Packaged Food in Austria

Packaged Food in Austria

EXECUTIVE SUMMARY

Strong performance for overall packaged food in 2017

Vegetarian, vegan and superfoods products as growth drivers

Fierce competition between private label and branded manufacturers persists

Supermarkets lead distribution yet discounters see value share increase

Good future performance expected for overall packaged food

KEY TRENDS AND DEVELOPMENTS

Greater availability of vegan and vegetarian products in Austria

Outlook

Super ingredients feature more prominently in Austrian retail outlets

Outlook

Fresh, convenient and gourmet – a mix of trends

Outlook

Snacking continues its trajectory towards ubiquity

Outlook

FOODSERVICE: KEY TRENDS AND DEVELOPMENTS

Headlines

Trends: sales to foodservice

Trends: consumer foodservice

Prospects

Category Data

Table 1 Foodservice Sales of Packaged Food by Category: Volume 2012-2017
Table 2 Foodservice Sales of Packaged Food by Category: % Volume Growth 2012-2017
Table 3 Forecast Foodservice Sales of Packaged Food by Category: Volume 2017-2022
Table 4 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2017-2022

MARKET DATA

Table 5 Sales of Packaged Food by Category: Volume 2012-2017
Table 6 Sales of Packaged Food by Category: Value 2012-2017
Table 7 Sales of Packaged Food by Category: % Volume Growth 2012-2017
Table 8 Sales of Packaged Food by Category: % Value Growth 2012-2017
Table 9 GBO Company Shares of Packaged Food: % Value 2013-2017
Table 10 NBO Company Shares of Packaged Food: % Value 2013-2017
Table 11 LBN Brand Shares of Packaged Food: % Value 2014-2017
Table 12 Penetration of Private Label by Category: % Value 2012-2017
Table 13 Distribution of Packaged Food by Format: % Value 2012-2017
Table 14 Distribution of Packaged Food by Format and Category: % Value 2017
Table 15 Forecast Sales of Packaged Food by Category: Volume 2017-2022
Table 16 Forecast Sales of Packaged Food by Category: Value 2017-2022
Table 17 Forecast Sales of Packaged Food by Category: % Volume Growth 2017-2022
Table 18 Forecast Sales of Packaged Food by Category: % Value Growth 2017-2022

SOURCES

Summary 1 Research Sources

Packaged Food in Austria - Company Profiles

Berglandmilch GmbH in Packaged Food (Austria)

STRATEGIC DIRECTION

KEY FACTS

Summary 2 Berglandmilch GmbH: Key Facts
Summary 3 Berglandmilch GmbH: Operational Indicators

COMPETITIVE POSITIONING

Summary 4 Berglandmilch GmbH: Competitive Position 2017

Felix Austria GmbH in Packaged Food (Austria)

STRATEGIC DIRECTION

KEY FACTS

Summary 5 Felix Austria GmbH: Key Facts
Summary 6 Felix Austria GmbH: Operational Indicators

COMPETITIVE POSITIONING

Summary 7 Felix Austria GmbH: Competitive Position 2017

Handl Tyrol GmbH in Packaged Food (Austria)

STRATEGIC DIRECTION

KEY FACTS

Summary 8 Handl Tyrol GmbH: Key Facts

COMPETITIVE POSITIONING

Summary 9 Handl Tyrol GmbH: Competitive Position 2017

KRÖSWANG GmbH in Packaged Food (Austria)

STRATEGIC DIRECTION

KEY FACTS

Summary 10 Kröswang GmbH: Key Facts
Summary 11 Kröswang GmbH: Operational Indicators

COMPETITIVE POSITIONING

Mondelez Österreich GmbH in Packaged Food (Austria)

STRATEGIC DIRECTION

KEY FACTS

Summary 12 Mondelez Österreich GmbH: Key Facts

COMPETITIVE POSITIONING

Summary 13 Mondelez Österreich GmbH: Competitive Position 2017

Nöm AG in Packaged Food (Austria)

STRATEGIC DIRECTION

KEY FACTS

Summary 14 Nöm AG: Key Facts
Summary 15 Nöm AG: Operational Indicators

COMPETITIVE POSITIONING

Summary 16 Nöm AG: Competitive Position 2017

Rewe International AG in Packaged Food (Austria)

STRATEGIC DIRECTION

KEY FACTS

Summary 17 Rewe International AG: Key Facts
Summary 18 Rewe International AG: Operational Indicators

