Packaged Food in Saudi Arabia

December 2020
USD 7,150
Request More Information

Delivery:

Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).

Overview:

Understand the latest market trends and future growth opportunities for the Packaged Food industry in Saudi Arabia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.

Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.

Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.

If you're in the Packaged Food industry in Saudi Arabia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.

The Packaged Food in Saudi Arabia report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volume and value sizes, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent research methodology, conducted in-country

This report answers:

  • What is the market size of Packaged Food in Saudi Arabia?
  • Which are the leading brands in Packaged Food in Saudi Arabia?
  • How are products distributed in Packaged Food in Saudi Arabia?
  • How is the rise of e-commerce and/or the expansion of modern grocery retail impacting traditional retail?
  • What are the key health and wellness concerns driving, or challenging, sales in Packaged Food?
  • How significant are vegan and vegetarian dietary requirements in determining sales growth in Saudi Arabia?
  • How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
  • Where is future growth expected to be most dynamic?
  • How significant will values-based claims, such as sustainability and ethical labelling, be in supporting future growth and brand equity?

Packaged Food in Saudi Arabia

EXECUTIVE SUMMARY

COVID-19 impact on packaged food
COVID-19 country impact
Company response
Retailing shift
Foodservice vs retail split
What next for packaged food?

FOODSERVICE

Sales to Foodservice
Foodservice closures to hit packaged food hard in times of COVID-19 Sales to recover with the reopening of foodservice outlets Recovery helped by growing strength of local players in consumer foodservice
Consumer Foodservice
Foodservice closures drive switch to home cooking E-commerce to support foodservice during the COVID-19 crisis thanks to convenient mobile apps Health and wellness continues to affect foodservice with COVID-19 shining a spotlight on healthy eating
Category Data
Chart 1 Packaged Food Value Sales Growth Scenarios: 2018-2025 Chart 2 Packaged Food Impact of Drivers on Value Sales: 2017-2025 Table 1 Foodservice Sales of Packaged Food by Category: Volume 2015-2020 Table 2 Foodservice Sales of Packaged Food by Category: % Volume Growth 2015-2020 Table 3 Forecast Foodservice Sales of Packaged Food by Category: Volume 2020-2025 Table 4 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2020-2025

MARKET DATA

Table 5 Sales of Packaged Food by Category: Volume 2015-2020 Table 6 Sales of Packaged Food by Category: Value 2015-2020 Table 7 Sales of Packaged Food by Category: % Volume Growth 2015-2020 Table 8 Sales of Packaged Food by Category: % Value Growth 2015-2020 Table 9 GBO Company Shares of Packaged Food: % Value 2016-2020 Table 10 NBO Company Shares of Packaged Food: % Value 2016-2020 Table 11 LBN Brand Shares of Packaged Food: % Value 2017-2020 Table 12 Penetration of Private Label by Category: % Value 2015-2020 Table 13 Distribution of Packaged Food by Format: % Value 2015-2020 Table 14 Distribution of Packaged Food by Format and Category: % Value 2020 Table 15 Forecast Sales of Packaged Food by Category: Volume 2020-2025 Table 16 Forecast Sales of Packaged Food by Category: Value 2020-2025 Table 17 Forecast Sales of Packaged Food by Category: % Volume Growth 2020-2025 Table 18 Forecast Sales of Packaged Food by Category: % Value Growth 2020-2025

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

DEFINITIONS

SOURCES

Summary 1 Research Sources

Chocolate Confectionery in Saudi Arabia

KEY DATA FINDINGS

2020 IMPACT

New product development is expected to give large international companies an edge
Smaller portion sizes and organic products are expected to increase in popularity, as consumers become more health conscious
Chocolate confectionery to see strong retail volume growth in 2020, though retail value sales see slower increases as consumers become more price sensitive

RECOVERY AND OPPORTUNITIES

More healthy-eating products are expected to be launched in the forecast period
International brands are likely to continue to dominate, though new brands may start to gain traction
Chocolate confectionery is likely to remain steady into the forecast period, with a revival amongst native consumers maintaining demand

CATEGORY DATA

Table 19 Sales of Chocolate Confectionery by Category: Volume 2015-2020 Table 20 Sales of Chocolate Confectionery by Category: Value 2015-2020 Table 21 Sales of Chocolate Confectionery by Category: % Volume Growth 2015-2020 Table 22 Sales of Chocolate Confectionery by Category: % Value Growth 2015-2020 Table 23 Sales of Chocolate Tablets by Type: % Value 2015-2020 Table 24 NBO Company Shares of Chocolate Confectionery: % Value 2016-2020 Table 25 LBN Brand Shares of Chocolate Confectionery: % Value 2017-2020 Table 26 Distribution of Chocolate Confectionery by Format: % Value 2015-2020 Table 27 Forecast Sales of Chocolate Confectionery by Category: Volume 2020-2025 Table 28 Forecast Sales of Chocolate Confectionery by Category: Value 2020-2025 Table 29 Forecast Sales of Chocolate Confectionery by Category: % Volume Growth 2020-2025 Table 30 Forecast Sales of Chocolate Confectionery by Category: % Value Growth 2020-2025

