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Country Report

Packaged food in

Packaged Food in Pakistan

187 pages, Jan 2018

US$7,150

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

Urbanisation and a good economic performance drive growth of packaged food

Packaged food continued to record growth in 2017, which was due to the increasing adoption of packaged food products in new consumer markets in Pakistan. The country is one of the most rapidly urbanising economies in South Asia.

Inflation is lower than earlier in the review period

Inflation was lower in 2017 than earlier in the review period. This resulted in a slowing down of current value growth of packaged food compared to the period 2012-2015, which was despite volume growth across the various packaged food categories; however, inflation is expected to rise during the forecast period.

Competitive environment remains concentrated

Manufacturers remained limited to a handful of local and international players in many packaged food categories. Existing manufacturers continued to engage in intensive consumer and trade promotions, shelf-space competition and new product development from time to time.

Distribution shares of hypermarkets and supermarkets continue to rise

More and more middle-, upper/middle and upper-class consumers in urban areas are choosing to visit modern retailers, in particular for a new experience and for the bulk shopping of packaged food products. Although change is slow at a country level, the retail shares of modern grocery retail channels within packaged food were on the rise towards the end of the review period.

Inflation and taxes are expected to keep manufacturers’ margins under pressure

Packaged food manufacturers’ profit margins ae expected to be under pressure, which is due to rising energy, transportation and promotional costs and also an unfavourable tax environment compared with that for sellers of unpackaged goods. This is expected to force manufacturers to choose vertical integration or reduce pack sizes in the short term.

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Samples

Packaged Food Sample Report Packaged Food Sample Data

Overview

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Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Overview

Discover the latest market trends and uncover sources of future market growth for the Packaged food industry in Pakistan with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Packaged food industry in Pakistan, our research will save you time and money while empowering you to make informed, profitable decisions.

When you purchase this report, you also get the data and the content from the category reports in Pakistan for free.

The Packaged food in Pakistan market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Packaged food in Pakistan?
What are the major brands in Pakistan?
As economic prospects slowly improve, are consumers starting to eat out more and spending less time cooking at home?
How is private label performing in the wake of retail consolidation and the global economic hangover?
Do consumers want value for money or added value?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Packaged Food market research database.

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Packaged Food in Pakistan

EXECUTIVE SUMMARY

Urbanisation and a good economic performance drive growth of packaged food

Inflation is lower than earlier in the review period

Competitive environment remains concentrated

Distribution shares of hypermarkets and supermarkets continue to rise

Inflation and taxes are expected to keep manufacturers’ margins under pressure

FOODSERVICE: KEY TRENDS AND DEVELOPMENTS

Headlines

Trends

Competitive Landscape

Prospects

Category Data

Table 1 Foodservice Sales of Packaged Food by Category: Volume 2012-2017
Table 2 Foodservice Sales of Packaged Food by Category: % Volume Growth 2012-2017
Table 3 Forecast Foodservice Sales of Packaged Food by Category: Volume 2017-2022
Table 4 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2017-2022

MARKET DATA

Table 5 Sales of Packaged Food by Category: Volume 2012-2017
Table 6 Sales of Packaged Food by Category: Value 2012-2017
Table 7 Sales of Packaged Food by Category: % Volume Growth 2012-2017
Table 8 Sales of Packaged Food by Category: % Value Growth 2012-2017
Table 9 GBO Company Shares of Packaged Food: % Value 2013-2017
Table 10 NBO Company Shares of Packaged Food: % Value 2013-2017
Table 11 LBN Brand Shares of Packaged Food: % Value 2014-2017
Table 12 Distribution of Packaged Food by Format: % Value 2012-2017
Table 13 Distribution of Packaged Food by Format and Category: % Value 2017
Table 14 Forecast Sales of Packaged Food by Category: Volume 2017-2022
Table 15 Forecast Sales of Packaged Food by Category: Value 2017-2022
Table 16 Forecast Sales of Packaged Food by Category: % Volume Growth 2017-2022
Table 17 Forecast Sales of Packaged Food by Category: % Value Growth 2017-2022

