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Country Report

Packaged food in

Packaged Food in Slovenia

Dec 2018

US$7,150

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Executive Summary

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Packaged food revives with accelerating growth across most categories

Overall improvement in the key economic indicators in Slovenia extending from the previous year into 2018 has translated into strengthened consumer confidence, increased disposable incomes and rising domestic consumption within retailing. As a result, packaged food shared in these positive trends and witnessed a continuation of recovery and more dynamic growth rates across various categories.

Evenly distributed growth rates across all categories of packaged food

The majority of packaged foods categories were experiencing contracting value sales or stale growth rates during the late review period as a result of a serious second wave of the economic turmoil that had struck the Slovenian market in 2014 combined with a traditionally prudent and frugal local consumer base that is quick to adopt austerity measures in their households. Gradually the performance of categories witnessed a recovery trend, starting tentatively in 2016, and leading to an accelerated growth rate in the following year and into 2018.

No significant movement amongst packaged food producers whilst competition intensifies

2018 did not see any significant movement within the competitive landscape of packaged food in Slovenia. The leading producers by value share are traditionally to be found amongst dairy producers, leading retailers with their private label lines and baked goods producers, followed by processed meat producers.

Modern grocery retailers continue to enjoy undisputed domination of the retailing landscape

The Slovenian retailing landscape remains noteworthy, especially when compared to Eastern European markets and neighbouring countries, due to the highly developed modern grocery retailer network, which clearly dominates retail packaged food sales, with supermarkets, hypermarkets and discounters, in that order, claiming the majority of sales within packaged food between them in 2018. Discounters have recorded the fastest growth due to a significantly expanding outlet network across the country.

The forecast period is set to bring additional growth and recovery within most categories

In accordance with the projected continuation of major trends influencing growth of most packaged food categories in 2018, including the strengthened consumer confidence, increased disposable incomes, growing demand for more convenience and healthier products as well as more premium priced products, the forecast period is set to exhibit a further recovery and accelerated growth of specific categories both in volume and value terms. Further demand for economy private label products is set to grow as well and additionally put pressure on average unit prices, which have already stagnated.

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Overview

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Overview

Discover the latest market trends and uncover sources of future market growth for the Packaged food industry in Slovenia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Packaged food industry in Slovenia, our research will save you time and money while empowering you to make informed, profitable decisions.

When you purchase this report, you also get the data and the content from the category reports in Slovenia for free.

The Packaged food in Slovenia market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Packaged food in Slovenia?
What are the major brands in Slovenia?
As economic prospects slowly improve, are consumers starting to eat out more and spending less time cooking at home?
How is private label performing in the wake of retail consolidation and the global economic hangover?
Do consumers want value for money or added value?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Packaged Food market research database.

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Packaged Food in Slovenia

EXECUTIVE SUMMARY

Packaged food revives with accelerating growth across most categories

Evenly distributed growth rates across all categories of packaged food

No significant movement amongst packaged food producers whilst competition intensifies

Modern grocery retailers continue to enjoy undisputed domination of the retailing landscape

The forecast period is set to bring additional growth and recovery within most categories

FOODSERVICE

Sales to Foodservice

Foodservice sales heating up for the forecast period
Health and wellness extending to foodservice and limiting growth
Bulk of production still going to retail whilst niche segment springs up

Category Data

Table 1 Foodservice Sales of Packaged Food by Category: Volume 2013-2018
Table 2 Foodservice Sales of Packaged Food by Category: % Volume Growth 2013-2018
Table 3 Forecast Foodservice Sales of Packaged Food by Category: Volume 2018-2023
Table 4 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2018-2023

MARKET DATA

Table 5 Sales of Packaged Food by Category: Volume 2013-2018
Table 6 Sales of Packaged Food by Category: % Volume Growth 2013-2018
Table 7 Sales of Packaged Food by Category: % Value Growth 2013-2018
Table 8 GBO Company Shares of Packaged Food: % Value 2014-2018
Table 9 NBO Company Shares of Packaged Food: % Value 2014-2018
Table 10 LBN Brand Shares of Packaged Food: % Value 2015-2018
Table 11 Penetration of Private Label by Category: % Value 2013-2018
Table 12 Distribution of Packaged Food by Format: % Value 2013-2018
Table 13 Distribution of Packaged Food by Format and Category: % Value 2018
Table 14 Forecast Sales of Packaged Food by Category: Volume 2018-2023
Table 15 Forecast Sales of Packaged Food by Category: Value 2018-2023
Table 16 Forecast Sales of Packaged Food by Category: % Volume Growth 2018-2023
Table 17 Forecast Sales of Packaged Food by Category: % Value Growth 2018-2023

