Packaged Food in Israel

Packaged Food in Israel

EXECUTIVE SUMMARY

Indulgence and premiumisation trends boost packaged food performance

Healthy eating trend continues to evolve

Contrasting fortunes for top two competitors in packaged food

Discounters and supermarkets still lead despite gains by other distribution channels

Rising health awareness will continue to influence market development

FOODSERVICE

Sales to Foodservice

Demand for frozen processed red meat slows as burger fast food players choose chilled and fresh alternatives
Increasing specialisation evident among foodservice players offering Asian cuisine
Use of milk alternatives rises among cafés and specialist coffee shops operators

Consumer Foodservice

Rising costs lead more foodservice players to switch from fresh to processed ingredients
High risk and rising costs encourage shift from casual dining to street food

Category Data

Table 1 Foodservice Sales of Packaged Food by Category: Volume 2013-2018
Table 2 Foodservice Sales of Packaged Food by Category: % Volume Growth 2013-2018
Table 3 Forecast Foodservice Sales of Packaged Food by Category: Volume 2018-2023
Table 4 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2018-2023

MARKET DATA

Table 5 Sales of Packaged Food by Category: Volume 2013-2018
Table 6 Sales of Packaged Food by Category: Value 2013-2018
Table 7 Sales of Packaged Food by Category: % Volume Growth 2013-2018
Table 8 Sales of Packaged Food by Category: % Value Growth 2013-2018
Table 9 GBO Company Shares of Packaged Food: % Value 2014-2018
Table 10 NBO Company Shares of Packaged Food: % Value 2014-2018
Table 11 LBN Brand Shares of Packaged Food: % Value 2015-2018
Table 12 Penetration of Private Label by Category: % Value 2013-2018
Table 13 Distribution of Packaged Food by Format: % Value 2013-2018
Table 14 Distribution of Packaged Food by Format and Category: % Value 2018
Table 15 Forecast Sales of Packaged Food by Category: Volume 2018-2023
Table 16 Forecast Sales of Packaged Food by Category: Value 2018-2023
Table 17 Forecast Sales of Packaged Food by Category: % Volume Growth 2018-2023
Table 18 Forecast Sales of Packaged Food by Category: % Value Growth 2018-2023

SOURCES

Summary 1 Research Sources

Ice Cream and Frozen Desserts in Israel

HEADLINES

PROSPECTS

Indulgence and impulsive consumption

Health perception keeps evolving

Warming climate encourages growth

COMPETITIVE LANDSCAPE

Unilever Israel Ltd continues to lead the category

Performance of other leading players

La Frutta launch

CATEGORY DATA

Table 19 Sales of Ice Cream and Frozen Desserts by Category: Volume 2013-2018
Table 20 Sales of Ice Cream and Frozen Desserts by Category: Value 2013-2018
Table 21 Sales of Ice Cream and Frozen Desserts by Category: % Volume Growth 2013-2018
Table 22 Sales of Ice Cream and Frozen Desserts by Category: % Value Growth 2013-2018
Table 23 Sales of Ice Cream by Leading Flavours: Rankings 2013-2018
Table 24 NBO Company Shares of Ice Cream and Frozen Desserts: % Value 2014-2018
Table 25 LBN Brand Shares of Ice Cream and Frozen Desserts: % Value 2015-2018
Table 26 NBO Company Shares of Ice Cream: % Value 2014-2018
Table 27 LBN Brand Shares of Ice Cream: % Value 2015-2018
Table 28 NBO Company Shares of Impulse Ice Cream: % Value 2014-2018
Table 29 LBN Brand Shares of Impulse Ice Cream: % Value 2015-2018
Table 30 NBO Company Shares of Take-home Ice Cream: % Value 2014-2018
Table 31 LBN Brand Shares of Take-home Ice Cream: % Value 2015-2018
Table 32 NBO Company Shares of Frozen Desserts: % Value 2014-2018
Table 33 LBN Brand Shares of Frozen Desserts: % Value 2015-2018
Table 34 Distribution of Ice Cream and Frozen Desserts by Format: % Value 2013-2018
Table 35 Distribution of Ice Cream by Format: % Value 2013-2018
Table 36 Distribution of Frozen Desserts by Format: % Value 2013-2018
Table 37 Forecast Sales of Ice Cream and Frozen Desserts by Category: Volume 2018-2023
Table 38 Forecast Sales of Ice Cream and Frozen Desserts by Category: Value 2018-2023
Table 39 Forecast Sales of Ice Cream and Frozen Desserts by Category: % Volume Growth 2018-2023
Table 40 Forecast Sales of Ice Cream and Frozen Desserts by Category: % Value Growth 2018-2023

