Organic Packaged Food in Canada

2020 IMPACT

Organic packaged food builds on strong pre-COVID-19 growth

Organics was a rapidly developing area of the packaged food industry in Canada even before the outbreak of COVID-19. According to the Canada Organic Trade Association (COTA), two thirds of shoppers, mostly families, choose to buy organic products on a weekly basis, regardless of income level, and are buying from mainstream channels, including retailers such as Walmart and Costco instead of local markets.

Government investing in the future of local organic produce

Despite concerns over potential food shortages organic packaged food managed to come through relatively unscathed during 2020. A strong and established supply and distribution chain ensured consumers were still able to obtain organic packaged food during 2020, including key staples.

New organic ranges continue to spring up as demand rockets

Despite the challenges presented by COVID-19, there remained strong interest in developing new organic packaged food at the end of the review period, with the demand continuing to rise rapidly. For example, Nature's Path Foods Inc looked to cement its dominance in organic breakfast cereals with the launch of Nature’s Path Regenerative Organic Certified Instant Oatmeal.

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