Gum in Saudi Arabia

KEY DATA FINDINGS

2020 IMPACT

Sugar free chewing gum is expected to grow in 2020 as consumers become increasingly health conscious
New product launches intensify competition in Saudi gum
COVID-19 expected to dampen sales of gum, with festivals closed across the country

RECOVERY AND OPPORTUNITIES

Companies will rely on promotions into the forecast period, as consumers become increasingly price sensitive
New product launches are expected in the forecast period, particularly in health and wellness
Gum is expected to position itself as a practical product

CATEGORY DATA

Table 31 Sales of Gum by Category: Volume 2015-2020 Table 32 Sales of Gum by Category: Value 2015-2020 Table 33 Sales of Gum by Category: % Volume Growth 2015-2020 Table 34 Sales of Gum by Category: % Value Growth 2015-2020 Table 35 Sales of Gum by Flavour: Rankings 2015-2020 Table 36 NBO Company Shares of Gum: % Value 2016-2020 Table 37 LBN Brand Shares of Gum: % Value 2017-2020 Table 38 Distribution of Gum by Format: % Value 2015-2020 Table 39 Forecast Sales of Gum by Category: Volume 2020-2025 Table 40 Forecast Sales of Gum by Category: Value 2020-2025 Table 41 Forecast Sales of Gum by Category: % Volume Growth 2020-2025 Table 42 Forecast Sales of Gum by Category: % Value Growth 2020-2025

Sugar Confectionery in Saudi Arabia

KEY DATA FINDINGS

2020 IMPACT

A healthy eating push has triggered the launch of new sugar free products
Halwani Bros lead other sugar confectionery after Tema closes down
United Food Industries’ Deemah brand leads in sugar confectionery due to its affordable pricing and wide portfolio of products

RECOVERY AND OPPORTUNITIES

As consumers become increasingly health conscious, companies will need to adjust their sugar confectionery offerings
An increasingly price sensitive consumer base looks likely to dampen current value growth of sugar confectionery into the forecast period
Baqalahs are likely to remain an important distribution channel for sugar confectionery into the forecast period

CATEGORY DATA

Table 43 Sales of Sugar Confectionery by Category: Volume 2015-2020 Table 44 Sales of Sugar Confectionery by Category: Value 2015-2020 Table 45 Sales of Sugar Confectionery by Category: % Volume Growth 2015-2020 Table 46 Sales of Sugar Confectionery by Category: % Value Growth 2015-2020 Table 47 Sales of Pastilles, Gums, Jellies and Chews by Type: % Value 2015-2020 Table 48 NBO Company Shares of Sugar Confectionery: % Value 2016-2020 Table 49 LBN Brand Shares of Sugar Confectionery: % Value 2017-2020 Table 50 Distribution of Sugar Confectionery by Format: % Value 2015-2020 Table 51 Forecast Sales of Sugar Confectionery by Category: Volume 2020-2025 Table 52 Forecast Sales of Sugar Confectionery by Category: Value 2020-2025 Table 53 Forecast Sales of Sugar Confectionery by Category: % Volume Growth 2020-2025 Table 54 Forecast Sales of Sugar Confectionery by Category: % Value Growth 2020-2025

Sweet Biscuits, Snack Bars and Fruit Snacks in Saudi Arabia

KEY DATA FINDINGS

2020 IMPACT

Protein bars and fruit and nut bars get a boost from health and wellness trends, along with sweet biscuits
Saudi Premium Food Co will continue to lead in 2020, though new launches will keep sweet biscuits, snack bars and fruit snacks fragmented
Ramadan continues to boost sales of fruits snacks and sweet biscuits in Saudi Arabia

RECOVERY AND OPPORTUNITIES

The importance of healthy eating and localisation will continue into the forecast period
Saudisation has potential to boost sales of local products, such as maamoul
Increasingly price sensitive consumers are likely to turn to discounts and promotions

CATEGORY DATA

Table 55 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2015-2020 Table 56 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2015-2020 Table 57 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2015-2020 Table 58 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2015-2020 Table 59 NBO Company Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2016-2020 Table 60 LBN Brand Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2017-2020 Table 61 NBO Company Shares of Sweet Biscuits: % Value 2016-2020 Table 62 LBN Brand Shares of Sweet Biscuits: % Value 2017-2020 Table 63 NBO Company Shares of Snack Bars: % Value 2016-2020 Table 64 LBN Brand Shares of Snack Bars: % Value 2017-2020 Table 65 NBO Company Shares of Fruit Snacks: % Value 2016-2020 Table 66 LBN Brand Shares of Fruit Snacks: % Value 2017-2020 Table 67 Distribution of Sweet Biscuits, Snack Bars and Fruit Snacks by Format: % Value 2015-2020 Table 68 Distribution of Sweet Biscuits by Format: % Value 2015-2020 Table 69 Distribution of Snack Bars by Format: % Value 2015-2020 Table 70 Distribution of Fruit Snacks by Format: % Value 2015-2020 Table 71 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2020-2025 Table 72 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2020-2025 Table 73 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2020-2025 Table 74 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2020-2025