Edible Oils in Israel

HEADLINES

PROSPECTS

Healthier nutrition trend continues to impact edible oils

Shift to healthier oils

Olive oil opens up to imports

COMPETITIVE LANDSCAPE

Shemen Industries continues to lead sales

Investment in innovation key to attracting new consumers

Strauss Group ranks second

CATEGORY DATA

Table 41 Sales of Edible Oils by Category: Volume 2013-2018
Table 42 Sales of Edible Oils by Category: Value 2013-2018
Table 43 Sales of Edible Oils by Category: % Volume Growth 2013-2018
Table 44 Sales of Edible Oils by Category: % Value Growth 2013-2018
Table 45 NBO Company Shares of Edible Oils: % Value 2014-2018
Table 46 LBN Brand Shares of Edible Oils: % Value 2015-2018
Table 47 Distribution of Edible Oils by Format: % Value 2013-2018
Table 48 Forecast Sales of Edible Oils by Category: Volume 2018-2023
Table 49 Forecast Sales of Edible Oils by Category: Value 2018-2023
Table 50 Forecast Sales of Edible Oils by Category: % Volume Growth 2018-2023
Table 51 Forecast Sales of Edible Oils by Category: % Value Growth 2018-2023

Ready Meals in Israel

HEADLINES

PROSPECTS

Healthier nutrition vs convenience

Rising demand for healthier ready meals

Foodservice vs ready meals

COMPETITIVE LANDSCAPE

Tnuva Food Industries continues leading sales

Soglowek changes course within frozen pizza

Osem continues to promote Mana Hama dried ready meal

CATEGORY DATA

Table 52 Sales of Ready Meals by Category: Volume 2013-2018
Table 53 Sales of Ready Meals by Category: Value 2013-2018
Table 54 Sales of Ready Meals by Category: % Volume Growth 2013-2018
Table 55 Sales of Ready Meals by Category: % Value Growth 2013-2018
Table 56 Sales of Chilled Ready Meals by Ethnicity: % Value 2013-2018
Table 57 Sales of Frozen Ready Meals by Ethnicity: % Value 2013-2018
Table 58 NBO Company Shares of Ready Meals: % Value 2014-2018
Table 59 LBN Brand Shares of Ready Meals: % Value 2015-2018
Table 60 Distribution of Ready Meals by Format: % Value 2013-2018
Table 61 Forecast Sales of Ready Meals by Category: Volume 2018-2023
Table 62 Forecast Sales of Ready Meals by Category: Value 2018-2023
Table 63 Forecast Sales of Ready Meals by Category: % Volume Growth 2018-2023
Table 64 Forecast Sales of Ready Meals by Category: % Value Growth 2018-2023

