Packaged Food in Brazil

Packaged Food in Brazil

EXECUTIVE SUMMARY

COVID-19 impact on packaged food

COVID-19 country impact

Company response

Retailing shift

Foodservice vs retail split

What next for packaged food?

FOODSERVICE

Sales to Foodservice

Permanent outlet closures to delay sales recovery
Rising unemployment diminishes meal voucher usage
Manufacturers tailoring their foodservice offering more closely

Consumer Foodservice

Demand for takeaway and home-delivery likely to remain at higher level
Home-made dishes could challenge foodservice sales during recession
Convenience of foodservice and home delivery becoming more significant

Category Data

Chart 1 Packaged Food Value Sales Growth Scenarios: 2018-2025
Chart 2 Packaged Food Impact of Drivers on Value Sales: 2017-2025
Table 1 Foodservice Sales of Packaged Food by Category: Volume 2015-2020
Table 2 Foodservice Sales of Packaged Food by Category: % Volume Growth 2015-2020
Table 3 Forecast Foodservice Sales of Packaged Food by Category: Volume 2020-2025
Table 4 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2020-2025

MARKET DATA

Table 5 Sales of Packaged Food by Category: Volume 2015-2020
Table 6 Sales of Packaged Food by Category: Value 2015-2020
Table 7 Sales of Packaged Food by Category: % Volume Growth 2015-2020
Table 8 Sales of Packaged Food by Category: % Value Growth 2015-2020
Table 9 GBO Company Shares of Packaged Food: % Value 2016-2020
Table 10 NBO Company Shares of Packaged Food: % Value 2016-2020
Table 11 LBN Brand Shares of Packaged Food: % Value 2017-2020
Table 12 Penetration of Private Label by Category: % Value 2015-2020
Table 13 Distribution of Packaged Food by Format: % Value 2015-2020
Table 14 Distribution of Packaged Food by Format and Category: % Value 2020
Table 15 Forecast Sales of Packaged Food by Category: Volume 2020-2025
Table 16 Forecast Sales of Packaged Food by Category: Value 2020-2025
Table 17 Forecast Sales of Packaged Food by Category: % Volume Growth 2020-2025
Table 18 Forecast Sales of Packaged Food by Category: % Value Growth 2020-2025

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

SOURCES

Summary 1 Research Sources

Chocolate Confectionery in Brazil

KEY DATA FINDINGS

2020 IMPACT

Key manufacturers bet on e-commerce and partnership with third party delivery apps

Largest franchise specialists in chocolate confectionery also react quickly

Digital transformation impacts the category

RECOVERY AND OPPORTUNITIES

Sales of chocolate are less affected compared to other impulse snacks

E-commerce, virtual stores and delivery apps will increase their partnerships with key chocolate manufacturers over the forecast period

Recovery of losses in 2021 followed by further healthy growth from 2022

Summary 2 Other Chocolate Confectionery by Product Type: 2020

CATEGORY DATA

Table 19 Sales of Chocolate Confectionery by Category: Volume 2015-2020
Table 20 Sales of Chocolate Confectionery by Category: Value 2015-2020
Table 21 Sales of Chocolate Confectionery by Category: % Volume Growth 2015-2020
Table 22 Sales of Chocolate Confectionery by Category: % Value Growth 2015-2020
Table 23 Sales of Chocolate Tablets by Type: % Value 2015-2020
Table 24 NBO Company Shares of Chocolate Confectionery: % Value 2016-2020
Table 25 LBN Brand Shares of Chocolate Confectionery: % Value 2017-2020
Table 26 Distribution of Chocolate Confectionery by Format: % Value 2015-2020
Table 27 Forecast Sales of Chocolate Confectionery by Category: Volume 2020-2025
Table 28 Forecast Sales of Chocolate Confectionery by Category: Value 2020-2025
Table 29 Forecast Sales of Chocolate Confectionery by Category: % Volume Growth 2020-2025
Table 30 Forecast Sales of Chocolate Confectionery by Category: % Value Growth 2020-2025

Gum in Brazil

KEY DATA FINDINGS

2020 IMPACT

Gum suffers with the closure of non-essential stores and reduced footfall in physical stores

