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Country Report

Packaged food in

Packaged Food in Ukraine

Dec 2018

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Executive Summary

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Packaged food in Ukraine continues recovery and structural growth

Volume sales of packaged food in Ukraine continued to decline in 2017, with stabilisation seen in 2018, whilst value sales expanded in the majority of packaged food categories in 2018. Despite the crisis of 2014-2017 in Ukraine, 2018 showed signs of economic recovery, as international companies launched new products and flavours of established brands.

New flavours and new categories drive sales

2018 was a year of numerous, notable launches of new flavours (even more than new products). New flavours drove sales in snack bars, ice cream, sour milk, sauces and instant noodles.

Domestic players and locally manufactured products account for more than half of sales

Ukrainian and international companies with facilities in Ukraine operate in almost all categories of packaged food and dominate in most of them. Strong exceptions are categories such as gum, baby food, sweet spreads (chocolate spreads) and dairy alternatives, in which the leaders are international companies without facilities in Ukraine – Wrigley Ukraine and Ferrero Ukraine, for example.

Modern retail is the most popular retail channel

In 2017-2018 there was a notable increase in the number of supermarkets and hypermarkets in Ukraine and the expansion of packaged products on offer there. The modern formats accounted for nearly two thirds of the total value share in 2018.

Packaged food set to see positive growth in volume and value sales

Packaged food in Ukraine has all the conditions in place with which to develop positively in volume and value terms over the forecast period. Recovery of the Ukrainian economy, foreign investments and the opening of world-famous brand outlets in Ukraine all signal the leaving behind of the economic downturn and Ukrainians are expected to purchase more packaged food whilst also demanding high-quality products.

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Overview

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Overview

Discover the latest market trends and uncover sources of future market growth for the Packaged food industry in Ukraine with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Packaged food industry in Ukraine, our research will save you time and money while empowering you to make informed, profitable decisions.

When you purchase this report, you also get the data and the content from the category reports in Ukraine for free.

The Packaged food in Ukraine market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Packaged food in Ukraine?
What are the major brands in Ukraine?
As economic prospects slowly improve, are consumers starting to eat out more and spending less time cooking at home?
How is private label performing in the wake of retail consolidation and the global economic hangover?
Do consumers want value for money or added value?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Packaged Food market research database.

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Packaged Food in Ukraine

EXECUTIVE SUMMARY

Packaged food in Ukraine continues recovery and structural growth

New flavours and new categories drive sales

Domestic players and locally manufactured products account for more than half of sales

Modern retail is the most popular retail channel

Packaged food set to see positive growth in volume and value sales

FOODSERVICE

Sales to Foodservice

The fastest-growing categories in foodservice
Foodservice supply is not developed
Outsiders of foodservice

Consumer Foodservice

Number of foodservice outlets increases in 2018
Ukrainians are expected to go to foodservice outlets more often
Retail unpackaged ready meals compete with foodservice

CATEGORY DATA

Table 1 Foodservice Sales of Packaged Food by Category: Volume 2013-2018
Table 2 Foodservice Sales of Packaged Food by Category: % Volume Growth 2013-2018
Table 3 Forecast Foodservice Sales of Packaged Food by Category: Volume 2018-2023
Table 4 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2018-2023

MARKET DATA

Table 5 Sales of Packaged Food by Category: Volume 2013-2018
Table 6 Sales of Packaged Food by Category: Value 2013-2018
Table 7 Sales of Packaged Food by Category: % Volume Growth 2013-2018
Table 8 Sales of Packaged Food by Category: % Value Growth 2013-2018
Table 9 GBO Company Shares of Packaged Food: % Value 2014-2018
Table 10 NBO Company Shares of Packaged Food: % Value 2014-2018
Table 11 LBN Brand Shares of Packaged Food: % Value 2015-2018
Table 12 Penetration of Private Label by Category: % Value 2013-2018
Table 13 Distribution of Packaged Food by Format: % Value 2013-2018
Table 14 Distribution of Packaged Food by Format and Category: % Value 2018
Table 15 Forecast Sales of Packaged Food by Category: Volume 2018-2023
Table 16 Forecast Sales of Packaged Food by Category: Value 2018-2023
Table 17 Forecast Sales of Packaged Food by Category: % Volume Growth 2018-2023
Table 18 Forecast Sales of Packaged Food by Category: % Value Growth 2018-2023