Sauces, Dressings and Condiments in Israel

HEADLINES

PROSPECTS

Cooking at home vs convenience

Demand remains strong, despite health trend

Shift towards fresh products

COMPETITIVE LANDSCAPE

New premium hummus launch from Strauss

Launch of new pasta sauces

Innovation to focus on health and flavour

CATEGORY DATA

Table 65 Sales of Sauces, Dressings and Condiments by Category: Volume 2013-2018
Table 66 Sales of Sauces, Dressings and Condiments by Category: Value 2013-2018
Table 67 Sales of Sauces, Dressings and Condiments by Category: % Volume Growth 2013-2018
Table 68 Sales of Sauces, Dressings and Condiments by Category: % Value Growth 2013-2018
Table 69 Sales of Cooking Sauces by Type: % Value 2013-2018
Table 70 NBO Company Shares of Sauces, Dressings and Condiments: % Value 2014-2018
Table 71 LBN Brand Shares of Sauces, Dressings and Condiments: % Value 2015-2018
Table 72 Distribution of Sauces, Dressings and Condiments by Format: % Value 2013-2018
Table 73 Forecast Sales of Sauces, Dressings and Condiments by Category: Volume 2018-2023
Table 74 Forecast Sales of Sauces, Dressings and Condiments by Category: Value 2018-2023
Table 75 Forecast Sales of Sauces, Dressings and Condiments by Category: % Volume Growth 2018-2023
Table 76 Forecast Sales of Sauces, Dressings and Condiments by Category: % Value Growth 2018-2023

Soup in Israel

HEADLINES

PROSPECTS

Cooking at home and healthier nutrition trends hit soup consumption

Warmer climate, shortening winter

Change in snacking trends

COMPETITIVE LANDSCAPE

Unilever continues to lead sales in highly consolidated area

Knorr benefits from strong brand awareness in other areas

Osem invests in new innovative offerings

CATEGORY DATA

Table 77 Sales of Soup by Category: Volume 2013-2018
Table 78 Sales of Soup by Category: Value 2013-2018
Table 79 Sales of Soup by Category: % Volume Growth 2013-2018
Table 80 Sales of Soup by Category: % Value Growth 2013-2018
Table 81 Sales of Soup by by Leading Flavours: Rankings 2013-2018
Table 82 NBO Company Shares of Soup: % Value 2014-2018
Table 83 LBN Brand Shares of Soup: % Value 2015-2018
Table 84 Distribution of Soup by Format: % Value 2013-2018
Table 85 Forecast Sales of Soup by Category: Volume 2018-2023
Table 86 Forecast Sales of Soup by Category: Value 2018-2023
Table 87 Forecast Sales of Soup by Category: % Volume Growth 2018-2023
Table 88 Forecast Sales of Soup by Category: % Value Growth 2018-2023

Sweet Spreads in Israel

HEADLINES

PROSPECTS

Honey sales remain stable

Honey opens up to imported brands

Consumers seek healthier spreads

COMPETITIVE LANDSCAPE

Honey remains highly regulated

Strauss Group leads sales

Chocolate spreads remains highly brand orientated

CATEGORY DATA

Table 89 Sales of Sweet Spreads by Category: Volume 2013-2018
Table 90 Sales of Sweet Spreads by Category: Value 2013-2018
Table 91 Sales of Sweet Spreads by Category: % Volume Growth 2013-2018
Table 92 Sales of Sweet Spreads by Category: % Value Growth 2013-2018
Table 93 NBO Company Shares of Sweet Spreads: % Value 2014-2018
Table 94 LBN Brand Shares of Sweet Spreads: % Value 2015-2018
Table 95 Distribution of Sweet Spreads by Format: % Value 2013-2018
Table 96 Forecast Sales of Sweet Spreads by Category: Volume 2018-2023
Table 97 Forecast Sales of Sweet Spreads by Category: Value 2018-2023
Table 98 Forecast Sales of Sweet Spreads by Category: % Volume Growth 2018-2023
Table 99 Forecast Sales of Sweet Spreads by Category: % Value Growth 2018-2023

