Packaged Food in Finland

Packaged Food in Finland

EXECUTIVE SUMMARY

Finnish packaged food market performs strongly in 2018 despite maturity

Producers continue responding to influential consumer trends

Intense competition fuels innovation and adoption of new strategies

No major changes observed in packaged food distribution

Positive market development set to continue over 2018-2023

FOODSERVICE

Sales to Foodservice

Growth in packaged food volume sales to foodservice players remains stable
Meat substitutes retains strong potential for growth in foodservice sales
Foodservice demand for free from products set to continue rising

Consumer Foodservice

Intense competition drives foodservice operators to adopt new differentiation strategies
Positive development of fast food set to continue over 2018-2013
Foodservice operators increasingly favour locally sourced ingredients

CATEGORY DATA

Table 1 Foodservice Sales of Packaged Food by Category: Volume 2013-2018
Table 2 Foodservice Sales of Packaged Food by Category: % Volume Growth 2013-2018
Table 3 Forecast Foodservice Sales of Packaged Food by Category: Volume 2018-2023
Table 4 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2018-2023

MARKET DATA

Table 5 Sales of Packaged Food by Category: Volume 2013-2018
Table 6 Sales of Packaged Food by Category: Value 2013-2018
Table 7 Sales of Packaged Food by Category: % Volume Growth 2013-2018
Table 8 Sales of Packaged Food by Category: % Value Growth 2013-2018
Table 9 GBO Company Shares of Packaged Food: % Value 2014-2018
Table 10 NBO Company Shares of Packaged Food: % Value 2014-2018
Table 11 LBN Brand Shares of Packaged Food: % Value 2015-2018
Table 12 Penetration of Private Label by Category: % Value 2013-2018
Table 13 Distribution of Packaged Food by Format: % Value 2013-2018
Table 14 Distribution of Packaged Food by Format and Category: % Value 2018
Table 15 Forecast Sales of Packaged Food by Category: Volume 2018-2023
Table 16 Forecast Sales of Packaged Food by Category: Value 2018-2023
Table 17 Forecast Sales of Packaged Food by Category: % Volume Growth 2018-2023
Table 18 Forecast Sales of Packaged Food by Category: % Value Growth 2018-2023

SOURCES

Summary 1 Research Sources

Chocolate Confectionery in Finland

HEADLINES

PROSPECTS

Navigating through maturity

Certified chocolate confectionery appeases concerns

Brand pairings as a winning ticket

COMPETITIVE LANDSCAPE

Fierce competition demands successful strategies

Flavour and texture at the centre of attention

Varied marketing efforts help to win over consumers

Summary 2 Other Chocolate Confectionery by Product Type:

CATEGORY DATA

Table 19 Sales of Chocolate Confectionery by Category: Volume 2013-2018
Table 20 Sales of Chocolate Confectionery by Category: Value 2013-2018
Table 21 Sales of Chocolate Confectionery by Category: % Volume Growth 2013-2018
Table 22 Sales of Chocolate Confectionery by Category: % Value Growth 2013-2018
Table 23 Sales of Chocolate Tablets by Type: % Value 2013-2018
Table 24 NBO Company Shares of Chocolate Confectionery: % Value 2014-2018
Table 25 LBN Brand Shares of Chocolate Confectionery: % Value 2015-2018
Table 26 Distribution of Chocolate Confectionery by Format: % Value 2013-2018
Table 27 Forecast Sales of Chocolate Confectionery by Category: Volume 2018-2023
Table 28 Forecast Sales of Chocolate Confectionery by Category: Value 2018-2023
Table 29 Forecast Sales of Chocolate Confectionery by Category: % Volume Growth 2018-2023
Table 30 Forecast Sales of Chocolate Confectionery by Category: % Value Growth 2018-2023