Bubble gum shows deep sales drop due to health concerns

Industry players face a dichotomy in terms of premiumisation

RECOVERY AND OPPORTUNITIES

Bubble gum will continue losing volume sales over the forecast period

Sugar-free chewing gum will continue to be most dynamic over the forecast period

Gum is a highly concentrated and mature category

CATEGORY DATA

Table 31 Sales of Gum by Category: Volume 2015-2020
Table 32 Sales of Gum by Category: Value 2015-2020
Table 33 Sales of Gum by Category: % Volume Growth 2015-2020
Table 34 Sales of Gum by Category: % Value Growth 2015-2020
Table 35 Sales of Gum by Flavour: Rankings 2015-2020
Table 36 NBO Company Shares of Gum: % Value 2016-2020
Table 37 LBN Brand Shares of Gum: % Value 2017-2020
Table 38 Distribution of Gum by Format: % Value 2015-2020
Table 39 Forecast Sales of Gum by Category: Volume 2020-2025
Table 40 Forecast Sales of Gum by Category: Value 2020-2025
Table 41 Forecast Sales of Gum by Category: % Volume Growth 2020-2025
Table 42 Forecast Sales of Gum by Category: % Value Growth 2020-2025

Sugar Confectionery in Brazil

KEY DATA FINDINGS

2020 IMPACT

Children staying at home affects impulse purchases of sugar confectionery

Drugstores, an essential channel during the pandemic, favours sales of medicated confectionery

Both domestic and multinational manufacturers experience challenging times during the pandemic period

RECOVERY AND OPPORTUNITIES

Closures to prevent the spread of COVID-19 will impact sugar confectionery in 2020

Reopening of non-essential stores and foodservice channel outlets will improve sales of sugar confectionery from 2021

Mixed retailers should help drive category sales from 2021

CATEGORY DATA

Table 43 Sales of Sugar Confectionery by Category: Volume 2015-2020
Table 44 Sales of Sugar Confectionery by Category: Value 2015-2020
Table 45 Sales of Sugar Confectionery by Category: % Volume Growth 2015-2020
Table 46 Sales of Sugar Confectionery by Category: % Value Growth 2015-2020
Table 47 Sales of Pastilles, Gums, Jellies and Chews by Type: % Value 2015-2020
Table 48 NBO Company Shares of Sugar Confectionery: % Value 2016-2020
Table 49 LBN Brand Shares of Sugar Confectionery: % Value 2017-2020
Table 50 Distribution of Sugar Confectionery by Format: % Value 2015-2020
Table 51 Forecast Sales of Sugar Confectionery by Category: Volume 2020-2025
Table 52 Forecast Sales of Sugar Confectionery by Category: Value 2020-2025
Table 53 Forecast Sales of Sugar Confectionery by Category: % Volume Growth 2020-2025
Table 54 Forecast Sales of Sugar Confectionery by Category: % Value Growth 2020-2025

Sweet Biscuits, Snack Bars and Fruit Snacks in Brazil

KEY DATA FINDINGS

2020 IMPACT

Sweet biscuits performs well in 2020 driven by indulgence and self-pampering amidst the COVID-19 pandemic

Cost pressures also impacting unit prices of sweet biscuits

Closures negatively affect sales of snack bars in 2020

RECOVERY AND OPPORTUNITIES

Sweet biscuits will continue to dominate overall sales over the forecast period

E-commerce, marketplace agreements and virtual stores should favour snack bars in the coming years

Opportunity for acquisitions in a fragmented category

CATEGORY DATA

Table 55 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2015-2020
Table 56 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2015-2020
Table 57 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2015-2020
Table 58 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2015-2020
Table 59 NBO Company Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2016-2020
Table 60 LBN Brand Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2017-2020
Table 61 NBO Company Shares of Sweet Biscuits: % Value 2016-2020
Table 62 LBN Brand Shares of Sweet Biscuits: % Value 2017-2020
Table 63 NBO Company Shares of Snack Bars: % Value 2016-2020
Table 64 LBN Brand Shares of Snack Bars: % Value 2017-2020
Table 65 NBO Company Shares of Fruit Snacks: % Value 2016-2020
Table 66 LBN Brand Shares of Fruit Snacks: % Value 2017-2020
Table 67 Distribution of Sweet Biscuits, Snack Bars and Fruit Snacks by Format: % Value 2015-2020
Table 68 Distribution of Sweet Biscuits by Format: % Value 2015-2020
Table 69 Distribution of Snack Bars by Format: % Value 2015-2020
Table 70 Distribution of Fruit Snacks by Format: % Value 2015-2020
Table 71 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2020-2025
Table 72 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2020-2025
Table 73 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2020-2025
Table 74 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2020-2025

Ice Cream and Frozen Desserts in Brazil

KEY DATA FINDINGS

2020 IMPACT

After a strong retail performance in 2019, 2020 is a big challenge for many ice cream manufacturers

Foodservice sales plummet due to the closure of small ice cream parlours

Multinationals step up their activities during the COVID-19 pandemic

RECOVERY AND OPPORTUNITIES

Year-on-year sales performance improvements expected from 2021, helped by innovation in pack sizes and flavours

HW limited in ice cream and frozen desserts but premium versions offer opportunities

