Packaged Food in Russia

December 2020
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Overview:

Understand the latest market trends and future growth opportunities for the Packaged Food industry in Russia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.

If you're in the Packaged Food industry in Russia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The Packaged Food in Russia report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volume and value sizes, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent research methodology, conducted in-country

This report answers:

  • What is the market size of Packaged Food in Russia?
  • Which are the leading brands in Packaged Food in Russia?
  • How are products distributed in Packaged Food in Russia?
  • How is the rise of e-commerce and/or the expansion of modern grocery retail impacting traditional retail?
  • What are the key health and wellness concerns driving, or challenging, sales in Packaged Food?
  • How significant are vegan and vegetarian dietary requirements in determining sales growth in Russia?
  • How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
  • Where is future growth expected to be most dynamic?
  • How significant will values-based claims, such as sustainability and ethical labelling, be in supporting future growth and brand equity?

Packaged Food in Russia

EXECUTIVE SUMMARY

COVID-19 impact on packaged food
COVID-19 country impact
Company response
Retailing shift
Foodservice vs retail split
What next for packaged food?

FOODSERVICE

Sales to Foodservice
Significant declines in sales to foodservice Delivery services help, but not a full replacement for table service Products with longer shelf lives in demand in foodservice
Consumer Foodservice
Positive trends put on hold as consumers rein in their spending Operators seek new options Retailers continue to expand into consumer foodservice
Category Data
Chart 1 Packaged Food Value Sales Growth Scenarios: 2018-2025 Chart 2 Packaged Food Impact of Drivers on Value Sales: 2017-2025 Table 1 Foodservice Sales of Packaged Food by Category: Volume 2015-2020 Table 2 Foodservice Sales of Packaged Food by Category: % Volume Growth 2015-2020 Table 3 Forecast Foodservice Sales of Packaged Food by Category: Volume 2020-2025 Table 4 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2020-2025

MARKET DATA

Table 5 Sales of Packaged Food by Category: Volume 2015-2020 Table 6 Sales of Packaged Food by Category: Value 2015-2020 Table 7 Sales of Packaged Food by Category: % Volume Growth 2015-2020 Table 8 Sales of Packaged Food by Category: % Value Growth 2015-2020 Table 9 GBO Company Shares of Packaged Food: % Value 2016-2020 Table 10 NBO Company Shares of Packaged Food: % Value 2016-2020 Table 11 LBN Brand Shares of Packaged Food: % Value 2017-2020 Table 12 Penetration of Private Label by Category: % Value 2015-2020 Table 13 Distribution of Packaged Food by Format: % Value 2015-2020 Table 14 Distribution of Packaged Food by Format and Category: % Value 2020 Table 15 Forecast Sales of Packaged Food by Category: Volume 2020-2025 Table 16 Forecast Sales of Packaged Food by Category: Value 2020-2025 Table 17 Forecast Sales of Packaged Food by Category: % Volume Growth 2020-2025 Table 18 Forecast Sales of Packaged Food by Category: % Value Growth 2020-2025

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

SOURCES

Summary 1 Research Sources

Chocolate Confectionery in Russia

KEY DATA FINDINGS

2020 IMPACT

Price rises and an abundance of domestic and imported brands support stronger value growth in 2020
The pandemic increases indulgence in tablets and chocolate pouches and bags but restricts chocolate gifting
United Confectioners bids to strengthen its top position with new launches and new stores

RECOVERY AND OPPORTUNITIES

Consumers are expected to focus on quality over quantity and healthier chocolate confectionery
Government support might make the export market more attractive to more manufacturers
Price is paramount for Russian consumers facing declining purchasing power

CATEGORY DATA

Summary 2 Other Chocolate Confectionery by Product Type: 2020 Table 19 Sales of Chocolate Confectionery by Category: Volume 2015-2020 Table 20 Sales of Chocolate Confectionery by Category: Value 2015-2020 Table 21 Sales of Chocolate Confectionery by Category: % Volume Growth 2015-2020 Table 22 Sales of Chocolate Confectionery by Category: % Value Growth 2015-2020 Table 23 Sales of Chocolate Tablets by Type: % Value 2015-2020 Table 24 NBO Company Shares of Chocolate Confectionery: % Value 2016-2020 Table 25 LBN Brand Shares of Chocolate Confectionery: % Value 2017-2020 Table 26 Distribution of Chocolate Confectionery by Format: % Value 2015-2020 Table 27 Forecast Sales of Chocolate Confectionery by Category: Volume 2020-2025 Table 28 Forecast Sales of Chocolate Confectionery by Category: Value 2020-2025 Table 29 Forecast Sales of Chocolate Confectionery by Category: % Volume Growth 2020-2025 Table 30 Forecast Sales of Chocolate Confectionery by Category: % Value Growth 2020-2025

Gum in Russia

KEY DATA FINDINGS

2020 IMPACT

The pandemic has a negative effect on impulse purchases of gum
Manufacturers continue to enhance their product lines and widen their distribution to increase the consumer base
Unique marketing campaigns aim to attract more consumers

RECOVERY AND OPPORTUNITIES

Normalisation expected as consumers resume prior shopping customs and on-the-go consumption
Bubble gum to remain inferior but supported by new formats and flavours
Decline in smoking prevalence likely to affect chewing gum sales

