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City Market Report
Packaged Food in Ahmedabad
18 pages, Jan 2018
US$375
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If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!
Ahmedabad offers packaged food companies an opportunity to explore different types of snacks and introduce those products. The people of Ahmedabad are traditional and prefer locally-made food as it resembles authentic Gujarati tastes and preferences. Due to the influx of migrants, packaged food is gradually becoming popular as it complements their faster-paced lifestyles. The city offers a plethora of snacking options and unique products.
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Overview
Why buy this report?
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
Home-made food remains top priority despite entry of packaged food
People in Ahmedabad prefer home-made food and food made from nearby sweet stores as the general perception is that packaged food is not healthy and is not authentic in taste. Some of the players including PepsiCo, Haldiram, Bikanervala and Bikano have had to adapt their products to meet Gujarati taste specifications to attract consumer demand.
Use of wide variety of spices and other ingredients to make foods
People in Gujarat indulge in a wide variety of side dishes called farsan. These farsans are generally served as side dishes and each of the dishes requires unique spices and ingredients to prepare. These unique ingredients and spices are widely available across the city.
Snacking culture in the city underpinned by wide availability of different varieties of snacks
Snacking is a key cultural element in Gujarat and people of all ages snack on a frequent basis. There is a wide variety of snacking options with easy availability across the city. Some of the snacks are very unique and are only available in Gujarat. Millennials have also adopted the snacking culture as some of the products are low in calorie.
Craft ice cream and indigenous ice cream popular among consumers
People are fond of craft ice cream and indigenous ice cream called golas.Citizens consume these ice creams during family outings. These gola ice cream shops are a common sight on the streets of the city. Modern ice cream parlours are also introducing outlets similar to gola stands.
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Introduction
Ahmedabad profile: fast-growing, embracing new industries
Consumer profile: traditional, simple and evolving
A typical day
Key findings
Traditional and home-made remain preferred choices
Packaged food makes small inroads through localisation
Gujarati cuisine includes a wide variety of unique ingredients
Traditional “chatneys” now available in packaged format
Consumers snack on traditional savoury snacks
Dry fruits used for gifting, snacking and protein supplements
Gola, a popular form of ice cream in the city
Ice cream manufacturers focus on freshly-made products
Gwalia Sweets Pvt Ltd
Induben Khakhrawala Foods Pvt Ltd
Samrat Namkeen Pvt Ltd
Key takeaways
Why buy this report?
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
Want to find out more about this report?
Request more informationComplete Catalogue
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Complete Catalogue
Strategy Reports
- New Emerging Markets: Nigeria, Indonesia, Mexico, The Philippines and Turkey | Jan 2015
- Home Cooking and Eating Habits: Global Survey Strategic Analysis | Apr 2012
- Green Buying Behaviour: Global Online Survey | Mar 2012
- The Haves and Have Nots: The Impact of the Widening Gap Between Rich and Poor | Nov 2011
- The Power of Proximity: The Complex Story of 21st Century Cities | Oct 2011
- The War on Meat: How Low-meat and No-meat Diets are Impacting Consumer Markets | Aug 2011
- Global FMCG Trends in 2009 and 2010: Legacy of the Downturn | Sep 2010
- The Way We Eat Now | Nov 2008
- Single Living: How Atomisation - The Rise of Singles and One-person Households - Is Affecting Consumer Purchasing Habits | Jul 2008
- Big World: Impact of the Obesity Pandemic on Global Marketing Strategies | Jun 2008