Institutional campaign intended to boost future sales

CATEGORY DATA

Table 75 Sales of Ice Cream and Frozen Desserts by Category: Volume 2015-2020
Table 76 Sales of Ice Cream and Frozen Desserts by Category: Value 2015-2020
Table 77 Sales of Ice Cream and Frozen Desserts by Category: % Volume Growth 2015-2020
Table 78 Sales of Ice Cream and Frozen Desserts by Category: % Value Growth 2015-2020
Table 79 Sales of Ice Cream by Leading Flavours: Rankings 2015-2020
Table 80 Sales of Impulse Ice Cream by Format: % Value 2015-2020
Table 81 NBO Company Shares of Ice Cream and Frozen Desserts: % Value 2016-2020
Table 82 LBN Brand Shares of Ice Cream and Frozen Desserts: % Value 2017-2020
Table 83 NBO Company Shares of Ice Cream: % Value 2016-2020
Table 84 LBN Brand Shares of Ice Cream: % Value 2017-2020
Table 85 NBO Company Shares of Impulse Ice Cream: % Value 2016-2020
Table 86 LBN Brand Shares of Impulse Ice Cream: % Value 2017-2020
Table 87 NBO Company Shares of Take-home Ice Cream: % Value 2016-2020
Table 88 LBN Brand Shares of Take-home Ice Cream: % Value 2017-2020
Table 89 NBO Company Shares of Frozen Desserts: % Value 2016-2020
Table 90 LBN Brand Shares of Frozen Desserts: % Value 2017-2020
Table 91 Distribution of Ice Cream and Frozen Desserts by Format: % Value 2015-2020
Table 92 Distribution of Ice Cream by Format: % Value 2015-2020
Table 93 Distribution of Frozen Desserts by Format: % Value 2015-2020
Table 94 Forecast Sales of Ice Cream and Frozen Desserts by Category: Volume 2020-2025
Table 95 Forecast Sales of Ice Cream and Frozen Desserts by Category: Value 2020-2025
Table 96 Forecast Sales of Ice Cream and Frozen Desserts by Category: % Volume Growth 2020-2025
Table 97 Forecast Sales of Ice Cream and Frozen Desserts by Category: % Value Growth 2020-2025

Savoury Snacks in Brazil

KEY DATA FINDINGS

2020 IMPACT

Quarantine period favours sales of savoury snacks in 2020

School closures and heightened anxiety levels positively impact sales of savoury snacks

Companies prioritise key channels during the pandemic-induced restriction measures

RECOVERY AND OPPORTUNITIES

New label legislation will alert consumers to sodium and fat levels

E-commerce expected to improve its share over the forecast period

Healthy snacks will return to growth over the forecast period

CATEGORY DATA

Table 98 Sales of Savoury Snacks by Category: Volume 2015-2020
Table 99 Sales of Savoury Snacks by Category: Value 2015-2020
Table 100 Sales of Savoury Snacks by Category: % Volume Growth 2015-2020
Table 101 Sales of Savoury Snacks by Category: % Value Growth 2015-2020
Table 102 NBO Company Shares of Savoury Snacks: % Value 2016-2020
Table 103 LBN Brand Shares of Savoury Snacks: % Value 2017-2020
Table 104 Distribution of Savoury Snacks by Format: % Value 2015-2020
Table 105 Forecast Sales of Savoury Snacks by Category: Volume 2020-2025
Table 106 Forecast Sales of Savoury Snacks by Category: Value 2020-2025
Table 107 Forecast Sales of Savoury Snacks by Category: % Volume Growth 2020-2025
Table 108 Forecast Sales of Savoury Snacks by Category: % Value Growth 2020-2025

Baby Food in Brazil

KEY DATA FINDINGS

2020 IMPACT

Panic buying boosts sales of milk formula at the start of the COVID-19 outbreak

Dominant player Nestlé Brasil reinforces production of milk-based products

With more time at home, parents are more likely to prepare home-made baby food

RECOVERY AND OPPORTUNITIES

COVID-19 is not expected to have any long-term negative effects for baby food

More women joining the workforce supports sales of baby food

Dried baby food to record the deepest volume decline over the forecast period

CATEGORY DATA

Table 109 Sales of Baby Food by Category: Volume 2015-2020
Table 110 Sales of Baby Food by Category: Value 2015-2020
Table 111 Sales of Baby Food by Category: % Volume Growth 2015-2020
Table 112 Sales of Baby Food by Category: % Value Growth 2015-2020
Table 113 NBO Company Shares of Baby Food: % Value 2016-2020
Table 114 LBN Brand Shares of Baby Food: % Value 2017-2020
Table 115 Distribution of Baby Food by Format: % Value 2015-2020
Table 116 Forecast Sales of Baby Food by Category: Volume 2020-2025
Table 117 Forecast Sales of Baby Food by Category: Value 2020-2025
Table 118 Forecast Sales of Baby Food by Category: % Volume Growth 2020-2025
Table 119 Forecast Sales of Baby Food by Category: % Value Growth 2020-2025

Butter and Spreads in Brazil

KEY DATA FINDINGS

2020 IMPACT

COVID-19 positively impacts sales of butter and spreads in 2020...