SOURCES

Summary 1 Research Sources

Chocolate Confectionery in Slovenia

HEADLINES

PROSPECTS

An improvement for chocolate confectionery

Innovation and new product launches to dictate future conditions

Private label displays potential for growth over the forecast period

COMPETITIVE LANDSCAPE

Leadership dictated by a single most successful brand

A domestic challenger in a category dominated by international players

Intensifying competition felt by increasingly visible marketing campaigns

Summary 2 Other Chocolate Confectionery by Product Type:

CATEGORY DATA

Table 18 Sales of Chocolate Confectionery by Category: Volume 2013-2018
Table 19 Sales of Chocolate Confectionery by Category: Value 2013-2018
Table 20 Sales of Chocolate Confectionery by Category: % Volume Growth 2013-2018
Table 21 Sales of Chocolate Confectionery by Category: % Value Growth 2013-2018
Table 22 Sales of Chocolate Tablets by Type: % Value 2013-2018
Table 23 NBO Company Shares of Chocolate Confectionery: % Value 2014-2018
Table 24 LBN Brand Shares of Chocolate Confectionery: % Value 2015-2018
Table 25 Distribution of Chocolate Confectionery by Format: % Value 2013-2018
Table 26 Forecast Sales of Chocolate Confectionery by Category: Volume 2018-2023
Table 27 Forecast Sales of Chocolate Confectionery by Category: Value 2018-2023
Table 28 Forecast Sales of Chocolate Confectionery by Category: % Volume Growth 2018-2023
Table 29 Forecast Sales of Chocolate Confectionery by Category: % Value Growth 2018-2023

Gum in Slovenia

HEADLINES

PROSPECTS

Gum sales continue to see growth after plunge in previous years

Demand contraction halted, gum producers to hold off price hikes

Product development predicted for the forecast period

COMPETITIVE LANDSCAPE

Wrigley holds monopoly within gum in Slovenia

Distribution channels to remain relatively steady

Limited marketing efforts

CATEGORY DATA

Table 30 Sales of Gum by Category: Volume 2013-2018
Table 31 Sales of Gum by Category: Value 2013-2018
Table 32 Sales of Gum by Category: % Volume Growth 2013-2018
Table 33 Sales of Gum by Category: % Value Growth 2013-2018
Table 34 NBO Company Shares of Gum: % Value 2014-2018
Table 35 LBN Brand Shares of Gum: % Value 2015-2018
Table 36 Distribution of Gum by Format: % Value 2013-2018
Table 37 Forecast Sales of Gum by Category: Volume 2018-2023
Table 38 Forecast Sales of Gum by Category: Value 2018-2023
Table 39 Forecast Sales of Gum by Category: % Volume Growth 2018-2023
Table 40 Forecast Sales of Gum by Category: % Value Growth 2018-2023

Ice Cream and Frozen Desserts in Slovenia

HEADLINES

PROSPECTS

Despite volatility, volume sales of ice cream stagnate

Innovation and product development to save future performance

Intensified competition expected to further influence prices

COMPETITIVE LANDSCAPE

International players dominate

Product development and marketing efforts to set brands apart

Economy and standard brands appeal to consumers’ taste

CATEGORY DATA

Table 41 Sales of Ice Cream and Frozen Desserts by Category: Volume 2013-2018
Table 42 Sales of Ice Cream and Frozen Desserts by Category: Value 2013-2018
Table 43 Sales of Ice Cream and Frozen Desserts by Category: % Volume Growth 2013-2018
Table 44 Sales of Ice Cream and Frozen Desserts by Category: % Value Growth 2013-2018
Table 45 Sales of Ice Cream by Leading Flavours: Rankings 2013-2018
Table 46 NBO Company Shares of Ice Cream and Frozen Desserts: % Value 2014-2018
Table 47 LBN Brand Shares of Ice Cream and Frozen Desserts: % Value 2015-2018
Table 48 NBO Company Shares of Ice Cream: % Value 2014-2018
Table 49 LBN Brand Shares of Ice Cream: % Value 2015-2018
Table 50 NBO Company Shares of Frozen Desserts: % Value 2014-2018
Table 51 LBN Brand Shares of Frozen Desserts: % Value 2015-2018
Table 52 Distribution of Ice Cream and Frozen Desserts by Format: % Value 2013-2018
Table 53 Distribution of Ice Cream by Format: % Value 2013-2018
Table 54 Distribution of Frozen Desserts by Format: % Value 2013-2018
Table 55 Forecast Sales of Ice Cream and Frozen Desserts by Category: Volume 2018-2023
Table 56 Forecast Sales of Ice Cream and Frozen Desserts by Category: Value 2018-2023
Table 57 Forecast Sales of Ice Cream and Frozen Desserts by Category: % Volume Growth 2018-2023
Table 58 Forecast Sales of Ice Cream and Frozen Desserts by Category: % Value Growth 2018-2023