Ice Cream and Frozen Desserts in Saudi Arabia

KEY DATA FINDINGS

2020 IMPACT

Health and wellness trends likely to continue impacting ice cream and frozen desserts, boosting sales of light ice cream
IFFCO Group will maintain its lead in ice cream and frozen desserts in 2020
Early Ramadan and August school start expected to boost ice cream sales in 2020, though the impact is dampened by COVID-19

RECOVERY AND OPPORTUNITIES

New international brand launches are likely to benefit from the development of modern grocery retailing into the forecast period
Health and wellness trends likely to remain influential into the forecast period, impacting developments in ice cream and frozen desserts
The hot weather in Saudi Arabia is likely to encourage strong retail volume growth of ice cream into the forecast period

CATEGORY DATA

Table 75 Sales of Ice Cream and Frozen Desserts by Category: Volume 2015-2020 Table 76 Sales of Ice Cream and Frozen Desserts by Category: Value 2015-2020 Table 77 Sales of Ice Cream and Frozen Desserts by Category: % Volume Growth 2015-2020 Table 78 Sales of Ice Cream and Frozen Desserts by Category: % Value Growth 2015-2020 Table 79 Sales of Ice Cream by Leading Flavours: Rankings 2015-2020 Table 80 Sales of Impulse Ice Cream by Format: % Value 2015-2020 Table 81 NBO Company Shares of Ice Cream and Frozen Desserts: % Value 2016-2020 Table 82 LBN Brand Shares of Ice Cream and Frozen Desserts: % Value 2017-2020 Table 83 NBO Company Shares of Ice Cream: % Value 2016-2020 Table 84 LBN Brand Shares of Ice Cream: % Value 2017-2020 Table 85 NBO Company Shares of Impulse Ice Cream: % Value 2016-2020 Table 86 LBN Brand Shares of Impulse Ice Cream: % Value 2017-2020 Table 87 NBO Company Shares of Take-home Ice Cream: % Value 2016-2020 Table 88 LBN Brand Shares of Take-home Ice Cream: % Value 2017-2020 Table 89 NBO Company Shares of Frozen Desserts: % Value 2016-2020 Table 90 LBN Brand Shares of Frozen Desserts: % Value 2017-2020 Table 91 Distribution of Ice Cream and Frozen Desserts by Format: % Value 2015-2020 Table 92 Distribution of Ice Cream by Format: % Value 2015-2020 Table 93 Distribution of Frozen Desserts by Format: % Value 2015-2020 Table 94 Forecast Sales of Ice Cream and Frozen Desserts by Category: Volume 2020-2025 Table 95 Forecast Sales of Ice Cream and Frozen Desserts by Category: Value 2020-2025 Table 96 Forecast Sales of Ice Cream and Frozen Desserts by Category: % Volume Growth 2020-2025 Table 97 Forecast Sales of Ice Cream and Frozen Desserts by Category: % Value Growth 2020-2025

Savoury Snacks in Saudi Arabia

KEY DATA FINDINGS

2020 IMPACT

Health and wellness trends will impact savoury snacks in 2020, boosting sales of healthier products
Almarai will grow its current retail value share in 2020, while Mondelez will continue to lead savoury biscuits
Potato chips is expected to remain the most popular snack in 2020, though high product saturation is likely to discourage new investment

RECOVERY AND OPPORTUNITIES

Price sensitivity likely to generate retail volume growth for private label and local companies into the forecast period
Vegetable, pulse and bread chips expected to see retail volume growth into the forecast period, as consumers switch to healthier snacking options
Stricter regulations will raise challenges for savoury snacks into the forecast period

CATEGORY DATA

Table 98 Sales of Savoury Snacks by Category: Volume 2015-2020 Table 99 Sales of Savoury Snacks by Category: Value 2015-2020 Table 100 Sales of Savoury Snacks by Category: % Volume Growth 2015-2020 Table 101 Sales of Savoury Snacks by Category: % Value Growth 2015-2020 Table 102 NBO Company Shares of Savoury Snacks: % Value 2016-2020 Table 103 LBN Brand Shares of Savoury Snacks: % Value 2017-2020 Table 104 Distribution of Savoury Snacks by Format: % Value 2015-2020 Table 105 Forecast Sales of Savoury Snacks by Category: Volume 2020-2025 Table 106 Forecast Sales of Savoury Snacks by Category: Value 2020-2025 Table 107 Forecast Sales of Savoury Snacks by Category: % Volume Growth 2020-2025 Table 108 Forecast Sales of Savoury Snacks by Category: % Value Growth 2020-2025

Baby Food in Saudi Arabia

KEY DATA FINDINGS

2020 IMPACT

Organic baby food will increase its presence in 2020 thanks to new product launches
Nestlé will maintain strong lead with new product launches and marketing investment
COVID-19 fears caused a spike in retail volume sales in Q2 2020, as parents stockpiled baby food products

RECOVERY AND OPPORTUNITIES

E-commerce is expected to become more important into the forecast period, due to COVID-19 changing shopping habits
Increasing rights for women in Saudi Arabia may create more demand for baby food into the forecast period
Government will look to encourage breastfeeding by stopping discounting on milk formula into the forecast period