...but the pandemic also further drives up the costs of producing butter

Major changes in the margarine and spreads competitive landscape

RECOVERY AND OPPORTUNITIES

New legislation should increase consumer awareness

Natural fats in dairy products likely to benefit from being seen as good for the health

Premiumisation as a way to expand sales in butter and spreads

CATEGORY DATA

Table 120 Sales of Butter and Spreads by Category: Volume 2015-2020
Table 121 Sales of Butter and Spreads by Category: Value 2015-2020
Table 122 Sales of Butter and Spreads by Category: % Volume Growth 2015-2020
Table 123 Sales of Butter and Spreads by Category: % Value Growth 2015-2020
Table 124 NBO Company Shares of Butter and Spreads: % Value 2016-2020
Table 125 LBN Brand Shares of Butter and Spreads: % Value 2017-2020
Table 126 Distribution of Butter and Spreads by Format: % Value 2015-2020
Table 127 Forecast Sales of Butter and Spreads by Category: Volume 2020-2025
Table 128 Forecast Sales of Butter and Spreads by Category: Value 2020-2025
Table 129 Forecast Sales of Butter and Spreads by Category: % Volume Growth 2020-2025
Table 130 Forecast Sales of Butter and Spreads by Category: % Value Growth 2020-2025

Cheese in Brazil

KEY DATA FINDINGS

2020 IMPACT

Cheese the most negatively affected dairy category by COVID-19

Spreadable processed cheese sees a deep decline in volume sales in 2020

Soft cheese less affected than other categories, driven by consumption of mozzarella

RECOVERY AND OPPORTUNITIES

Foodservice channel should slowly recover its lost sales during the forecast period

Premium cheese should increase its share over the forecast period

Mozzarella, prato, and minas frescal will account for the largest share in soft cheese

CATEGORY DATA

Table 131 Sales of Cheese by Category: Volume 2015-2020
Table 132 Sales of Cheese by Category: Value 2015-2020
Table 133 Sales of Cheese by Category: % Volume Growth 2015-2020
Table 134 Sales of Cheese by Category: % Value Growth 2015-2020
Table 135 Sales of Spreadable Processed Cheese by Type: % Value 2015-2020
Table 136 Sales of Unprocessed Cheese by Type: % Value 2015-2020
Table 137 NBO Company Shares of Cheese: % Value 2016-2020
Table 138 LBN Brand Shares of Cheese: % Value 2017-2020
Table 139 Distribution of Cheese by Format: % Value 2015-2020
Table 140 Forecast Sales of Cheese by Category: Volume 2020-2025
Table 141 Forecast Sales of Cheese by Category: Value 2020-2025
Table 142 Forecast Sales of Cheese by Category: % Volume Growth 2020-2025
Table 143 Forecast Sales of Cheese by Category: % Value Growth 2020-2025

Drinking Milk Products in Brazil

KEY DATA FINDINGS

2020 IMPACT

Home seclusion and stockpiling favour retail sales of shelf stable milk

Powder milk is also stockpiled during the COVID-19 pandemic

Sales of flavoured milk drinks suffer from school closures, while milk alternatives gain share among high-income consumers

RECOVERY AND OPPORTUNITIES

Cow’s milk will remain the top product within drinking milk products over the forecast period

Changing competitive landscape due to acquisitions and other deals

Drinking milk products incorporating immune benefits due to strong demand during COVID-19

CATEGORY DATA

Table 144 Sales of Drinking Milk Products by Category: Volume 2015-2020
Table 145 Sales of Drinking Milk Products by Category: Value 2015-2020
Table 146 Sales of Drinking Milk Products by Category: % Volume Growth 2015-2020
Table 147 Sales of Drinking Milk Products by Category: % Value Growth 2015-2020
Table 148 NBO Company Shares of Drinking Milk Products: % Value 2016-2020
Table 149 LBN Brand Shares of Drinking Milk Products: % Value 2017-2020
Table 150 Distribution of Drinking Milk Products by Format: % Value 2015-2020
Table 151 Forecast Sales of Drinking Milk Products Products by Category: Volume 2020-2025
Table 152 Forecast Sales of Drinking Milk Products Products by Category: Value 2020-2025
Table 153 Forecast Sales of Drinking Milk Products Products by Category: % Volume Growth 2020-2025
Table 154 Forecast Sales of Drinking Milk Products Products by Category: % Value Growth 2020-2025