Savoury Snacks in Slovenia

HEADLINES

PROSPECTS

Producers expected to savour future growth rates

Savoury snacks is a strong performer

Healthy nuts drive additional sales

COMPETITIVE LANDSCAPE

Leading players divided into two groups

Internationally-dominated category set to remain over forecast period

Marketing efforts prepare for more intense competition

Summary 3 Other Savoury Snacks by Product Type:

CATEGORY DATA

Table 59 Sales of Savoury Snacks by Category: Volume 2013-2018
Table 60 Sales of Savoury Snacks by Category: Value 2013-2018
Table 61 Sales of Savoury Snacks by Category: % Volume Growth 2013-2018
Table 62 Sales of Savoury Snacks by Category: % Value Growth 2013-2018
Table 63 NBO Company Shares of Savoury Snacks: % Value 2014-2018
Table 64 LBN Brand Shares of Savoury Snacks: % Value 2015-2018
Table 65 Distribution of Savoury Snacks by Format: % Value 2013-2018
Table 66 Forecast Sales of Savoury Snacks by Category: Volume 2018-2023
Table 67 Forecast Sales of Savoury Snacks by Category: Value 2018-2023
Table 68 Forecast Sales of Savoury Snacks by Category: % Volume Growth 2018-2023
Table 69 Forecast Sales of Savoury Snacks by Category: % Value Growth 2018-2023

Sugar Confectionery in Slovenia

HEADLINES

PROSPECTS

Sugar confectionery emerges from decline for a positive forecast

Private label’s growth to prevent unit price hikes

Health and wellness to shape sugar confectionery

COMPETITIVE LANDSCAPE

Highly visible brands as a result of focused marketing efforts

New product development and innovation

Private label continues to take share from bigger brands

Summary 4 Other Sugar Confectionery by Product Type:

CATEGORY DATA

Table 70 Sales of Sugar Confectionery by Category: Volume 2013-2018
Table 71 Sales of Sugar Confectionery by Category: Value 2013-2018
Table 72 Sales of Sugar Confectionery by Category: % Volume Growth 2013-2018
Table 73 Sales of Sugar Confectionery by Category: % Value Growth 2013-2018
Table 74 Sales of Pastilles, Gums, Jellies and Chews by Type: % Value 2013-2018
Table 75 NBO Company Shares of Sugar Confectionery: % Value 2014-2018
Table 76 LBN Brand Shares of Sugar Confectionery: % Value 2015-2018
Table 77 Distribution of Sugar Confectionery by Format: % Value 2013-2018
Table 78 Forecast Sales of Sugar Confectionery by Category: Volume 2018-2023
Table 79 Forecast Sales of Sugar Confectionery by Category: Value 2018-2023
Table 80 Forecast Sales of Sugar Confectionery by Category: % Volume Growth 2018-2023
Table 81 Forecast Sales of Sugar Confectionery by Category: % Value Growth 2018-2023

Sweet Biscuits, Snack Bars and Fruit Snacks in Slovenia

HEADLINES

PROSPECTS

Healthy performance predicted across the category

New product development to intensify with growing competition

Private label holds substantial value share

COMPETITIVE LANDSCAPE

Private label owner leads category

Marketing activity from two largest international companies

Mass economy brands set the terms for smaller producers

CATEGORY DATA

Table 82 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2013-2018
Table 83 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2013-2018
Table 84 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2013-2018
Table 85 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2013-2018
Table 86 NBO Company Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2014-2018
Table 87 LBN Brand Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2015-2018
Table 88 NBO Company Shares of Sweet Biscuits: % Value 2014-2018
Table 89 LBN Brand Shares of Sweet Biscuits: % Value 2015-2018
Table 90 NBO Company Shares of Snack Bars: % Value 2014-2018
Table 91 LBN Brand Shares of Snack Bars: % Value 2015-2018
Table 92 NBO Company Shares of Fruit Snacks: % Value 2014-2018
Table 93 LBN Brand Shares of Fruit Snacks: % Value 2015-2018
Table 94 Distribution of Sweet Biscuits, Snack Bars and Fruit Snacks by Format: % Value 2013-2018
Table 95 Distribution of Sweet Biscuits by Format: % Value 2013-2018
Table 96 Distribution of Snack Bars by Format: % Value 2013-2018
Table 97 Distribution of Fruit Snacks by Format: % Value 2013-2018
Table 98 Forecast Sales of Biscuits and Snack Bars by Category: Volume 2018-2023
Table 99 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2018-2023
Table 100 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2018-2023
Table 101 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2018-2023

