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Learn moreDec 2020
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In 2020, the effects of national lockdown on consumer behaviour have led to a reversal in the poor performance of retail packaged food. From 2015 to 2019, sales of packaged food in retail volume terms decreased because of falling purchasing power and rising unemployment.
A lockdown was introduced across the country from 20 March 2020. During this time, consumers were required to stay at home, with only those workers in the armed forces, security forces, firemen, health workers and those working in the food industry, pharmacies, government roles, journalism, retail, telecommunications, public services, delivery services and energy services permitted to leave home.
At the end of 2019, all companies estimated there would be a decrease in packaged food volume sales in 2020, based on Argentina’s complex economic environment. However, because of stockpiling during March and April 2020, several companies ran out of supplies.
The channel defined as other grocery retailers has been very negatively affected by the impact of COVID-19 due to several reasons. First, there has been a strong decrease in confectionery consumption as Argentinians looking to save money amid widespread job losses do not deem confectionery items as essentials.
The foodservice channel has experienced severe losses during 2020 due to the strict quarantine. In fact, pre-pandemic, the channel was already in serious difficulties due to rising unemployment, inflation and a decrease in purchasing power.
The forecast period will be extremely complicated for packaged food. Due to the pandemic and the economic crisis of 2015-2019, GDP has slumped hugely in 2020.
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Overview
Discover the latest market trends and uncover sources of future market growth for the Packaged food industry in Argentina with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Packaged food industry in Argentina, our research will save you time and money while empowering you to make informed, profitable decisions.
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The Packaged food in Argentina market research report includes:
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This industry report originates from Passport, our Packaged Food market research database.
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.