Gum in Finland

HEADLINES

PROSPECTS

Innovation to combat maturity

Adding functionality

Targeting specific groups

COMPETITIVE LANDSCAPE

Strong players dominate

Advantages of advertising through different channels

Widening awareness of xylitol benefits

CATEGORY DATA

Table 31 Sales of Gum by Category: Volume 2013-2018
Table 32 Sales of Gum by Category: Value 2013-2018
Table 33 Sales of Gum by Category: % Volume Growth 2013-2018
Table 34 Sales of Gum by Category: % Value Growth 2013-2018
Table 35 Sales of Gum by Flavour: Rankings 2013-2018
Table 36 NBO Company Shares of Gum: % Value 2014-2018
Table 37 LBN Brand Shares of Gum: % Value 2015-2018
Table 38 Distribution of Gum by Format: % Value 2013-2018
Table 39 Forecast Sales of Gum by Category: Volume 2018-2023
Table 40 Forecast Sales of Gum by Category: Value 2018-2023
Table 41 Forecast Sales of Gum by Category: % Volume Growth 2018-2023
Table 42 Forecast Sales of Gum by Category: % Value Growth 2018-2023

Ice Cream and Frozen Desserts in Finland

HEADLINES

PROSPECTS

Facing up to the challenge of stagnation

Premium ice cream growing rapidly

Free from ice cream trending

COMPETITIVE LANDSCAPE

Competition intensifies

Flavours borrowed from confectionery

Marketing matters

CATEGORY DATA

Table 43 Sales of Ice Cream and Frozen Desserts by Category: Volume 2013-2018
Table 44 Sales of Ice Cream and Frozen Desserts by Category: Value 2013-2018
Table 45 Sales of Ice Cream and Frozen Desserts by Category: % Volume Growth 2013-2018
Table 46 Sales of Ice Cream and Frozen Desserts by Category: % Value Growth 2013-2018
Table 47 Sales of Ice Cream by Leading Flavours: Rankings 2013-2018
Table 48 NBO Company Shares of Ice Cream and Frozen Desserts: % Value 2014-2018
Table 49 LBN Brand Shares of Ice Cream and Frozen Desserts: % Value 2015-2018
Table 50 NBO Company Shares of Ice Cream: % Value 2014-2018
Table 51 LBN Brand Shares of Ice Cream: % Value 2015-2018
Table 52 NBO Company Shares of Impulse Ice Cream: % Value 2014-2018
Table 53 LBN Brand Shares of Impulse Ice Cream: % Value 2015-2018
Table 54 NBO Company Shares of Take-home Ice Cream: % Value 2014-2018
Table 55 LBN Brand Shares of Take-home Ice Cream: % Value 2015-2018
Table 56 NBO Company Shares of Frozen Desserts: % Value 2014-2018
Table 57 LBN Brand Shares of Frozen Desserts: % Value 2015-2018
Table 58 Distribution of Ice Cream and Frozen Desserts by Format: % Value 2013-2018
Table 59 Distribution of Ice Cream by Format: % Value 2013-2018
Table 60 Distribution of Frozen Desserts by Format: % Value 2013-2018
Table 61 Forecast Sales of Ice Cream and Frozen Desserts by Category: Volume 2018-2023
Table 62 Forecast Sales of Ice Cream and Frozen Desserts by Category: Value 2018-2023
Table 63 Forecast Sales of Ice Cream and Frozen Desserts by Category: % Volume Growth 2018-2023
Table 64 Forecast Sales of Ice Cream and Frozen Desserts by Category: % Value Growth 2018-2023

Savoury Snacks in Finland

HEADLINES

PROSPECTS

Savoury snacks cater to snacking trend

Nutritious savoury snacks as a smarter option

Flavours from ethnic cuisine

COMPETITIVE LANDSCAPE

Innovation pays dividends

Natural new products

Players pay attention to sustainability

CATEGORY DATA

Table 65 Sales of Savoury Snacks by Category: Volume 2013-2018
Table 66 Sales of Savoury Snacks by Category: Value 2013-2018
Table 67 Sales of Savoury Snacks by Category: % Volume Growth 2013-2018
Table 68 Sales of Savoury Snacks by Category: % Value Growth 2013-2018
Table 69 NBO Company Shares of Savoury Snacks: % Value 2014-2018
Table 70 LBN Brand Shares of Savoury Snacks: % Value 2015-2018
Table 71 Distribution of Savoury Snacks by Format: % Value 2013-2018
Table 72 Forecast Sales of Savoury Snacks by Category: Volume 2018-2023
Table 73 Forecast Sales of Savoury Snacks by Category: Value 2018-2023
Table 74 Forecast Sales of Savoury Snacks by Category: % Volume Growth 2018-2023
Table 75 Forecast Sales of Savoury Snacks by Category: % Value Growth 2018-2023