SOURCES

Summary 1 Research Sources

Chocolate Confectionery in Ukraine

HEADLINES

PROSPECTS

New legislation on chocolate and chocolate-based products

Countlines set to record further growth

Other chocolate confectionery and seasonal chocolate will continue to be outsiders

COMPETITIVE LANDSCAPE

Private label in chocolate confectionery

Ferrero-Ukraine has strong recognition in Ukraine

Roshen remains the leader in chocolate confectionery

Summary 2 Other Chocolate Confectionery by Product Type:

CATEGORY DATA

Table 19 Sales of Chocolate Confectionery by Category: Volume 2013-2018
Table 20 Sales of Chocolate Confectionery by Category: Value 2013-2018
Table 21 Sales of Chocolate Confectionery by Category: % Volume Growth 2013-2018
Table 22 Sales of Chocolate Confectionery by Category: % Value Growth 2013-2018
Table 23 Sales of Chocolate Tablets by Type: % Value 2013-2018
Table 24 NBO Company Shares of Chocolate Confectionery: % Value 2014-2018
Table 25 LBN Brand Shares of Chocolate Confectionery: % Value 2015-2018
Table 26 Distribution of Chocolate Confectionery by Format: % Value 2013-2018
Table 27 Forecast Sales of Chocolate Confectionery by Category: Volume 2018-2023
Table 28 Forecast Sales of Chocolate Confectionery by Category: Value 2018-2023
Table 29 Forecast Sales of Chocolate Confectionery by Category: % Volume Growth 2018-2023
Table 30 Forecast Sales of Chocolate Confectionery by Category: % Value Growth 2018-2023

Gum in Ukraine

HEADLINES

PROSPECTS

Healthy gum continues to lead the category

Sugarised chewing gum has a limited presence in modern retail

Bubble gum will continue to lose popularity in Ukraine

COMPETITIVE LANDSCAPE

Two companies control gum

Love Is is the leading brand in bubble gum

Favourite flavours of gum in Ukraine

CATEGORY DATA

Table 31 Sales of Gum by Category: Volume 2013-2018
Table 32 Sales of Gum by Category: Value 2013-2018
Table 33 Sales of Gum by Category: % Volume Growth 2013-2018
Table 34 Sales of Gum by Category: % Value Growth 2013-2018
Table 35 Sales of Gum by Flavour: Rankings 2013-2018
Table 36 NBO Company Shares of Gum: % Value 2014-2018
Table 37 LBN Brand Shares of Gum: % Value 2015-2018
Table 38 Distribution of Gum by Format: % Value 2013-2018
Table 39 Forecast Sales of Gum by Category: Volume 2018-2023
Table 40 Forecast Sales of Gum by Category: Value 2018-2023
Table 41 Forecast Sales of Gum by Category: % Volume Growth 2018-2023
Table 42 Forecast Sales of Gum by Category: % Value Growth 2018-2023

