Packaged food in
New Zealand

Country Report

Executive Summary

Dec 2018
Three key trends in packaged food

Three key trends were evident across all categories within packaged food in New Zealand in 2018: convenience, health and wellness and premiumisation. Often these were interlinked, such as health and wellness-oriented products being positioned alongside premiumisation trends, for example organic products in chilled soup, while in other instances they were standalone trends, such as premiumisation influencing chocolate confectionery, or health and wellness trends driving growth in sugar free gum.

Innovation drives value growth

Continued high levels of innovation focusing on premiumisation, convenience and health and wellness helped drive value sales growth within packaged food in 2018. Increasing levels of penetration by private label meant that innovation was a necessity from established mainstream brands in order to maintain and grow their shares.

Private label refresh from both major supermarket chains

One of the most notable events in packaged food in 2018 was the rollout of new private label products from both Progressive Enterprises and Foodstuffs (NZ). Progressive Enterprises consolidated its Select and Signature Range lines into the Countdown range, positioned at mid-price points, while it replaced its Homebrand economy products with the new Essentials line.

Supermarkets maintain their stronghold

Distribution in packaged food remained an effective duopoly in New Zealand in 2018, held by Progressive Enterprises and Foodstuffs (NZ). Both companies employed competitive pricing strategies to drive consumer foot traffic through stores, focusing on increasing volume sales as a way to drive value sales growth.

Future economic uncertainty clouds performance forecasts

While high levels of innovation in packaged food, both from manufacturers and retailers, have set up a framework for continued value growth over the forecast period, increasing levels of economic uncertainty following on from the election of the new Labour government in late 2018 mean the forecast performance is uncertain, owing to uncertainty surrounding the economic performance forecasts of the country in the short term. While this is likely to still lead to positive value growth over the entire forecast period, this may be more subdued during the early stages.

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Packaged Food in New Zealand

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Overview

Discover the latest market trends and uncover sources of future market growth for the Oils and fats industry in New Zealand with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Oils and fats industry in New Zealand, our research will save you time and money while empowering you to make informed, profitable decisions.

The Oils and fats in New Zealand market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Oils and fats in New Zealand?
  • What are the major brands in New Zealand?
  • Are consumers in emerging markets moving from unpackaged to packaged oils and fats?
  • What are the sales prospects for “healthy” cooking oils?
  • Will retail sales suffer as economic prospects improve and consumers move back to eating out rather than cooking at home?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Packaged Food market research database.

Packaged Food in New Zealand

EXECUTIVE SUMMARY

Three key trends in packaged food
Innovation drives value growth
Private label refresh from both major supermarket chains
Supermarkets maintain their stronghold
Future economic uncertainty clouds performance forecasts

FOODSERVICE

Sales to Foodservice
Stable growth continues
Plain noodles continues to lead
Goodman Fielder continues to lead
Consumer Foodservice
Uber Eats having a disrupter effect
Post-Lions tour hangover
Health and wellness key driver behind growth
Category Data
Table 1 Foodservice Sales of Packaged Food by Category: Volume 2013-2018
Table 2 Foodservice Sales of Packaged Food by Category: % Volume Growth 2013-2018
Table 3 Forecast Foodservice Sales of Packaged Food by Category: Volume 2018-2023
Table 4 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2018-2023

MARKET DATA

Table 5 Sales of Packaged Food by Category: Volume 2013-2018
Table 6 Sales of Packaged Food by Category: Value 2013-2018
Table 7 Sales of Packaged Food by Category: % Volume Growth 2013-2018
Table 8 Sales of Packaged Food by Category: % Value Growth 2013-2018
Table 9 GBO Company Shares of Packaged Food: % Value 2014-2018
Table 10 NBO Company Shares of Packaged Food: % Value 2014-2018
Table 11 LBN Brand Shares of Packaged Food: % Value 2015-2018
Table 12 Penetration of Private Label by Category: % Value 2013-2018
Table 13 Distribution of Packaged Food by Format: % Value 2013-2018
Table 14 Distribution of Packaged Food by Format and Category: % Value 2018
Table 15 Forecast Sales of Packaged Food by Category: Volume 2018-2023
Table 16 Forecast Sales of Packaged Food by Category: Value 2018-2023
Table 17 Forecast Sales of Packaged Food by Category: % Volume Growth 2018-2023
Table 18 Forecast Sales of Packaged Food by Category: % Value Growth 2018-2023

