Packaged Food in Slovenia

Packaged Food in Slovenia

EXECUTIVE SUMMARY

Packaged food experiences positive results in 2019, benefiting from the rise in disposable incomes and positive economic landscape

Health and wellness provides a growth opportunity for packaged food

There is no significant movement amongst packaged food players, however, competition intensifies

Modern grocery retailers continue to lead sales, as discounters and convenience stores increase their share

Packaged food will experience growth over the forecast period, influenced by consumer trends and the positive economic landscape

FOODSERVICE

Sales to Foodservice

Rising disposable incomes and positive economic outlook results in a rise of sales to foodservice
Health and wellness extends to foodservice but threatens growth
The majority of foodservice stock is sourced from retail food operators 

Category Data

Table 1 Foodservice Sales of Packaged Food by Category: Volume 2014-2019
Table 2 Foodservice Sales of Packaged Food by Category: % Volume Growth 2014-2019
Table 3 Forecast Foodservice Sales of Packaged Food by Category: Volume 2019-2024
Table 4 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2019-2024

MARKET DATA

Table 5 Sales of Packaged Food by Category: Volume 2014-2019
Table 6 Sales of Packaged Food by Category: Value 2014-2019
Table 7 Sales of Packaged Food by Category: % Volume Growth 2014-2019
Table 8 Sales of Packaged Food by Category: % Value Growth 2014-2019
Table 9 GBO Company Shares of Packaged Food: % Value 2015-2019
Table 10 NBO Company Shares of Packaged Food: % Value 2015-2019
Table 11 LBN Brand Shares of Packaged Food: % Value 2016-2019
Table 12 Penetration of Private Label by Category: % Value 2014-2019
Table 13 Distribution of Packaged Food by Format: % Value 2014-2019
Table 14 Distribution of Packaged Food by Format and Category: % Value 2019
Table 15 Forecast Sales of Packaged Food by Category: Volume 2019-2024
Table 16 Forecast Sales of Packaged Food by Category: Value 2019-2024
Table 17 Forecast Sales of Packaged Food by Category: % Volume Growth 2019-2024
Table 18 Forecast Sales of Packaged Food by Category: % Value Growth 2019-2024

SOURCES

Summary 1 Research Sources

Chocolate Confectionery in Slovenia

HEADLINES

PROSPECTS

A bright economic outlook is allowing consumers to indulge more

The premiumisation trend is a slow-burner in chocolate confectionery as consumers remain habitual in seeking discounts

Intensifying NPD will encompass a greater scope of variables as players look to add healthier offerings

COMPETITIVE LANDSCAPE

Mondelez leads thanks to strong branding, marketing and retailing partnerships, while premium brands struggle to attract price-distracted consumers

Internationals dominate sales, with Storck rounding off the top three players

Private label is limited by the penchant for brand discounts

Summary 2 Other Chocolate Confectionery by Product Type: 2019

CATEGORY DATA

Table 19 Sales of Chocolate Confectionery by Category: Volume 2014-2019
Table 20 Sales of Chocolate Confectionery by Category: Value 2014-2019
Table 21 Sales of Chocolate Confectionery by Category: % Volume Growth 2014-2019
Table 22 Sales of Chocolate Confectionery by Category: % Value Growth 2014-2019
Table 23 Sales of Chocolate Tablets by Type: % Value 2014-2019
Table 24 NBO Company Shares of Chocolate Confectionery: % Value 2015-2019
Table 25 LBN Brand Shares of Chocolate Confectionery: % Value 2016-2019
Table 26 Distribution of Chocolate Confectionery by Format: % Value 2014-2019
Table 27 Forecast Sales of Chocolate Confectionery by Category: Volume 2019-2024
Table 28 Forecast Sales of Chocolate Confectionery by Category: Value 2019-2024
Table 29 Forecast Sales of Chocolate Confectionery by Category: % Volume Growth 2019-2024
Table 30 Forecast Sales of Chocolate Confectionery by Category: % Value Growth 2019-2024

Gum in Slovenia

HEADLINES

PROSPECTS

Stable economic growth and rising disposable incomes lead to consumers buying gum again

Softly, softly is the approach gum manufacturers take in raising prices as sales continue to rebound

The forecast period will see more new gum products launched as consumer interest in gum picks up

COMPETITIVE LANDSCAPE

Wrigley is unchallenged in gum thanks to high brand recognition, widespread distribution and strong retail partnerships

Wrigley alternates its new launches between flavours and packaging, while big competitions serve to expose its Orbit brand well

Convenience and cheaper gum prices are the hallmarks of the biggest channels, hypermarkets and supermarkets