- 25 Global Consumer Trends 2008: Back to Basics – it’s Still the Old Economy in a Cool Climate | Jun 2008
- Shopping for Pleasure: The Development of Shopping as a Leisure Pursuit | May 2008
Country Reports
- Packaged Food in Algeria | Nov 2017
- Packaged Food in Angola | Oct 2017
- Packaged Food in Argentina | Dec 2017
- Packaged Food in Australia | Dec 2017
- Packaged Food in Austria | Dec 2017
- Packaged Food in Azerbaijan | Nov 2017
- Packaged Food in Bangladesh | Dec 2017
- Packaged Food in Belarus | Dec 2017
- Packaged Food in Belgium | Feb 2018
- Packaged Food in Bolivia | Nov 2017
- Packaged Food in Bosnia-Herzegovina | Nov 2017
- Packaged Food in Brazil | Dec 2017
- Packaged Food in Bulgaria | Jan 2018
- Packaged Food in Cambodia | Nov 2017
- Packaged Food in Cameroon | Nov 2017
- Packaged Food in Canada | Feb 2018
- Packaged Food in Chile | Mar 2018
- Packaged Food in China | Nov 2017
- Packaged Food in Colombia | Nov 2017
- Packaged Food in Costa Rica | Nov 2017
- Packaged Food in Côte d'Ivoire | Dec 2017
- Packaged Food in Croatia | Nov 2017
- Packaged Food in Denmark | Jan 2018
- Packaged Food in Dominican Republic | Nov 2017
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- Packaged Food in Egypt | Nov 2017
- Packaged Food in El Salvador | Dec 2017
- Packaged Food in Estonia | Dec 2017
- Packaged Food in Ethiopia | Dec 2017
- Packaged Food in Finland | Nov 2017
- Packaged Food in France | Dec 2017
- Packaged Food in Georgia | Nov 2017
- Packaged Food in Germany | Nov 2017
- Packaged Food in Ghana | Dec 2017
- Packaged Food in Greece | Nov 2017
- Packaged Food in Guatemala | Nov 2017
- Packaged Food in Honduras | Dec 2017
- Packaged Food in Hong Kong, China | Jan 2018
- Packaged Food in Hungary | Nov 2017
- Packaged Food in India | Dec 2017
- Packaged Food in Indonesia | Dec 2017
- Packaged Food in Iraq | Nov 2017
- Packaged Food in Ireland | Dec 2017
- Packaged Food in Israel | Nov 2017
- Packaged Food in Italy | Dec 2017
- Packaged Food in Japan | Dec 2017
- Packaged Food in Jordan | Dec 2017
- Packaged Food in Kazakhstan | Nov 2017
- Packaged Food in Kenya | Nov 2017
- Packaged Food in Kuwait | Dec 2017
- Packaged Food in Laos | Dec 2017
- Packaged Food in Latvia | Nov 2017
- Packaged Food in Lebanon | Dec 2017
- Packaged Food in Lithuania | Dec 2017
- Packaged Food in Macedonia | Nov 2017
- Packaged Food in Malaysia | Nov 2017
- Packaged Food in Mexico | Feb 2018
- Packaged Food in Morocco | Nov 2017
- Packaged Food in Myanmar | Dec 2017
- Packaged Food in New Zealand | Nov 2017
- Packaged Food in Nigeria | Nov 2017
- Packaged Food in Norway | Nov 2017
- Packaged Food in Oman | Jan 2018
- Packaged Food in Pakistan | Jan 2018
- Packaged Food in Panama | Dec 2017
- Packaged Food in Paraguay | Nov 2017
- Packaged Food in Peru | Feb 2018
- Packaged Food in Poland | Nov 2017
- Packaged Food in Portugal | Jan 2018
- Packaged Food in Romania | Nov 2017
- Packaged Food in Russia | Nov 2017
- Packaged Food in Saudi Arabia | Nov 2017
- Packaged Food in Serbia | Nov 2017
- Packaged Food in Singapore | Nov 2017
- Packaged Food in Slovakia | Nov 2017
- Packaged Food in Slovenia | Dec 2017
- Packaged Food in South Africa | Dec 2017
- Packaged Food in South Korea | Nov 2017
- Packaged Food in Spain | Nov 2017
- Packaged Food in Sri Lanka | Dec 2017
- Packaged Food in Sweden | Dec 2017
- Packaged Food in Switzerland | Dec 2017
- Packaged Food in Taiwan | Jan 2018
- Packaged Food in Tanzania | Nov 2017
- Packaged Food in Thailand | Dec 2017
- Packaged Food in the Czech Republic | Nov 2017
- Packaged Food in the Netherlands | Dec 2017
- Packaged Food in the Philippines | Dec 2017
- Packaged Food in the United Arab Emirates | Nov 2017
- Packaged Food in the United Kingdom | Dec 2017
- Packaged Food in the US | Dec 2017
- Packaged Food in Tunisia | Nov 2017
- Packaged Food in Turkey | Dec 2017
- Packaged Food in Ukraine | Nov 2017
- Packaged Food in Uruguay | Nov 2017
- Packaged Food in Uzbekistan | Nov 2017
- Packaged Food in Venezuela | Nov 2017
- Packaged Food in Vietnam | Nov 2017