SOURCES

Summary 1 Research Sources

Baby Food in New Zealand

HEADLINES

PROSPECTS

Birth rate decline directly impacts performance of baby food
Strong new product development drives growth in prepared baby food
Infant formula standards review nears completion

COMPETITIVE LANDSCAPE

Danone Nutricia focuses on supply chain and production capabilities
Only Organic is strong performing brand
Fonterra continues to struggle to gain share

CATEGORY DATA

Table 19 Sales of Baby Food by Category: Volume 2013-2018
Table 20 Sales of Baby Food by Category: Value 2013-2018
Table 21 Sales of Baby Food by Category: % Volume Growth 2013-2018
Table 22 Sales of Baby Food by Category: % Value Growth 2013-2018
Table 23 NBO Company Shares of Baby Food: % Value 2014-2018
Table 24 LBN Brand Shares of Baby Food: % Value 2015-2018
Table 25 Distribution of Baby Food by Format: % Value 2013-2018
Table 26 Forecast Sales of Baby Food by Category: Volume 2018-2023
Table 27 Forecast Sales of Baby Food by Category: Value 2018-2023
Table 28 Forecast Sales of Baby Food by Category: % Volume Growth 2018-2023
Table 29 Forecast Sales of Baby Food by Category: % Value Growth 2018-2023

Butter and Spreads in New Zealand

HEADLINES

PROSPECTS

Stabilisation following commodity price spikes in 2017
Commodity prices influence performance of butter
Low unit price growth predicted overall

COMPETITIVE LANDSCAPE

Unilever retains leadership
Fonterra leads butter
Private label’s value share increases

CATEGORY DATA

Table 30 Sales of Butter and Spreads by Category: Volume 2013-2018
Table 31 Sales of Butter and Spreads by Category: Value 2013-2018
Table 32 Sales of Butter and Spreads by Category: % Volume Growth 2013-2018
Table 33 Sales of Butter and Spreads by Category: % Value Growth 2013-2018
Table 34 NBO Company Shares of Butter and Spreads: % Value 2014-2018
Table 35 LBN Brand Shares of Butter and Spreads: % Value 2015-2018
Table 36 Distribution of Butter and Spreads by Format: % Value 2013-2018
Table 37 Forecast Sales of Butter and Spreads by Category: Volume 2018-2023
Table 38 Forecast Sales of Butter and Spreads by Category: Value 2018-2023
Table 39 Forecast Sales of Butter and Spreads by Category: % Volume Growth 2018-2023
Table 40 Forecast Sales of Butter and Spreads by Category: % Value Growth 2018-2023

Cheese in New Zealand

HEADLINES

PROSPECTS

Strong growth continues
Artisanal trends drive performance of soft cheese
Unit price growth stabilises

COMPETITIVE LANDSCAPE

Anchor brand fully under Fonterra’s control
Goodman Fielder loses second rank to Dairyworks
Artisanal presence expands

CATEGORY DATA

Table 41 Sales of Cheese by Category: Volume 2013-2018
Table 42 Sales of Cheese by Category: Value 2013-2018
Table 43 Sales of Cheese by Category: % Volume Growth 2013-2018
Table 44 Sales of Cheese by Category: % Value Growth 2013-2018
Table 45 Sales of Spreadable Processed Cheese by Type: % Value 2013-2018
Table 46 Sales of Unprocessed Cheese by Type: % Value 2013-2018
Table 47 NBO Company Shares of Cheese: % Value 2014-2018
Table 48 LBN Brand Shares of Cheese: % Value 2015-2018
Table 49 Distribution of Cheese by Format: % Value 2013-2018
Table 50 Forecast Sales of Cheese by Category: Volume 2018-2023
Table 51 Forecast Sales of Cheese by Category: Value 2018-2023
Table 52 Forecast Sales of Cheese by Category: % Volume Growth 2018-2023
Table 53 Forecast Sales of Cheese by Category: % Value Growth 2018-2023