CATEGORY DATA

Table 31 Sales of Gum by Category: Volume 2014-2019
Table 32 Sales of Gum by Category: Value 2014-2019
Table 33 Sales of Gum by Category: % Volume Growth 2014-2019
Table 34 Sales of Gum by Category: % Value Growth 2014-2019
Table 35 NBO Company Shares of Gum: % Value 2015-2019
Table 36 LBN Brand Shares of Gum: % Value 2016-2019
Table 37 Distribution of Gum by Format: % Value 2014-2019
Table 38 Forecast Sales of Gum by Category: Volume 2019-2024
Table 39 Forecast Sales of Gum by Category: Value 2019-2024
Table 40 Forecast Sales of Gum by Category: % Volume Growth 2019-2024
Table 41 Forecast Sales of Gum by Category: % Value Growth 2019-2024

Ice Cream and Frozen Desserts in Slovenia

HEADLINES

PROSPECTS

Increased milk prices and tourist numbers, plus a scorching-hot July, result in a good year for value growth

Organic and higher-quality ice cream is transferring to retail, though health-conscious new products are likely to be the main focal point as producers look to improve ice cream’s image

Producers will remain cautious over price rises, prioritising volume growth as consumers remain in economy mode

COMPETITIVE LANDSCAPE

Ledo leads branded ice cream and frozen desserts thanks to its strong history in Slovenia as well as its frequent new launches

Private label players’ conservatism, while serving them well during a struggling economy, may cost them now that consumers are searching for better quality

Social media helps create a more level playing field for promotion, while Leone ALIVE takes the plaudits for its world-first offerings

CATEGORY DATA

Table 42 Sales of Ice Cream and Frozen Desserts by Category: Volume 2014-2019
Table 43 Sales of Ice Cream and Frozen Desserts by Category: Value 2014-2019
Table 44 Sales of Ice Cream and Frozen Desserts by Category: % Volume Growth 2014-2019
Table 45 Sales of Ice Cream and Frozen Desserts by Category: % Value Growth 2014-2019
Table 46 NBO Company Shares of Ice Cream and Frozen Desserts: % Value 2015-2019
Table 47 LBN Brand Shares of Ice Cream and Frozen Desserts: % Value 2016-2019
Table 48 NBO Company Shares of Ice Cream: % Value 2015-2019
Table 49 LBN Brand Shares of Ice Cream: % Value 2016-2019
Table 50 NBO Company Shares of Frozen Desserts: % Value 2015-2019
Table 51 LBN Brand Shares of Frozen Desserts: % Value 2016-2019
Table 52 Distribution of Ice Cream and Frozen Desserts by Format: % Value 2014-2019
Table 53 Distribution of Ice Cream by Format: % Value 2014-2019
Table 54 Distribution of Frozen Desserts by Format: % Value 2014-2019
Table 55 Forecast Sales of Ice Cream and Frozen Desserts by Category: Volume 2019-2024
Table 56 Forecast Sales of Ice Cream and Frozen Desserts by Category: Value 2019-2024
Table 57 Forecast Sales of Ice Cream and Frozen Desserts by Category: % Volume Growth 2019-2024
Table 58 Forecast Sales of Ice Cream and Frozen Desserts by Category: % Value Growth 2019-2024

Savoury Snacks in Slovenia

HEADLINES

PROSPECTS

Consumers are spending higher amounts on savoury snacks, encouraged by an improving economy

Sales benefit from savoury snacks being rich in variety and thus having a lack of obvious substitutes

Nuts, seeds and trail mixes is fast becoming a major savoury snacks category as consumers increasingly opt for more nutritional snacks

COMPETITIVE LANDSCAPE

Intersnack leads comfortably thanks to well-distributed and frequently advertised strong brands, while Slovenia’s improving economy is attracting more internationals

As competition intensifies, producers will promote through sampling and discounts more often, while the addition of new flavours will be used to boost potato chips

Internationals are key influencers on category innovation trends and private label, which continues to appeal strongly on a price basis

Summary 3 Other Savoury Snacks by Product Type: 2019

CATEGORY DATA

Table 59 Sales of Savoury Snacks by Category: Volume 2014-2019
Table 60 Sales of Savoury Snacks by Category: Value 2014-2019
Table 61 Sales of Savoury Snacks by Category: % Volume Growth 2014-2019
Table 62 Sales of Savoury Snacks by Category: % Value Growth 2014-2019
Table 63 NBO Company Shares of Savoury Snacks: % Value 2015-2019
Table 64 LBN Brand Shares of Savoury Snacks: % Value 2016-2019
Table 65 Distribution of Savoury Snacks by Format: % Value 2014-2019
Table 66 Forecast Sales of Savoury Snacks by Category: Volume 2019-2024
Table 67 Forecast Sales of Savoury Snacks by Category: Value 2019-2024
Table 68 Forecast Sales of Savoury Snacks by Category: % Volume Growth 2019-2024
Table 69 Forecast Sales of Savoury Snacks by Category: % Value Growth 2019-2024

