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Learn moreSep 2017
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Online travel sales to residents surged by 21% in 2017, to reach BGN1.3 billion. Exceptionally strong growth helped expand the relative share of online sales to 27% of total sales, from 23% the year before. The key growth driver was sales of airline tickets – both by agencies and airlines – as low-cost airlines doubled the number of routes they operated to and from Bulgaria. Online sales of travel agencies to residents jumped by 27% in current value terms to reach BGN116 million, and airlines direct online sales to residents rose by 25% to reach BGN701 million.
Over the forecast period, online travel sales to residents is projected to increase by a value CAGR of 8% at constant 2017 prices, to reach BGN1.8 billion in 2022. As a result, online penetration is set to expand from 27% to 33% of total sales. Online sales growth will be driven by solid communications and financial infrastructure, and gradual sophistication of domestic players’ online operations – catching up with trends in industries such as retail.
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Overview:
Discover the latest market trends and uncover sources of future market growth for the Online Travel Sales to Country Residents industry in Bulgaria with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Online Travel Sales to Country Residents industry in Bulgaria, our research will save you time and money while empowering you to make informed, profitable decisions.
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This industry report originates from Passport, our Travel And Tourism market research database.
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Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.