Drinking Milk Products in New Zealand

HEADLINES

PROSPECTS

Strong new product development drives growth
Grey market drives growth of powder milk
Unit prices stabilise

COMPETITIVE LANDSCAPE

Fonterra Brands continues to lead
Lewis Road Creamery the key purveyor of innovation
Goodman Fielder retains second ranking

CATEGORY DATA

Table 54 Sales of Drinking Milk Products by Category: Volume 2013-2018
Table 55 Sales of Drinking Milk Products by Category: Value 2013-2018
Table 56 Sales of Drinking Milk Products by Category: % Volume Growth 2013-2018
Table 57 Sales of Drinking Milk Products by Category: % Value Growth 2013-2018
Table 58 NBO Company Shares of Drinking Milk Products: % Value 2014-2018
Table 59 LBN Brand Shares of Drinking Milk Products: % Value 2015-2018
Table 60 Distribution of Drinking Milk Products by Format: % Value 2013-2018
Table 61 Forecast Sales of Drinking Milk Products Products by Category: Volume 2018-2023
Table 62 Forecast Sales of Drinking Milk Products Products by Category: Value 2018-2023
Table 63 Forecast Sales of Drinking Milk Products Products by Category: % Volume Growth 2018-2023
Table 64 Forecast Sales of Drinking Milk Products Products by Category: % Value Growth 2018-2023

Other Dairy in New Zealand

HEADLINES

PROSPECTS

Lack of innovation hampers growth
Cream driving overall category performance
Coffee whiteners faces obsolescence

COMPETITIVE LANDSCAPE

Fonterra Brands continues to lead
Goodman Fielder ranks second
Private label improves share

CATEGORY DATA

Table 65 Sales of Other Dairy by Category: Volume 2013-2018
Table 66 Sales of Other Dairy by Category: Value 2013-2018
Table 67 Sales of Other Dairy by Category: % Volume Growth 2013-2018
Table 68 Sales of Other Dairy by Category: % Value Growth 2013-2018
Table 69 Sales of Cream by Type: % Value 2013-2018
Table 70 NBO Company Shares of Other Dairy: % Value 2014-2018
Table 71 LBN Brand Shares of Other Dairy: % Value 2015-2018
Table 72 Distribution of Other Dairy by Format: % Value 2013-2018
Table 73 Forecast Sales of Other Dairy by Category: Volume 2018-2023
Table 74 Forecast Sales of Other Dairy by Category: Value 2018-2023
Table 75 Forecast Sales of Other Dairy by Category: % Volume Growth 2018-2023
Table 76 Forecast Sales of Other Dairy by Category: % Value Growth 2018-2023

Yoghurt and Sour Milk Products in New Zealand

HEADLINES

PROSPECTS

Flavoured yoghurt drives overall performance
Drinking yoghurt is strongest performer
Strong unit price growth driven by premiumisation and new product development

COMPETITIVE LANDSCAPE

Fonterra Brands continues to lead
Goodman Fielder retains second rank
Innovation driving Epicurean Dairy’s Growth