Baby Food in Slovenia

HEADLINES

PROSPECTS

Sales decline slows down and stabilisation expected

Health and wellness trend raises unit prices of milk formula

Population decline hinders the better performance of baby food

COMPETITIVE LANDSCAPE

Leadership of baby food is held by Podravka

Other players hold relatively fragmented value shares of baby food

Baby food characterised by a lack of marketing activity

CATEGORY DATA

Table 102 Sales of Baby Food by Category: Volume 2013-2018
Table 103 Sales of Baby Food by Category: Value 2013-2018
Table 104 Sales of Baby Food by Category: % Volume Growth 2013-2018
Table 105 Sales of Baby Food by Category: % Value Growth 2013-2018
Table 106 NBO Company Shares of Baby Food: % Value 2014-2018
Table 107 LBN Brand Shares of Baby Food: % Value 2015-2018
Table 108 Distribution of Baby Food by Format: % Value 2013-2018
Table 109 Forecast Sales of Baby Food by Category: Volume 2018-2023
Table 110 Forecast Sales of Baby Food by Category: Value 2018-2023
Table 111 Forecast Sales of Baby Food by Category: % Volume Growth 2018-2023
Table 112 Forecast Sales of Baby Food by Category: % Value Growth 2018-2023

Butter and Spreads in Slovenia

HEADLINES

PROSPECTS

Cooking fats hit by health and wellness trend

Marketing activity aims to save sales of butter and margarine and spreads

Unit prices remain stable despite increasing competition

COMPETITIVE LANDSCAPE

The leadership of Atlantic Trade remains uncontested

Domestic producers enjoy high brand recognition

Marketing communication dictates competition

CATEGORY DATA

Table 113 Sales of Butter and Spreads by Category: Volume 2013-2018
Table 114 Sales of Butter and Spreads by Category: Value 2013-2018
Table 115 Sales of Butter and Spreads by Category: % Volume Growth 2013-2018
Table 116 Sales of Butter and Spreads by Category: % Value Growth 2013-2018
Table 117 NBO Company Shares of Butter and Spreads: % Value 2014-2018
Table 118 LBN Brand Shares of Butter and Spreads: % Value 2015-2018
Table 119 Distribution of Butter and Spreads by Format: % Value 2013-2018
Table 120 Forecast Sales of Butter and Spreads by Category: Volume 2018-2023
Table 121 Forecast Sales of Butter and Spreads by Category: Value 2018-2023
Table 122 Forecast Sales of Butter and Spreads by Category: % Volume Growth 2018-2023
Table 123 Forecast Sales of Butter and Spreads by Category: % Value Growth 2018-2023

Cheese in Slovenia

HEADLINES

PROSPECTS

Cheese sees healthy growth despite consumer trends

Health and wellness influences sales of cheese

Product development and marketing intensify competition

COMPETITIVE LANDSCAPE

Dairy giant Ljubljanske Mlekarne leads the way in cheese

Private label products continue to grow

Marketing and advertising activity lacks commitment from leading producers

CATEGORY DATA

Table 124 Sales of Cheese by Category: Volume 2013-2018
Table 125 Sales of Cheese by Category: Value 2013-2018
Table 126 Sales of Cheese by Category: % Volume Growth 2013-2018
Table 127 Sales of Cheese by Category: % Value Growth 2013-2018
Table 128 Sales of Spreadable Processed Cheese by Type: % Value 2013-2018
Table 129 NBO Company Shares of Cheese: % Value 2014-2018
Table 130 LBN Brand Shares of Cheese: % Value 2015-2018
Table 131 Distribution of Cheese by Format: % Value 2013-2018
Table 132 Forecast Sales of Cheese by Category: Volume 2018-2023
Table 133 Forecast Sales of Cheese by Category: Value 2018-2023
Table 134 Forecast Sales of Cheese by Category: % Volume Growth 2018-2023
Table 135 Forecast Sales of Cheese by Category: % Value Growth 2018-2023

Drinking Milk Products in Slovenia

HEADLINES

PROSPECTS

Drinking milk products changes its colours

Full fat fresh milk continues to dwindle in the forecast period

Unit prices are mainly locked in during the forecast period

COMPETITIVE LANDSCAPE

The leading player remains undisputed with the lion’s share of drinking milk products

Tight race for second place among private label players

Standard brands remain the most prevalent among rising private label

CATEGORY DATA

Table 136 Sales of Drinking Milk Products by Category: Volume 2013-2018
Table 137 Sales of Drinking Milk Products by Category: Value 2013-2018
Table 138 Sales of Drinking Milk Products by Category: % Volume Growth 2013-2018
Table 139 Sales of Drinking Milk Products by Category: % Value Growth 2013-2018
Table 140 NBO Company Shares of Drinking Milk Products: % Value 2014-2018
Table 141 LBN Brand Shares of Drinking Milk Products: % Value 2015-2018
Table 142 Distribution of Drinking Milk Products by Format: % Value 2013-2018
Table 143 Forecast Sales of Drinking Milk Products Products by Category: Volume 2018-2023
Table 144 Forecast Sales of Drinking Milk Products Products by Category: Value 2018-2023
Table 145 Forecast Sales of Drinking Milk Products Products by Category: % Volume Growth 2018-2023
Table 146 Forecast Sales of Drinking Milk Products Products by Category: % Value Growth 2018-2023

