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Country Report

Online Travel Sales to Country Residents in

Online Travel Sales To Residents in Sweden

14 pages, Sep 2017

US$990

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Executive Summary

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TRENDS

Online travel sales to residents recorded 6% current value growth in 2017, increasing to SEK73.4 billion. No specific category within online travel sales stood out in 2017, as all of them posted robust current value growth, with those coming from a smaller base naturally showing the highest increases. This strong development came from the ongoing transition over to online services, with interfaces that consumers appreciated the convenience of as price and service comparisons are simple and fast. Furthermore, Swedish consumers have a strong trust in online payments. Growth of online travel sales to residents declined generally over the review period, as the strong migration from the offline to the online channel naturally began to slow. Another aspect behind lower growth towards the end of the review period was that competition and price transparency held back value growth and the competition became much fiercer. Consumers are good at comparing prices and opting for the best deals, thus preventing operators from increasing their prices too much.

PROSPECTS

Online travel sales to residents is set to grow at a 3% CAGR at constant 2017 prices over the forecast period, reaching SEK85.7 billion in 2022. As the online sales channel continues to mature and involves fierce competition that is primarily focused on price, growth will be much lower than the rise at a 7% CAGR registered during the review period; however, Swedes will continue to see increased benefits, resulting in a further shift towards purchasing decisions being made online. More players will make further products available, while comparing prices will continue to become even quicker and easier. Prices will typically reduce as competition becomes more intensive and special deals will easily be found. Overall, there are therefore several underlying factors that will continue to boost demand for online travel sales to residents.

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Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

Euromonitor International has a strong international reputation in the travel industry thanks to Passport’s extensive coverage, a growing client base and our work with key global bodies such as the United Nations World Tourism Organisation (UNWTO), World Travel Market (WTM) and World Travel and Tourism Council (WTTC).

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Files are delivered directly into your account within a few minutes of purchase.

Overview:

Discover the latest market trends and uncover sources of future market growth for the Online Travel Sales to Country Residents industry in Sweden with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Online Travel Sales to Country Residents industry in Sweden, our research will save you time and money while empowering you to make informed, profitable decisions.

The Online Travel Sales to Country Residents in Sweden market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation
Historic volumes and values, company and brand market shares
Five year forecasts (of market share, market trends, market growth)
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Online Travel Sales to Country Residents in Sweden?
What are the major brands in Sweden?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Travel And Tourism market research database.

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Online Travel Sales To Residents in Sweden

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