CATEGORY DATA

Table 77 Sales of Yoghurt and Sour Milk Products by Category: Volume 2013-2018
Table 78 Sales of Yoghurt and Sour Milk Products by Category: Value 2013-2018
Table 79 Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2013-2018
Table 80 Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2013-2018
Table 81 Sales of Flavoured Yoghurt by Flavour: Rankings 2013-2018
Table 82 NBO Company Shares of Yoghurt and Sour Milk Products: % Value 2014-2018
Table 83 LBN Brand Shares of Yoghurt and Sour Milk Products: % Value 2015-2018
Table 84 Distribution of Yoghurt and Sour Milk Products by Format: % Value 2013-2018
Table 85 Forecast Sales of Yoghurt and Sour Milk Products by Category: Volume 2018-2023
Table 86 Forecast Sales of Yoghurt and Sour Milk Products by Category: Value 2018-2023
Table 87 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2018-2023
Table 88 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2018-2023

Edible Oils in New Zealand

HEADLINES

PROSPECTS

Global supply issues are felt in olive oil
Increasing SKU count in other edible oil drives growth
Palm oil and soy oil continue to lag behind

COMPETITIVE LANDSCAPE

Olive oil’s dominance has William Aitken leading edible oils
Private label is prominent
Local brand growth may subside over the forecast period

CATEGORY DATA

Table 89 Sales of Edible Oils by Category: Volume 2013-2018
Table 90 Sales of Edible Oils by Category: Value 2013-2018
Table 91 Sales of Edible Oils by Category: % Volume Growth 2013-2018
Table 92 Sales of Edible Oils by Category: % Value Growth 2013-2018
Table 93 NBO Company Shares of Edible Oils: % Value 2014-2018
Table 94 LBN Brand Shares of Edible Oils: % Value 2015-2018
Table 95 Distribution of Edible Oils by Format: % Value 2013-2018
Table 96 Forecast Sales of Edible Oils by Category: Volume 2018-2023
Table 97 Forecast Sales of Edible Oils by Category: Value 2018-2023
Table 98 Forecast Sales of Edible Oils by Category: % Volume Growth 2018-2023
Table 99 Forecast Sales of Edible Oils by Category: % Value Growth 2018-2023

Ready Meals in New Zealand

HEADLINES

PROSPECTS

New product development activity drives growth
A subdued performance for dinner mixes
Unit prices are on the rise

COMPETITIVE LANDSCAPE

Heinz Wattie’s leads heavily segmented ready meals
Pies drive Goodman Fielder’s performance
The performance of General Mills is tied to dinner mixes

CATEGORY DATA

Table 100 Sales of Ready Meals by Category: Volume 2013-2018
Table 101 Sales of Ready Meals by Category: Value 2013-2018
Table 102 Sales of Ready Meals by Category: % Volume Growth 2013-2018
Table 103 Sales of Ready Meals by Category: % Value Growth 2013-2018
Table 104 Sales of Chilled Ready Meals by Ethnicity: % Value 2013-2018
Table 105 Sales of Frozen Ready Meals by Ethnicity: % Value 2013-2018
Table 106 NBO Company Shares of Ready Meals: % Value 2014-2018
Table 107 LBN Brand Shares of Ready Meals: % Value 2015-2018
Table 108 Distribution of Ready Meals by Format: % Value 2013-2018
Table 109 Forecast Sales of Ready Meals by Category: Volume 2018-2023
Table 110 Forecast Sales of Ready Meals by Category: Value 2018-2023
Table 111 Forecast Sales of Ready Meals by Category: % Volume Growth 2018-2023
Table 112 Forecast Sales of Ready Meals by Category: % Value Growth 2018-2023

Sauces, Dressings and Condiments in New Zealand

HEADLINES

PROSPECTS

Strong growth continues
Pasta sauces is the strongest performer
Unit price growth eases

COMPETITIVE LANDSCAPE

Heinz Wattie’s acquires Cerebos Gregg’s
Heinz Wattie’s continues to lead sauces, dressings and condiments
Private label penetration increases