CATEGORY DATA

Table 109 Sales of Baby Food by Category: Volume 2015-2020 Table 110 Sales of Baby Food by Category: Value 2015-2020 Table 111 Sales of Baby Food by Category: % Volume Growth 2015-2020 Table 112 Sales of Baby Food by Category: % Value Growth 2015-2020 Table 113 NBO Company Shares of Baby Food: % Value 2016-2020 Table 114 LBN Brand Shares of Baby Food: % Value 2017-2020 Table 115 Distribution of Baby Food by Format: % Value 2015-2020 Table 116 Forecast Sales of Baby Food by Category: Volume 2020-2025 Table 117 Forecast Sales of Baby Food by Category: Value 2020-2025 Table 118 Forecast Sales of Baby Food by Category: % Volume Growth 2020-2025 Table 119 Forecast Sales of Baby Food by Category: % Value Growth 2020-2025

Butter and Spreads in Saudi Arabia

KEY DATA FINDINGS

2020 IMPACT

Butter and spreads may face dampening of retail volume sales in second half of 2020 due to introduction of VAT
COVID-19 stockpiling boosted retail volume sales in the first half of 2020
Almarai will retain healthy lead in 2020 thanks to strong marketing and promotions

RECOVERY AND OPPORTUNITIES

Butter and spreads will suffer from unhealthy image into the forecast period
Consumers will switch to modern grocery retailers into the forecast period, drawn by wider offer and promotions
Innovation and new product developments are likely to boost retail volume sales into the forecast period

CATEGORY DATA

Table 120 Sales of Butter and Spreads by Category: Volume 2015-2020 Table 121 Sales of Butter and Spreads by Category: Value 2015-2020 Table 122 Sales of Butter and Spreads by Category: % Volume Growth 2015-2020 Table 123 Sales of Butter and Spreads by Category: % Value Growth 2015-2020 Table 124 NBO Company Shares of Butter and Spreads: % Value 2016-2020 Table 125 LBN Brand Shares of Butter and Spreads: % Value 2017-2020 Table 126 Distribution of Butter and Spreads by Format: % Value 2015-2020 Table 127 Forecast Sales of Butter and Spreads by Category: Volume 2020-2025 Table 128 Forecast Sales of Butter and Spreads by Category: Value 2020-2025 Table 129 Forecast Sales of Butter and Spreads by Category: % Volume Growth 2020-2025 Table 130 Forecast Sales of Butter and Spreads by Category: % Value Growth 2020-2025

Cheese in Saudi Arabia

KEY DATA FINDINGS

2020 IMPACT

Health concerns will continue to dampen sales of processed cheese in 2020
Soft cheese retail volume sales expected to increase in 2020, as health conscious consumers switch from processed cheese
Almarai will build online consumer engagement for wide product portfolio

RECOVERY AND OPPORTUNITIES

The new VAT increase introduced in July 2020 may dampen retail volume sales of cheese into the near forecast period
Planned new product developments may shift into the forecast period as a result of COVID-19
Bright future predicted for cheese in the forecast period despite current struggles

CATEGORY DATA

Table 131 Sales of Cheese by Category: Volume 2015-2020 Table 132 Sales of Cheese by Category: Value 2015-2020 Table 133 Sales of Cheese by Category: % Volume Growth 2015-2020 Table 134 Sales of Cheese by Category: % Value Growth 2015-2020 Table 135 Sales of Spreadable Processed Cheese by Type: % Value 2015-2020 Table 136 Sales of Unprocessed Cheese by Type: % Value 2015-2020 Table 137 NBO Company Shares of Cheese: % Value 2016-2020 Table 138 LBN Brand Shares of Cheese: % Value 2017-2020 Table 139 Distribution of Cheese by Format: % Value 2015-2020 Table 140 Forecast Sales of Cheese by Category: Volume 2020-2025 Table 141 Forecast Sales of Cheese by Category: Value 2020-2025 Table 142 Forecast Sales of Cheese by Category: % Volume Growth 2020-2025 Table 143 Forecast Sales of Cheese by Category: % Value Growth 2020-2025

Drinking Milk Products in Saudi Arabia

KEY DATA FINDINGS

2020 IMPACT

Milk retail volume sales will be hit by price rises as a result of VAT increases
Almarai will retain lead in 2020 but will face competition from cheaper options
Organic milk seen to have strong potential in 2020 as Arla enters

RECOVERY AND OPPORTUNITIES

Other milk alternatives offers strong potential into the forecast period due to health trends and prevalence of lactose intolerance
Organic milk points to bright future for Danya Foods
Retail volume sales of drinking milk expected to see positive growth into the forecast period despite challenges

CATEGORY DATA

Table 144 Sales of Drinking Milk Products by Category: Volume 2015-2020 Table 145 Sales of Drinking Milk Products by Category: Value 2015-2020 Table 146 Sales of Drinking Milk Products by Category: % Volume Growth 2015-2020 Table 147 Sales of Drinking Milk Products by Category: % Value Growth 2015-2020 Table 148 NBO Company Shares of Drinking Milk Products: % Value 2016-2020 Table 149 LBN Brand Shares of Drinking Milk Products: % Value 2017-2020 Table 150 Distribution of Drinking Milk Products by Format: % Value 2015-2020 Table 151 Forecast Sales of Drinking Milk Products Products by Category: Volume 2020-2025 Table 152 Forecast Sales of Drinking Milk Products Products by Category: Value 2020-2025 Table 153 Forecast Sales of Drinking Milk Products Products by Category: % Volume Growth 2020-2025 Table 154 Forecast Sales of Drinking Milk Products Products by Category: % Value Growth 2020-2025