Yoghurt and Sour Milk Products in Brazil

KEY DATA FINDINGS

2020 IMPACT

COVID-19 has a negative impact on all yoghurt categories in 2020

Family packaging and plain yoghurt stand out during the pandemic

Multinationals in the category help small traders and guarantee supplies to large retail chains

RECOVERY AND OPPORTUNITIES

The search for immunity-boosting yoghurts should see above-average growth

Drinking yoghurt will continue to be the largest category in yoghurt and sour milk products

DPA and Nestlé plan to dissolve their partnership in yoghurt

CATEGORY DATA

Table 155 Sales of Yoghurt and Sour Milk Products by Category: Volume 2015-2020
Table 156 Sales of Yoghurt and Sour Milk Products by Category: Value 2015-2020
Table 157 Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2015-2020
Table 158 Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2015-2020
Table 159 NBO Company Shares of Yoghurt and Sour Milk Products: % Value 2016-2020
Table 160 LBN Brand Shares of Yoghurt and Sour Milk Products: % Value 2017-2020
Table 161 Distribution of Yoghurt and Sour Milk Products by Format: % Value 2015-2020
Table 162 Forecast Sales of Yoghurt and Sour Milk Products by Category: Volume 2020-2025
Table 163 Forecast Sales of Yoghurt and Sour Milk Products by Category: Value 2020-2025
Table 164 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2020-2025
Table 165 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2020-2025

Other Dairy in Brazil

KEY DATA FINDINGS

2020 IMPACT

COVID-19 positively impacts other dairy in 2020

Home seclusion also helps drive sales of chilled dairy desserts and flavoured fromage frais

In uncertain economic times, family packaging increases its share

RECOVERY AND OPPORTUNITIES

New label regulation likely to affect the largest categories in other dairy

Domestic companies will continue to threaten Nestlé Brasil's lead

Reopening of schools should boost demand for on-the-go packaging

CATEGORY DATA

Table 166 Sales of Other Dairy by Category: Volume 2015-2020
Table 167 Sales of Other Dairy by Category: Value 2015-2020
Table 168 Sales of Other Dairy by Category: % Volume Growth 2015-2020
Table 169 Sales of Other Dairy by Category: % Value Growth 2015-2020
Table 170 Sales of Cream by Type: % Value 2015-2020
Table 171 NBO Company Shares of Other Dairy: % Value 2016-2020
Table 172 LBN Brand Shares of Other Dairy: % Value 2017-2020
Table 173 Distribution of Other Dairy by Format: % Value 2015-2020
Table 174 Forecast Sales of Other Dairy by Category: Volume 2020-2025
Table 175 Forecast Sales of Other Dairy by Category: Value 2020-2025
Table 176 Forecast Sales of Other Dairy by Category: % Volume Growth 2020-2025
Table 177 Forecast Sales of Other Dairy by Category: % Value Growth 2020-2025

Edible Oils in Brazil

KEY DATA FINDINGS

2020 IMPACT

Shift from foodservice to retail and stockpiling due to COVID-19 boost sales in 2020

Soy oil continues to dominate edible oils due to its affordability

Multinationals Bunge Alimentos and Cargill Agrícola lead with a focus on sustainability

RECOVERY AND OPPORTUNITIES

More home cooking to drive future growth

Interest in healthier diets and premium ingredients to benefit olive oil

Consumers’ pursuit of health and wellness supports sales of other edible oils

CATEGORY DATA

Table 178 Sales of Edible Oils by Category: Volume 2015-2020
Table 179 Sales of Edible Oils by Category: Value 2015-2020
Table 180 Sales of Edible Oils by Category: % Volume Growth 2015-2020
Table 181 Sales of Edible Oils by Category: % Value Growth 2015-2020
Table 182 NBO Company Shares of Edible Oils: % Value 2016-2020
Table 183 LBN Brand Shares of Edible Oils: % Value 2017-2020
Table 184 Distribution of Edible Oils by Format: % Value 2015-2020
Table 185 Forecast Sales of Edible Oils by Category: Volume 2020-2025
Table 186 Forecast Sales of Edible Oils by Category: Value 2020-2025
Table 187 Forecast Sales of Edible Oils by Category: % Volume Growth 2020-2025
Table 188 Forecast Sales of Edible Oils by Category: % Value Growth 2020-2025

Ready Meals in Brazil

KEY DATA FINDINGS

2020 IMPACT

Home seclusion and stockpiling give sales a boost in 2020

Frozen ready meals provide a practical solution

BRF and JBS lead, but smaller companies offer new products in niche food segments