SOURCES

Summary 1 Research Sources

Packaged Food in Pakistan - Company Profiles

Dalda Foods (Pvt) Ltd in Packaged Food (Pakistan)

STRATEGIC DIRECTION

KEY FACTS

Summary 2 Dalda Foods (Pvt) Ltd: Key Facts
Summary 3 Dalda Foods (Pvt) Ltd: Operational Indicators

COMPETITIVE POSITIONING

Summary 4 Dalda Foods (Pvt) Ltd: Competitive Position 2017

English Biscuit Manufacturers (Pvt) Ltd in Packaged Food (Pakistan)

STRATEGIC DIRECTION

KEY FACTS

Summary 5 English Biscuit Manufacturers (Pvt) Ltd: Key Facts
Summary 6 English Biscuit Manufacturers (Pvt) Ltd: Operational Indicators

COMPETITIVE POSITIONING

Summary 7 English Biscuit Manufacturers (Pvt) Ltd: Competitive Position 2017

Engro Foods (Pvt) Ltd in Packaged Food (Pakistan)

STRATEGIC DIRECTION

KEY FACTS

Summary 8 Engro Foods (Pvt) Ltd: Key Facts
Summary 9 Engro Foods (Pvt) Ltd: Operational Indicators

COMPETITIVE POSITIONING

Summary 10 Engro Foods (Pvt) Ltd: Competitive Position 2017

Guard Agricultural Research & Services (Pvt) Ltd in Packaged Food (Pakistan)

STRATEGIC DIRECTION

KEY FACTS

Summary 11 Guard Agricultural Research & Services (Pvt) Ltd: Key Facts

COMPETITIVE POSITIONING

Summary 12 Guard Agricultural Research & Services (Pvt) Ltd: Competitive Position 2017

K&N's Foods (Pvt) Ltd in Packaged Food (Pakistan)

STRATEGIC DIRECTION

KEY FACTS

Summary 13 K&N's Foods (Pvt) Ltd: Key Facts
Summary 14 K&N's Foods (Pvt) Ltd: Operational Indicators

Megatrends

Country Report

Packaged Food in Pakistan

New Report Guarantee

Executive Summary

New Report Guarantee

Urbanisation and a good economic performance drive growth of packaged food

Inflation is lower than earlier in the review period

Competitive environment remains concentrated

Distribution shares of hypermarkets and supermarkets continue to rise

Inflation and taxes are expected to keep manufacturers’ margins under pressure

Samples

Overview

Why buy this report?

Samples: FAQs about samples

Want to find out more about this report?

Table of Contents

Packaged Food in Pakistan

EXECUTIVE SUMMARY

Urbanisation and a good economic performance drive growth of packaged food

Inflation is lower than earlier in the review period

Competitive environment remains concentrated

Distribution shares of hypermarkets and supermarkets continue to rise

Inflation and taxes are expected to keep manufacturers’ margins under pressure

FOODSERVICE: KEY TRENDS AND DEVELOPMENTS

Headlines

Trends

Competitive Landscape

Prospects

Category Data

MARKET DATA

SOURCES

Packaged Food in Pakistan - Company Profiles

Dalda Foods (Pvt) Ltd in Packaged Food (Pakistan)

STRATEGIC DIRECTION

KEY FACTS

COMPETITIVE POSITIONING

English Biscuit Manufacturers (Pvt) Ltd in Packaged Food (Pakistan)

STRATEGIC DIRECTION

KEY FACTS

COMPETITIVE POSITIONING

Engro Foods (Pvt) Ltd in Packaged Food (Pakistan)

STRATEGIC DIRECTION

KEY FACTS

COMPETITIVE POSITIONING

Guard Agricultural Research & Services (Pvt) Ltd in Packaged Food (Pakistan)

STRATEGIC DIRECTION

KEY FACTS

COMPETITIVE POSITIONING

K&N's Foods (Pvt) Ltd in Packaged Food (Pakistan)

STRATEGIC DIRECTION

KEY FACTS

COMPETITIVE POSITIONING

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