Sugar Confectionery in Finland

HEADLINES

PROSPECTS

Indulging is permitted but volume sales slow due to maturity

Satisfying on-the-go cravings

Freedom to choose

COMPETITIVE LANDSCAPE

With fierce competition, strategies matter

Bigger flavour, natural ingredients

Freeing from guilt

Summary 3 Other Sugar Confectionery by Product Type:

CATEGORY DATA

Table 76 Sales of Sugar Confectionery by Category: Volume 2013-2018
Table 77 Sales of Sugar Confectionery by Category: Value 2013-2018
Table 78 Sales of Sugar Confectionery by Category: % Volume Growth 2013-2018
Table 79 Sales of Sugar Confectionery by Category: % Value Growth 2013-2018
Table 80 Sales of Pastilles, Gums, Jellies and Chews by Type: % Value 2013-2018
Table 81 NBO Company Shares of Sugar Confectionery: % Value 2014-2018
Table 82 LBN Brand Shares of Sugar Confectionery: % Value 2015-2018
Table 83 Distribution of Sugar Confectionery by Format: % Value 2013-2018
Table 84 Forecast Sales of Sugar Confectionery by Category: Volume 2018-2023
Table 85 Forecast Sales of Sugar Confectionery by Category: Value 2018-2023
Table 86 Forecast Sales of Sugar Confectionery by Category: % Volume Growth 2018-2023
Table 87 Forecast Sales of Sugar Confectionery by Category: % Value Growth 2018-2023

Sweet Biscuits, Snack Bars and Fruit Snacks in Finland

HEADLINES

PROSPECTS

Maturity is a hurdle

Facing heavy competition from other snacks

Healthy, yet indulging in demand

COMPETITIVE LANDSCAPE

Some niche room left

New launches and innovation creating future trends

Carefree indulgence as a message

CATEGORY DATA

Table 88 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2013-2018
Table 89 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2013-2018
Table 90 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2013-2018
Table 91 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2013-2018
Table 92 NBO Company Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2014-2018
Table 93 LBN Brand Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2015-2018
Table 94 NBO Company Shares of Sweet Biscuits: % Value 2014-2018
Table 95 LBN Brand Shares of Sweet Biscuits: % Value 2015-2018
Table 96 NBO Company Shares of Snack Bars: % Value 2014-2018
Table 97 LBN Brand Shares of Snack Bars: % Value 2015-2018
Table 98 NBO Company Shares of Fruit Snacks: % Value 2014-2018
Table 99 LBN Brand Shares of Fruit Snacks: % Value 2015-2018
Table 100 Distribution of Sweet Biscuits, Snack Bars and Fruit Snacks by Format: % Value 2013-2018
Table 101 Distribution of Sweet Biscuits by Format: % Value 2013-2018
Table 102 Distribution of Snack Bars by Format: % Value 2013-2018
Table 103 Distribution of Fruit Snacks by Format: % Value 2013-2018
Table 104 Forecast Sales of Biscuits and Snack Bars by Category: Volume 2018-2023
Table 105 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2018-2023
Table 106 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2018-2023
Table 107 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2018-2023

Baby Food in Finland

HEADLINES

PROSPECTS

Baby food adversely impacted by negative population growth

Organic baby food performing well

Demand for convenience

COMPETITIVE LANDSCAPE

Manufacturers need to innovate to succeed

Ethical baby food launches attract attention

Strengthening customer loyalty

CATEGORY DATA

Table 108 Sales of Baby Food by Category: Volume 2013-2018
Table 109 Sales of Baby Food by Category: Value 2013-2018
Table 110 Sales of Baby Food by Category: % Volume Growth 2013-2018
Table 111 Sales of Baby Food by Category: % Value Growth 2013-2018
Table 112 NBO Company Shares of Baby Food: % Value 2014-2018
Table 113 LBN Brand Shares of Baby Food: % Value 2015-2018
Table 114 Distribution of Baby Food by Format: % Value 2013-2018
Table 115 Forecast Sales of Baby Food by Category: Volume 2018-2023
Table 116 Forecast Sales of Baby Food by Category: Value 2018-2023
Table 117 Forecast Sales of Baby Food by Category: % Volume Growth 2018-2023
Table 118 Forecast Sales of Baby Food by Category: % Value Growth 2018-2023