CATEGORY DATA

Table 31 Sales of Gum by Category: Volume 2015-2020 Table 32 Sales of Gum by Category: Value 2015-2020 Table 33 Sales of Gum by Category: % Volume Growth 2015-2020 Table 34 Sales of Gum by Category: % Value Growth 2015-2020 Table 35 Sales of Gum by Flavour: Rankings 2015-2020 Table 36 NBO Company Shares of Gum: % Value 2016-2020 Table 37 LBN Brand Shares of Gum: % Value 2017-2020 Table 38 Distribution of Gum by Format: % Value 2015-2020 Table 39 Forecast Sales of Gum by Category: Volume 2020-2025 Table 40 Forecast Sales of Gum by Category: Value 2020-2025 Table 41 Forecast Sales of Gum by Category: % Volume Growth 2020-2025 Table 42 Forecast Sales of Gum by Category: % Value Growth 2020-2025

Sugar Confectionery in Russia

KEY DATA FINDINGS

2020 IMPACT

Sugar confectionery’s fortunes become more positive in 2020
The pandemic affects sales of different types of sugar confectionery in different ways
Leading players continue to advance their positions in 2020

RECOVERY AND OPPORTUNITIES

Health concerns expected to impact sugar confectionery over the forecast period
Children remain the key consumer base for new product developments
New launches and diversification remain key competitive tools

CATEGORY DATA

Summary 3 Other Sugar Confectionery by Product Type: 2020 Table 43 Sales of Sugar Confectionery by Category: Volume 2015-2020 Table 44 Sales of Sugar Confectionery by Category: Value 2015-2020 Table 45 Sales of Sugar Confectionery by Category: % Volume Growth 2015-2020 Table 46 Sales of Sugar Confectionery by Category: % Value Growth 2015-2020 Table 47 Sales of Pastilles, Gums, Jellies and Chews by Type: % Value 2015-2020 Table 48 NBO Company Shares of Sugar Confectionery: % Value 2016-2020 Table 49 LBN Brand Shares of Sugar Confectionery: % Value 2017-2020 Table 50 Distribution of Sugar Confectionery by Format: % Value 2015-2020 Table 51 Forecast Sales of Sugar Confectionery by Category: Volume 2020-2025 Table 52 Forecast Sales of Sugar Confectionery by Category: Value 2020-2025 Table 53 Forecast Sales of Sugar Confectionery by Category: % Volume Growth 2020-2025 Table 54 Forecast Sales of Sugar Confectionery by Category: % Value Growth 2020-2025

Sweet Biscuits, Snack Bars and Fruit Snacks in Russia

KEY DATA FINDINGS

2020 IMPACT

Positive growth in sweet biscuits as consumers switch from chocolate confectionery is countered by decline in snack bars as on-the-go consumption is limited
Prices rise in 2020 as brands outperform private label in sweet biscuits and consumers opt for packaged fruit snacks over unpackaged dried fruit
Good visibility on shelves and strong branding supports brands during COVID-19

RECOVERY AND OPPORTUNITIES

Health and wellness trend and reduced purchasing power both set to have a greater influence on forecast period sales of sweet biscuits, snack bars and fruit snacks
Snack bars with a healthier image set to perform best
Healthy snacking trend expected to persist although restrained by likely economic downturn

CATEGORY DATA

Table 55 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2015-2020 Table 56 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2015-2020 Table 57 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2015-2020 Table 58 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2015-2020 Table 59 NBO Company Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2016-2020 Table 60 LBN Brand Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2017-2020 Table 61 NBO Company Shares of Sweet Biscuits: % Value 2016-2020 Table 62 LBN Brand Shares of Sweet Biscuits: % Value 2017-2020 Table 63 NBO Company Shares of Snack Bars: % Value 2016-2020 Table 64 LBN Brand Shares of Snack Bars: % Value 2017-2020 Table 65 NBO Company Shares of Fruit Snacks: % Value 2016-2020 Table 66 LBN Brand Shares of Fruit Snacks: % Value 2017-2020 Table 67 Distribution of Sweet Biscuits, Snack Bars and Fruit Snacks by Format: % Value 2015-2020 Table 68 Distribution of Sweet Biscuits by Format: % Value 2015-2020 Table 69 Distribution of Snack Bars by Format: % Value 2015-2020 Table 70 Distribution of Fruit Snacks by Format: % Value 2015-2020 Table 71 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2020-2025 Table 72 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2020-2025 Table 73 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2020-2025 Table 74 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2020-2025

Ice Cream and Frozen Desserts in Russia

KEY DATA FINDINGS

2020 IMPACT

COVID-19 reinforces the existing shift towards take-home ice cream
New product developments aim to counter ice cream’s seasonality and attract consumers of other snacks
Leading positions ensured by new launches and capacity expansion

RECOVERY AND OPPORTUNITIES

Opportunity for exports in view of consumers’ declining purchasing power
Milk and dairy regulations force manufacturers to revise their portfolios which will lead to higher quality
HW and other niche ice cream categories have development opportunities

