Executive Summary

Sep 2019
PROSPECTS
Innovative technology to upgrade services to travellers

Travel intermediaries have not only been using social media to advertise their services, but have also started putting emphasis on leveraging advanced technology to promote their online business. Artificial intelligence has infiltrated the travel industry, whereby large players already integrate chatbots with Facebook Messenger to provide a more seamless customer service.

Online travel sales continue to drive growth in intermediaries

Travel intermediaries registered strong growth in Canada in 2019, largely driven by the good performance of online sales. Pure online intermediaries continued to record robust growth across all categories.

Online travel agencies face challenges

Online travel agencies (OTAs) continue to outperform traditional intermediaries; however, they are also facing challenges. Travel suppliers and travel metasearch providers posed disintermediation threats to OTAs in recent years.

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Online Travel Sales and Intermediaries in Canada

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Overview

Discover the latest market trends and uncover sources of future market growth for the Travel Retail industry in Canada with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Travel Retail industry in Canada, our research will save you time and money while empowering you to make informed, profitable decisions.

The Travel Retail in Canada market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Travel Retail in Canada?
  • What are the major brands in Canada?
  • Is there movement away from accommodation only and flight only to package holidays?
  • Are value added segments like spa packages and cruise performing well?
  • Is online travel retail outpacing offline sales?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Travel And Tourism market research database.

Online Travel Sales and Intermediaries in Canada - Category analysis

HEADLINES

PROSPECTS

Innovative technology to upgrade services to travellers
Online travel sales continue to drive growth in intermediaries
Online travel agencies face challenges

CATEGORY DATA

Table 1 Travel Intermediaries Sales: Value 2014-2019
Table 2 Intermediaries Corporate Business Online Sales: Value 2014-2019
Table 3 Intermediaries Leisure Online Sales: Value 2014-2019
Table 4 Travel Intermediaries NBO Company Shares: % Value 2015-2019
Table 5 Online Travel Sales to Residents: Value 2014-2019
Table 6 Total Mobile Travel Sales to Residents: Value 2014-2019
Table 7 Forecast Travel Intermediaries Sales: Value 2019-2024
Table 8 Forecast Intermediaries Corporate Business Online Sales: Value 2019-2024
Table 9 Forecast Intermediaries Leisure Online Sales: Value 2019-2024
Table 10 Forecast Online Travel Sales to Residents: Value 2019-2024
Table 11 Forecast Total Mobile Travel Sales to Residents: Value 2019-2024

Travel in Canada - Industry Overview

EXECUTIVE SUMMARY

Growth due to weakened Canadian dollar and government support
Online travel becomes more dynamic and competitive
Competition from low-cost carriers forces scheduled airlines to adapt
Continual evolution in technology and business models
Growth expected due to new infrastructure and government focus

SWOT

Summary 1 Destination Canada: SWOT

MARKET DATA

Table 12 Annual Leave: Volume 2014-2019
Table 13 Travellers by Age: Number of People 2014-2019
Table 14 Seasonality: Number of People 2014-2019
Table 15 Leisure Outbound Demographics: Number of Trips 2014-2019
Table 16 Other Transport Sales: Value 2014-2019
Table 17 Other Transport Online Sales: Value 2014-2019
Table 18 Forecast Other Transport Sales: Value 2019-2024
Table 19 Forecast Other Transport Online Sales: Value 2019-2024
Table 20 Activities: Value 2014-2019
Table 21 Forecast Activities: Value 2019-2024

SOURCES

Summary 2 Research Sources