Butter and Spreads in Finland

HEADLINES

PROSPECTS

Value-added properties will be key to supporting sales

Health and wellness trend still going strong

Rapeseed a local superfood

COMPETITIVE LANDSCAPE

Gaining share remains a challenge

Free-from products dominate new launches

Environmental issues matter to consumers

CATEGORY DATA

Table 119 Sales of Butter and Spreads by Category: Volume 2013-2018
Table 120 Sales of Butter and Spreads by Category: Value 2013-2018
Table 121 Sales of Butter and Spreads by Category: % Volume Growth 2013-2018
Table 122 Sales of Butter and Spreads by Category: % Value Growth 2013-2018
Table 123 NBO Company Shares of Butter and Spreads: % Value 2014-2018
Table 124 LBN Brand Shares of Butter and Spreads: % Value 2015-2018
Table 125 Distribution of Butter and Spreads by Format: % Value 2013-2018
Table 126 Forecast Sales of Butter and Spreads by Category: Volume 2018-2023
Table 127 Forecast Sales of Butter and Spreads by Category: Value 2018-2023
Table 128 Forecast Sales of Butter and Spreads by Category: % Volume Growth 2018-2023
Table 129 Forecast Sales of Butter and Spreads by Category: % Value Growth 2018-2023

Cheese in Finland

HEADLINES

PROSPECTS

Cheese benefits from the introduction of new products

Finns demand a full flavour but also healthier attributes

Cooking with cheese

COMPETITIVE LANDSCAPE

Opportunity to boost value sales by offering premium quality cheeses

Active new product development to cater for Finns’ increasing appetite for cheese

Telling a story

CATEGORY DATA

Table 130 Sales of Cheese by Category: Volume 2013-2018
Table 131 Sales of Cheese by Category: Value 2013-2018
Table 132 Sales of Cheese by Category: % Volume Growth 2013-2018
Table 133 Sales of Cheese by Category: % Value Growth 2013-2018
Table 134 Sales of Spreadable Processed Cheese by Type: % Value 2013-2018
Table 135 Sales of Unprocessed Cheese by Type: % Value 2013-2018
Table 136 NBO Company Shares of Cheese: % Value 2014-2018
Table 137 LBN Brand Shares of Cheese: % Value 2015-2018
Table 138 Distribution of Cheese by Format: % Value 2013-2018
Table 139 Forecast Sales of Cheese by Category: Volume 2018-2023
Table 140 Forecast Sales of Cheese by Category: Value 2018-2023
Table 141 Forecast Sales of Cheese by Category: % Volume Growth 2018-2023
Table 142 Forecast Sales of Cheese by Category: % Value Growth 2018-2023

Drinking Milk Products in Finland

HEADLINES

PROSPECTS

Maturity a challenge to overcome

Lactose-free products becoming more popular

Domestic origins matter

COMPETITIVE LANDSCAPE

Lessons to be learnt from private label

Milk alternatives benefits from strong new product development

Environmentally-friendlier packaging is the way forward

CATEGORY DATA

Table 143 Sales of Drinking Milk Products by Category: Volume 2013-2018
Table 144 Sales of Drinking Milk Products by Category: Value 2013-2018
Table 145 Sales of Drinking Milk Products by Category: % Volume Growth 2013-2018
Table 146 Sales of Drinking Milk Products by Category: % Value Growth 2013-2018
Table 147 NBO Company Shares of Drinking Milk Products: % Value 2014-2018
Table 148 LBN Brand Shares of Drinking Milk Products: % Value 2015-2018
Table 149 Distribution of Drinking Milk Products by Format: % Value 2013-2018
Table 150 Forecast Sales of Drinking Milk Products Products by Category: Volume 2018-2023
Table 151 Forecast Sales of Drinking Milk Products Products by Category: Value 2018-2023
Table 152 Forecast Sales of Drinking Milk Products Products by Category: % Volume Growth 2018-2023
Table 153 Forecast Sales of Drinking Milk Products Products by Category: % Value Growth 2018-2023