Sugar Confectionery in Slovenia

HEADLINES

PROSPECTS

With Slovenia’s economy back on track, consumers are treating themselves to sugar confectionery again

The health and wellness trend is a threat to sales but manufacturers launch less sugarised versions to help change the category’s image

Wary of upsetting renewed demand, branded producers refrain from notable price rises, while private label is boosted by economising shoppers and by discounters

COMPETITIVE LANDSCAPE

Wrigley leads with popular, multiple-category brands and solid distribution

Consumers are still in economy mode, favouring further growth in private label

Cautiousness has been the keyword for producers, stifling NPD and marketing investment – but with the economy improving, competition will intensify

Summary 4 Other Sugar Confectionery by Product Type: 2019

CATEGORY DATA

Table 70 Sales of Sugar Confectionery by Category: Volume 2014-2019
Table 71 Sales of Sugar Confectionery by Category: Value 2014-2019
Table 72 Sales of Sugar Confectionery by Category: % Volume Growth 2014-2019
Table 73 Sales of Sugar Confectionery by Category: % Value Growth 2014-2019
Table 74 Sales of Pastilles, Gums, Jellies and Chews by Type: % Value 2014-2019
Table 75 NBO Company Shares of Sugar Confectionery: % Value 2015-2019
Table 76 LBN Brand Shares of Sugar Confectionery: % Value 2016-2019
Table 77 Distribution of Sugar Confectionery by Format: % Value 2014-2019
Table 78 Forecast Sales of Sugar Confectionery by Category: Volume 2019-2024
Table 79 Forecast Sales of Sugar Confectionery by Category: Value 2019-2024
Table 80 Forecast Sales of Sugar Confectionery by Category: % Volume Growth 2019-2024
Table 81 Forecast Sales of Sugar Confectionery by Category: % Value Growth 2019-2024

Sweet Biscuits, Snack Bars and Fruit Snacks in Slovenia

HEADLINES

PROSPECTS

The category continues to recover from its economy-fuelled slump, with the health trend boosting the emergence of processed fruit snacks

Fruit snacks and snack bars are in greater demand as nutritional-awareness increases, while a rising number of new launches is predicted as consumer confidence returns

Private label’s influence on the category continues to grow, backed by attractive prices and retailer expansion

COMPETITIVE LANDSCAPE

Poslovni leads sales, tapping into the rising popularity of fruit snacks

Krašcommerce and Bahlsen influence private label with their branded innovation

Players mainly focus on keeping their products competitively priced to allow the volume growth trend to continue

CATEGORY DATA

Table 82 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2014-2019
Table 83 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2014-2019
Table 84 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2014-2019
Table 85 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2014-2019
Table 86 NBO Company Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2015-2019
Table 87 LBN Brand Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2016-2019
Table 88 NBO Company Shares of Sweet Biscuits: % Value 2015-2019
Table 89 LBN Brand Shares of Sweet Biscuits: % Value 2016-2019
Table 90 NBO Company Shares of Snack Bars: % Value 2015-2019
Table 91 LBN Brand Shares of Snack Bars: % Value 2016-2019
Table 92 NBO Company Shares of Fruit Snacks: % Value 2015-2019
Table 93 LBN Brand Shares of Fruit Snacks: % Value 2016-2019
Table 94 Distribution of Sweet Biscuits, Snack Bars and Fruit Snacks by Format: % Value 2014-2019
Table 95 Distribution of Sweet Biscuits by Format: % Value 2014-2019
Table 96 Distribution of Snack Bars by Format: % Value 2014-2019
Table 97 Distribution of Fruit Snacks by Format: % Value 2014-2019
Table 98 Forecast Sales of Biscuits and Snack Bars by Category: Volume 2019-2024
Table 99 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2019-2024
Table 100 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2019-2024
Table 101 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2019-2024

Baby Food in Slovenia

HEADLINES

PROSPECTS

Greater spending power and demand for convenience boost growth but breastfeeding promotion continues

Modern lifestyles enable manufacturers to reach parents more easily

Powder special baby and growing-up milk formula products benefit from healthy image

COMPETITIVE LANDSCAPE

Players utilise online strategies and loyalty campaigns to reach parents

“Breastmilk” positioning represents a new strategy

Free-from claims increasingly appeal, as working mothers want the best

CATEGORY DATA

Table 102 Sales of Baby Food by Category: Volume 2014-2019
Table 103 Sales of Baby Food by Category: Value 2014-2019
Table 104 Sales of Baby Food by Category: % Volume Growth 2014-2019
Table 105 Sales of Baby Food by Category: % Value Growth 2014-2019
Table 106 NBO Company Shares of Baby Food: % Value 2015-2019
Table 107 LBN Brand Shares of Baby Food: % Value 2016-2019
Table 108 Distribution of Baby Food by Format: % Value 2014-2019
Table 109 Forecast Sales of Baby Food by Category: Volume 2019-2024
Table 110 Forecast Sales of Baby Food by Category: Value 2019-2024
Table 111 Forecast Sales of Baby Food by Category: % Volume Growth 2019-2024
Table 112 Forecast Sales of Baby Food by Category: % Value Growth 2019-2024