Other Dairy in Slovenia

HEADLINES

PROSPECTS

Other dairy sees stable growth during the forecast period

Marketing activity is expected to gear up within other dairy

Average unit prices remain stable during the forecast period

COMPETITIVE LANDSCAPE

The leadership of other dairy remains firmly unchanged

Internationals dominate other dairy

Private label competes with standard brands

CATEGORY DATA

Table 147 Sales of Other Dairy by Category: Volume 2013-2018
Table 148 Sales of Other Dairy by Category: Value 2013-2018
Table 149 Sales of Other Dairy by Category: % Volume Growth 2013-2018
Table 150 Sales of Other Dairy by Category: % Value Growth 2013-2018
Table 151 NBO Company Shares of Other Dairy: % Value 2014-2018
Table 152 LBN Brand Shares of Other Dairy: % Value 2015-2018
Table 153 Distribution of Other Dairy by Format: % Value 2013-2018
Table 154 Forecast Sales of Other Dairy by Category: Volume 2018-2023
Table 155 Forecast Sales of Other Dairy by Category: Value 2018-2023
Table 156 Forecast Sales of Other Dairy by Category: % Volume Growth 2018-2023
Table 157 Forecast Sales of Other Dairy by Category: % Value Growth 2018-2023

Yoghurt and Sour Milk Products in Slovenia

HEADLINES

PROSPECTS

Yoghurt takes off with a new taste

Competition intensifies and sees unit prices drop over the forecast period

Product launches and marketing stir further growth

COMPETITIVE LANDSCAPE

The top three players gear up for leadership of yoghurt and sour milk products

Standard brands prevail in yoghurt sales in Slovenia

Domestic brands grab share from internationals

CATEGORY DATA

Table 158 Sales of Yoghurt and Sour Milk Products by Category: Volume 2013-2018
Table 159 Sales of Yoghurt and Sour Milk Products by Category: Value 2013-2018
Table 160 Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2013-2018
Table 161 Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2013-2018
Table 162 NBO Company Shares of Yoghurt and Sour Milk Products: % Value 2014-2018
Table 163 LBN Brand Shares of Yoghurt and Sour Milk Products: % Value 2015-2018
Table 164 Distribution of Yoghurt and Sour Milk Products by Format: % Value 2013-2018
Table 165 Forecast Sales of Yoghurt and Sour Milk Products by Category: Volume 2018-2023
Table 166 Forecast Sales of Yoghurt and Sour Milk Products by Category: Value 2018-2023
Table 167 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2018-2023
Table 168 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2018-2023

Edible Oils in Slovenia

HEADLINES

PROSPECTS

After a long contraction period, volume demand to settle down

Health concerns halt volume demand for other types of edible oils

Olive oil records healthy growth rate to support the category

COMPETITIVE LANDSCAPE

Tovarna Olja Gea dominates edible oils

Competition intensifies among remaining players for better positions

No significant product development in 2018

CATEGORY DATA

Table 169 Sales of Edible Oils by Category: Volume 2013-2018
Table 170 Sales of Edible Oils by Category: Value 2013-2018
Table 171 Sales of Edible Oils by Category: % Volume Growth 2013-2018
Table 172 Sales of Edible Oils by Category: % Value Growth 2013-2018
Table 173 NBO Company Shares of Edible Oils: % Value 2014-2018
Table 174 LBN Brand Shares of Edible Oils: % Value 2015-2018
Table 175 Distribution of Edible Oils by Format: % Value 2013-2018
Table 176 Forecast Sales of Edible Oils by Category: Volume 2018-2023
Table 177 Forecast Sales of Edible Oils by Category: Value 2018-2023
Table 178 Forecast Sales of Edible Oils by Category: % Volume Growth 2018-2023
Table 179 Forecast Sales of Edible Oils by Category: % Value Growth 2018-2023

Ready Meals in Slovenia

HEADLINES

PROSPECTS

Convenience to further heat up ready meals

Health and wellness boosts prepared salad sales

Private label gains share leading to stagnating average unit price

COMPETITIVE LANDSCAPE

Three companies lead ready meals

Ready meals dominated by domestic producers

Product development focuses on convenience

CATEGORY DATA

Table 180 Sales of Ready Meals by Category: Volume 2013-2018
Table 181 Sales of Ready Meals by Category: Value 2013-2018
Table 182 Sales of Ready Meals by Category: % Volume Growth 2013-2018
Table 183 Sales of Ready Meals by Category: % Value Growth 2013-2018
Table 184 NBO Company Shares of Ready Meals: % Value 2014-2018
Table 185 LBN Brand Shares of Ready Meals: % Value 2015-2018
Table 186 Distribution of Ready Meals by Format: % Value 2013-2018
Table 187 Forecast Sales of Ready Meals by Category: Volume 2018-2023
Table 188 Forecast Sales of Ready Meals by Category: Value 2018-2023
Table 189 Forecast Sales of Ready Meals by Category: % Volume Growth 2018-2023
Table 190 Forecast Sales of Ready Meals by Category: % Value Growth 2018-2023