Other Dairy in Finland

HEADLINES

PROSPECTS

Fighting category maturity

Protein boom continues to offer growth opportunities

Meeting the needs of the convenience trend

COMPETITIVE LANDSCAPE

Trendsetters remain ahead of the competition

New launches cater for the lactose-free trend

Positive health and wellness messages in advertising

CATEGORY DATA

Table 154 Sales of Other Dairy by Category: Volume 2013-2018
Table 155 Sales of Other Dairy by Category: Value 2013-2018
Table 156 Sales of Other Dairy by Category: % Volume Growth 2013-2018
Table 157 Sales of Other Dairy by Category: % Value Growth 2013-2018
Table 158 Sales of Cream by Type: % Value 2013-2018
Table 159 NBO Company Shares of Other Dairy: % Value 2014-2018
Table 160 LBN Brand Shares of Other Dairy: % Value 2015-2018
Table 161 Distribution of Other Dairy by Format: % Value 2013-2018
Table 162 Forecast Sales of Other Dairy by Category: Volume 2018-2023
Table 163 Forecast Sales of Other Dairy by Category: Value 2018-2023
Table 164 Forecast Sales of Other Dairy by Category: % Volume Growth 2018-2023
Table 165 Forecast Sales of Other Dairy by Category: % Value Growth 2018-2023

Yoghurt and Sour Milk Products in Finland

HEADLINES

PROSPECTS

Finding growth opportunities

Concerns about sugar content

Lactose-free products attract a wider audience

COMPETITIVE LANDSCAPE

Finding profitable niches is the way forward

Strong new product development needed to help boost sales

Ecological packaging innovations setting a new bar

CATEGORY DATA

Table 166 Sales of Yoghurt and Sour Milk Products by Category: Volume 2013-2018
Table 167 Sales of Yoghurt and Sour Milk Products by Category: Value 2013-2018
Table 168 Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2013-2018
Table 169 Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2013-2018
Table 170 Sales of Flavoured Yoghurt by Flavour: Rankings 2013-2018
Table 171 NBO Company Shares of Yoghurt and Sour Milk Products: % Value 2014-2018
Table 172 LBN Brand Shares of Yoghurt and Sour Milk Products: % Value 2015-2018
Table 173 Distribution of Yoghurt and Sour Milk Products by Format: % Value 2013-2018
Table 174 Forecast Sales of Yoghurt and Sour Milk Products by Category: Volume 2018-2023
Table 175 Forecast Sales of Yoghurt and Sour Milk Products by Category: Value 2018-2023
Table 176 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2018-2023
Table 177 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2018-2023

Edible Oils in Finland

HEADLINES

PROSPECTS

Art of fighting maturity

Domestic superfood rapeseed oil

Flavours offering variety

COMPETITIVE LANDSCAPE

Fierce competition demands well-considered strategies

New product development delivering value-added features

Bottles gain extra attention

CATEGORY DATA

Table 178 Sales of Edible Oils by Category: Volume 2013-2018
Table 179 Sales of Edible Oils by Category: Value 2013-2018
Table 180 Sales of Edible Oils by Category: % Volume Growth 2013-2018
Table 181 Sales of Edible Oils by Category: % Value Growth 2013-2018
Table 182 NBO Company Shares of Edible Oils: % Value 2014-2018
Table 183 LBN Brand Shares of Edible Oils: % Value 2015-2018
Table 184 Distribution of Edible Oils by Format: % Value 2013-2018
Table 185 Forecast Sales of Edible Oils by Category: Volume 2018-2023
Table 186 Forecast Sales of Edible Oils by Category: Value 2018-2023
Table 187 Forecast Sales of Edible Oils by Category: % Volume Growth 2018-2023
Table 188 Forecast Sales of Edible Oils by Category: % Value Growth 2018-2023