Butter and Spreads in Slovenia

HEADLINES

PROSPECTS

Rising spending power boosts demand for butter, which has healthy image

Margarine benefits from press and TV coverage

Cooking fats adversely impacted by health trend

COMPETITIVE LANDSCAPE

Lactose-free butter from Pomurske Mlekarne gains shelf space, reducing need for marketing investment

Atlantic Trade’s Unilever brands underpin its leading value share

Lack of innovation results in private label strength

CATEGORY DATA

Table 113 Sales of Butter and Spreads by Category: Volume 2014-2019
Table 114 Sales of Butter and Spreads by Category: Value 2014-2019
Table 115 Sales of Butter and Spreads by Category: % Volume Growth 2014-2019
Table 116 Sales of Butter and Spreads by Category: % Value Growth 2014-2019
Table 117 NBO Company Shares of Butter and Spreads: % Value 2015-2019
Table 118 LBN Brand Shares of Butter and Spreads: % Value 2016-2019
Table 119 Distribution of Butter and Spreads by Format: % Value 2014-2019
Table 120 Forecast Sales of Butter and Spreads by Category: Volume 2019-2024
Table 121 Forecast Sales of Butter and Spreads by Category: Value 2019-2024
Table 122 Forecast Sales of Butter and Spreads by Category: % Volume Growth 2019-2024
Table 123 Forecast Sales of Butter and Spreads by Category: % Value Growth 2019-2024

Cheese in Slovenia

HEADLINES

PROSPECTS

Rising spending power and falling prices boost sales

Unprocessed packaged cheese set to see growth as consumers focus on provenance

More affluent consumers drawn to premium cheeses

COMPETITIVE LANDSCAPE

Positive impact for Ljubljanske Mlekarne’s use of local organic milk is offset by product recall

Pomurske Mlekarne implements social responsibility campaign

Private label strong due to low pricing, with cheese a low priority for many dairy players

CATEGORY DATA

Table 124 Sales of Cheese by Category: Volume 2014-2019
Table 125 Sales of Cheese by Category: Value 2014-2019
Table 126 Sales of Cheese by Category: % Volume Growth 2014-2019
Table 127 Sales of Cheese by Category: % Value Growth 2014-2019
Table 128 Sales of Spreadable Processed Cheese by Type: % Value 2014-2019
Table 129 Sales of Unprocessed Cheese by Type: % Value 2014-2019
Table 130 NBO Company Shares of Cheese: % Value 2015-2019
Table 131 LBN Brand Shares of Cheese: % Value 2016-2019
Table 132 Distribution of Cheese by Format: % Value 2014-2019
Table 133 Forecast Sales of Cheese by Category: Volume 2019-2024
Table 134 Forecast Sales of Cheese by Category: Value 2019-2024
Table 135 Forecast Sales of Cheese by Category: % Volume Growth 2019-2024
Table 136 Forecast Sales of Cheese by Category: % Value Growth 2019-2024

Drinking Milk Products in Slovenia

HEADLINES

PROSPECTS

Health trend benefits alternatives to full fat milk such as goat milk and soy drinks

Dairy only flavoured milk drinks rise from low base thanks to offering convenience

Sales of full fat milk remain strong due to traditional popularity and natural image

COMPETITIVE LANDSCAPE

Ljubljanske Mlekarne remains unchallenged due to long presence and launches new products

TV, social and print media most popular to promote drinking milk products

Private label holds large value share with limited demand for premium products

CATEGORY DATA

Table 137 Sales of Drinking Milk Products by Category: Volume 2014-2019
Table 138 Sales of Drinking Milk Products by Category: Value 2014-2019
Table 139 Sales of Drinking Milk Products by Category: % Volume Growth 2014-2019
Table 140 Sales of Drinking Milk Products by Category: % Value Growth 2014-2019
Table 141 NBO Company Shares of Drinking Milk Products: % Value 2015-2019
Table 142 LBN Brand Shares of Drinking Milk Products: % Value 2016-2019
Table 143 Distribution of Drinking Milk Products by Format: % Value 2014-2019
Table 144 Forecast Sales of Drinking Milk Products Products by Category: Volume 2019-2024
Table 145 Forecast Sales of Drinking Milk Products Products by Category: Value 2019-2024
Table 146 Forecast Sales of Drinking Milk Products Products by Category: % Volume Growth 2019-2024
Table 147 Forecast Sales of Drinking Milk Products Products by Category: % Value Growth 2019-2024