Sauces, Dressings and Condiments in Slovenia

HEADLINES

PROSPECTS

After a long contraction period value sales return to growth

Most dynamic performers

Largest categories to recover sales over the forecast period

COMPETITIVE LANDSCAPE

Highly competitive top three players vying for leadership

International producers to lead the way in product development

Private label gaining significant share of sales

CATEGORY DATA

Table 191 Sales of Sauces, Dressings and Condiments by Category: Volume 2013-2018
Table 192 Sales of Sauces, Dressings and Condiments by Category: Value 2013-2018
Table 193 Sales of Sauces, Dressings and Condiments by Category: % Volume Growth 2013-2018
Table 194 Sales of Sauces, Dressings and Condiments by Category: % Value Growth 2013-2018
Table 195 NBO Company Shares of Sauces, Dressings and Condiments: % Value 2014-2018
Table 196 LBN Brand Shares of Sauces, Dressings and Condiments: % Value 2015-2018
Table 197 Distribution of Sauces, Dressings and Condiments by Format: % Value 2013-2018
Table 198 Forecast Sales of Sauces, Dressings and Condiments by Category: Volume 2018-2023
Table 199 Forecast Sales of Sauces, Dressings and Condiments by Category: Value 2018-2023
Table 200 Forecast Sales of Sauces, Dressings and Condiments by Category: % Volume Growth 2018-2023
Table 201 Forecast Sales of Sauces, Dressings and Condiments by Category: % Value Growth 2018-2023

Soup in Slovenia

HEADLINES

PROSPECTS

A protracted period of declining sales to level out

Health and wellness, an opportunity for soup’s recovery

Dehydrated soup holds highest share

COMPETITIVE LANDSCAPE

Total dominance of the leading three producers

Highly competitive landscape stimulates advertising

Private label gaining a presence in soup

CATEGORY DATA

Table 202 Sales of Soup by Category: Volume 2013-2018
Table 203 Sales of Soup by Category: Value 2013-2018
Table 204 Sales of Soup by Category: % Volume Growth 2013-2018
Table 205 Sales of Soup by Category: % Value Growth 2013-2018
Table 206 NBO Company Shares of Soup: % Value 2014-2018
Table 207 LBN Brand Shares of Soup: % Value 2015-2018
Table 208 Distribution of Soup by Format: % Value 2013-2018
Table 209 Forecast Sales of Soup by Category: Volume 2018-2023
Table 210 Forecast Sales of Soup by Category: Value 2018-2023
Table 211 Forecast Sales of Soup by Category: % Volume Growth 2018-2023
Table 212 Forecast Sales of Soup by Category: % Value Growth 2018-2023

Sweet Spreads in Slovenia

HEADLINES

PROSPECTS

Recovery to extend over the entire forecast period

Honey remains the dominant sweet spread

Private label to further reduce average prices

COMPETITIVE LANDSCAPE

Two companies struggle for leadership

Equal influence of domestic and international producers

Competition bound to intensify

CATEGORY DATA

Table 213 Sales of Sweet Spreads by Category: Volume 2013-2018
Table 214 Sales of Sweet Spreads by Category: Value 2013-2018
Table 215 Sales of Sweet Spreads by Category: % Volume Growth 2013-2018
Table 216 Sales of Sweet Spreads by Category: % Value Growth 2013-2018
Table 217 NBO Company Shares of Sweet Spreads: % Value 2014-2018
Table 218 LBN Brand Shares of Sweet Spreads: % Value 2015-2018
Table 219 Distribution of Sweet Spreads by Format: % Value 2013-2018
Table 220 Forecast Sales of Sweet Spreads by Category: Volume 2018-2023
Table 221 Forecast Sales of Sweet Spreads by Category: Value 2018-2023
Table 222 Forecast Sales of Sweet Spreads by Category: % Volume Growth 2018-2023
Table 223 Forecast Sales of Sweet Spreads by Category: % Value Growth 2018-2023