Ready Meals in Finland

HEADLINES

PROSPECTS

Good prospects as ready meals leave the stigma behind

Healthier ready meals win over consumers

Plant-based protein ready meals set to see the next boom

COMPETITIVE LANDSCAPE

Making products stand out

New product development boosting sales

Attention to ecological efficiency

CATEGORY DATA

Table 189 Sales of Ready Meals by Category: Volume 2013-2018
Table 190 Sales of Ready Meals by Category: Value 2013-2018
Table 191 Sales of Ready Meals by Category: % Volume Growth 2013-2018
Table 192 Sales of Ready Meals by Category: % Value Growth 2013-2018
Table 193 Sales of Chilled Ready Meals by Ethnicity: % Value 2013-2018
Table 194 Sales of Frozen Ready Meals by Ethnicity: % Value 2013-2018
Table 195 NBO Company Shares of Ready Meals: % Value 2014-2018
Table 196 LBN Brand Shares of Ready Meals: % Value 2015-2018
Table 197 Distribution of Ready Meals by Format: % Value 2013-2018
Table 198 Forecast Sales of Ready Meals by Category: Volume 2018-2023
Table 199 Forecast Sales of Ready Meals by Category: Value 2018-2023
Table 200 Forecast Sales of Ready Meals by Category: % Volume Growth 2018-2023
Table 201 Forecast Sales of Ready Meals by Category: % Value Growth 2018-2023

Sauces, Dressings and Condiments in Finland

HEADLINES

PROSPECTS

Value sales need to be pepped up

Natural and free from trending

Further convenience is appreciated

COMPETITIVE LANDSCAPE

Strong competition demands an array of strategies

New product development vital in boosting sales

Social media as a marketing tool

CATEGORY DATA

Table 202 Sales of Sauces, Dressings and Condiments by Category: Volume 2013-2018
Table 203 Sales of Sauces, Dressings and Condiments by Category: Value 2013-2018
Table 204 Sales of Sauces, Dressings and Condiments by Category: % Volume Growth 2013-2018
Table 205 Sales of Sauces, Dressings and Condiments by Category: % Value Growth 2013-2018
Table 206 Sales of Cooking Sauces by Type: % Value 2013-2018
Table 207 NBO Company Shares of Sauces, Dressings and Condiments: % Value 2014-2018
Table 208 LBN Brand Shares of Sauces, Dressings and Condiments: % Value 2015-2018
Table 209 Distribution of Sauces, Dressings and Condiments by Format: % Value 2013-2018
Table 210 Forecast Sales of Sauces, Dressings and Condiments by Category: Volume 2018-2023
Table 211 Forecast Sales of Sauces, Dressings and Condiments by Category: Value 2018-2023
Table 212 Forecast Sales of Sauces, Dressings and Condiments by Category: % Volume Growth 2018-2023
Table 213 Forecast Sales of Sauces, Dressings and Condiments by Category: % Value Growth 2018-2023

Soup in Finland

HEADLINES

PROSPECTS

More promotion would help prospects

Enhancing soup’s healthy image

Targeting specific consumer groups as a strategy

COMPETITIVE LANDSCAPE

Future strategies need attention

Sluggish product development needs to be turned around

Engaging with customers via social media

CATEGORY DATA

Table 214 Sales of Soup by Category: Volume 2013-2018
Table 215 Sales of Soup by Category: Value 2013-2018
Table 216 Sales of Soup by Category: % Volume Growth 2013-2018
Table 217 Sales of Soup by Category: % Value Growth 2013-2018
Table 218 Sales of Soup by by Leading Flavours: Rankings 2013-2018
Table 219 NBO Company Shares of Soup: % Value 2014-2018
Table 220 LBN Brand Shares of Soup: % Value 2015-2018
Table 221 Distribution of Soup by Format: % Value 2013-2018
Table 222 Forecast Sales of Soup by Category: Volume 2018-2023
Table 223 Forecast Sales of Soup by Category: Value 2018-2023
Table 224 Forecast Sales of Soup by Category: % Volume Growth 2018-2023
Table 225 Forecast Sales of Soup by Category: % Value Growth 2018-2023