Other Dairy in Slovenia

HEADLINES

PROSPECTS

Other dairy could benefit from more advertising but rising incomes boost growth

Smaller categories emerge and may see more innovation and investment

Other dairy likely to attract growing investment as players recognise growth potential

COMPETITIVE LANDSCAPE

Mlekarna Celeia holds on to lead thanks to wide distribution for Zelene Doline

Standard products dominate while private label sees growth thanks to low prices

Only coffee whiteners sees new launch

CATEGORY DATA

Table 148 Sales of Other Dairy by Category: Volume 2014-2019
Table 149 Sales of Other Dairy by Category: Value 2014-2019
Table 150 Sales of Other Dairy by Category: % Volume Growth 2014-2019
Table 151 Sales of Other Dairy by Category: % Value Growth 2014-2019
Table 152 Sales of Cream by Type: % Value 2014-2019
Table 153 NBO Company Shares of Other Dairy: % Value 2015-2019
Table 154 LBN Brand Shares of Other Dairy: % Value 2016-2019
Table 155 Distribution of Other Dairy by Format: % Value 2014-2019
Table 156 Forecast Sales of Other Dairy by Category: Volume 2019-2024
Table 157 Forecast Sales of Other Dairy by Category: Value 2019-2024
Table 158 Forecast Sales of Other Dairy by Category: % Volume Growth 2019-2024
Table 159 Forecast Sales of Other Dairy by Category: % Value Growth 2019-2024

Yoghurt and Sour Milk Products in Slovenia

HEADLINES

PROSPECTS

Healthy properties maintain growth, with interest in low-sugar and high-fibre products

Drinking and plain yoghurt benefit from healthy image

Private label popularity hinders price growth, with new economy products likely

COMPETITIVE LANDSCAPE

Leader Ljubljanske Mlekarne debuts high protein skyr

Affordable brands and private label benefit from price-sensitivity

Manufacturers target both health-conscious consumers and those with traditional tastes

CATEGORY DATA

Table 160 Sales of Yoghurt and Sour Milk Products by Category: Volume 2014-2019
Table 161 Sales of Yoghurt and Sour Milk Products by Category: Value 2014-2019
Table 162 Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2014-2019
Table 163 Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2014-2019
Table 164 Sales of Flavoured Yoghurt by Flavour: Rankings 2014-2019
Table 165 NBO Company Shares of Yoghurt and Sour Milk Products: % Value 2015-2019
Table 166 LBN Brand Shares of Yoghurt and Sour Milk Products: % Value 2016-2019
Table 167 Distribution of Yoghurt and Sour Milk Products by Format: % Value 2014-2019
Table 168 Forecast Sales of Yoghurt and Sour Milk Products by Category: Volume 2019-2024
Table 169 Forecast Sales of Yoghurt and Sour Milk Products by Category: Value 2019-2024
Table 170 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2019-2024
Table 171 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2019-2024

Baked Goods in Slovenia

HEADLINES

PROSPECTS

Players respond with healthy options, as the health and wellness trend threatens values sales of baked goods

As disposable incomes increase, consumers are reaching for premium offerings

Demand for convenient snack and meal options boost sales of packaged baked goods

COMPETITIVE LANDSCAPE

Univerzal commerce Ljubljana doo launch American style waffles to offer diversity to Slovenian consumers 

Artisanal and private label compete for shares, as retailers open their own in-store bakeries

Both the premium and economy segments are growing, while domestic players retain the lead

CATEGORY DATA

Table 172 Sales of Baked Goods by Category: Volume 2014-2019
Table 173 Sales of Baked Goods by Category: Value 2014-2019
Table 174 Sales of Baked Goods by Category: % Volume Growth 2014-2019
Table 175 Sales of Baked Goods by Category: % Value Growth 2014-2019
Table 176 NBO Company Shares of Baked Goods: % Value 2015-2019
Table 177 LBN Brand Shares of Baked Goods: % Value 2016-2019
Table 178 Distribution of Baked Goods by Format: % Value 2014-2019
Table 179 Forecast Sales of Baked Goods by Category: Volume 2019-2024
Table 180 Forecast Sales of Baked Goods by Category: Value 2019-2024
Table 181 Forecast Sales of Baked Goods by Category: % Volume Growth 2019-2024
Table 182 Forecast Sales of Baked Goods by Category: % Value Growth 2019-2024

Breakfast Cereals in Slovenia

HEADLINES

PROSPECTS

Breakfast cereals must respond to the health and wellness trend to remain relevant and increase value growth

Breakfast cereals benefit from a rise in demand for quick and convenient meal options