Yoghurt and Sour Milk Products in Saudi Arabia

KEY DATA FINDINGS

2020 IMPACT

Plain yoghurt will benefit from lower price, traditional usages and healthier image
Laban will remain an important dairy product with retail volume sales boosted by COVID-19 health concerns
Almarai will retain strong lead in 2020 as it continues to innovate

RECOVERY AND OPPORTUNITIES

Health benefits are expected to help drive the development of drinking yoghurt into the forecast period
Health conscious consumers will go Greek in search of protein
Nada will continue to see strong current retail value growth into the forecast period

CATEGORY DATA

Table 155 Sales of Yoghurt and Sour Milk Products by Category: Volume 2015-2020 Table 156 Sales of Yoghurt and Sour Milk Products by Category: Value 2015-2020 Table 157 Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2015-2020 Table 158 Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2015-2020 Table 159 Sales of Flavoured Yoghurt by Flavour: Rankings 2015-2020 Table 160 NBO Company Shares of Yoghurt and Sour Milk Products: % Value 2016-2020 Table 161 LBN Brand Shares of Yoghurt and Sour Milk Products: % Value 2017-2020 Table 162 Distribution of Yoghurt and Sour Milk Products by Format: % Value 2015-2020 Table 163 Forecast Sales of Yoghurt and Sour Milk Products by Category: Volume 2020-2025 Table 164 Forecast Sales of Yoghurt and Sour Milk Products by Category: Value 2020-2025 Table 165 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2020-2025 Table 166 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2020-2025

Other Dairy in Saudi Arabia

KEY DATA FINDINGS

2020 IMPACT

Chilled dairy desserts will see a boost in retail volume sales in 2020 as consumers stay at home due to COVID-19 restrictions
Condensed milk will remain one of the most popular other dairy products in 2020
Pinar will continue to lead fromage frais and quark in 2020, though its current retail value share will fall

RECOVERY AND OPPORTUNITIES

Consumers will head to supermarkets and hypermarkets as they look for savings into forecast period
Health-conscious parents will steer their children away from chilled dairy desserts
Greater innovation expected into the forecast period as companies latch onto health and wellness and convenience trends

CATEGORY DATA

Table 167 Sales of Other Dairy by Category: Volume 2015-2020 Table 168 Sales of Other Dairy by Category: Value 2015-2020 Table 169 Sales of Other Dairy by Category: % Volume Growth 2015-2020 Table 170 Sales of Other Dairy by Category: % Value Growth 2015-2020 Table 171 Sales of Cream by Type: % Value 2015-2020 Table 172 NBO Company Shares of Other Dairy: % Value 2016-2020 Table 173 LBN Brand Shares of Other Dairy: % Value 2017-2020 Table 174 Distribution of Other Dairy by Format: % Value 2015-2020 Table 175 Forecast Sales of Other Dairy by Category: Volume 2020-2025 Table 176 Forecast Sales of Other Dairy by Category: Value 2020-2025 Table 177 Forecast Sales of Other Dairy by Category: % Volume Growth 2020-2025 Table 178 Forecast Sales of Other Dairy by Category: % Value Growth 2020-2025

Edible Oils in Saudi Arabia

KEY DATA FINDINGS

2020 IMPACT

Edible oils drastically affected by COVID-19 following foodservice closures and stockpiling
Olive oil to drive growth thanks to health benefits as healthy eating trends continue despite COVID-19
Trend for organic emerges in edible oils as new products enter from category leader and others

RECOVERY AND OPPORTUNITIES

Temporary halt in promotional activity will not last beyond the pandemic but higher tax will provide little relief for consumers in the coming years
Health and wellness trends drive expansion of edible oils as a wider range of options become available to customers
Economic instability will make consumers more price-conscious in the forecast period

CATEGORY DATA

Table 179 Sales of Edible Oils by Category: Volume 2015-2020 Table 180 Sales of Edible Oils by Category: Value 2015-2020 Table 181 Sales of Edible Oils by Category: % Volume Growth 2015-2020 Table 182 Sales of Edible Oils by Category: % Value Growth 2015-2020 Table 183 NBO Company Shares of Edible Oils: % Value 2016-2020 Table 184 LBN Brand Shares of Edible Oils: % Value 2017-2020 Table 185 Distribution of Edible Oils by Format: % Value 2015-2020 Table 186 Forecast Sales of Edible Oils by Category: Volume 2020-2025 Table 187 Forecast Sales of Edible Oils by Category: Value 2020-2025 Table 188 Forecast Sales of Edible Oils by Category: % Volume Growth 2020-2025 Table 189 Forecast Sales of Edible Oils by Category: % Value Growth 2020-2025

Ready Meals in Saudi Arabia

KEY DATA FINDINGS

2020 IMPACT

Dramatic surge in demand as home working drives popularity of ready meals
Sunbulah Food & Fine Pastries Mfg Co Ltd will continue to dominate frozen pizza even though category set to underperform
Goody to gain significant value shares with new product launches