Sweet Spreads in Finland

HEADLINES

PROSPECTS

Challenging times for mature sweet spreads

Domestic origin matters

Healthier message appeals

COMPETITIVE LANDSCAPE

Image revamp

Developing new products needs more attention

Improving packaging

CATEGORY DATA

Table 226 Sales of Sweet Spreads by Category: Volume 2013-2018
Table 227 Sales of Sweet Spreads by Category: Value 2013-2018
Table 228 Sales of Sweet Spreads by Category: % Volume Growth 2013-2018
Table 229 Sales of Sweet Spreads by Category: % Value Growth 2013-2018
Table 230 Sales of Jams and Preserves by Leading Flavours: Rankings 2013-2018
Table 231 NBO Company Shares of Sweet Spreads: % Value 2014-2018
Table 232 LBN Brand Shares of Sweet Spreads: % Value 2015-2018
Table 233 Distribution of Sweet Spreads by Format: % Value 2013-2018
Table 234 Forecast Sales of Sweet Spreads by Category: Volume 2018-2023
Table 235 Forecast Sales of Sweet Spreads by Category: Value 2018-2023
Table 236 Forecast Sales of Sweet Spreads by Category: % Volume Growth 2018-2023
Table 237 Forecast Sales of Sweet Spreads by Category: % Value Growth 2018-2023

Baked Goods in Finland

HEADLINES

PROSPECTS

Pushing for better value sales is key

Rye and oat as domestic superfood ingredients

Indulgence trend

COMPETITIVE LANDSCAPE

Success demands innovation

Active new product development is necessary

Sustainability concerns are being met

CATEGORY DATA

Table 238 Sales of Baked Goods by Category: Volume 2013-2018
Table 239 Sales of Baked Goods by Category: Value 2013-2018
Table 240 Sales of Baked Goods by Category: % Volume Growth 2013-2018
Table 241 Sales of Baked Goods by Category: % Value Growth 2013-2018
Table 242 NBO Company Shares of Baked Goods: % Value 2014-2018
Table 243 LBN Brand Shares of Baked Goods: % Value 2015-2018
Table 244 Distribution of Baked Goods by Format: % Value 2013-2018
Table 245 Forecast Sales of Baked Goods by Category: Volume 2018-2023
Table 246 Forecast Sales of Baked Goods by Category: Value 2018-2023
Table 247 Forecast Sales of Baked Goods by Category: % Volume Growth 2018-2023
Table 248 Forecast Sales of Baked Goods by Category: % Value Growth 2018-2023

Breakfast Cereals in Finland

HEADLINES

PROSPECTS

Modernising image to keep sales going

Health and wellness sells

Convenience trend being met

COMPETITIVE LANDSCAPE

Emphasising domestic origin

New launches setting the trends

Lessons from marketing strategies

CATEGORY DATA

Table 249 Sales of Breakfast Cereals by Category: Volume 2013-2018
Table 250 Sales of Breakfast Cereals by Category: Value 2013-2018
Table 251 Sales of Breakfast Cereals by Category: % Volume Growth 2013-2018
Table 252 Sales of Breakfast Cereals by Category: % Value Growth 2013-2018
Table 253 NBO Company Shares of Breakfast Cereals: % Value 2014-2018
Table 254 LBN Brand Shares of Breakfast Cereals: % Value 2015-2018
Table 255 Distribution of Breakfast Cereals by Format: % Value 2013-2018
Table 256 Forecast Sales of Breakfast Cereals by Category: Volume 2018-2023
Table 257 Forecast Sales of Breakfast Cereals by Category: Value 2018-2023
Table 258 Forecast Sales of Breakfast Cereals by Category: % Volume Growth 2018-2023
Table 259 Forecast Sales of Breakfast Cereals by Category: % Value Growth 2018-2023

Processed Fruit and Vegetables in Finland

HEADLINES

PROSPECTS

More fruit and vegetables in the diet would allow better growth

Domestic origin matters

Unbeatable convenience

COMPETITIVE LANDSCAPE

Heavy competition from private label

New launches combining several ongoing trends

Employing innovative marketing strategies

CATEGORY DATA

Table 260 Sales of Processed Fruit and Vegetables by Category: Volume 2013-2018
Table 261 Sales of Processed Fruit and Vegetables by Category: Value 2013-2018
Table 262 Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2013-2018
Table 263 Sales of Processed Fruit and Vegetables by Category: % Value Growth 2013-2018
Table 264 Sales of Frozen Processed Vegetables by Type: % Value Breakdown 2013-2018
Table 265 NBO Company Shares of Processed Fruit and Vegetables: % Value 2014-2018
Table 266 LBN Brand Shares of Processed Fruit and Vegetables: % Value 2015-2018
Table 267 Distribution of Processed Fruit and Vegetables by Format: % Value 2013-2018
Table 268 Forecast Sales of Processed Fruit and Vegetables by Category: Volume 2018-2023
Table 269 Forecast Sales of Processed Fruit and Vegetables by Category: Value 2018-2023
Table 270 Forecast Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2018-2023
Table 271 Forecast Sales of Processed Fruit and Vegetables by Category: % Value Growth 2018-2023