As disposable incomes increase, premium products are set to drive growth

COMPETITIVE LANDSCAPE

Nestlé remains the leading player due to robust marketing campaigns and high levels of finance

Spekter doo launches a range of breakfast cereals for families, promoted through above and below-the-line advertising

Private label continues to gain share, but the rise in disposable income means that premium offerings are on the rise

CATEGORY DATA

Table 183 Sales of Breakfast Cereals by Category: Volume 2014-2019
Table 184 Sales of Breakfast Cereals by Category: Value 2014-2019
Table 185 Sales of Breakfast Cereals by Category: % Volume Growth 2014-2019
Table 186 Sales of Breakfast Cereals by Category: % Value Growth 2014-2019
Table 187 NBO Company Shares of Breakfast Cereals: % Value 2015-2019
Table 188 LBN Brand Shares of Breakfast Cereals: % Value 2016-2019
Table 189 Distribution of Breakfast Cereals by Format: % Value 2014-2019
Table 190 Forecast Sales of Breakfast Cereals by Category: Volume 2019-2024
Table 191 Forecast Sales of Breakfast Cereals by Category: Value 2019-2024
Table 192 Forecast Sales of Breakfast Cereals by Category: % Volume Growth 2019-2024
Table 193 Forecast Sales of Breakfast Cereals by Category: % Value Growth 2019-2024

Processed Fruit and Vegetables in Slovenia

HEADLINES

PROSPECTS

Growing interest in health and wellness boosts value sales of processed fruit and vegetables 

Frozen fruit and shelf stable fruit are both set to benefit from being part of a healthy diet

Rising disposable incomes and the health and wellness trend bolsters growth over the forecast period

COMPETITIVE LANDSCAPE

ETA Kamnik leads with its offering of Natureta, a well-established player in Slovenia

International players do well in processed fruit and vegetables, with many focusing solely on frozen options

A decrease in high-budget marketing activities saw players relying on price promotions

CATEGORY DATA

Table 194 Sales of Processed Fruit and Vegetables by Category: Volume 2014-2019
Table 195 Sales of Processed Fruit and Vegetables by Category: Value 2014-2019
Table 196 Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2014-2019
Table 197 Sales of Processed Fruit and Vegetables by Category: % Value Growth 2014-2019
Table 198 NBO Company Shares of Processed Fruit and Vegetables: % Value 2015-2019
Table 199 LBN Brand Shares of Processed Fruit and Vegetables: % Value 2016-2019
Table 200 Distribution of Processed Fruit and Vegetables by Format: % Value 2014-2019
Table 201 Forecast Sales of Processed Fruit and Vegetables by Category: Volume 2019-2024
Table 202 Forecast Sales of Processed Fruit and Vegetables by Category: Value 2019-2024
Table 203 Forecast Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2019-2024
Table 204 Forecast Sales of Processed Fruit and Vegetables by Category: % Value Growth 2019-2024

Processed Meat and Seafood in Slovenia

HEADLINES

PROSPECTS

Chilled processed seafood achieves the highest levels of growth, benefiting from increased disposable incomes

Chilled processed meat remains popular, offering a quick, convenient meal for consumers

Despite a rise in the number of vegans and vegetarians, meat substitutes are not gaining ground

COMPETITIVE LANDSCAPE

Pivka Perutninarstvo dd marks its presence through a multimedia rebranding campaign

Domestic players lead thanks to longstanding presence and established consumer loyalty

Local players benefit from strong marketing strategies that boost their sales above international players

CATEGORY DATA

Table 205 Sales of Processed Meat and Seafood by Category: Volume 2014-2019
Table 206 Sales of Processed Meat and Seafood by Category: Value 2014-2019
Table 207 Sales of Processed Meat and Seafood by Category: % Volume Growth 2014-2019
Table 208 Sales of Processed Meat and Seafood by Category: % Value Growth 2014-2019
Table 209 NBO Company Shares of Processed Meat and Seafood: % Value 2015-2019
Table 210 LBN Brand Shares of Processed Meat and Seafood: % Value 2016-2019
Table 211 Distribution of Processed Meat and Seafood by Format: % Value 2014-2019
Table 212 Forecast Sales of Processed Meat and Seafood by Category: Volume 2019-2024
Table 213 Forecast Sales of Processed Meat and Seafood by Category: Value 2019-2024
Table 214 Forecast Sales of Processed Meat and Seafood by Category: % Volume Growth 2019-2024
Table 215 Forecast Sales of Processed Meat and Seafood by Category: % Value Growth 2019-2024

Rice, Pasta and Noodles in Slovenia

HEADLINES

PROSPECTS

Pasta continues to lead sales in Slovenia, benefiting from being a traditional food that is quick and easy to prepare

Rice leads growth in 2019, as rice and pasta benefit from the health and wellness trend and changing taste preferences