Baked Goods in Israel

HEADLINES

PROSPECTS

Ongoing shift to wholegrain

Stagnation in volume terms

Shift to unpackaged products

COMPETITIVE LANDSCAPE

Angel Bakery Ltd leads

Innovation revives frozen baked goods

CATEGORY DATA

Table 100 Sales of Baked Goods by Category: Volume 2013-2018
Table 101 Sales of Baked Goods by Category: Value 2013-2018
Table 102 Sales of Baked Goods by Category: % Volume Growth 2013-2018
Table 103 Sales of Baked Goods by Category: % Value Growth 2013-2018
Table 104 NBO Company Shares of Baked Goods: % Value 2014-2018
Table 105 LBN Brand Shares of Baked Goods: % Value 2015-2018
Table 106 Distribution of Baked Goods by Format: % Value 2013-2018
Table 107 Forecast Sales of Baked Goods by Category: Volume 2018-2023
Table 108 Forecast Sales of Baked Goods by Category: Value 2018-2023
Table 109 Forecast Sales of Baked Goods by Category: % Volume Growth 2018-2023
Table 110 Forecast Sales of Baked Goods by Category: % Value Growth 2018-2023

Breakfast Cereals in Israel

HEADLINES

PROSPECTS

Health awareness has negative impact on breakfast cereals

Muesli and oatmeal grow in accordance with health trend

Future reform will lead to decline for children's breakfast cereals

COMPETITIVE LANDSCAPE

Unilever Israel leads due to strong brands

Small brands and private label gain share

CATEGORY DATA

Table 111 Sales of Breakfast Cereals by Category: Volume 2013-2018
Table 112 Sales of Breakfast Cereals by Category: Value 2013-2018
Table 113 Sales of Breakfast Cereals by Category: % Volume Growth 2013-2018
Table 114 Sales of Breakfast Cereals by Category: % Value Growth 2013-2018
Table 115 NBO Company Shares of Breakfast Cereals: % Value 2014-2018
Table 116 LBN Brand Shares of Breakfast Cereals: % Value 2015-2018
Table 117 Distribution of Breakfast Cereals by Format: % Value 2013-2018
Table 118 Forecast Sales of Breakfast Cereals by Category: Volume 2018-2023
Table 119 Forecast Sales of Breakfast Cereals by Category: Value 2018-2023
Table 120 Forecast Sales of Breakfast Cereals by Category: % Volume Growth 2018-2023
Table 121 Forecast Sales of Breakfast Cereals by Category: % Value Growth 2018-2023

Processed Fruit and Vegetables in Israel

HEADLINES

PROSPECTS

Stronger preference for fresh vegetables and fruit

Evolvement of shelf stable vegetables and beans

Shelf stable tomatoes

COMPETITIVE LANDSCAPE

Tnuva Food Industries strengthens leadership

New entries for frozen fruit add dynamism

Frozen processed vegetables and potatoes are expected to see stronger competition

CATEGORY DATA

Table 122 Sales of Processed Fruit and Vegetables by Category: Volume 2013-2018
Table 123 Sales of Processed Fruit and Vegetables by Category: Value 2013-2018
Table 124 Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2013-2018
Table 125 Sales of Processed Fruit and Vegetables by Category: % Value Growth 2013-2018
Table 126 Sales of Frozen Processed Vegetables by Type: % Value Breakdown 2013-2018
Table 127 NBO Company Shares of Processed Fruit and Vegetables: % Value 2014-2018
Table 128 LBN Brand Shares of Processed Fruit and Vegetables: % Value 2015-2018
Table 129 Distribution of Processed Fruit and Vegetables by Format: % Value 2013-2018
Table 130 Forecast Sales of Processed Fruit and Vegetables by Category: Volume 2018-2023
Table 131 Forecast Sales of Processed Fruit and Vegetables by Category: Value 2018-2023
Table 132 Forecast Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2018-2023
Table 133 Forecast Sales of Processed Fruit and Vegetables by Category: % Value Growth 2018-2023