RECOVERY AND OPPORTUNITIES

More time spent at home to ensure further growth

A clear positioning will be key to remain competitive

Potential for negligible chilled ready meals to develop

CATEGORY DATA

Table 189 Sales of Ready Meals by Category: Volume 2015-2020
Table 190 Sales of Ready Meals by Category: Value 2015-2020
Table 191 Sales of Ready Meals by Category: % Volume Growth 2015-2020
Table 192 Sales of Ready Meals by Category: % Value Growth 2015-2020
Table 193 Sales of Frozen Ready Meals by Ethnicity: % Value 2015-2020
Table 194 NBO Company Shares of Ready Meals: % Value 2016-2020
Table 195 LBN Brand Shares of Ready Meals: % Value 2017-2020
Table 196 Distribution of Ready Meals by Format: % Value 2015-2020
Table 197 Forecast Sales of Ready Meals by Category: Volume 2020-2025
Table 198 Forecast Sales of Ready Meals by Category: Value 2020-2025
Table 199 Forecast Sales of Ready Meals by Category: % Volume Growth 2020-2025
Table 200 Forecast Sales of Ready Meals by Category: % Value Growth 2020-2025

Sauces, Dressings and Condiments in Brazil

KEY DATA FINDINGS

2020 IMPACT

Channel shifts and home seclusion due to COVID-19 benefit 2020 sales

Category development limited by seasonings and dressings grown and made at home

Cargill Agrícola SA leads with its popular pasta sauce brand

RECOVERY AND OPPORTUNITIES

New products to benefit table sauces

Convenient and affordable stock cubes and powders to remain a strong category

Products that are healthier and help replicate restaurant dishes support value growth

CATEGORY DATA

Table 201 Sales of Sauces, Dressings and Condiments by Category: Volume 2015-2020
Table 202 Sales of Sauces, Dressings and Condiments by Category: Value 2015-2020
Table 203 Sales of Sauces, Dressings and Condiments by Category: % Volume Growth 2015-2020
Table 204 Sales of Sauces, Dressings and Condiments by Category: % Value Growth 2015-2020
Table 205 Sales of Cooking Sauces by Type: % Value 2015-2020
Table 206 NBO Company Shares of Sauces, Dressings and Condiments: % Value 2016-2020
Table 207 LBN Brand Shares of Sauces, Dressings and Condiments: % Value 2017-2020
Table 208 Distribution of Sauces, Dressings and Condiments by Format: % Value 2015-2020
Table 209 Forecast Sales of Sauces, Dressings and Condiments by Category: Volume 2020-2025
Table 210 Forecast Sales of Sauces, Dressings and Condiments by Category: Value 2020-2025
Table 211 Forecast Sales of Sauces, Dressings and Condiments by Category: % Volume Growth 2020-2025
Table 212 Forecast Sales of Sauces, Dressings and Condiments by Category: % Value Growth 2020-2025

Sweet Spreads in Brazil

KEY DATA FINDINGS

2020 IMPACT

Indulgent sweet spreads benefit from home seclusion in 2020

Health concerns support sales of honey and nut and seed based spreads

Ferrero leads with its popular Nutella chocolate spread

RECOVERY AND OPPORTUNITIES

Positive future with more consumers cooking at home

Healthy products set to enjoy growth

Increasing presence of private label to 2025

CATEGORY DATA

Table 213 Sales of Sweet Spreads by Category: Volume 2015-2020
Table 214 Sales of Sweet Spreads by Category: Value 2015-2020
Table 215 Sales of Sweet Spreads by Category: % Volume Growth 2015-2020
Table 216 Sales of Sweet Spreads by Category: % Value Growth 2015-2020
Table 217 Sales of Jams and Preserves by Leading Flavours: Rankings 2015-2020
Table 218 NBO Company Shares of Sweet Spreads: % Value 2016-2020
Table 219 LBN Brand Shares of Sweet Spreads: % Value 2017-2020
Table 220 Distribution of Sweet Spreads by Format: % Value 2015-2020
Table 221 Forecast Sales of Sweet Spreads by Category: Volume 2020-2025
Table 222 Forecast Sales of Sweet Spreads by Category: Value 2020-2025
Table 223 Forecast Sales of Sweet Spreads by Category: % Volume Growth 2020-2025
Table 224 Forecast Sales of Sweet Spreads by Category: % Value Growth 2020-2025

Soup in Brazil

KEY DATA FINDINGS

2020 IMPACT

Popularity of homemade soup limits demand for prepared soup

Competition from other quick meal options perceived as healthier continues to hinder soup sales