Baked Goods in Slovenia

HEADLINES

PROSPECTS

Low-carb diets threaten sales of baked goods

More expensive categories to further drive value sales

Demand for convenience to support sales of packaged baked goods

COMPETITIVE LANDSCAPE

Zito remains the leading brand manufacturer

Domestic players dominate baked goods

Both the premium and economy segments are growing

CATEGORY DATA

Table 224 Sales of Baked Goods by Category: Volume 2013-2018
Table 225 Sales of Baked Goods by Category: Value 2013-2018
Table 226 Sales of Baked Goods by Category: % Volume Growth 2013-2018
Table 227 Sales of Baked Goods by Category: % Value Growth 2013-2018
Table 228 NBO Company Shares of Baked Goods: % Value 2014-2018
Table 229 LBN Brand Shares of Baked Goods: % Value 2015-2018
Table 230 Distribution of Baked Goods by Format: % Value 2013-2018
Table 231 Forecast Sales of Baked Goods by Category: Volume 2018-2023
Table 232 Forecast Sales of Baked Goods by Category: Value 2018-2023
Table 233 Forecast Sales of Baked Goods by Category: % Volume Growth 2018-2023
Table 234 Forecast Sales of Baked Goods by Category: % Value Growth 2018-2023

Breakfast Cereals in Slovenia

HEADLINES

PROSPECTS

Breakfast cereals continues to record steady growth

Both family and children’s breakfast cereals perform well

Premium products to drive value growth

COMPETITIVE LANDSCAPE

Nestlé remains the leading player

Domestic share largely in the hands of retailers

Private label continues to gain share

CATEGORY DATA

Table 235 Sales of Breakfast Cereals by Category: Volume 2013-2018
Table 236 Sales of Breakfast Cereals by Category: Value 2013-2018
Table 237 Sales of Breakfast Cereals by Category: % Volume Growth 2013-2018
Table 238 Sales of Breakfast Cereals by Category: % Value Growth 2013-2018
Table 239 NBO Company Shares of Breakfast Cereals: % Value 2014-2018
Table 240 LBN Brand Shares of Breakfast Cereals: % Value 2015-2018
Table 241 Distribution of Breakfast Cereals by Format: % Value 2013-2018
Table 242 Forecast Sales of Breakfast Cereals by Category: Volume 2018-2023
Table 243 Forecast Sales of Breakfast Cereals by Category: Value 2018-2023
Table 244 Forecast Sales of Breakfast Cereals by Category: % Volume Growth 2018-2023
Table 245 Forecast Sales of Breakfast Cereals by Category: % Value Growth 2018-2023

Processed Fruit and Vegetables in Slovenia

HEADLINES

PROSPECTS

Sales driven by the health and wellness and convenience trends

Shelf stable fruit and vegetables continues to dominate sales

Forecast period to see more premium brands and private label lines

COMPETITIVE LANDSCAPE

ETA Kamnik remains the clear category leader

Foreign companies lead in spite of the strength of ETA Kamnik

Increased marketing activities serve to intensify competition in the standard and premium segments

CATEGORY DATA

Table 246 Sales of Processed Fruit and Vegetables by Category: Volume 2013-2018
Table 247 Sales of Processed Fruit and Vegetables by Category: Value 2013-2018
Table 248 Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2013-2018
Table 249 Sales of Processed Fruit and Vegetables by Category: % Value Growth 2013-2018
Table 250 NBO Company Shares of Processed Fruit and Vegetables: % Value 2014-2018
Table 251 LBN Brand Shares of Processed Fruit and Vegetables: % Value 2015-2018
Table 252 Distribution of Processed Fruit and Vegetables by Format: % Value 2013-2018
Table 253 Forecast Sales of Processed Fruit and Vegetables by Category: Volume 2018-2023
Table 254 Forecast Sales of Processed Fruit and Vegetables by Category: Value 2018-2023
Table 255 Forecast Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2018-2023
Table 256 Forecast Sales of Processed Fruit and Vegetables by Category: % Value Growth 2018-2023

Processed Meat and Seafood in Slovenia

HEADLINES

PROSPECTS

Demand for convenience drives sales

Chilled processed meat remains the largest category

Changes in diet to influence future sales

COMPETITIVE LANDSCAPE

Domestic companies lead the way

A focus on marketing helps drive sales

Innovation and new product development in an emerging category

CATEGORY DATA

Table 257 Sales of Processed Meat and Seafood by Category: Volume 2013-2018
Table 258 Sales of Processed Meat and Seafood by Category: Value 2013-2018
Table 259 Sales of Processed Meat and Seafood by Category: % Volume Growth 2013-2018
Table 260 Sales of Processed Meat and Seafood by Category: % Value Growth 2013-2018
Table 261 NBO Company Shares of Processed Meat and Seafood: % Value 2014-2018
Table 262 LBN Brand Shares of Processed Meat and Seafood: % Value 2015-2018
Table 263 Distribution of Processed Meat and Seafood by Format: % Value 2013-2018
Table 264 Forecast Sales of Processed Meat and Seafood by Category: Volume 2018-2023
Table 265 Forecast Sales of Processed Meat and Seafood by Category: Value 2018-2023
Table 266 Forecast Sales of Processed Meat and Seafood by Category: % Volume Growth 2018-2023
Table 267 Forecast Sales of Processed Meat and Seafood by Category: % Value Growth 2018-2023