RECOVERY AND OPPORTUNITIES

Frozen pizza set to make a comeback with the return of supermarket promotions
Ramadan drives the demand for ready meals as consumers reach for quick meals to break their fasts 
Hypermarkets focus on in-store and social media promotions to gain consumers 

CATEGORY DATA

Table 190 Sales of Ready Meals by Category: Volume 2015-2020 Table 191 Sales of Ready Meals by Category: Value 2015-2020 Table 192 Sales of Ready Meals by Category: % Volume Growth 2015-2020 Table 193 Sales of Ready Meals by Category: % Value Growth 2015-2020 Table 194 Sales of Frozen Ready Meals by Ethnicity: % Value 2015-2020 Table 195 NBO Company Shares of Ready Meals: % Value 2016-2020 Table 196 LBN Brand Shares of Ready Meals: % Value 2017-2020 Table 197 Distribution of Ready Meals by Format: % Value 2015-2020 Table 198 Forecast Sales of Ready Meals by Category: Volume 2020-2025 Table 199 Forecast Sales of Ready Meals by Category: Value 2020-2025 Table 200 Forecast Sales of Ready Meals by Category: % Volume Growth 2020-2025 Table 201 Forecast Sales of Ready Meals by Category: % Value Growth 2020-2025

Sauces, Dressings and Condiments in Saudi Arabia

KEY DATA FINDINGS

2020 IMPACT

Home-cooking and stockpiling during COVID-19 lockdown to boost sales in sauces, dressings and condiments
Heinz and Goody bring out new products to satisfy consumer taste for organic
Consumers shift to private label as stockpiling makes price a key factor

RECOVERY AND OPPORTUNITIES

Health and wellness trends will continue to make their mark in sauces, dressings and condiments
Tomato pastes and purées will maintain strong growth as essential cooking ingredients
Product development set to continue in active category

CATEGORY DATA

Table 202 Sales of Sauces, Dressings and Condiments by Category: Volume 2015-2020 Table 203 Sales of Sauces, Dressings and Condiments by Category: Value 2015-2020 Table 204 Sales of Sauces, Dressings and Condiments by Category: % Volume Growth 2015-2020 Table 205 Sales of Sauces, Dressings and Condiments by Category: % Value Growth 2015-2020 Table 206 Sales of Cooking Sauces by Type: % Value 2015-2020 Table 207 NBO Company Shares of Sauces, Dressings and Condiments: % Value 2016-2020 Table 208 LBN Brand Shares of Sauces, Dressings and Condiments: % Value 2017-2020 Table 209 Distribution of Sauces, Dressings and Condiments by Format: % Value 2015-2020 Table 210 Forecast Sales of Sauces, Dressings and Condiments by Category: Volume 2020-2025 Table 211 Forecast Sales of Sauces, Dressings and Condiments by Category: Value 2020-2025 Table 212 Forecast Sales of Sauces, Dressings and Condiments by Category: % Volume Growth 2020-2025 Table 213 Forecast Sales of Sauces, Dressings and Condiments by Category: % Value Growth 2020-2025

Sweet Spreads in Saudi Arabia

KEY DATA FINDINGS

2020 IMPACT

COVID-19 to stimulate sweet spreads as children at home enjoy sweet treats
Honey leads growth thanks to immunity-boosting properties
Goody continues to expand offering a diverse range of natural and healthy products

RECOVERY AND OPPORTUNITIES

Sweet spreads set to recover as reduced sugar and healthy options boost popularity
Private label set to grow as consumers seek cheaper alternatives
Consumers expected to shift towards independent small grocers to avoid crowds

CATEGORY DATA

Table 214 Sales of Sweet Spreads by Category: Volume 2015-2020 Table 215 Sales of Sweet Spreads by Category: Value 2015-2020 Table 216 Sales of Sweet Spreads by Category: % Volume Growth 2015-2020 Table 217 Sales of Sweet Spreads by Category: % Value Growth 2015-2020 Table 218 Sales of Jams and Preserves by Leading Flavours: Rankings 2015-2020 Table 219 NBO Company Shares of Sweet Spreads: % Value 2016-2020 Table 220 LBN Brand Shares of Sweet Spreads: % Value 2017-2020 Table 221 Distribution of Sweet Spreads by Format: % Value 2015-2020 Table 222 Forecast Sales of Sweet Spreads by Category: Volume 2020-2025 Table 223 Forecast Sales of Sweet Spreads by Category: Value 2020-2025 Table 224 Forecast Sales of Sweet Spreads by Category: % Volume Growth 2020-2025 Table 225 Forecast Sales of Sweet Spreads by Category: % Value Growth 2020-2025

Soup in Saudi Arabia

KEY DATA FINDINGS

2020 IMPACT

Non-perishable product areas to lead growth in soup as a result of COVID-19
Maggi remains brand leader as big brand name whilst Goody puts increasing pressure on brand leaders
Imported brands continue to dominate shelf stable soup

RECOVERY AND OPPORTUNITIES

Dehydrated soup and shelf stable soup continue to benefit from convenience as instant soup gains attention
Ramadan will continue to be main driver of soup sales
Price to become key factor as VAT hikes could push consumers towards home-made