CATEGORY DATA

Table 113 Sales of Sauces, Dressings and Condiments by Category: Volume 2013-2018
Table 114 Sales of Sauces, Dressings and Condiments by Category: Value 2013-2018
Table 115 Sales of Sauces, Dressings and Condiments by Category: % Volume Growth 2013-2018
Table 116 Sales of Sauces, Dressings and Condiments by Category: % Value Growth 2013-2018
Table 117 Sales of Cooking Sauces by Type: % Value 2013-2018
Table 118 NBO Company Shares of Sauces, Dressings and Condiments: % Value 2014-2018
Table 119 LBN Brand Shares of Sauces, Dressings and Condiments: % Value 2015-2018
Table 120 Distribution of Sauces, Dressings and Condiments by Format: % Value 2013-2018
Table 121 Forecast Sales of Sauces, Dressings and Condiments by Category: Volume 2018-2023
Table 122 Forecast Sales of Sauces, Dressings and Condiments by Category: Value 2018-2023
Table 123 Forecast Sales of Sauces, Dressings and Condiments by Category: % Volume Growth 2018-2023
Table 124 Forecast Sales of Sauces, Dressings and Condiments by Category: % Value Growth 2018-2023

Soup in New Zealand

HEADLINES

PROSPECTS

Cold start to winter helps drive growth in soup sales
Chilled soup is the strongest performer
Unit price growth in 2018

COMPETITIVE LANDSCAPE

Heinz Wattie’s continues to lead
Local players leverage health and wellness
Brand ambassador helps drive premiumisation for Campbell’s

CATEGORY DATA

Table 125 Sales of Soup by Category: Volume 2013-2018
Table 126 Sales of Soup by Category: Value 2013-2018
Table 127 Sales of Soup by Category: % Volume Growth 2013-2018
Table 128 Sales of Soup by Category: % Value Growth 2013-2018
Table 129 Sales of Soup by by Leading Flavours: Rankings 2013-2018
Table 130 NBO Company Shares of Soup: % Value 2014-2018
Table 131 LBN Brand Shares of Soup: % Value 2015-2018
Table 132 Distribution of Soup by Format: % Value 2013-2018
Table 133 Forecast Sales of Soup by Category: Volume 2018-2023
Table 134 Forecast Sales of Soup by Category: Value 2018-2023
Table 135 Forecast Sales of Soup by Category: % Volume Growth 2018-2023
Table 136 Forecast Sales of Soup by Category: % Value Growth 2018-2023

Sweet Spreads in New Zealand

HEADLINES

PROSPECTS

Health and wellness considerations drive growth
Nut and seed based spreads performs strongly
Unit price growth falls

COMPETITIVE LANDSCAPE

Sweet spreads remains quite segmented with no clear leading players
Strong performance from private label
Leading player in nut and seed based spreads announces plans to enter jams and preserves

CATEGORY DATA

Table 137 Sales of Sweet Spreads by Category: Volume 2013-2018
Table 138 Sales of Sweet Spreads by Category: Value 2013-2018
Table 139 Sales of Sweet Spreads by Category: % Volume Growth 2013-2018
Table 140 Sales of Sweet Spreads by Category: % Value Growth 2013-2018
Table 141 Sales of Jams and Preserves by Leading Flavours: Rankings 2013-2018
Table 142 NBO Company Shares of Sweet Spreads: % Value 2014-2018
Table 143 LBN Brand Shares of Sweet Spreads: % Value 2015-2018
Table 144 Distribution of Sweet Spreads by Format: % Value 2013-2018
Table 145 Forecast Sales of Sweet Spreads by Category: Volume 2018-2023
Table 146 Forecast Sales of Sweet Spreads by Category: Value 2018-2023
Table 147 Forecast Sales of Sweet Spreads by Category: % Volume Growth 2018-2023
Table 148 Forecast Sales of Sweet Spreads by Category: % Value Growth 2018-2023

Baked Goods in New Zealand

HEADLINES

PROSPECTS

Volume growth driving value sales growth
Supermarket pricing placing strain on growth in packaged leavened bread
Craft trends beginning to influence baked goods

COMPETITIVE LANDSCAPE

Goodman Fielder continues to lead
George Weston Foods holds second place
Private label share increases, but pressure felt by suppliers

