and social events and returning to work outside the home, thus…

USD 1,195
Country Report

Wound Care in Canada

Sep 2023

Wound care is projected to post by far its fastest retail volume growth rate of the review period in 2023, as well as its highest retail value (constant 2023 prices) growth since 2020. The category performance has benefited from the lifting of…

USD 1,195
Country Report

Weight Management and Wellbeing in the US

Sep 2023

In 2023, overall current value growth in weight management and wellbeing is expected to exceed that seen in 2022. After the post-COVID-19 slowdown and high inflationary environment seen in the US in 2022, the category is set to experience slightly…

USD 1,195
Country Report

Weight Management and Wellbeing in Canada

Sep 2023

Meal replacement is set to see a much bigger drop in retail volume sales in 2023, compared with the strong decreases recorded over 2020-2022. Meal replacement struggles to gain traction as above-average inflation rates and rising prices force…

USD 1,195
Country Report

Vitamins in the US

Sep 2023

Vitamins is set to maintain current value growth in 2023, and is also expected to continue to see steady growth over the forecast period. Sales are benefiting from consumers taking a more holistic approach to their health, with many people placing an…

USD 1,195
Country Report

Vitamins in Canada

Sep 2023

Retail volume sales are expected to decline across single vitamins over 2023; at a faster rate than in 2022 as unit prices rise amid an inflationary climate. Even vitamin C, which maintained at least a slight increase in retail volume growth in 2022,…

USD 1,195
Country Report

Sports Nutrition in the US

Sep 2023

Sports nutrition is one of the most exciting and fast-moving categories in the consumer health industry, with double-digit current value growth expected to continue in 2023. It experienced a modest decline in 2020, affected by the COVID-19 pandemic.…

USD 1,195
Country Report

Sports Nutrition in Canada

Sep 2023

Sports nutrition suffered from the outbreak of the Coronavirus (COVID-19) pandemic in Canada in 2020. Access to key distribution formats for sports nutrition products, such as gym/fitness centres and specialist retailers, was heavily affected as…

USD 1,195
Country Report

Sleep Aids in the US

Sep 2023

Maintaining the trend from 2022, sleep aids is expected to continue to face decline in retail current value and volume terms in 2023, further offsetting the strong growth surge seen in the category during the peak pandemic years of 2020 and 2021,…

USD 1,195
Country Report

Sleep Aids in Canada

Sep 2023

Sleep aids is projected to post fast retail volume growth over 2023. The category saw spikes in demand in 2020 and 2021 as the stress and anxiety of the Coronavirus (COVID-19) pandemic increased the incidence of sleep disorders or complaints. While…

USD 1,195
Country Report

Paediatric Consumer Health in the US

Sep 2023

It is evident that the average consumer has become more health-conscious since COVID-19, as seen through transformations in ingredient-focused product development in dermatologicals, alongside the rise of natural remedies and botanical compositions…

USD 1,195
Country Report

Paediatric Consumer Health in Canada

Sep 2023

Paediatric cough/cold remedies is projected to deliver further strong retail volume and value (constant 2023 prices) growth in 2023. The growth in demand for these products is informed by the supply shortages of paediatric cold and flu remedies in…

USD 1,195
Country Report

NRT Smoking Cessation Aids in the US

Sep 2023

NRT patches is set to continue to witness steep volume and current value declines in 2023, as the topical option struggles to gain momentum against the rising popularity of newer, more convenient oral alternatives. In recent years, the rise of…

USD 1,195
Country Report

NRT Smoking Cessation Aids in Canada

Sep 2023

NRT smoking cessation aids is projected to see positive retail value (constant 2023 prices) growth over 2023. While retail volume sales are set to decline, partly due to maturity in 2023, following the registering of significant growth earlier in the…

USD 1,195
Country Report

Herbal/Traditional Products in the US

Sep 2023

Across digestive health, sleep aids, dietary supplements, weight management, and sleep aids, natural options formulated from botanical blends have skyrocketed in popularity post-COVID-19, as consumers have become increasingly educated on highlighted…

USD 1,195
Country Report

Herbal/Traditional Products in Canada

Sep 2023

Most herbal/traditional categories are expected to see decreases in retail volume sales over 2023, although this comes on the back of strong growth in the wake of the Coronavirus (COVID-19) crisis earlier in the review period. In 2023, the market…

USD 1,195
Country Report

Eye Care in the US

Sep 2023

In 2023, standard eye care is set to outperform allergy eye care, due to the year-round use of such products, as well as consumers’ growing concern about issues such as dry eye and digital eye strain. Although price increases from eye care players…

USD 1,195
Country Report

Eye Care in Canada

Sep 2023

Eye care is projected to post positive retail value (constant 2023 prices) growth in 2023. While moderate, growth is expected to be higher than in the previous years of the review period, partly due to strong unit price increases. Meanwhile, in…

USD 1,195
Country Report

Digestive Remedies in the US

Sep 2023

Natural digestive remedies and DTC supplement brands have witnessed an incredible online revolution in recent years, due to increased TikTok education on homeopathic treatments and awareness of holistic gut supplements. There has been growing…

USD 1,195
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