CATEGORY DATA

Table 75 Sales of Ice Cream and Frozen Desserts by Category: Volume 2015-2020 Table 76 Sales of Ice Cream and Frozen Desserts by Category: Value 2015-2020 Table 77 Sales of Ice Cream and Frozen Desserts by Category: % Volume Growth 2015-2020 Table 78 Sales of Ice Cream and Frozen Desserts by Category: % Value Growth 2015-2020 Table 79 Sales of Ice Cream by Leading Flavours: Rankings 2015-2020 Table 80 Sales of Impulse Ice Cream by Format: % Value 2015-2020 Table 81 NBO Company Shares of Ice Cream and Frozen Desserts: % Value 2016-2020 Table 82 LBN Brand Shares of Ice Cream and Frozen Desserts: % Value 2017-2020 Table 83 NBO Company Shares of Ice Cream: % Value 2016-2020 Table 84 LBN Brand Shares of Ice Cream: % Value 2017-2020 Table 85 NBO Company Shares of Impulse Ice Cream: % Value 2016-2020 Table 86 LBN Brand Shares of Impulse Ice Cream: % Value 2017-2020 Table 87 NBO Company Shares of Take-home Ice Cream: % Value 2016-2020 Table 88 LBN Brand Shares of Take-home Ice Cream: % Value 2017-2020 Table 89 NBO Company Shares of Frozen Desserts: % Value 2016-2020 Table 90 LBN Brand Shares of Frozen Desserts: % Value 2017-2020 Table 91 Distribution of Ice Cream and Frozen Desserts by Format: % Value 2015-2020 Table 92 Distribution of Ice Cream by Format: % Value 2015-2020 Table 93 Distribution of Frozen Desserts by Format: % Value 2015-2020 Table 94 Forecast Sales of Ice Cream and Frozen Desserts by Category: Volume 2020-2025 Table 95 Forecast Sales of Ice Cream and Frozen Desserts by Category: Value 2020-2025 Table 96 Forecast Sales of Ice Cream and Frozen Desserts by Category: % Volume Growth 2020-2025 Table 97 Forecast Sales of Ice Cream and Frozen Desserts by Category: % Value Growth 2020-2025

Savoury Snacks in Russia

KEY DATA FINDINGS

2020 IMPACT

Lockdown and home seclusion benefit retail sales of savoury snacks but foodservice sales suffer
Health and wellness trend influences new product launches across savoury snacks
Leading players focus on gaining and maintaining brand loyalty with frequent new launches and innovative marketing campaigns

RECOVERY AND OPPORTUNITIES

Consumer loyalty and new product development expected to support positive growth in the forecast period
Healthy eating trend, nut import agreements and domestic seed production expected to support growth in nuts, seeds and trail mixes
Dried meat snacks expected to help other savoury snacks recover pre-COVID-19 sales levels

CATEGORY DATA

Summary 4 Other Savoury Snacks by Product Type: 2020 Table 98 Sales of Savoury Snacks by Category: Volume 2015-2020 Table 99 Sales of Savoury Snacks by Category: Value 2015-2020 Table 100 Sales of Savoury Snacks by Category: % Volume Growth 2015-2020 Table 101 Sales of Savoury Snacks by Category: % Value Growth 2015-2020 Table 102 NBO Company Shares of Savoury Snacks: % Value 2016-2020 Table 103 LBN Brand Shares of Savoury Snacks: % Value 2017-2020 Table 104 Distribution of Savoury Snacks by Format: % Value 2015-2020 Table 105 Forecast Sales of Savoury Snacks by Category: Volume 2020-2025 Table 106 Forecast Sales of Savoury Snacks by Category: Value 2020-2025 Table 107 Forecast Sales of Savoury Snacks by Category: % Volume Growth 2020-2025 Table 108 Forecast Sales of Savoury Snacks by Category: % Value Growth 2020-2025

Baby Food in Russia

KEY DATA FINDINGS

2020 IMPACT

Growth down compared to 2019, as parents prepare baby food at home to save money
Milk formula faces challenges from declining birth rates, breastfeeding and advertising restrictions, despite lifted embargo on D90 whey
Baby juice on the decline due to recommendations by doctors, as baby water grows its share

RECOVERY AND OPPORTUNITIES

Leading players maintain their places and ramp up in-country capacity to save on production costs and import duties
Brand loyalty boosted by guidance for parents during the time of COVID-19 and beyond
New product developments led by natural, healthy, and immune system supporting baby food and drink

CATEGORY DATA

Table 109 Sales of Baby Food by Category: Volume 2015-2020 Table 110 Sales of Baby Food by Category: Value 2015-2020 Table 111 Sales of Baby Food by Category: % Volume Growth 2015-2020 Table 112 Sales of Baby Food by Category: % Value Growth 2015-2020 Table 113 NBO Company Shares of Baby Food: % Value 2016-2020 Table 114 LBN Brand Shares of Baby Food: % Value 2017-2020 Table 115 Distribution of Baby Food by Format: % Value 2015-2020 Table 116 Forecast Sales of Baby Food by Category: Volume 2020-2025 Table 117 Forecast Sales of Baby Food by Category: Value 2020-2025 Table 118 Forecast Sales of Baby Food by Category: % Volume Growth 2020-2025 Table 119 Forecast Sales of Baby Food by Category: % Value Growth 2020-2025