Ice Cream and Frozen Desserts in Ukraine

HEADLINES

PROSPECTS

Frozen yoghurts will remain a niche product

Ice cream desserts will continue to be the outsider

Water ice cream as indulgence for people on lactose-free diet

COMPETITIVE LANDSCAPE

Continuous innovations from Zhytomyrsky Maslozavod

Domestic companies dominate ice cream

Lvivsky Kholodokombinat loses share

CATEGORY DATA

Table 43 Sales of Ice Cream and Frozen Desserts by Category: Volume 2013-2018
Table 44 Sales of Ice Cream and Frozen Desserts by Category: Value 2013-2018
Table 45 Sales of Ice Cream and Frozen Desserts by Category: % Volume Growth 2013-2018
Table 46 Sales of Ice Cream and Frozen Desserts by Category: % Value Growth 2013-2018
Table 47 Sales of Ice Cream by Leading Flavours: Rankings 2013-2018
Table 48 NBO Company Shares of Ice Cream and Frozen Desserts: % Value 2014-2018
Table 49 LBN Brand Shares of Ice Cream and Frozen Desserts: % Value 2015-2018
Table 50 NBO Company Shares of Ice Cream: % Value 2014-2018
Table 51 LBN Brand Shares of Ice Cream: % Value 2015-2018
Table 52 NBO Company Shares of Impulse Ice Cream: % Value 2014-2018
Table 53 LBN Brand Shares of Impulse Ice Cream: % Value 2015-2018
Table 54 NBO Company Shares of Take-home Ice Cream: % Value 2014-2018
Table 55 LBN Brand Shares of Take-home Ice Cream: % Value 2015-2018
Table 56 Distribution of Ice Cream and Frozen Desserts by Format: % Value 2013-2018
Table 57 Distribution of Ice Cream by Format: % Value 2013-2018
Table 58 Forecast Sales of Ice Cream and Frozen Desserts by Category: Volume 2018-2023
Table 59 Forecast Sales of Ice Cream and Frozen Desserts by Category: Value 2018-2023
Table 60 Forecast Sales of Ice Cream and Frozen Desserts by Category: % Volume Growth 2018-2023
Table 61 Forecast Sales of Ice Cream and Frozen Desserts by Category: % Value Growth 2018-2023

Savoury Snacks in Ukraine

HEADLINES

PROSPECTS

Tortilla chips to grow fast from its low base

Puffed snacks and other savoury snacks face competition

Savoury biscuits will recover over the forecast period

COMPETITIVE LANDSCAPE

PepsiCo is the sponsor of the UEFA Champions League Final in Kyiv

Private label gains share

Seeds with different flavours

Summary 3 Other Savoury Snacks by Product Type:

CATEGORY DATA

Table 62 Sales of Savoury Snacks by Category: Volume 2013-2018
Table 63 Sales of Savoury Snacks by Category: Value 2013-2018
Table 64 Sales of Savoury Snacks by Category: % Volume Growth 2013-2018
Table 65 Sales of Savoury Snacks by Category: % Value Growth 2013-2018
Table 66 NBO Company Shares of Savoury Snacks: % Value 2014-2018
Table 67 LBN Brand Shares of Savoury Snacks: % Value 2015-2018
Table 68 Distribution of Savoury Snacks by Format: % Value 2013-2018
Table 69 Forecast Sales of Savoury Snacks by Category: Volume 2018-2023
Table 70 Forecast Sales of Savoury Snacks by Category: Value 2018-2023
Table 71 Forecast Sales of Savoury Snacks by Category: % Volume Growth 2018-2023
Table 72 Forecast Sales of Savoury Snacks by Category: % Value Growth 2018-2023

Sugar Confectionery in Ukraine

HEADLINES

PROSPECTS

Other sugar confectionery will be the most dynamic category

Boiled sweets will remain the biggest category

Pastilles to develop

COMPETITIVE LANDSCAPE

Roshen Kondyterska Korporatsia is the clear leader in sugar confectionery

Shpolyansky Zavod Prodtovariv expands its product line with fructose

Private label remains rather niche

Summary 4 Other Sugar Confectionery by Product Type:

CATEGORY DATA

Table 73 Sales of Sugar Confectionery by Category: Volume 2013-2018
Table 74 Sales of Sugar Confectionery by Category: Value 2013-2018
Table 75 Sales of Sugar Confectionery by Category: % Volume Growth 2013-2018
Table 76 Sales of Sugar Confectionery by Category: % Value Growth 2013-2018
Table 77 Sales of Pastilles, Gums, Jellies and Chews by Type: % Value 2013-2018
Table 78 NBO Company Shares of Sugar Confectionery: % Value 2014-2018
Table 79 LBN Brand Shares of Sugar Confectionery: % Value 2015-2018
Table 80 Distribution of Sugar Confectionery by Format: % Value 2013-2018
Table 81 Forecast Sales of Sugar Confectionery by Category: Volume 2018-2023
Table 82 Forecast Sales of Sugar Confectionery by Category: Value 2018-2023
Table 83 Forecast Sales of Sugar Confectionery by Category: % Volume Growth 2018-2023
Table 84 Forecast Sales of Sugar Confectionery by Category: % Value Growth 2018-2023