INTERNET STRATEGY

PRIVATE LABEL

Summary 19 Rewe International AG: Private Label Portfolio

COMPETITIVE POSITIONING

Summary 20 Rewe International AG: Competitive Position 2016

Unilever Austria GmbH in Packaged Food (Austria)

STRATEGIC DIRECTION

KEY FACTS

Summary 21 Unilever Austria GmbH: Key Facts

COMPETITIVE POSITIONING

Summary 22 Unilever Austria GmbH: Competitive Position 2017

Baby Food in Austria

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

Table 19 Sales of Baby Food by Category: Volume 2012-2017
Table 20 Sales of Baby Food by Category: Value 2012-2017
Table 21 Sales of Baby Food by Category: % Volume Growth 2012-2017
Table 22 Sales of Baby Food by Category: % Value Growth 2012-2017
Table 23 NBO Company Shares of Baby Food: % Value 2013-2017
Table 24 LBN Brand Shares of Baby Food: % Value 2014-2017
Table 25 Distribution of Baby Food by Format: % Value 2012-2017
Table 26 Forecast Sales of Baby Food by Category: Volume 2017-2022
Table 27 Forecast Sales of Baby Food by Category: Value 2017-2022
Table 28 Forecast Sales of Baby Food by Category: % Volume Growth 2017-2022
Table 29 Forecast Sales of Baby Food by Category: % Value Growth 2017-2022

Butter and Margarine in Austria

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

Table 30 Sales of Butter and Margarine by Category: Volume 2012-2017
Table 31 Sales of Butter and Margarine by Category: Value 2012-2017
Table 32 Sales of Butter and Margarine by Category: % Volume Growth 2012-2017
Table 33 Sales of Butter and Margarine by Category: % Value Growth 2012-2017
Table 34 NBO Company Shares of Butter and Margarine: % Value 2013-2017
Table 35 LBN Brand Shares of Butter and Margarine: % Value 2014-2017
Table 36 Distribution of Butter and Margarine by Format: % Value 2012-2017
Table 37 Forecast Sales of Butter and Margarine by Category: Volume 2017-2022
Table 38 Forecast Sales of Butter and Margarine by Category: Value 2017-2022
Table 39 Forecast Sales of Butter and Margarine by Category: % Volume Growth 2017-2022
Table 40 Forecast Sales of Butter and Margarine by Category: % Value Growth 2017-2022

Cheese in Austria

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

Table 41 Sales of Cheese by Category: Volume 2012-2017
Table 42 Sales of Cheese by Category: Value 2012-2017
Table 43 Sales of Cheese by Category: % Volume Growth 2012-2017
Table 44 Sales of Cheese by Category: % Value Growth 2012-2017
Table 45 Sales of Spreadable Processed Cheese by Type: % Value 2012-2017
Table 46 Sales of Unprocessed Cheese by Type: % Value 2012-2017
Table 47 NBO Company Shares of Cheese: % Value 2013-2017
Table 48 LBN Brand Shares of Cheese: % Value 2014-2017
Table 49 Distribution of Cheese by Format: % Value 2012-2017
Table 50 Forecast Sales of Cheese by Category: Volume 2017-2022
Table 51 Forecast Sales of Cheese by Category: Value 2017-2022
Table 52 Forecast Sales of Cheese by Category: % Volume Growth 2017-2022
Table 53 Forecast Sales of Cheese by Category: % Value Growth 2017-2022

Drinking Milk Products in Austria

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

Table 54 Sales of Drinking Milk Products by Category: Volume 2012-2017
Table 55 Sales of Drinking Milk Products by Category: Value 2012-2017
Table 56 Sales of Drinking Milk Products by Category: % Volume Growth 2012-2017
Table 57 Sales of Drinking Milk Products by Category: % Value Growth 2012-2017
Table 58 NBO Company Shares of Drinking Milk Products: % Value 2013-2017
Table 59 LBN Brand Shares of Drinking Milk Products: % Value 2014-2017
Table 60 Distribution of Drinking Milk Products by Format: % Value 2012-2017
Table 61 Forecast Sales of Drinking Milk Products Products by Category: Volume 2017-2022
Table 62 Forecast Sales of Drinking Milk Products Products by Category: Value 2017-2022
Table 63 Forecast Sales of Drinking Milk Products Products by Category: % Volume Growth 2017-2022
Table 64 Forecast Sales of Drinking Milk Products Products by Category: % Value Growth 2017-2022