Butter and Spreads in Russia

KEY DATA FINDINGS

2020 IMPACT

Previously rejected, unhealthy butter and spreads see an upsurge, due to lower consumer spending power and a higher prevalence of home cooking
Government legislations continue to raise health awareness, restricting growth in the segment
Low-fat products remain underdeveloped, but lactose-free and fortified variants are becoming more popular

RECOVERY AND OPPORTUNITIES

Leading player Ekomilk leads developments in dairy overall, assisted by the launch of state-of-the-art production equipment at the ZAO Ozeretsky Dairy Plant
Developments in e-commerce channels enable deliveries of refrigerated goods, which is essential to ongoing success of the segment
Ministry of Agriculture of the Russian Federation restructures “Export of agricultural products” project to meet the changed environment caused by COVID-19

CATEGORY DATA

Table 120 Sales of Butter and Spreads by Category: Volume 2015-2020 Table 121 Sales of Butter and Spreads by Category: Value 2015-2020 Table 122 Sales of Butter and Spreads by Category: % Volume Growth 2015-2020 Table 123 Sales of Butter and Spreads by Category: % Value Growth 2015-2020 Table 124 NBO Company Shares of Butter and Spreads: % Value 2016-2020 Table 125 LBN Brand Shares of Butter and Spreads: % Value 2017-2020 Table 126 Distribution of Butter and Spreads by Format: % Value 2015-2020 Table 127 Forecast Sales of Butter and Spreads by Category: Volume 2020-2025 Table 128 Forecast Sales of Butter and Spreads by Category: Value 2020-2025 Table 129 Forecast Sales of Butter and Spreads by Category: % Volume Growth 2020-2025 Table 130 Forecast Sales of Butter and Spreads by Category: % Value Growth 2020-2025

Cheese in Russia

KEY DATA FINDINGS

2020 IMPACT

Cheese benefits from consumers spending more time at home, thanks to it being a ubiquitous and popular snack
Processed cheese impacted by legislative changes regarding dairy products
International-style cheese high in demand, due to luxurious, fashionable and “healthier” image

RECOVERY AND OPPORTUNITIES

Investment and activity from Hochland Russland help boost the segment of processed cheese
Lactose-free trend appears in new, international-style cheese ranges from domestic player Umalat
Import restrictions boost domestic production and export opportunities, demonstrated by Valio’s flagship Viola brand

CATEGORY DATA

Table 131 Sales of Cheese by Category: Volume 2015-2020 Table 132 Sales of Cheese by Category: Value 2015-2020 Table 133 Sales of Cheese by Category: % Volume Growth 2015-2020 Table 134 Sales of Cheese by Category: % Value Growth 2015-2020 Table 135 Sales of Spreadable Processed Cheese by Type: % Value 2015-2020 Table 136 Sales of Unprocessed Cheese by Type: % Value 2015-2020 Table 137 NBO Company Shares of Cheese: % Value 2016-2020 Table 138 LBN Brand Shares of Cheese: % Value 2017-2020 Table 139 Distribution of Cheese by Format: % Value 2015-2020 Table 140 Forecast Sales of Cheese by Category: Volume 2020-2025 Table 141 Forecast Sales of Cheese by Category: Value 2020-2025 Table 142 Forecast Sales of Cheese by Category: % Volume Growth 2020-2025 Table 143 Forecast Sales of Cheese by Category: % Value Growth 2020-2025

Drinking Milk Products in Russia

KEY DATA FINDINGS

2020 IMPACT

Milk consumption increases due to lockdowns and on-trade closures, as consumers dine at home and return to cooking traditions
Milk alternatives slows in growth, but this is expected as it follows the patterns of new products
Popular children’s TV show characters used as IP brands to stimulate sales in dairy only flavoured milk drinks

RECOVERY AND OPPORTUNITIES

Strength of global owners, both international and domestic, along with agile sales strategies, are set to keep developments and growth robust
Players need to balance increases in the price of raw milk against keeping retail costs affordable for price-sensitive consumers
Milk alternatives continues to hold strong opportunities for players

CATEGORY DATA

Table 144 Sales of Drinking Milk Products by Category: Volume 2015-2020 Table 145 Sales of Drinking Milk Products by Category: Value 2015-2020 Table 146 Sales of Drinking Milk Products by Category: % Volume Growth 2015-2020 Table 147 Sales of Drinking Milk Products by Category: % Value Growth 2015-2020 Table 148 NBO Company Shares of Drinking Milk Products: % Value 2016-2020 Table 149 LBN Brand Shares of Drinking Milk Products: % Value 2017-2020 Table 150 Distribution of Drinking Milk Products by Format: % Value 2015-2020 Table 151 Forecast Sales of Drinking Milk Products Products by Category: Volume 2020-2025 Table 152 Forecast Sales of Drinking Milk Products Products by Category: Value 2020-2025 Table 153 Forecast Sales of Drinking Milk Products Products by Category: % Volume Growth 2020-2025 Table 154 Forecast Sales of Drinking Milk Products Products by Category: % Value Growth 2020-2025