CATEGORY DATA

Table 226 Sales of Soup by Category: Volume 2015-2020 Table 227 Sales of Soup by Category: Value 2015-2020 Table 228 Sales of Soup by Category: % Volume Growth 2015-2020 Table 229 Sales of Soup by Category: % Value Growth 2015-2020 Table 230 Sales of Soup by Leading Flavours: Rankings 2015-2020 Table 231 NBO Company Shares of Soup: % Value 2016-2020 Table 232 LBN Brand Shares of Soup: % Value 2017-2020 Table 233 Distribution of Soup by Format: % Value 2015-2020 Table 234 Forecast Sales of Soup by Category: Volume 2020-2025 Table 235 Forecast Sales of Soup by Category: Value 2020-2025 Table 236 Forecast Sales of Soup by Category: % Volume Growth 2020-2025 Table 237 Forecast Sales of Soup by Category: % Value Growth 2020-2025

Baked Goods in Saudi Arabia

KEY DATA FINDINGS

2020 IMPACT

Baked goods affected by consumer lifestyle changes during COVID-19 pandemic
E-commerce boosted by home seclusion as consumers avoid crowded shops
Modern grocery retailers continues to grow as COVID-19 fears push consumers away from artisanal sellers

RECOVERY AND OPPORTUNITIES

VAT increase and lingering effects of COVID-19 to shape sales in the coming years
Financial uncertainty to drive growth of private label
Health and wellness trends prompt consumers to opt for whole-wheat

CATEGORY DATA

Table 238 Sales of Baked Goods by Category: Volume 2015-2020 Table 239 Sales of Baked Goods by Category: Value 2015-2020 Table 240 Sales of Baked Goods by Category: % Volume Growth 2015-2020 Table 241 Sales of Baked Goods by Category: % Value Growth 2015-2020 Table 242 NBO Company Shares of Baked Goods: % Value 2016-2020 Table 243 LBN Brand Shares of Baked Goods: % Value 2017-2020 Table 244 Distribution of Baked Goods by Format: % Value 2015-2020 Table 245 Forecast Sales of Baked Goods by Category: Volume 2020-2025 Table 246 Forecast Sales of Baked Goods by Category: Value 2020-2025 Table 247 Forecast Sales of Baked Goods by Category: % Volume Growth 2020-2025 Table 248 Forecast Sales of Baked Goods by Category: % Value Growth 2020-2025

Breakfast Cereals in Saudi Arabia

KEY DATA FINDINGS

2020 IMPACT

Home seclusion, stockpiling and school closures all contribute to growth of breakfast cereals in 2020
Hypermarkets and supermarkets limit promotions as rise in VAT hits consumers in Saudi Arabia
The Quaker Oats Co looks set to retain leadership thanks to consumer loyalty

RECOVERY AND OPPORTUNITIES

Private label to benefit as price becomes key factor in consumer decision making processes
Convenience to support growth in category whilst population changes could constrain growth
Hot cereals to benefit from health and wellness trends

CATEGORY DATA

Table 249 Sales of Breakfast Cereals by Category: Volume 2015-2020 Table 250 Sales of Breakfast Cereals by Category: Value 2015-2020 Table 251 Sales of Breakfast Cereals by Category: % Volume Growth 2015-2020 Table 252 Sales of Breakfast Cereals by Category: % Value Growth 2015-2020 Table 253 NBO Company Shares of Breakfast Cereals: % Value 2016-2020 Table 254 LBN Brand Shares of Breakfast Cereals: % Value 2017-2020 Table 255 Distribution of Breakfast Cereals by Format: % Value 2015-2020 Table 256 Forecast Sales of Breakfast Cereals by Category: Volume 2020-2025 Table 257 Forecast Sales of Breakfast Cereals by Category: Value 2020-2025 Table 258 Forecast Sales of Breakfast Cereals by Category: % Volume Growth 2020-2025 Table 259 Forecast Sales of Breakfast Cereals by Category: % Value Growth 2020-2025

Processed Meat and Seafood in Saudi Arabia

KEY DATA FINDINGS

2020 IMPACT

COVID-19 lifestyle changes has drastic impact on consumer purchasing behaviours
Foodservice closures boosts sales of frozen products
Expats stuck in Saudi Arabia boost sales in category as they seek convenience

RECOVERY AND OPPORTUNITIES

Frozen processed meat to remain strong as consumer pick up habits that stick during COVID-19 lockdown
Private label stands to benefit as price becomes key factor in consumer decision making
Plant-based alternatives set to grow as more Saudis “go vegan”