Other Dairy in Austria

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

Table 65 Sales of Other Dairy by Category: Volume 2012-2017
Table 66 Sales of Other Dairy by Category: Value 2012-2017
Table 67 Sales of Other Dairy by Category: % Volume Growth 2012-2017
Table 68 Sales of Other Dairy by Category: % Value Growth 2012-2017
Table 69 Sales of Cream by Type: % Value 2012-2017
Table 70 NBO Company Shares of Other Dairy: % Value 2013-2017
Table 71 LBN Brand Shares of Other Dairy: % Value 2014-2017
Table 72 Distribution of Other Dairy by Format: % Value 2012-2017
Table 73 Forecast Sales of Other Dairy by Category: Volume 2017-2022
Table 74 Forecast Sales of Other Dairy by Category: Value 2017-2022
Table 75 Forecast Sales of Other Dairy by Category: % Volume Growth 2017-2022
Table 76 Forecast Sales of Other Dairy by Category: % Value Growth 2017-2022

Yoghurt and Sour Milk Products in Austria

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

Table 77 Sales of Yoghurt and Sour Milk Products by Category: Volume 2012-2017
Table 78 Sales of Yoghurt and Sour Milk Products by Category: Value 2012-2017
Table 79 Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2012-2017
Table 80 Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2012-2017
Table 81 Sales of Flavoured Yoghurt by Flavour: Rankings 2012-2017
Table 82 Sales of Fruited Yoghurt by Flavour: Rankings 2012-2017
Table 83 NBO Company Shares of Yoghurt and Sour Milk Products: % Value 2013-2017
Table 84 LBN Brand Shares of Yoghurt and Sour Milk Products: % Value 2014-2017
Table 85 Distribution of Yoghurt and Sour Milk Products by Format: % Value 2012-2017
Table 86 Forecast Sales of Yoghurt and Sour Milk Products by Category: Volume 2017-2022
Table 87 Forecast Sales of Yoghurt and Sour Milk Products by Category: Value 2017-2022
Table 88 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2017-2022
Table 89 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2017-2022

Ready Meals in Austria

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

Table 90 Sales of Ready Meals by Category: Volume 2012-2017
Table 91 Sales of Ready Meals by Category: Value 2012-2017
Table 92 Sales of Ready Meals by Category: % Volume Growth 2012-2017
Table 93 Sales of Ready Meals by Category: % Value Growth 2012-2017
Table 94 Sales of Chilled Ready Meals by Ethnicity: % Value 2012-2017
Table 95 Sales of Frozen Ready Meals by Ethnicity: % Value 2012-2017
Table 96 NBO Company Shares of Ready Meals: % Value 2013-2017
Table 97 LBN Brand Shares of Ready Meals: % Value 2014-2017
Table 98 Distribution of Ready Meals by Format: % Value 2012-2017
Table 99 Forecast Sales of Ready Meals by Category: Volume 2017-2022
Table 100 Forecast Sales of Ready Meals by Category: Value 2017-2022
Table 101 Forecast Sales of Ready Meals by Category: % Volume Growth 2017-2022
Table 102 Forecast Sales of Ready Meals by Category: % Value Growth 2017-2022

Sauces, Dressings and Condiments in Austria

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

Table 103 Sales of Sauces, Dressings and Condiments by Category: Volume 2012-2017
Table 104 Sales of Sauces, Dressings and Condiments by Category: Value 2012-2017
Table 105 Sales of Sauces, Dressings and Condiments by Category: % Volume Growth 2012-2017
Table 106 Sales of Sauces, Dressings and Condiments by Category: % Value Growth 2012-2017
Table 107 Sales of Cooking Sauces by Type: % Value 2012-2017
Table 108 NBO Company Shares of Sauces, Dressings and Condiments: % Value 2013-2017
Table 109 LBN Brand Shares of Sauces, Dressings and Condiments: % Value 2014-2017
Table 110 Distribution of Sauces, Dressings and Condiments by Format: % Value 2012-2017
Table 111 Forecast Sales of Sauces, Dressings and Condiments by Category: Volume 2017-2022
Table 112 Forecast Sales of Sauces, Dressings and Condiments by Category: Value 2017-2022
Table 113 Forecast Sales of Sauces, Dressings and Condiments by Category: % Volume Growth 2017-2022
Table 114 Forecast Sales of Sauces, Dressings and Condiments by Category: % Value Growth 2017-2022