Despite new product developments, noodles suffer as consumers perceive them to be an unhealthy choice

COMPETITIVE LANDSCAPE

Barilla Adriatik retains its leading position through strong consumer awareness and trust

Saikebon brings a variety of new instant noodle products to Slovenian consumers

Private label continues to gain share through offering competitive quality-price-ratio

CATEGORY DATA

Table 216 Sales of Rice, Pasta and Noodles by Category: Volume 2014-2019
Table 217 Sales of Rice, Pasta and Noodles by Category: Value 2014-2019
Table 218 Sales of Rice, Pasta and Noodles by Category: % Volume Growth 2014-2019
Table 219 Sales of Rice, Pasta and Noodles by Category: % Value Growth 2014-2019
Table 220 NBO Company Shares of Rice, Pasta and Noodles: % Value 2015-2019
Table 221 LBN Brand Shares of Rice, Pasta and Noodles: % Value 2016-2019
Table 222 NBO Company Shares of Rice: % Value 2015-2019
Table 223 LBN Brand Shares of Rice: % Value 2016-2019
Table 224 NBO Company Shares of Pasta: % Value 2015-2019
Table 225 LBN Brand Shares of Pasta: % Value 2016-2019
Table 226 NBO Company Shares of Noodles: % Value 2015-2019
Table 227 LBN Brand Shares of Noodles: % Value 2016-2019
Table 228 Distribution of Rice, Pasta and Noodles by Format: % Value 2014-2019
Table 229 Distribution of Rice by Format: % Value 2014-2019
Table 230 Distribution of Pasta by Format: % Value 2014-2019
Table 231 Distribution of Noodles by Format: % Value 2014-2019
Table 232 Forecast Sales of Rice, Pasta and Noodles by Category: Volume 2019-2024
Table 233 Forecast Sales of Rice, Pasta and Noodles by Category: Value 2019-2024
Table 234 Forecast Sales of Rice, Pasta and Noodles by Category: % Volume Growth 2019-2024
Table 235 Forecast Sales of Rice, Pasta and Noodles by Category: % Value Growth 2019-2024

Edible Oils in Slovenia

HEADLINES

PROSPECTS

Due to the positive economic outlook, value sales of edible oils are set to increase

Olive oil records healthy growth despite negative press and consumer health concerns

Health concerns boost sales of olive oil while hampering rapeseed oil and sunflower oil

COMPETITIVE LANDSCAPE

Tovarna Olja Gea dd leads edible oils despite discounted lines and negative press

Univerzal Commerce Ljubljana taps into the health and wellness trend by offering consumers edible oils in spray formats

Government’s quality control benefits private label options which are of a satisfactory standard

CATEGORY DATA

Table 236 Sales of Edible Oils by Category: Volume 2014-2019
Table 237 Sales of Edible Oils by Category: Value 2014-2019
Table 238 Sales of Edible Oils by Category: % Volume Growth 2014-2019
Table 239 Sales of Edible Oils by Category: % Value Growth 2014-2019
Table 240 NBO Company Shares of Edible Oils: % Value 2015-2019
Table 241 LBN Brand Shares of Edible Oils: % Value 2016-2019
Table 242 Distribution of Edible Oils by Format: % Value 2014-2019
Table 243 Forecast Sales of Edible Oils by Category: Volume 2019-2024
Table 244 Forecast Sales of Edible Oils by Category: Value 2019-2024
Table 245 Forecast Sales of Edible Oils by Category: % Volume Growth 2019-2024
Table 246 Forecast Sales of Edible Oils by Category: % Value Growth 2019-2024

Ready Meals in Slovenia

HEADLINES

PROSPECTS

As consumers appreciate time-saving and convenient options, ready meals value sales are boosted

A taste for various flavours and Asian cuisine has consumers reaching for ready meals

Private label gains share leading to a slow increase in unit prices

COMPETITIVE LANDSCAPE

No change at the top as leading players benefit from their wide variety and established consumer trust

Domestic players and private label dominate ready meals due to their early entry and competitive price points

Prema doo responds to the health and wellness trend through a gluten-free range

CATEGORY DATA

Table 247 Sales of Ready Meals by Category: Volume 2014-2019
Table 248 Sales of Ready Meals by Category: Value 2014-2019
Table 249 Sales of Ready Meals by Category: % Volume Growth 2014-2019
Table 250 Sales of Ready Meals by Category: % Value Growth 2014-2019
Table 251 NBO Company Shares of Ready Meals: % Value 2015-2019
Table 252 LBN Brand Shares of Ready Meals: % Value 2016-2019
Table 253 Distribution of Ready Meals by Format: % Value 2014-2019
Table 254 Forecast Sales of Ready Meals by Category: Volume 2019-2024
Table 255 Forecast Sales of Ready Meals by Category: Value 2019-2024
Table 256 Forecast Sales of Ready Meals by Category: % Volume Growth 2019-2024
Table 257 Forecast Sales of Ready Meals by Category: % Value Growth 2019-2024

