Overcoming Barriers to Growth in Nutricosmetics

July 2011

The world’s population is undergoing a transition towards becoming wealthier and more urbanised. This has created excellent opportunities for growth in the global beauty industry. However, while beauty and personal care are thriving, sales of nutricosmetics remain largely concentrated in Japan and China. Euromonitor International analyses the main reasons for this regional disparity, examines the impact of regulations and demonstrates the key lessons to be learned from failures of past launches.

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What this report includes

  • Up-to-the minute analysis of the latest trends in the industry
  • New product development, forecasts and other themes
  • Unique graphics and illustrated case studies
  • Most recent brand and company news
  • New insight into the size and shape of the market

Why buy this report

  • Clear, concise powerpoint format makes it easy to digest
  • Leading industry opinion keeps you abreast of latest news and trends
  • Forward-looking outlook on a category, market or issue affecting the industry
  • Latest five year forecasts assess how the market is predicted to develop
  • Understand the competitive environment, the leading players and brands

Delivery format

Downloadable from MyPages


Key findings

Nutricosmetics in the Wider Beauty Context

Factors influencing growth of the nutricosmetics trend
The different forms and benefits of nutricosmetics
Consumers value s kin c are a bove o ther beauty purchases
Anti-ager boom shows potential for skin beauty supplements
Hair/nail products growth holds potential for nutricosmetics
Global breakdown of nutricosmetics : Supplements lead
Global performance of beauty food and drinks

Key Geographical Strengths and Prospects

Beauty supplement s ales c oncentrated in Asia-Pacific
Japan dominates g lobal n utricosmetics s ales
Fastest growing b eauty s upplements m arkets g lobally
Mixed fortunes for major skin care supplement brands
Mexico to dominate global beauty from within sales
Sales falling in the US market
Why Japan dominates nutricosmetics sales
China to be next m ajor n utricosmetics m arket
Marginal presence in the BRICs despite strong beauty growth
The importance of growing sales in the BRICs
Key factors d etermining r egional s uccess

Success Factors and Barriers to Growth

Key industry issues
Pervasive impact of EFSA regulations in Western Europe
EFSA's main approvals/rejections within leading FF trends
Case study: Essensis/Glowelle key l earning p oints
Age- L oc case s tudy: Why is the brand a success?
Nesfluid case s tudy: Strongly i nfluenced by EFSA decisions
Key factors in success or failure
Consumer scepticism and format choice
Overcoming scepticism: The importance of clinical trials
Novel concepts: New product types and consumer groups


Outlook for key i ndustry i ssues

Report Definitions

Definitions and abbreviations (1)
Definitions and abbreviations (2)


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