Sweet Biscuits, Snack Bars and Fruit Snacks in Ukraine

HEADLINES

PROSPECTS

Other snack bars as driver of sales

Sales of fruit snacks will grow over the forecast period

Plain biscuits will register the slowest growth

COMPETITIVE LANDSCAPE

Ukrainian producers offer new sweet snacks

Yarychiv continues to gain share

Ukrainian confectionery companies invest in new factories and production lines

CATEGORY DATA

Table 85 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2013-2018
Table 86 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2013-2018
Table 87 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2013-2018
Table 88 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2013-2018
Table 89 NBO Company Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2014-2018
Table 90 LBN Brand Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2015-2018
Table 91 NBO Company Shares of Sweet Biscuits: % Value 2014-2018
Table 92 LBN Brand Shares of Sweet Biscuits: % Value 2015-2018
Table 93 NBO Company Shares of Snack Bars: % Value 2014-2018
Table 94 LBN Brand Shares of Snack Bars: % Value 2015-2018
Table 95 NBO Company Shares of Fruit Snacks: % Value 2014-2018
Table 96 LBN Brand Shares of Fruit Snacks: % Value 2015-2018
Table 97 Distribution of Sweet Biscuits, Snack Bars and Fruit Snacks by Format: % Value 2013-2018
Table 98 Distribution of Sweet Biscuits by Format: % Value 2013-2018
Table 99 Distribution of Snack Bars by Format: % Value 2013-2018
Table 100 Distribution of Fruit Snacks by Format: % Value 2013-2018
Table 101 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2018-2023
Table 102 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2018-2023
Table 103 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2018-2023
Table 104 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2018-2023

Baby Food in Ukraine

HEADLINES

PROSPECTS

Other baby food will drive sales

Powder growing-up milk formula is likely to be affected by substitutes

Prepared baby food maintains its strong position

COMPETITIVE LANDSCAPE

Prepared baby food sees developments

Goat milk-based baby food is a recent trend

Domestic companies gain share

CATEGORY DATA

Table 105 Sales of Baby Food by Category: Volume 2013-2018
Table 106 Sales of Baby Food by Category: Value 2013-2018
Table 107 Sales of Baby Food by Category: % Volume Growth 2013-2018
Table 108 Sales of Baby Food by Category: % Value Growth 2013-2018
Table 109 NBO Company Shares of Baby Food: % Value 2014-2018
Table 110 LBN Brand Shares of Baby Food: % Value 2015-2018
Table 111 Distribution of Baby Food by Format: % Value 2013-2018
Table 112 Forecast Sales of Baby Food by Category: Volume 2018-2023
Table 113 Forecast Sales of Baby Food by Category: Value 2018-2023
Table 114 Forecast Sales of Baby Food by Category: % Volume Growth 2018-2023
Table 115 Forecast Sales of Baby Food by Category: % Value Growth 2018-2023

Butter and Spreads in Ukraine

HEADLINES

PROSPECTS

Margarine and spreads will be the main driver of sales

Butter is set to see stable volume sales

Family pack sizes will be popular in butter

COMPETITIVE LANDSCAPE

The division between butter and dairy spreads is set to become more visible

Success for Terra Food and Ternopilsky Molokozavod

Danone stops producing butter

CATEGORY DATA

Table 116 Sales of Butter and Spreads by Category: Volume 2013-2018
Table 117 Sales of Butter and Spreads by Category: Value 2013-2018
Table 118 Sales of Butter and Spreads by Category: % Volume Growth 2013-2018
Table 119 Sales of Butter and Spreads by Category: % Value Growth 2013-2018
Table 120 NBO Company Shares of Butter and Spreads: % Value 2014-2018
Table 121 LBN Brand Shares of Butter and Spreads: % Value 2015-2018
Table 122 Distribution of Butter and Spreads by Format: % Value 2013-2018
Table 123 Forecast Sales of Butter and Spreads by Category: Volume 2018-2023
Table 124 Forecast Sales of Butter and Spreads by Category: Value 2018-2023
Table 125 Forecast Sales of Butter and Spreads by Category: % Volume Growth 2018-2023
Table 126 Forecast Sales of Butter and Spreads by Category: % Value Growth 2018-2023