CATEGORY DATA

Table 260 Sales of Processed Meat and Seafood by Category: Volume 2015-2020 Table 261 Sales of Processed Meat and Seafood by Category: Value 2015-2020 Table 262 Sales of Processed Meat and Seafood by Category: % Volume Growth 2015-2020 Table 263 Sales of Processed Meat and Seafood by Category: % Value Growth 2015-2020 Table 264 Sales of Shelf Stable Processed Red Meat by Type: % Volume Breakdown 2015-2020 Table 265 Sales of Chilled Processed Red Meat by Type: % Volume Breakdown 2015-2020 Table 266 Sales of Frozen Processed Red Meat by Type: % Volume Breakdown 2015-2020 Table 267 Sales of Frozen Processed Poultry by Type: % Value Breakdown 2015-2020 Table 268 Sales of Frozen Processed Seafood by Type: % Value Breakdown 2015-2020 Table 269 NBO Company Shares of Processed Meat and Seafood: % Value 2016-2020 Table 270 LBN Brand Shares of Processed Meat and Seafood: % Value 2017-2020 Table 271 Distribution of Processed Meat and Seafood by Format: % Value 2015-2020 Table 272 Forecast Sales of Processed Meat and Seafood by Category: Volume 2020-2025 Table 273 Forecast Sales of Processed Meat and Seafood by Category: Value 2020-2025 Table 274 Forecast Sales of Processed Meat and Seafood by Category: % Volume Growth 2020-2025 Table 275 Forecast Sales of Processed Meat and Seafood by Category: % Value Growth 2020-2025

Processed Fruit and Vegetables in Saudi Arabia

KEY DATA FINDINGS

2020 IMPACT

COVID-19 stockpiling to favour processed fruit and vegetables as consumers seek cheap and long-lasting food products
E-commerce to gain popularity as a result of COVID-19 restrictions
Americana Group to maintain strong leadership thanks to good quality and value for money

RECOVERY AND OPPORTUNITIES

Growth to remain low in shelf stable fruits in the coming years
Shelf stale beans will continue to grow thanks to traditional cuisine
Health and wellness trends to support category growth as social media continues to influence consumers

CATEGORY DATA

Table 276 Sales of Processed Fruit and Vegetables by Category: Volume 2015-2020 Table 277 Sales of Processed Fruit and Vegetables by Category: Value 2015-2020 Table 278 Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2015-2020 Table 279 Sales of Processed Fruit and Vegetables by Category: % Value Growth 2015-2020 Table 280 Sales of Frozen Processed Vegetables by Type: % Value Breakdown 2015-2020 Table 281 NBO Company Shares of Processed Fruit and Vegetables: % Value 2016-2020 Table 282 LBN Brand Shares of Processed Fruit and Vegetables: % Value 2017-2020 Table 283 Distribution of Processed Fruit and Vegetables by Format: % Value 2015-2020 Table 284 Forecast Sales of Processed Fruit and Vegetables by Category: Volume 2020-2025 Table 285 Forecast Sales of Processed Fruit and Vegetables by Category: Value 2020-2025 Table 286 Forecast Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2020-2025 Table 287 Forecast Sales of Processed Fruit and Vegetables by Category: % Value Growth 2020-2025

Rice, Pasta and Noodles in Saudi Arabia

KEY DATA FINDINGS

2020 IMPACT

COVID-19 leads to dramatic stockpiling in rice, pasta and noodles as rice is key ingredient in Saudi cuisine
Goody continues to lead in pasta with new range Treva
Mayar Foods continues to lead rice with range of brands despite popularity of brand leader Abu Kas

RECOVERY AND OPPORTUNITIES

Private label to benefit from growing price sensitivity
Pasta set to grow as Italian food becomes more popular
Trend for Western and Asian foods to drive continued growth in the category despite decreasing expatriate populations

CATEGORY DATA

Table 288 Sales of Rice, Pasta and Noodles by Category: Volume 2015-2020 Table 289 Sales of Rice, Pasta and Noodles by Category: Value 2015-2020 Table 290 Sales of Rice, Pasta and Noodles by Category: % Volume Growth 2015-2020 Table 291 Sales of Rice, Pasta and Noodles by Category: % Value Growth 2015-2020 Table 292 Sales of Instant Noodles by Leading Flavours: Rankings 2015-2020 Table 293 NBO Company Shares of Rice, Pasta and Noodles: % Value 2016-2020 Table 294 LBN Brand Shares of Rice, Pasta and Noodles: % Value 2017-2020 Table 295 NBO Company Shares of Rice: % Value 2016-2020 Table 296 LBN Brand Shares of Rice: % Value 2017-2020 Table 297 NBO Company Shares of Pasta: % Value 2016-2020 Table 298 LBN Brand Shares of Pasta: % Value 2017-2020 Table 299 NBO Company Shares of Noodles: % Value 2016-2020 Table 300 LBN Brand Shares of Noodles: % Value 2017-2020 Table 301 Distribution of Rice, Pasta and Noodles by Format: % Value 2015-2020 Table 302 Distribution of Rice by Format: % Value 2015-2020 Table 303 Distribution of Pasta by Format: % Value 2015-2020 Table 304 Distribution of Noodles by Format: % Value 2015-2020 Table 305 Forecast Sales of Rice, Pasta and Noodles by Category: Volume 2020-2025 Table 306 Forecast Sales of Rice, Pasta and Noodles by Category: Value 2020-2025 Table 307 Forecast Sales of Rice, Pasta and Noodles by Category: % Volume Growth 2020-2025 Table 308 Forecast Sales of Rice, Pasta and Noodles by Category: % Value Growth 2020-2025
Share:

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This report originates from Passport, our Packaged Food research and analysis database.

NEW REPORT GUARANTEE

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE! Home Page