Processed Meat and Seafood in Finland

HEADLINES

PROSPECTS

Catering to changing consumption habits

Free from antibiotics meat

Meat substitutes innovations leading to a boom

COMPETITIVE LANDSCAPE

Animal wellbeing

Healthy new product development

Sustainability receives attention

CATEGORY DATA

Table 272 Sales of Processed Meat and Seafood by Category: Volume 2013-2018
Table 273 Sales of Processed Meat and Seafood by Category: Value 2013-2018
Table 274 Sales of Processed Meat and Seafood by Category: % Volume Growth 2013-2018
Table 275 Sales of Processed Meat and Seafood by Category: % Value Growth 2013-2018
Table 276 Sales of Shelf Stable Processed Red Meat by Type: % Volume Breakdown 2013-2018
Table 277 Sales of Chilled Processed Red Meat by Type: % Volume Breakdown 2013-2018
Table 278 Sales of Frozen Processed Red Meat by Type: % Volume Breakdown 2013-2018
Table 279 Sales of Frozen Processed Poultry by Type: % Value Breakdown 2013-2018
Table 280 Sales of Frozen Processed Seafood by Type: % Value Breakdown 2013-2018
Table 281 NBO Company Shares of Processed Meat and Seafood: % Value 2014-2018
Table 282 LBN Brand Shares of Processed Meat and Seafood: % Value 2015-2018
Table 283 Distribution of Processed Meat and Seafood by Format: % Value 2013-2018
Table 284 Forecast Sales of Processed Meat and Seafood by Category: Volume 2018-2023
Table 285 Forecast Sales of Processed Meat and Seafood by Category: Value 2018-2023
Table 286 Forecast Sales of Processed Meat and Seafood by Category: % Volume Growth 2018-2023
Table 287 Forecast Sales of Processed Meat and Seafood by Category: % Value Growth 2018-2023

Rice, Pasta and Noodles in Finland

HEADLINES

PROSPECTS

From basic to better

Finns increasingly switching to healthier options

Convenience as a sales advantage

COMPETITIVE LANDSCAPE

Share gains through innovation and marketing

On-trend new launches

Online marketing strategy benefits

CATEGORY DATA

Table 288 Sales of Rice, Pasta and Noodles by Category: Volume 2013-2018
Table 289 Sales of Rice, Pasta and Noodles by Category: Value 2013-2018
Table 290 Sales of Rice, Pasta and Noodles by Category: % Volume Growth 2013-2018
Table 291 Sales of Rice, Pasta and Noodles by Category: % Value Growth 2013-2018
Table 292 Sales of Instant Noodles by Leading Flavours: Rankings 2013-2018
Table 293 NBO Company Shares of Rice, Pasta and Noodles: % Value 2014-2018
Table 294 LBN Brand Shares of Rice, Pasta and Noodles: % Value 2015-2018
Table 295 NBO Company Shares of Rice: % Value 2014-2018
Table 296 LBN Brand Shares of Rice: % Value 2015-2018
Table 297 NBO Company Shares of Pasta: % Value 2014-2018
Table 298 LBN Brand Shares of Pasta: % Value 2015-2018
Table 299 NBO Company Shares of Noodles: % Value 2014-2018
Table 300 LBN Brand Shares of Noodles: % Value 2015-2018
Table 301 Distribution of Rice, Pasta and Noodles by Format: % Value 2013-2018
Table 302 Distribution of Rice by Format: % Value 2013-2018
Table 303 Distribution of Pasta by Format: % Value 2013-2018
Table 304 Distribution of Noodles by Format: % Value 2013-2018
Table 305 Forecast Sales of Rice, Pasta and Noodles by Category: Volume 2018-2023
Table 306 Forecast Sales of Rice, Pasta and Noodles by Category: Value 2018-2023
Table 307 Forecast Sales of Rice, Pasta and Noodles by Category: % Volume Growth 2018-2023
Table 308 Forecast Sales of Rice, Pasta and Noodles by Category: % Value Growth 2018-2023

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