Soup in Austria

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

Table 115 Sales of Soup by Category: Volume 2012-2017
Table 116 Sales of Soup by Category: Value 2012-2017
Table 117 Sales of Soup by Category: % Volume Growth 2012-2017
Table 118 Sales of Soup by Category: % Value Growth 2012-2017
Table 119 Sales of Soup by by Leading Flavours: Rankings 2012-2017
Table 120 NBO Company Shares of Soup: % Value 2013-2017
Table 121 LBN Brand Shares of Soup: % Value 2014-2017
Table 122 Distribution of Soup by Format: % Value 2012-2017
Table 123 Forecast Sales of Soup by Category: Volume 2017-2022
Table 124 Forecast Sales of Soup by Category: Value 2017-2022
Table 125 Forecast Sales of Soup by Category: % Volume Growth 2017-2022
Table 126 Forecast Sales of Soup by Category: % Value Growth 2017-2022

Spreads in Austria

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

Table 127 Sales of Spreads by Category: Volume 2012-2017
Table 128 Sales of Spreads by Category: Value 2012-2017
Table 129 Sales of Spreads by Category: % Volume Growth 2012-2017
Table 130 Sales of Spreads by Category: % Value Growth 2012-2017
Table 131 Sales of Jams and Preserves by Leading Flavours: Rankings 2012-2017
Table 132 NBO Company Shares of Spreads: % Value 2013-2017
Table 133 LBN Brand Shares of Spreads: % Value 2014-2017
Table 134 Distribution of Spreads by Format: % Value 2012-2017
Table 135 Forecast Sales of Spreads by Category: Volume 2017-2022
Table 136 Forecast Sales of Spreads by Category: Value 2017-2022
Table 137 Forecast Sales of Spreads by Category: % Volume Growth 2017-2022
Table 138 Forecast Sales of Spreads by Category: % Value Growth 2017-2022

Baked Goods in Austria

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

Table 139 Sales of Baked Goods by Category: Volume 2012-2017
Table 140 Sales of Baked Goods by Category: Value 2012-2017
Table 141 Sales of Baked Goods by Category: % Volume Growth 2012-2017
Table 142 Sales of Baked Goods by Category: % Value Growth 2012-2017
Table 143 NBO Company Shares of Baked Goods: % Value 2013-2017
Table 144 LBN Brand Shares of Baked Goods: % Value 2014-2017
Table 145 Distribution of Baked Goods by Format: % Value 2012-2017
Table 146 Forecast Sales of Baked Goods by Category: Volume 2017-2022
Table 147 Forecast Sales of Baked Goods by Category: Value 2017-2022
Table 148 Forecast Sales of Baked Goods by Category: % Volume Growth 2017-2022
Table 149 Forecast Sales of Baked Goods by Category: % Value Growth 2017-2022

Breakfast Cereals in Austria

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

Table 150 Sales of Breakfast Cereals by Category: Volume 2012-2017
Table 151 Sales of Breakfast Cereals by Category: Value 2012-2017
Table 152 Sales of Breakfast Cereals by Category: % Volume Growth 2012-2017
Table 153 Sales of Breakfast Cereals by Category: % Value Growth 2012-2017
Table 154 NBO Company Shares of Breakfast Cereals: % Value 2013-2017
Table 155 LBN Brand Shares of Breakfast Cereals: % Value 2014-2017
Table 156 Distribution of Breakfast Cereals by Format: % Value 2012-2017
Table 157 Forecast Sales of Breakfast Cereals by Category: Volume 2017-2022
Table 158 Forecast Sales of Breakfast Cereals by Category: Value 2017-2022
Table 159 Forecast Sales of Breakfast Cereals by Category: % Volume Growth 2017-2022
Table 160 Forecast Sales of Breakfast Cereals by Category: % Value Growth 2017-2022

Processed Fruit and Vegetables in Austria

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

Table 161 Sales of Processed Fruit and Vegetables by Category: Volume 2012-2017
Table 162 Sales of Processed Fruit and Vegetables by Category: Value 2012-2017
Table 163 Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2012-2017
Table 164 Sales of Processed Fruit and Vegetables by Category: % Value Growth 2012-2017
Table 165 Sales of Frozen Processed Vegetables by Type: % Value Breakdown 2012-2017
Table 166 NBO Company Shares of Processed Fruit and Vegetables: % Value 2013-2017
Table 167 LBN Brand Shares of Processed Fruit and Vegetables: % Value 2014-2017
Table 168 Distribution of Processed Fruit and Vegetables by Format: % Value 2012-2017
Table 169 Forecast Sales of Processed Fruit and Vegetables by Category: Volume 2017-2022
Table 170 Forecast Sales of Processed Fruit and Vegetables by Category: Value 2017-2022
Table 171 Forecast Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2017-2022
Table 172 Forecast Sales of Processed Fruit and Vegetables by Category: % Value Growth 2017-2022

