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Strategy Briefing

Olive Oil Spotlight: A Legally Healthy Fat Offers Great Business Opportunity

19 pages, Apr 2017

US$570

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About This Report

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

This report aims to spotlight the health benefit of olive oil, the cultivation, production and growth opportunities in a selected markets including India and the US.

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Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

Ancient Wisdom and Botanical Acquisitions: The Rise of Naturals (two parts).

We aim to map the growth opportunities of olive oil, on the back of its health benefits officially approved by the EU. This report touched on Bright’s acquisition of the Italian prestige brand Filippo Berioand the movements to protect authenticity amid the rise of production beyond the Mediterranean region.

Legally approved healthy properties

Legally approved healthy property facilitates the marketing and consumption of olive oil. Global retail sales amounted to USD14 billion in 2016 and the market is expected to continue to expand.

Fluctuation of the harvest in the Mediterranean

Fluctuation of the harvest in the Mediterranean region affects the retail price while increased cultivation and market demand in India point to positive prospects.

Facing the influx of mixed quality

Facing the influx of mixed quality in an increasingly crowded marketplace, mainstream and traditional growers are right to be proactive to protect the authenticity of their produce and brands for long-term sustainability. “New world growers” such as India are improving their cultivation and consumption; the world olive map could potentially reshape in the future.

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Olive Oil Spotlight

Key findings

EFSA polyphenols claim gives olive oil a “super fat” status

World shortage of supply affects retail price

US: Foodservice opportunity

Country of origin and innovative packaging

Indian thirst for olive oil from the government and farmers

Spain, Italy and US billion dollar NH olive oil markets

Deoleo leads NH olive oil and Bright’s Filippo Berio acquisition

Application opportunity: Olive oil as ingredient for healthy image

The US booming organic market and the new transitional certificate

PDO/PGI: Authenticity , transparency, heritage, quality and trust

PDO example: Iliada kalamata extra virgin olive oil

Challenges and prospects

Appendix 1 EU: Grades of olive oil

Appendix 2: US grades: Olive oil and olive pomace oil

Appendix 3: Ethical label system and definition of country of origin

Methodology

Appendix 4 Ethical labels research methodology

Researched Market Breakdown

Appendix 5 Passport ethical labels scope

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Megatrends

Strategy Briefing

Olive Oil Spotlight: A Legally Healthy Fat Offers Great Business Opportunity

New Report Guarantee

About This Report

New Report Guarantee

Overview

Why buy this report?

Ancient Wisdom and Botanical Acquisitions: The Rise of Naturals (two parts).

Legally approved healthy properties

Fluctuation of the harvest in the Mediterranean

Facing the influx of mixed quality

Want to find out more about this report?

Table of Contents

Olive Oil Spotlight

Key findings

EFSA polyphenols claim gives olive oil a “super fat” status

World shortage of supply affects retail price

US: Foodservice opportunity

Country of origin and innovative packaging

Indian thirst for olive oil from the government and farmers

Spain, Italy and US billion dollar NH olive oil markets

Deoleo leads NH olive oil and Bright’s Filippo Berio acquisition

Application opportunity: Olive oil as ingredient for healthy image

The US booming organic market and the new transitional certificate

PDO/PGI: Authenticity , transparency, heritage, quality and trust

PDO example: Iliada kalamata extra virgin olive oil

Challenges and prospects

Appendix 1 EU: Grades of olive oil

Appendix 2: US grades: Olive oil and olive pomace oil

Appendix 3: Ethical label system and definition of country of origin

Methodology

Appendix 4 Ethical labels research methodology

Researched Market Breakdown

Appendix 5 Passport ethical labels scope

Why buy this report?

Want to find out more about this report?

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