Yoghurt and Sour Milk Products in Russia

KEY DATA FINDINGS

2020 IMPACT

Consumption boosted by on-trade closures and home seclusion due to COVID-19, with sour milk products maintaining advantages on yoghurt
Health and wellness trends drive innovation in the segment, with international-style yoghurt also on the up
Players invest millions of rubles on capacity to expand free-from variants to meet growing trends

RECOVERY AND OPPORTUNITIES

Innovation in new product developments essential to drive category forward, with international influences leading the way
Polarisation is expected as players balance price-to-quality ratios
Agility to adapt to changing trends gives players a competitive advantage, as “mindful eating” becomes a mantra

CATEGORY DATA

Table 155 Sales of Yoghurt and Sour Milk Products by Category: Volume 2015-2020 Table 156 Sales of Yoghurt and Sour Milk Products by Category: Value 2015-2020 Table 157 Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2015-2020 Table 158 Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2015-2020 Table 159 Sales of Flavoured Yoghurt by Flavour: Rankings 2015-2020 Table 160 NBO Company Shares of Yoghurt and Sour Milk Products: % Value 2016-2020 Table 161 LBN Brand Shares of Yoghurt and Sour Milk Products: % Value 2017-2020 Table 162 Distribution of Yoghurt and Sour Milk Products by Format: % Value 2015-2020 Table 163 Forecast Sales of Yoghurt and Sour Milk Products by Category: Volume 2020-2025 Table 164 Forecast Sales of Yoghurt and Sour Milk Products by Category: Value 2020-2025 Table 165 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2020-2025 Table 166 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2020-2025

Other Dairy in Russia

KEY DATA FINDINGS

2020 IMPACT

Surge in home cooking leads trends and new product developments in other dairy
Players create “permissible indulgence” for consumers with healthier sweet treats
Rising prices caused by increased cost of raw milk lead consumers to economise by cutting back on sweet treats
Health and wellness trends lead ongoing innovation, with free from and vegan snacks
Online sales being stimulated by larger packaging formats, offering better value for money and meeting the home cooking trend
Ongoing figures will need to be stimulated by discounts in larger segments and innovation in smaller segments, thus leading to some polarisation

CATEGORY DATA

Table 167 Sales of Other Dairy by Category: Volume 2015-2020 Table 168 Sales of Other Dairy by Category: Value 2015-2020 Table 169 Sales of Other Dairy by Category: % Volume Growth 2015-2020 Table 170 Sales of Other Dairy by Category: % Value Growth 2015-2020 Table 171 Sales of Cream by Type: % Value 2015-2020 Table 172 NBO Company Shares of Other Dairy: % Value 2016-2020 Table 173 LBN Brand Shares of Other Dairy: % Value 2017-2020 Table 174 Distribution of Other Dairy by Format: % Value 2015-2020 Table 175 Forecast Sales of Other Dairy by Category: Volume 2020-2025 Table 176 Forecast Sales of Other Dairy by Category: Value 2020-2025 Table 177 Forecast Sales of Other Dairy by Category: % Volume Growth 2020-2025 Table 178 Forecast Sales of Other Dairy by Category: % Value Growth 2020-2025

Edible Oils in Russia

KEY DATA FINDINGS

2020 IMPACT

Sales soar as home cooking becomes central to food consumption during pandemic
Sunflower oil is still favourite thanks to low cost and versatility
Olive oil rises fastest, with Spanish and Italian varieties proving most popular

RECOVERY AND OPPORTUNITIES

Alternative oils remain small but subject to rising interest fuelled by health and wellness trends
Unrefined sunflower oil offers cheaper cold dressing alternative to olive oil for cold dressing
Domestic production of edible oil set to rise rapidly thanks to massive investment and expansion during forecast period

CATEGORY DATA

Table 179 Sales of Edible Oils by Category: Volume 2015-2020 Table 180 Sales of Edible Oils by Category: Value 2015-2020 Table 181 Sales of Edible Oils by Category: % Volume Growth 2015-2020 Table 182 Sales of Edible Oils by Category: % Value Growth 2015-2020 Table 183 NBO Company Shares of Edible Oils: % Value 2016-2020 Table 184 LBN Brand Shares of Edible Oils: % Value 2017-2020 Table 185 Distribution of Edible Oils by Format: % Value 2015-2020 Table 186 Forecast Sales of Edible Oils by Category: Volume 2020-2025 Table 187 Forecast Sales of Edible Oils by Category: Value 2020-2025 Table 188 Forecast Sales of Edible Oils by Category: % Volume Growth 2020-2025 Table 189 Forecast Sales of Edible Oils by Category: % Value Growth 2020-2025

Ready Meals in Russia

KEY DATA FINDINGS

2020 IMPACT

Home seclusion benefits ready meals as consumers seek to shake up at-home consumption with alternative options to homecooked meals
Dinner mixes still soars ahead, bolstered by rise of e-commerce sales during lockdown
Consumers stockpile frozen pizza, though growth remains hampered by home deliveries

RECOVERY AND OPPORTUNITIES

Myasnaya Galereya’s investment in development ensures continued company lead of ready meals
X5 Retail’s smart kitchen serves Perekrestok supermarket chain with a view to expansion
Chilled ready meals and prepared salads appeal through convenience and health and wellness, while COVID-19 fuels growth in home deliveries of meals in glass jars