CATEGORY DATA

Table 149 Sales of Baked Goods by Category: Volume 2013-2018
Table 150 Sales of Baked Goods by Category: Value 2013-2018
Table 151 Sales of Baked Goods by Category: % Volume Growth 2013-2018
Table 152 Sales of Baked Goods by Category: % Value Growth 2013-2018
Table 153 Sales of Pastries by Type: % Value 2013-2018
Table 154 NBO Company Shares of Baked Goods: % Value 2014-2018
Table 155 LBN Brand Shares of Baked Goods: % Value 2015-2018
Table 156 Distribution of Baked Goods by Format: % Value 2013-2018
Table 157 Forecast Sales of Baked Goods by Category: Volume 2018-2023
Table 158 Forecast Sales of Baked Goods by Category: Value 2018-2023
Table 159 Forecast Sales of Baked Goods by Category: % Volume Growth 2018-2023
Table 160 Forecast Sales of Baked Goods by Category: % Value Growth 2018-2023

Breakfast Cereals in New Zealand

HEADLINES

PROSPECTS

Stable value growth continues
Muesli and granola performs well
Hot cereals slows down

COMPETITIVE LANDSCAPE

Sanitarium continues to Lead
Kellogg holds second place
Uncle Tobys driving Nestlé performance

CATEGORY DATA

Table 161 Sales of Breakfast Cereals by Category: Volume 2013-2018
Table 162 Sales of Breakfast Cereals by Category: Value 2013-2018
Table 163 Sales of Breakfast Cereals by Category: % Volume Growth 2013-2018
Table 164 Sales of Breakfast Cereals by Category: % Value Growth 2013-2018
Table 165 NBO Company Shares of Breakfast Cereals: % Value 2014-2018
Table 166 LBN Brand Shares of Breakfast Cereals: % Value 2015-2018
Table 167 Distribution of Breakfast Cereals by Format: % Value 2013-2018
Table 168 Forecast Sales of Breakfast Cereals by Category: Volume 2018-2023
Table 169 Forecast Sales of Breakfast Cereals by Category: Value 2018-2023
Table 170 Forecast Sales of Breakfast Cereals by Category: % Volume Growth 2018-2023
Table 171 Forecast Sales of Breakfast Cereals by Category: % Value Growth 2018-2023

Processed Fruit and Vegetables in New Zealand

HEADLINES

PROSPECTS

Health and wellness and convenience driving growth
Frozen vegetables strongest performer
Shelf stable beans the weakest performer

COMPETITIVE LANDSCAPE

Heinz Wattie’s continues to lead
McCain Foods in second place
Private label battleground

CATEGORY DATA

Table 172 Sales of Processed Fruit and Vegetables by Category: Volume 2013-2018
Table 173 Sales of Processed Fruit and Vegetables by Category: Value 2013-2018
Table 174 Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2013-2018
Table 175 Sales of Processed Fruit and Vegetables by Category: % Value Growth 2013-2018
Table 176 Sales of Frozen Processed Vegetables by Type: % Value Breakdown 2013-2018
Table 177 NBO Company Shares of Processed Fruit and Vegetables: % Value 2014-2018
Table 178 LBN Brand Shares of Processed Fruit and Vegetables: % Value 2015-2018
Table 179 Distribution of Processed Fruit and Vegetables by Format: % Value 2013-2018
Table 180 Forecast Sales of Processed Fruit and Vegetables by Category: Volume 2018-2023
Table 181 Forecast Sales of Processed Fruit and Vegetables by Category: Value 2018-2023
Table 182 Forecast Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2018-2023
Table 183 Forecast Sales of Processed Fruit and Vegetables by Category: % Value Growth 2018-2023

Processed Meat and Seafood in New Zealand

HEADLINES

PROSPECTS

Convenience preferences driving growth
Dietary changes influence growth in demand for meat substitutes
Poultry outperforms red meat