Sauces, Dressings and Condiments in Slovenia

HEADLINES

PROSPECTS

Tomato-based products benefit from the ingredient being the basis for many meals

Mayonnaise adapts to respond to consumers demands for healthier products

Herbs and spices benefit from the growing interest in Asian cuisines

COMPETITIVE LANDSCAPE

To compete in the landscape, players responded to the demands for healthy products and tomato-based offerings

Competition is fierce at the top, as the leading three players have close levels of value share

Private label is gaining share of sales despite putting in little promotional effort

CATEGORY DATA

Table 258 Sales of Sauces, Dressings and Condiments by Category: Volume 2014-2019
Table 259 Sales of Sauces, Dressings and Condiments by Category: Value 2014-2019
Table 260 Sales of Sauces, Dressings and Condiments by Category: % Volume Growth 2014-2019
Table 261 Sales of Sauces, Dressings and Condiments by Category: % Value Growth 2014-2019
Table 262 NBO Company Shares of Sauces, Dressings and Condiments: % Value 2015-2019
Table 263 LBN Brand Shares of Sauces, Dressings and Condiments: % Value 2016-2019
Table 264 Distribution of Sauces, Dressings and Condiments by Format: % Value 2014-2019
Table 265 Forecast Sales of Sauces, Dressings and Condiments by Category: Volume 2019-2024
Table 266 Forecast Sales of Sauces, Dressings and Condiments by Category: Value 2019-2024
Table 267 Forecast Sales of Sauces, Dressings and Condiments by Category: % Volume Growth 2019-2024
Table 268 Forecast Sales of Sauces, Dressings and Condiments by Category: % Value Growth 2019-2024

Soup in Slovenia

HEADLINES

PROSPECTS

As the economic landscape improves, soup recovers from negative growth

The need for convenience boost sales of dehydrated soup, which also benefits from a wide variety of flavours

The health and wellness trend is a growth opportunity for soup

COMPETITIVE LANDSCAPE

Private label and smaller players are gaining a presence in soup, responding to the demands of the convenience trend

Atlantic Trade doo leads with Knorr, benefiting from a well-established brand and social media marketing

The top three players compete through price discounts to retain value share

CATEGORY DATA

Table 269 Sales of Soup by Category: Volume 2014-2019
Table 270 Sales of Soup by Category: Value 2014-2019
Table 271 Sales of Soup by Category: % Volume Growth 2014-2019
Table 272 Sales of Soup by Category: % Value Growth 2014-2019
Table 273 NBO Company Shares of Soup: % Value 2015-2019
Table 274 LBN Brand Shares of Soup: % Value 2016-2019
Table 275 Distribution of Soup by Format: % Value 2014-2019
Table 276 Forecast Sales of Soup by Category: Volume 2019-2024
Table 277 Forecast Sales of Soup by Category: Value 2019-2024
Table 278 Forecast Sales of Soup by Category: % Volume Growth 2019-2024
Table 279 Forecast Sales of Soup by Category: % Value Growth 2019-2024

Sweet Spreads in Slovenia

HEADLINES

PROSPECTS

As disposable incomes increase, sweet spreads recovers from a poor performance over the review period

Honey remains a popular choice in sweet spreads, despite its lack of innovation, whereas jams and preserves focus on new, healthy options

Chocolate spread players rely on smart marketing techniques to boost growth, despite the challenge of growing health awareness

COMPETITIVE LANDSCAPE

The popularity of private label, particularly in honey, reduces growth of the average unit price in sweet spreads

Competition is fierce at the top with little difference in share between players

Podravka doo releases a hazelnut-based chocolate spread, directly competing with popular offering Nutella

CATEGORY DATA

Table 280 Sales of Sweet Spreads by Category: Volume 2014-2019
Table 281 Sales of Sweet Spreads by Category: Value 2014-2019
Table 282 Sales of Sweet Spreads by Category: % Volume Growth 2014-2019
Table 283 Sales of Sweet Spreads by Category: % Value Growth 2014-2019
Table 284 NBO Company Shares of Sweet Spreads: % Value 2015-2019
Table 285 LBN Brand Shares of Sweet Spreads: % Value 2016-2019
Table 286 Distribution of Sweet Spreads by Format: % Value 2014-2019
Table 287 Forecast Sales of Sweet Spreads by Category: Volume 2019-2024
Table 288 Forecast Sales of Sweet Spreads by Category: Value 2019-2024
Table 289 Forecast Sales of Sweet Spreads by Category: % Volume Growth 2019-2024
Table 290 Forecast Sales of Sweet Spreads by Category: % Value Growth 2019-2024

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