CATEGORY DATA

Table 190 Sales of Ready Meals by Category: Volume 2015-2020 Table 191 Sales of Ready Meals by Category: Value 2015-2020 Table 192 Sales of Ready Meals by Category: % Volume Growth 2015-2020 Table 193 Sales of Ready Meals by Category: % Value Growth 2015-2020 Table 194 Sales of Frozen Ready Meals by Ethnicity: % Value 2015-2020 Table 195 NBO Company Shares of Ready Meals: % Value 2016-2020 Table 196 LBN Brand Shares of Ready Meals: % Value 2017-2020 Table 197 Distribution of Ready Meals by Format: % Value 2015-2020 Table 198 Forecast Sales of Ready Meals by Category: Volume 2020-2025 Table 199 Forecast Sales of Ready Meals by Category: Value 2020-2025 Table 200 Forecast Sales of Ready Meals by Category: % Volume Growth 2020-2025 Table 201 Forecast Sales of Ready Meals by Category: % Value Growth 2020-2025

Sauces, Dressings and Condiments in Russia

KEY DATA FINDINGS

2020 IMPACT

All areas rise in 2020 as at-home consumption trends boost sales
Proksima ZAO leads herbs and spices, which benefits from rising demand for variety in home cooking
Mayonnaise and ketchup see little change in share distribution, while soy sauces races ahead of the rest

RECOVERY AND OPPORTUNITIES

Pasta sauces and cooking sauces set to benefit from convenience trend and consumers’ desire for restaurant-like meals at home
Health and wellness trends to breathe new life into dry sauces and stock cubes and powders
Ketchup and mayonnaise players to focus on healthy positioning while soy sauces will be seat of development in table sauces

CATEGORY DATA

Table 202 Sales of Sauces, Dressings and Condiments by Category: Volume 2015-2020 Table 203 Sales of Sauces, Dressings and Condiments by Category: Value 2015-2020 Table 204 Sales of Sauces, Dressings and Condiments by Category: % Volume Growth 2015-2020 Table 205 Sales of Sauces, Dressings and Condiments by Category: % Value Growth 2015-2020 Table 206 Sales of Cooking Sauces by Type: % Value 2015-2020 Table 207 NBO Company Shares of Sauces, Dressings and Condiments: % Value 2016-2020 Table 208 LBN Brand Shares of Sauces, Dressings and Condiments: % Value 2017-2020 Table 209 Distribution of Sauces, Dressings and Condiments by Format: % Value 2015-2020 Table 210 Forecast Sales of Sauces, Dressings and Condiments by Category: Volume 2020-2025 Table 211 Forecast Sales of Sauces, Dressings and Condiments by Category: Value 2020-2025 Table 212 Forecast Sales of Sauces, Dressings and Condiments by Category: % Volume Growth 2020-2025 Table 213 Forecast Sales of Sauces, Dressings and Condiments by Category: % Value Growth 2020-2025

Sweet Spreads in Russia

KEY DATA FINDINGS

2020 IMPACT

Nutella leads sweet spreads, followed by Makheev
Nut and seed based spreads rising fastest thanks to rapid development
Medovyi Krai private label line leads in honey, while Nutella dominates chocolate spreads in 2020

RECOVERY AND OPPORTUNITIES

Jam and preserves set to benefit from decline in homemade jams, but faces challenges due to high sugar content of products
Dominance of Ferrero’s Nutella brand to face continued threats from low-cost alternatives
Honey’s rising image as a health food to bolster sales and capture the young

CATEGORY DATA

Table 214 Sales of Sweet Spreads by Category: Volume 2015-2020 Table 215 Sales of Sweet Spreads by Category: Value 2015-2020 Table 216 Sales of Sweet Spreads by Category: % Volume Growth 2015-2020 Table 217 Sales of Sweet Spreads by Category: % Value Growth 2015-2020 Table 218 Sales of Jams and Preserves by Leading Flavours: Rankings 2015-2020 Table 219 NBO Company Shares of Sweet Spreads: % Value 2016-2020 Table 220 LBN Brand Shares of Sweet Spreads: % Value 2017-2020 Table 221 Distribution of Sweet Spreads by Format: % Value 2015-2020 Table 222 Forecast Sales of Sweet Spreads by Category: Volume 2020-2025 Table 223 Forecast Sales of Sweet Spreads by Category: Value 2020-2025 Table 224 Forecast Sales of Sweet Spreads by Category: % Volume Growth 2020-2025 Table 225 Forecast Sales of Sweet Spreads by Category: % Value Growth 2020-2025

Soup in Russia

KEY DATA FINDINGS

2020 IMPACT

Dehydrated soup remains dominated by top three brands, while growth in shelf stable soup remains driven by newest entrants
Chilled soup benefits least from home seclusion, and frozen soup remains highly consolidated between three players in 2020
Unilever Rus and Nestlé Russia together dominate instant soup in 2020

RECOVERY AND OPPORTUNITIES

Players in dehydrated soup to focus on healthier variants to improve its image in face of increased pressure from home cooking trend
Convenience offer of frozen soup to support future sales despite its relatively high cost
Instant soup set to see image-change from unhealthy to beneficial as players push new variants