Nestlé leads with its strong Maggi brand

RECOVERY AND OPPORTUNITIES

Healthier and affordable homemade soup to remain the biggest threat

Potential of chilled soups that offer other consumption occasions

CATEGORY DATA

Table 225 Sales of Soup by Category: Volume 2015-2020
Table 226 Sales of Soup by Category: Value 2015-2020
Table 227 Sales of Soup by Category: % Volume Growth 2015-2020
Table 228 Sales of Soup by Category: % Value Growth 2015-2020
Table 229 Sales of Soup by Leading Flavours: Rankings 2015-2020
Table 230 NBO Company Shares of Soup: % Value 2016-2020
Table 231 LBN Brand Shares of Soup: % Value 2017-2020
Table 232 Distribution of Soup by Format: % Value 2015-2020
Table 233 Forecast Sales of Soup by Category: Volume 2020-2025
Table 234 Forecast Sales of Soup by Category: Value 2020-2025
Table 235 Forecast Sales of Soup by Category: % Volume Growth 2020-2025
Table 236 Forecast Sales of Soup by Category: % Value Growth 2020-2025

Baked Goods in Brazil

KEY DATA FINDINGS

2020 IMPACT

Consumption of leavened bread increases during the COVID-19 pandemic

Ongoing growth for artisanal baked goods

Severe decline in individual packaged cakes for children as schools close

RECOVERY AND OPPORTUNITIES

A return to more moderate consumption growth going forward

Frozen baked goods to remain popular going forward

Health and wellness increasingly important in baked goods

CATEGORY DATA

Table 237 Sales of Baked Goods by Category: Volume 2015-2020
Table 238 Sales of Baked Goods by Category: Value 2015-2020
Table 239 Sales of Baked Goods by Category: % Volume Growth 2015-2020
Table 240 Sales of Baked Goods by Category: % Value Growth 2015-2020
Table 241 Sales of Pastries by Type: % Value 2015-2020
Table 242 NBO Company Shares of Baked Goods: % Value 2016-2020
Table 243 LBN Brand Shares of Baked Goods: % Value 2017-2020
Table 244 Distribution of Baked Goods by Format: % Value 2015-2020
Table 245 Forecast Sales of Baked Goods by Category: Volume 2020-2025
Table 246 Forecast Sales of Baked Goods by Category: Value 2020-2025
Table 247 Forecast Sales of Baked Goods by Category: % Volume Growth 2020-2025
Table 248 Forecast Sales of Baked Goods by Category: % Value Growth 2020-2025

Breakfast Cereals in Brazil

KEY DATA FINDINGS

2020 IMPACT

Brazilians cut back their consumption of breakfast cereals due to high unit prices during the COVID-19 pandemic

Home schooling negatively impacts consumption

Even hot cereals suffers during the pandemic

RECOVERY AND OPPORTUNITIES

Slow return to growth for breakfast cereals

Manufacturers aim to make breakfast cereals more appealing to Brazilian tastes

Health and wellness increasingly important

CATEGORY DATA

Table 249 Sales of Breakfast Cereals by Category: Volume 2015-2020
Table 250 Sales of Breakfast Cereals by Category: Value 2015-2020
Table 251 Sales of Breakfast Cereals by Category: % Volume Growth 2015-2020
Table 252 Sales of Breakfast Cereals by Category: % Value Growth 2015-2020
Table 253 NBO Company Shares of Breakfast Cereals: % Value 2016-2020
Table 254 LBN Brand Shares of Breakfast Cereals: % Value 2017-2020
Table 255 Distribution of Breakfast Cereals by Format: % Value 2015-2020
Table 256 Forecast Sales of Breakfast Cereals by Category: Volume 2020-2025
Table 257 Forecast Sales of Breakfast Cereals by Category: Value 2020-2025
Table 258 Forecast Sales of Breakfast Cereals by Category: % Volume Growth 2020-2025
Table 259 Forecast Sales of Breakfast Cereals by Category: % Value Growth 2020-2025

Processed Meat and Seafood in Brazil

KEY DATA FINDINGS

2020 IMPACT

Stockpiling early in the lockdown period benefits sales of processed meat and seafood