COMPETITIVE LANDSCAPE

High level of market segmentation
Red meat drives performance of Heller Tasty
Poultry the most competitive

CATEGORY DATA

Table 184 Sales of Processed Meat and Seafood by Category: Volume 2013-2018
Table 185 Sales of Processed Meat and Seafood by Category: Value 2013-2018
Table 186 Sales of Processed Meat and Seafood by Category: % Volume Growth 2013-2018
Table 187 Sales of Processed Meat and Seafood by Category: % Value Growth 2013-2018
Table 188 Sales of Shelf Stable Processed Red Meat by Type: % Volume Breakdown 2013-2018
Table 189 Sales of Chilled Processed Red Meat by Type: % Volume Breakdown 2013-2018
Table 190 Sales of Frozen Processed Red Meat by Type: % Volume Breakdown 2013-2018
Table 191 Sales of Frozen Processed Poultry by Type: % Value Breakdown 2013-2018
Table 192 Sales of Frozen Processed Seafood by Type: % Value Breakdown 2013-2018
Table 193 NBO Company Shares of Processed Meat and Seafood: % Value 2014-2018
Table 194 LBN Brand Shares of Processed Meat and Seafood: % Value 2015-2018
Table 195 Distribution of Processed Meat and Seafood by Format: % Value 2013-2018
Table 196 Forecast Sales of Processed Meat and Seafood by Category: Volume 2018-2023
Table 197 Forecast Sales of Processed Meat and Seafood by Category: Value 2018-2023
Table 198 Forecast Sales of Processed Meat and Seafood by Category: % Volume Growth 2018-2023
Table 199 Forecast Sales of Processed Meat and Seafood by Category: % Value Growth 2018-2023

Rice, Pasta and Noodles in New Zealand

HEADLINES

PROSPECTS

Health and wellness driving performance
Rice the strongest performer
Health and wellness preferences driving growth in pasta

COMPETITIVE LANDSCAPE

James Crisp Ltd continues to lead
San Remo continues as the strongest pasta player
Nestlé leads noodles, but facing strong competition

CATEGORY DATA

Table 200 Sales of Rice, Pasta and Noodles by Category: Volume 2013-2018
Table 201 Sales of Rice, Pasta and Noodles by Category: Value 2013-2018
Table 202 Sales of Rice, Pasta and Noodles by Category: % Volume Growth 2013-2018
Table 203 Sales of Rice, Pasta and Noodles by Category: % Value Growth 2013-2018
Table 204 Sales of Instant Noodles by Leading Flavours: Rankings 2013-2018
Table 205 NBO Company Shares of Rice, Pasta and Noodles: % Value 2014-2018
Table 206 LBN Brand Shares of Rice, Pasta and Noodles: % Value 2015-2018
Table 207 NBO Company Shares of Rice: % Value 2014-2018
Table 208 LBN Brand Shares of Rice: % Value 2015-2018
Table 209 NBO Company Shares of Pasta: % Value 2014-2018
Table 210 LBN Brand Shares of Pasta: % Value 2015-2018
Table 211 NBO Company Shares of Noodles: % Value 2014-2018
Table 212 LBN Brand Shares of Noodles: % Value 2015-2018
Table 213 Distribution of Rice, Pasta and Noodles by Format: % Value 2013-2018
Table 214 Distribution of Rice by Format: % Value 2013-2018
Table 215 Distribution of Pasta by Format: % Value 2013-2018
Table 216 Distribution of Noodles by Format: % Value 2013-2018
Table 217 Forecast Sales of Rice, Pasta and Noodles by Category: Volume 2018-2023
Table 218 Forecast Sales of Rice, Pasta and Noodles by Category: Value 2018-2023
Table 219 Forecast Sales of Rice, Pasta and Noodles by Category: % Volume Growth 2018-2023
Table 220 Forecast Sales of Rice, Pasta and Noodles by Category: % Value Growth 2018-2023