CATEGORY DATA

Table 226 Sales of Soup by Category: Volume 2015-2020 Table 227 Sales of Soup by Category: Value 2015-2020 Table 228 Sales of Soup by Category: % Volume Growth 2015-2020 Table 229 Sales of Soup by Category: % Value Growth 2015-2020 Table 230 Sales of Soup by Leading Flavours: Rankings 2015-2020 Table 231 NBO Company Shares of Soup: % Value 2016-2020 Table 232 LBN Brand Shares of Soup: % Value 2017-2020 Table 233 Distribution of Soup by Format: % Value 2015-2020 Table 234 Forecast Sales of Soup by Category: Volume 2020-2025 Table 235 Forecast Sales of Soup by Category: Value 2020-2025 Table 236 Forecast Sales of Soup by Category: % Volume Growth 2020-2025 Table 237 Forecast Sales of Soup by Category: % Value Growth 2020-2025

Baked Goods in Russia

KEY DATA FINDINGS

2020 IMPACT

Bread sees challenges due to short shelf life and hygiene risks of unpackaged products during time of COVID-19
Frozen baked goods benefits from consumers spending more time at home, due to offering long shelf life and convenience for home baking
Fazer maintains company lead in fragmented baked goods, thanks to wide portfolio across different sub-categories

RECOVERY AND OPPORTUNITIES

Cheaper prices and smaller sizes set to drive demand in leavened bread
Health and wellness trends inspire innovations in bread
Ongoing innovation expected in frozen baked goods, driven by the development of bakeries

CATEGORY DATA

Table 238 Sales of Baked Goods by Category: Volume 2015-2020 Table 239 Sales of Baked Goods by Category: Value 2015-2020 Table 240 Sales of Baked Goods by Category: % Volume Growth 2015-2020 Table 241 Sales of Baked Goods by Category: % Value Growth 2015-2020 Table 242 Sales of Pastries by Type: % Value 2015-2020 Table 243 NBO Company Shares of Baked Goods: % Value 2016-2020 Table 244 LBN Brand Shares of Baked Goods: % Value 2017-2020 Table 245 Distribution of Baked Goods by Format: % Value 2015-2020 Table 246 Forecast Sales of Baked Goods by Category: Volume 2020-2025 Table 247 Forecast Sales of Baked Goods by Category: Value 2020-2025 Table 248 Forecast Sales of Baked Goods by Category: % Volume Growth 2020-2025 Table 249 Forecast Sales of Baked Goods by Category: % Value Growth 2020-2025

Breakfast Cereals in Russia

KEY DATA FINDINGS

2020 IMPACT

Hot cereals sees the strongest boost, thanks to traditional consumer tastes
Children’s breakfast cereals continues to grow and gets a healthier image
Nestlé maintains company lead thanks to globally recognised reputation and constant innovation

RECOVERY AND OPPORTUNITIES

Ongoing developments expected in hot cereals, with superfoods and new methods of preparation
Social media, charities and celebrities look set to drive promotions in breakfast cereal
The three key drivers for consumer choices: GMO-free; all natural; and no artificial sweeteners

CATEGORY DATA

Table 250 Sales of Breakfast Cereals by Category: Volume 2015-2020 Table 251 Sales of Breakfast Cereals by Category: Value 2015-2020 Table 252 Sales of Breakfast Cereals by Category: % Volume Growth 2015-2020 Table 253 Sales of Breakfast Cereals by Category: % Value Growth 2015-2020 Table 254 NBO Company Shares of Breakfast Cereals: % Value 2016-2020 Table 255 LBN Brand Shares of Breakfast Cereals: % Value 2017-2020 Table 256 Distribution of Breakfast Cereals by Format: % Value 2015-2020 Table 257 Forecast Sales of Breakfast Cereals by Category: Volume 2020-2025 Table 258 Forecast Sales of Breakfast Cereals by Category: Value 2020-2025 Table 259 Forecast Sales of Breakfast Cereals by Category: % Volume Growth 2020-2025 Table 260 Forecast Sales of Breakfast Cereals by Category: % Value Growth 2020-2025

Processed Meat and Seafood in Russia

KEY DATA FINDINGS

2020 IMPACT

Processed meat and seafood benefits from uptick in home-cooking and snacking occasions during COVID-19 lockdowns
Internet retailing and interactive campaigns boost sales for players
Domestic players lead the category, thanks to long-standing presences in the country and high brand trust

RECOVERY AND OPPORTUNITIES

Increased price-sensitivity means consumers are expected to trade down, as caviar continues to face its own challenges
Innovations need to compensate for lower spending power, such as sausages sold in the style of chocolates
Meat substitutes fail to take off, despite meeting the health and wellness trend