Cheese in Ukraine

HEADLINES

PROSPECTS

Packaged hard cheese will drive value growth

Soft cheese is set to see volume growth

Lactose-free cheese will become more popular

COMPETITIVE LANDSCAPE

A strong presence and wide product range are factors for Komo’s success

Health and wellness is Shostka’s strategy for the premiumisation of cheese

The significant success of the recently launched Ferma brand

CATEGORY DATA

Table 127 Sales of Cheese by Category: Volume 2013-2018
Table 128 Sales of Cheese by Category: Value 2013-2018
Table 129 Sales of Cheese by Category: % Volume Growth 2013-2018
Table 130 Sales of Cheese by Category: % Value Growth 2013-2018
Table 131 Sales of Spreadable Processed Cheese by Type: % Value 2013-2018
Table 132 Sales of Unprocessed Cheese by Type: % Value 2013-2018
Table 133 NBO Company Shares of Cheese: % Value 2014-2018
Table 134 LBN Brand Shares of Cheese: % Value 2015-2018
Table 135 Distribution of Cheese by Format: % Value 2013-2018
Table 136 Forecast Sales of Cheese by Category: Volume 2018-2023
Table 137 Forecast Sales of Cheese by Category: Value 2018-2023
Table 138 Forecast Sales of Cheese by Category: % Volume Growth 2018-2023
Table 139 Forecast Sales of Cheese by Category: % Value Growth 2018-2023

Drinking Milk Products in Ukraine

HEADLINES

PROSPECTS

Goat milk is becoming more popular

Milk alternatives is no longer a niche

Shelf stable milk is set to strengthen over the forecast period

COMPETITIVE LANDSCAPE

Health and wellness is a priority for Na Zdorovya by Lustdorf

Pack sizes continue to reduce

The success of cocoa-flavoured dairy milk

CATEGORY DATA

Table 140 Sales of Drinking Milk Products by Category: Volume 2013-2018
Table 141 Sales of Drinking Milk Products by Category: Value 2013-2018
Table 142 Sales of Drinking Milk Products by Category: % Volume Growth 2013-2018
Table 143 Sales of Drinking Milk Products by Category: % Value Growth 2013-2018
Table 144 NBO Company Shares of Drinking Milk Products: % Value 2014-2018
Table 145 LBN Brand Shares of Drinking Milk Products: % Value 2015-2018
Table 146 Distribution of Drinking Milk Products by Format: % Value 2013-2018
Table 147 Forecast Sales of Drinking Milk Products Products by Category: Volume 2018-2023
Table 148 Forecast Sales of Drinking Milk Products Products by Category: Value 2018-2023
Table 149 Forecast Sales of Drinking Milk Products Products by Category: % Volume Growth 2018-2023
Table 150 Forecast Sales of Drinking Milk Products Products by Category: % Value Growth 2018-2023

Other Dairy in Ukraine

HEADLINES

PROSPECTS

Plain fromage frais and quark will drive sales

Condensed milk is expected to fail to see growth over the forecast period

Chilled snacks are a healthy snack for children

COMPETITIVE LANDSCAPE

Snacking development in the premium segment

Terra Food Group launches savoury fromage frais and quark

Danone will strengthen its position with core products

CATEGORY DATA

Table 151 Sales of Other Dairy by Category: Volume 2013-2018
Table 152 Sales of Other Dairy by Category: Value 2013-2018
Table 153 Sales of Other Dairy by Category: % Volume Growth 2013-2018
Table 154 Sales of Other Dairy by Category: % Value Growth 2013-2018
Table 155 Sales of Cream by Type: % Value 2013-2018
Table 156 NBO Company Shares of Other Dairy: % Value 2014-2018
Table 157 LBN Brand Shares of Other Dairy: % Value 2015-2018
Table 158 Distribution of Other Dairy by Format: % Value 2013-2018
Table 159 Forecast Sales of Other Dairy by Category: Volume 2018-2023
Table 160 Forecast Sales of Other Dairy by Category: Value 2018-2023
Table 161 Forecast Sales of Other Dairy by Category: % Volume Growth 2018-2023
Table 162 Forecast Sales of Other Dairy by Category: % Value Growth 2018-2023