Processed Meat and Seafood in Israel

HEADLINES

PROSPECTS

Processed meat recovering from drop

New launches boost growth of meat substitutes

Shelf stable seafood benefits from protein trend

COMPETITIVE LANDSCAPE

Soglowek leads processed meat and seafood

Increasing competition in shelf stable seafood

CATEGORY DATA

Table 134 Sales of Processed Meat and Seafood by Category: Volume 2013-2018
Table 135 Sales of Processed Meat and Seafood by Category: Value 2013-2018
Table 136 Sales of Processed Meat and Seafood by Category: % Volume Growth 2013-2018
Table 137 Sales of Processed Meat and Seafood by Category: % Value Growth 2013-2018
Table 138 Sales of Shelf Stable Processed Red Meat by Type: % Volume Breakdown 2013-2018
Table 139 Sales of Chilled Processed Red Meat by Type: % Volume Breakdown 2013-2018
Table 140 Sales of Frozen Processed Red Meat by Type: % Volume Breakdown 2013-2018
Table 141 Sales of Frozen Processed Poultry by Type: % Value Breakdown 2013-2018
Table 142 Sales of Frozen Processed Seafood by Type: % Value Breakdown 2013-2018
Table 143 NBO Company Shares of Processed Meat and Seafood: % Value 2014-2018
Table 144 LBN Brand Shares of Processed Meat and Seafood: % Value 2015-2018
Table 145 Distribution of Processed Meat and Seafood by Format: % Value 2013-2018
Table 146 Forecast Sales of Processed Meat and Seafood by Category: Volume 2018-2023
Table 147 Forecast Sales of Processed Meat and Seafood by Category: Value 2018-2023
Table 148 Forecast Sales of Processed Meat and Seafood by Category: % Volume Growth 2018-2023
Table 149 Forecast Sales of Processed Meat and Seafood by Category: % Value Growth 2018-2023

Rice, Pasta and Noodles in Israel

HEADLINES

PROSPECTS

Volume growth is slow but stable

Chilled pasta is best performer

Asian cuisine’s popularity encourages noodles growth

COMPETITIVE LANDSCAPE

Sugat strengthens leadership

Competition within dried pasta

CATEGORY DATA

Table 150 Sales of Rice, Pasta and Noodles by Category: Volume 2013-2018
Table 151 Sales of Rice, Pasta and Noodles by Category: Value 2013-2018
Table 152 Sales of Rice, Pasta and Noodles by Category: % Volume Growth 2013-2018
Table 153 Sales of Rice, Pasta and Noodles by Category: % Value Growth 2013-2018
Table 154 Sales of Instant Noodles by Leading Flavours: Rankings 2013-2018
Table 155 NBO Company Shares of Rice, Pasta and Noodles: % Value 2014-2018
Table 156 LBN Brand Shares of Rice, Pasta and Noodles: % Value 2015-2018
Table 157 NBO Company Shares of Rice: % Value 2014-2018
Table 158 LBN Brand Shares of Rice: % Value 2015-2018
Table 159 NBO Company Shares of Pasta: % Value 2014-2018
Table 160 LBN Brand Shares of Pasta: % Value 2015-2018
Table 161 NBO Company Shares of Noodles: % Value 2014-2018
Table 162 LBN Brand Shares of Noodles: % Value 2015-2018
Table 163 Distribution of Rice, Pasta and Noodles by Format: % Value 2013-2018
Table 164 Distribution of Rice by Format: % Value 2013-2018
Table 165 Distribution of Pasta by Format: % Value 2013-2018
Table 166 Distribution of Noodles by Format: % Value 2013-2018
Table 167 Forecast Sales of Rice, Pasta and Noodles by Category: Volume 2018-2023
Table 168 Forecast Sales of Rice, Pasta and Noodles by Category: Value 2018-2023
Table 169 Forecast Sales of Rice, Pasta and Noodles by Category: % Volume Growth 2018-2023
Table 170 Forecast Sales of Rice, Pasta and Noodles by Category: % Value Growth 2018-2023

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