CATEGORY DATA

Table 261 Sales of Processed Meat and Seafood by Category: Volume 2015-2020 Table 262 Sales of Processed Meat and Seafood by Category: Value 2015-2020 Table 263 Sales of Processed Meat and Seafood by Category: % Volume Growth 2015-2020 Table 264 Sales of Processed Meat and Seafood by Category: % Value Growth 2015-2020 Table 265 Sales of Shelf Stable Processed Red Meat by Type: % Volume Breakdown 2015-2020 Table 266 Sales of Chilled Processed Red Meat by Type: % Volume Breakdown 2015-2020 Table 267 Sales of Frozen Processed Red Meat by Type: % Volume Breakdown 2015-2020 Table 268 Sales of Frozen Processed Poultry by Type: % Value Breakdown 2015-2020 Table 269 Sales of Frozen Processed Seafood by Type: % Value Breakdown 2015-2020 Table 270 NBO Company Shares of Processed Meat and Seafood: % Value 2016-2020 Table 271 LBN Brand Shares of Processed Meat and Seafood: % Value 2017-2020 Table 272 Distribution of Processed Meat and Seafood by Format: % Value 2015-2020 Table 273 Forecast Sales of Processed Meat and Seafood by Category: Volume 2020-2025 Table 274 Forecast Sales of Processed Meat and Seafood by Category: Value 2020-2025 Table 275 Forecast Sales of Processed Meat and Seafood by Category: % Volume Growth 2020-2025 Table 276 Forecast Sales of Processed Meat and Seafood by Category: % Value Growth 2020-2025

Processed Fruit and Vegetables in Russia

KEY DATA FINDINGS

2020 IMPACT

Processed fruit and vegetables benefits from uptick in home-cooking and strong social media consumer engagement
Frozen processed potatoes hit hard by on-trade closures, with business ceased for months
Bonduelle-Kuban maintains its lead by staying ahead of the game in partnerships and innovations

RECOVERY AND OPPORTUNITIES

Frozen processed fruit and vegetables set to bounce back, with trend for frozen berries emerging
Innovation needed to help products stand out in mature and saturated category
Clear and transparent labelling needed to meet rising consumer demands for quality produce

CATEGORY DATA

Table 277 Sales of Processed Fruit and Vegetables by Category: Volume 2015-2020 Table 278 Sales of Processed Fruit and Vegetables by Category: Value 2015-2020 Table 279 Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2015-2020 Table 280 Sales of Processed Fruit and Vegetables by Category: % Value Growth 2015-2020 Table 281 Sales of Frozen Processed Vegetables by Type: % Value Breakdown 2015-2020 Table 282 NBO Company Shares of Processed Fruit and Vegetables: % Value 2016-2020 Table 283 LBN Brand Shares of Processed Fruit and Vegetables: % Value 2017-2020 Table 284 Distribution of Processed Fruit and Vegetables by Format: % Value 2015-2020 Table 285 Forecast Sales of Processed Fruit and Vegetables by Category: Volume 2020-2025 Table 286 Forecast Sales of Processed Fruit and Vegetables by Category: Value 2020-2025 Table 287 Forecast Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2020-2025 Table 288 Forecast Sales of Processed Fruit and Vegetables by Category: % Value Growth 2020-2025

Rice, Pasta and Noodles in Russia

KEY DATA FINDINGS

2020 IMPACT

Rice, pasta and noodles benefits from COVID-19 lockdown measures, with dried pasta remaining a favourite
Innovation seen in rice mixes, driven by health and wellbeing trends
Eco-friendly and organic positioning give top players their advantages

RECOVERY AND OPPORTUNITIES

Healthier options in dried pasta set to lead trends, with innovation seen in fortified variants
Noodles to receive a healthier image to stimulate ongoing growth
Growing trend for international cuisine set to drive ongoing trends

CATEGORY DATA

Table 289 Sales of Rice, Pasta and Noodles by Category: Volume 2015-2020 Table 290 Sales of Rice, Pasta and Noodles by Category: Value 2015-2020 Table 291 Sales of Rice, Pasta and Noodles by Category: % Volume Growth 2015-2020 Table 292 Sales of Rice, Pasta and Noodles by Category: % Value Growth 2015-2020 Table 293 Sales of Instant Noodles by Leading Flavours: Rankings 2015-2020 Table 294 NBO Company Shares of Rice, Pasta and Noodles: % Value 2016-2020 Table 295 LBN Brand Shares of Rice, Pasta and Noodles: % Value 2017-2020 Table 296 NBO Company Shares of Rice: % Value 2016-2020 Table 297 LBN Brand Shares of Rice: % Value 2017-2020 Table 298 NBO Company Shares of Pasta: % Value 2016-2020 Table 299 LBN Brand Shares of Pasta: % Value 2017-2020 Table 300 NBO Company Shares of Noodles: % Value 2016-2020 Table 301 LBN Brand Shares of Noodles: % Value 2017-2020 Table 302 Distribution of Rice, Pasta and Noodles by Format: % Value 2015-2020 Table 303 Distribution of Rice by Format: % Value 2015-2020 Table 304 Distribution of Pasta by Format: % Value 2015-2020 Table 305 Distribution of Noodles by Format: % Value 2015-2020 Table 306 Forecast Sales of Rice, Pasta and Noodles by Category: Volume 2020-2025 Table 307 Forecast Sales of Rice, Pasta and Noodles by Category: Value 2020-2025 Table 308 Forecast Sales of Rice, Pasta and Noodles by Category: % Volume Growth 2020-2025 Table 309 Forecast Sales of Rice, Pasta and Noodles by Category: % Value Growth 2020-2025
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This report originates from Passport, our Packaged Food research and analysis database.

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