Convenience trumps health concerns for many during the pandemic

Accelerating growth for meat substitutes

RECOVERY AND OPPORTUNITIES

Good ongoing growth over the forecast period

Players recognise the potential of meat substitutes

Players invest more in products designed for home consumption

CATEGORY DATA

Table 260 Sales of Processed Meat and Seafood by Category: Volume 2015-2020
Table 261 Sales of Processed Meat and Seafood by Category: Value 2015-2020
Table 262 Sales of Processed Meat and Seafood by Category: % Volume Growth 2015-2020
Table 263 Sales of Processed Meat and Seafood by Category: % Value Growth 2015-2020
Table 264 Sales of Shelf Stable Processed Red Meat by Type: % Volume Breakdown 2015-2020
Table 265 Sales of Chilled Processed Red Meat by Type: % Volume Breakdown 2015-2020
Table 266 Sales of Frozen Processed Red Meat by Type: % Volume Breakdown 2015-2020
Table 267 Sales of Frozen Processed Poultry by Type: % Value Breakdown 2015-2020
Table 268 Sales of Frozen Processed Seafood by Type: % Value Breakdown 2015-2020
Table 269 NBO Company Shares of Processed Meat and Seafood: % Value 2016-2020
Table 270 LBN Brand Shares of Processed Meat and Seafood: % Value 2017-2020
Table 271 Distribution of Processed Meat and Seafood by Format: % Value 2015-2020
Table 272 Forecast Sales of Processed Meat and Seafood by Category: Volume 2020-2025
Table 273 Forecast Sales of Processed Meat and Seafood by Category: Value 2020-2025
Table 274 Forecast Sales of Processed Meat and Seafood by Category: % Volume Growth 2020-2025
Table 275 Forecast Sales of Processed Meat and Seafood by Category: % Value Growth 2020-2025

Processed Fruit and Vegetables in Brazil

KEY DATA FINDINGS

2020 IMPACT

Processed fruit and vegetables receives a boost from some stockpiling early in the lockdown period

Vegetables the stars of shelf stable fruit and vegetables

Potatoes and vegetables drive growth in frozen formats

RECOVERY AND OPPORTUNITIES

Good growth going forward

Frozen processed potatoes to continue to witness development

Frozen processed vegetables increasingly popular

CATEGORY DATA

Table 276 Sales of Processed Fruit and Vegetables by Category: Volume 2015-2020
Table 277 Sales of Processed Fruit and Vegetables by Category: Value 2015-2020
Table 278 Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2015-2020
Table 279 Sales of Processed Fruit and Vegetables by Category: % Value Growth 2015-2020
Table 280 Sales of Frozen Processed Vegetables by Type: % Value Breakdown 2015-2020
Table 281 NBO Company Shares of Processed Fruit and Vegetables: % Value 2016-2020
Table 282 LBN Brand Shares of Processed Fruit and Vegetables: % Value 2017-2020
Table 283 Distribution of Processed Fruit and Vegetables by Format: % Value 2015-2020
Table 284 Forecast Sales of Processed Fruit and Vegetables by Category: Volume 2020-2025
Table 285 Forecast Sales of Processed Fruit and Vegetables by Category: Value 2020-2025
Table 286 Forecast Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2020-2025
Table 287 Forecast Sales of Processed Fruit and Vegetables by Category: % Value Growth 2020-2025

Rice, Pasta and Noodles in Brazil

KEY DATA FINDINGS

2020 IMPACT

Many supermarkets ration sales of rice, pasta and noodles due to stockpiling in the early stages of the pandemic

Limited government income support supports sales

Price increases later in the year make it difficult for many consumers

RECOVERY AND OPPORTUNITIES

Ongoing moderate growth going forward

Smaller and regional brands set to grow

New flavours in instant noodles

CATEGORY DATA

Table 288 Sales of Rice, Pasta and Noodles by Category: Volume 2015-2020
Table 289 Sales of Rice, Pasta and Noodles by Category: Value 2015-2020
Table 290 Sales of Rice, Pasta and Noodles by Category: % Volume Growth 2015-2020
Table 291 Sales of Rice, Pasta and Noodles by Category: % Value Growth 2015-2020
Table 292 Sales of Instant Noodles by Leading Flavours: Rankings 2015-2020
Table 293 NBO Company Shares of Rice, Pasta and Noodles: % Value 2016-2020
Table 294 LBN Brand Shares of Rice, Pasta and Noodles: % Value 2017-2020
Table 295 NBO Company Shares of Rice: % Value 2016-2020
Table 296 LBN Brand Shares of Rice: % Value 2017-2020
Table 297 NBO Company Shares of Pasta: % Value 2016-2020
Table 298 LBN Brand Shares of Pasta: % Value 2017-2020
Table 299 NBO Company Shares of Noodles: % Value 2016-2020
Table 300 LBN Brand Shares of Noodles: % Value 2017-2020
Table 301 Distribution of Rice, Pasta and Noodles by Format: % Value 2015-2020
Table 302 Distribution of Rice by Format: % Value 2015-2020
Table 303 Distribution of Pasta by Format: % Value 2015-2020
Table 304 Distribution of Noodles by Format: % Value 2015-2020
Table 305 Forecast Sales of Rice, Pasta and Noodles by Category: Volume 2020-2025
Table 306 Forecast Sales of Rice, Pasta and Noodles by Category: Value 2020-2025
Table 307 Forecast Sales of Rice, Pasta and Noodles by Category: % Volume Growth 2020-2025
Table 308 Forecast Sales of Rice, Pasta and Noodles by Category: % Value Growth 2020-2025

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