Rice, Pasta and Noodles in Slovenia

HEADLINES

PROSPECTS

Category maturity to limit future growth

Pasta continues to dominate sales

New product developments seek to cater for changing consumer demands

COMPETITIVE LANDSCAPE

Barilla Adriatik remains the leading player

Marketing and innovation remain key to success

Private label continues to gain share

CATEGORY DATA

Table 268 Sales of Rice, Pasta and Noodles by Category: Volume 2013-2018
Table 269 Sales of Rice, Pasta and Noodles by Category: Value 2013-2018
Table 270 Sales of Rice, Pasta and Noodles by Category: % Volume Growth 2013-2018
Table 271 Sales of Rice, Pasta and Noodles by Category: % Value Growth 2013-2018
Table 272 NBO Company Shares of Rice, Pasta and Noodles: % Value 2014-2018
Table 273 LBN Brand Shares of Rice, Pasta and Noodles: % Value 2015-2018
Table 274 NBO Company Shares of Rice: % Value 2014-2018
Table 275 LBN Brand Shares of Rice: % Value 2015-2018
Table 276 NBO Company Shares of Pasta: % Value 2014-2018
Table 277 LBN Brand Shares of Pasta: % Value 2015-2018
Table 278 NBO Company Shares of Noodles: % Value 2014-2018
Table 279 LBN Brand Shares of Noodles: % Value 2015-2018
Table 280 Distribution of Rice, Pasta and Noodles by Format: % Value 2013-2018
Table 281 Distribution of Rice by Format: % Value 2013-2018
Table 282 Distribution of Pasta by Format: % Value 2013-2018
Table 283 Distribution of Noodles by Format: % Value 2013-2018
Table 284 Forecast Sales of Rice, Pasta and Noodles by Category: Volume 2018-2023
Table 285 Forecast Sales of Rice, Pasta and Noodles by Category: Value 2018-2023
Table 286 Forecast Sales of Rice, Pasta and Noodles by Category: % Volume Growth 2018-2023
Table 287 Forecast Sales of Rice, Pasta and Noodles by Category: % Value Growth 2018-2023

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Megatrends

Country Report

Packaged Food in Slovenia

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Executive Summary

New Report Guarantee

Packaged food revives with accelerating growth across most categories

Evenly distributed growth rates across all categories of packaged food

No significant movement amongst packaged food producers whilst competition intensifies

Modern grocery retailers continue to enjoy undisputed domination of the retailing landscape

The forecast period is set to bring additional growth and recovery within most categories

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Table of Contents

Packaged Food in Slovenia

EXECUTIVE SUMMARY

Packaged food revives with accelerating growth across most categories

Evenly distributed growth rates across all categories of packaged food

No significant movement amongst packaged food producers whilst competition intensifies

Modern grocery retailers continue to enjoy undisputed domination of the retailing landscape

The forecast period is set to bring additional growth and recovery within most categories

FOODSERVICE

Sales to Foodservice

Category Data

MARKET DATA

SOURCES

Chocolate Confectionery in Slovenia

HEADLINES

PROSPECTS

An improvement for chocolate confectionery

Innovation and new product launches to dictate future conditions

Private label displays potential for growth over the forecast period

COMPETITIVE LANDSCAPE

Leadership dictated by a single most successful brand

A domestic challenger in a category dominated by international players

Intensifying competition felt by increasingly visible marketing campaigns

CATEGORY DATA

Gum in Slovenia

HEADLINES

PROSPECTS

Gum sales continue to see growth after plunge in previous years

Demand contraction halted, gum producers to hold off price hikes

Product development predicted for the forecast period

COMPETITIVE LANDSCAPE

Wrigley holds monopoly within gum in Slovenia

Distribution channels to remain relatively steady

Limited marketing efforts

CATEGORY DATA

Ice Cream and Frozen Desserts in Slovenia

HEADLINES

PROSPECTS

Despite volatility, volume sales of ice cream stagnate

Innovation and product development to save future performance

Intensified competition expected to further influence prices

COMPETITIVE LANDSCAPE

International players dominate

Product development and marketing efforts to set brands apart

Economy and standard brands appeal to consumers’ taste

CATEGORY DATA

Savoury Snacks in Slovenia

HEADLINES

PROSPECTS

Producers expected to savour future growth rates

Savoury snacks is a strong performer

Healthy nuts drive additional sales

COMPETITIVE LANDSCAPE

Leading players divided into two groups

Internationally-dominated category set to remain over forecast period

Marketing efforts prepare for more intense competition

CATEGORY DATA

Sugar Confectionery in Slovenia

HEADLINES

PROSPECTS

Sugar confectionery emerges from decline for a positive forecast

Private label’s growth to prevent unit price hikes

Health and wellness to shape sugar confectionery

COMPETITIVE LANDSCAPE