Processed Meat and Seafood in Austria

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

Table 173 Sales of Processed Meat and Seafood by Category: Volume 2012-2017
Table 174 Sales of Processed Meat and Seafood by Category: Value 2012-2017
Table 175 Sales of Shelf Stable Processed Red Meat by Type: % Volume Breakdown 2012-2017
Table 176 Sales of Chilled Processed Red Meat by Type: % Volume Breakdown 2012-2017
Table 177 Sales of Frozen Processed Red Meat by Type: % Volume Breakdown 2012-2017
Table 178 Sales of Frozen Processed Poultry by Type: % Value Breakdown 2012-2017
Table 179 Sales of Frozen Processed Seafood by Type: % Value Breakdown 2012-2017
Table 180 NBO Company Shares of Processed Meat and Seafood: % Value 2013-2017
Table 181 LBN Brand Shares of Processed Meat and Seafood: % Value 2014-2017
Table 182 Distribution of Processed Meat and Seafood by Format: % Value 2012-2017
Table 183 Forecast Sales of Processed Meat and Seafood by Category: Volume 2017-2022
Table 184 Forecast Sales of Processed Meat and Seafood by Category: Value 2017-2022
Table 185 Forecast Sales of Processed Meat and Seafood by Category: % Volume Growth 2017-2022
Table 186 Forecast Sales of Processed Meat and Seafood by Category: % Value Growth 2017-2022

Rice, Pasta and Noodles in Austria

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

Table 187 Sales of Rice, Pasta and Noodles by Category: Volume 2012-2017
Table 188 Sales of Rice, Pasta and Noodles by Category: Value 2012-2017
Table 189 Sales of Rice, Pasta and Noodles by Category: % Volume Growth 2012-2017
Table 190 Sales of Rice, Pasta and Noodles by Category: % Value Growth 2012-2017
Table 191 Sales of Instant Noodles by Leading Flavours: Rankings 2012-2017
Table 192 NBO Company Shares of Rice, Pasta and Noodles: % Value 2013-2017
Table 193 LBN Brand Shares of Rice, Pasta and Noodles: % Value 2014-2017
Table 194 NBO Company Shares of Rice: % Value 2013-2017
Table 195 LBN Brand Shares of Rice: % Value 2014-2017
Table 196 NBO Company Shares of Pasta: % Value 2013-2017
Table 197 LBN Brand Shares of Pasta: % Value 2014-2017
Table 198 NBO Company Shares of Noodles: % Value 2013-2017
Table 199 LBN Brand Shares of Noodles: % Value 2014-2017
Table 200 Distribution of Rice, Pasta and Noodles by Format: % Value 2012-2017
Table 201 Distribution of Rice by Format: % Value 2012-2017
Table 202 Distribution of Pasta by Format: % Value 2012-2017
Table 203 Distribution of Noodles by Format: % Value 2012-2017
Table 204 Forecast Sales of Rice, Pasta and Noodles by Category: Volume 2017-2022
Table 205 Forecast Sales of Rice, Pasta and Noodles by Category: Value 2017-2022
Table 206 Forecast Sales of Rice, Pasta and Noodles by Category: % Volume Growth 2017-2022
Table 207 Forecast Sales of Rice, Pasta and Noodles by Category: % Value Growth 2017-2022

Edible Oils in Austria

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

CATEGORY DATA

Table 208 Sales of Edible Oils by Category: Volume 2012-2017
Table 209 Sales of Edible Oils by Category: Value 2012-2017
Table 210 Sales of Edible Oils by Category: % Volume Growth 2012-2017
Table 211 Sales of Edible Oils by Category: % Value Growth 2012-2017
Table 212 NBO Company Shares of Edible Oils: % Value 2013-2017
Table 213 LBN Brand Shares of Edible Oils: % Value 2014-2017
Table 214 Distribution of Edible Oils by Format: % Value 2012-2017
Table 215 Forecast Sales of Edible Oils by Category: Volume 2017-2022
Table 216 Forecast Sales of Edible Oils by Category: Value 2017-2022
Table 217 Forecast Sales of Edible Oils by Category: % Volume Growth 2017-2022
Table 218 Forecast Sales of Edible Oils by Category: % Value Growth 2017-2022

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