Yoghurt and Sour Milk Products in Ukraine

HEADLINES

PROSPECTS

Plain yoghurt will drive value sales among yoghurts

Drinking yoghurt to diversify further

Sour milk products will remain the biggest category

COMPETITIVE LANDSCAPE

Creative launches and advertising from Terra Food

New lines of sour milk products

New kefir from Danone

CATEGORY DATA

Table 163 Sales of Yoghurt and Sour Milk Products by Category: Volume 2013-2018
Table 164 Sales of Yoghurt and Sour Milk Products by Category: Value 2013-2018
Table 165 Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2013-2018
Table 166 Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2013-2018
Table 167 Sales of Flavoured Yoghurt by Flavour: Rankings 2013-2018
Table 168 NBO Company Shares of Yoghurt and Sour Milk Products: % Value 2014-2018
Table 169 LBN Brand Shares of Yoghurt and Sour Milk Products: % Value 2015-2018
Table 170 Distribution of Yoghurt and Sour Milk Products by Format: % Value 2013-2018
Table 171 Forecast Sales of Yoghurt and Sour Milk Products by Category: Volume 2018-2023
Table 172 Forecast Sales of Yoghurt and Sour Milk Products by Category: Value 2018-2023
Table 173 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2018-2023
Table 174 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2018-2023

Edible Oils in Ukraine

HEADLINES

PROSPECTS

Other edible oil will gain recognition over forecast period

Olive oil will be a driver in sales volume

Soy oil will remain a niche over the forecast period

COMPETITIVE LANDSCAPE

Ukrainian companies continue to dominate

Prikolotnyanskiy OEZ is a clear leader

Kreatyv PAT exits category

CATEGORY DATA

Table 175 Sales of Edible Oils by Category: Volume 2013-2018
Table 176 Sales of Edible Oils by Category: Value 2013-2018
Table 177 Sales of Edible Oils by Category: % Volume Growth 2013-2018
Table 178 Sales of Edible Oils by Category: % Value Growth 2013-2018
Table 179 NBO Company Shares of Edible Oils: % Value 2014-2018
Table 180 LBN Brand Shares of Edible Oils: % Value 2015-2018
Table 181 Distribution of Edible Oils by Format: % Value 2013-2018
Table 182 Forecast Sales of Edible Oils by Category: Volume 2018-2023
Table 183 Forecast Sales of Edible Oils by Category: Value 2018-2023
Table 184 Forecast Sales of Edible Oils by Category: % Volume Growth 2018-2023
Table 185 Forecast Sales of Edible Oils by Category: % Value Growth 2018-2023

Ready Meals in Ukraine

HEADLINES

PROSPECTS

Prepared salads will be driver of value sales

Frozen ready meals will remain the largest and most popular type

Frozen pizza to decline over forecast period

COMPETITIVE LANDSCAPE

Innovative fillings of frozen ready meals

Elika VZP expands its presence

Alan TOV expands its presence in ready meals

CATEGORY DATA

Table 186 Sales of Ready Meals by Category: Volume 2013-2018
Table 187 Sales of Ready Meals by Category: Value 2013-2018
Table 188 Sales of Ready Meals by Category: % Volume Growth 2013-2018
Table 189 Sales of Ready Meals by Category: % Value Growth 2013-2018
Table 190 Sales of Chilled Ready Meals by Ethnicity: % Value 2013-2018
Table 191 Sales of Frozen Ready Meals by Ethnicity: % Value 2013-2018
Table 192 NBO Company Shares of Ready Meals: % Value 2014-2018
Table 193 LBN Brand Shares of Ready Meals: % Value 2015-2018
Table 194 Distribution of Ready Meals by Format: % Value 2013-2018
Table 195 Forecast Sales of Ready Meals by Category: Volume 2018-2023
Table 196 Forecast Sales of Ready Meals by Category: Value 2018-2023
Table 197 Forecast Sales of Ready Meals by Category: % Volume Growth 2018-2023
Table 198 Forecast Sales of Ready Meals by Category: % Value Growth 2018-2023

