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City Market Report
Packaged Food in Bangalore
Feb 2017
US$375
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The influx of migrants to Bangalore from different parts of the country provides manufacturers a “miniature India” to cater to. Modern retailers offer consumers added value and convenience while trying to match offerings by kirana stores. Established regional players are modernising their offerings, providing tough competition to multinational players. The shift from unbranded to branded offers many opportunities, however, customisation to local tastes is key to attract traditional Bangalore con
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Overview
Why buy this report?
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
Want to find out more about this report?
Request more informationTable of Contents
Introduction
Bangalore: Population growth prompted by migration
Consumer profile : Cosmopolitan, working, time starved
A typical day
Key findings
Traditional, modern and the ultra modern co-exist
Modern retailers also offer meat, fish and poultry
Local shops offer plethora of options for unpackaged snacks
Local bakeries’ own packaged snacks compete with other players
Snacks - options aplenty with varied price points
Staple rice continues to be bought unpackaged
Customisation appeals to local tastes
International foods have a special place
MTR Foods Limited
Britannia Industries Ltd
Karnataka Co-operative Milk Producers’ Federation Ltd
Key takeaways
Why buy this report?
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
Want to find out more about this report?
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