Sauces, Dressings and Condiments in Ukraine

HEADLINES

PROSPECTS

Stock cubes and powders waning in popularity

Chili sauces is a driver of sales

Other table sauces continues to grow

COMPETITIVE LANDSCAPE

Nestlé-Ukraine remains leader of sauces, dressings and condiments in Ukraine

Ukrainian companies dominate sauces, dressing and condiments

Private label gains share

CATEGORY DATA

Table 199 Sales of Sauces, Dressings and Condiments by Category: Volume 2013-2018
Table 200 Sales of Sauces, Dressings and Condiments by Category: Value 2013-2018
Table 201 Sales of Sauces, Dressings and Condiments by Category: % Volume Growth 2013-2018
Table 202 Sales of Sauces, Dressings and Condiments by Category: % Value Growth 2013-2018
Table 203 Sales of Cooking Sauces by Type: % Value 2013-2018
Table 204 NBO Company Shares of Sauces, Dressings and Condiments: % Value 2014-2018
Table 205 LBN Brand Shares of Sauces, Dressings and Condiments: % Value 2015-2018
Table 206 Distribution of Sauces, Dressings and Condiments by Format: % Value 2013-2018
Table 207 Forecast Sales of Sauces, Dressings and Condiments by Category: Volume 2018-2023
Table 208 Forecast Sales of Sauces, Dressings and Condiments by Category: Value 2018-2023
Table 209 Forecast Sales of Sauces, Dressings and Condiments by Category: % Volume Growth 2018-2023
Table 210 Forecast Sales of Sauces, Dressings and Condiments by Category: % Value Growth 2018-2023

Soup in Ukraine

HEADLINES

PROSPECTS

Dehydrated soup will drive sales

Instant soup will continue to be consumed in offices

Shelf stable soup to emerge in Ukraine

COMPETITIVE LANDSCAPE

Velyka Lozhka expands its presence

Nestlé brands are clear leaders in soup

Ukrainian companies dominate soup

CATEGORY DATA

Table 211 Sales of Soup by Category: Volume 2013-2018
Table 212 Sales of Soup by Category: Value 2013-2018
Table 213 Sales of Soup by Category: % Volume Growth 2013-2018
Table 214 Sales of Soup by Category: % Value Growth 2013-2018
Table 215 Sales of Soup by by Leading Flavours: Rankings 2013-2018
Table 216 NBO Company Shares of Soup: % Value 2014-2018
Table 217 LBN Brand Shares of Soup: % Value 2015-2018
Table 218 Distribution of Soup by Format: % Value 2013-2018
Table 219 Forecast Sales of Soup by Category: Volume 2018-2023
Table 220 Forecast Sales of Soup by Category: Value 2018-2023
Table 221 Forecast Sales of Soup by Category: % Volume Growth 2018-2023
Table 222 Forecast Sales of Soup by Category: % Value Growth 2018-2023

Sweet Spreads in Ukraine

HEADLINES

PROSPECTS

Nut and seed based spreads in Ukraine

Jams and preserves expands with new flavours

Chocolate spreads will decline in value sales

COMPETITIVE LANDSCAPE

Ukrainians consume domestic honey

Ferrero-Ukraine remains dominant leader of chocolate spreads

Consolidation of jams and preserves

CATEGORY DATA

Table 223 Sales of Sweet Spreads by Category: Volume 2013-2018
Table 224 Sales of Sweet Spreads by Category: Value 2013-2018
Table 225 Sales of Sweet Spreads by Category: % Volume Growth 2013-2018
Table 226 Sales of Sweet Spreads by Category: % Value Growth 2013-2018
Table 227 Sales of Jams and Preserves by Leading Flavours: Rankings 2013-2018
Table 228 NBO Company Shares of Sweet Spreads: % Value 2014-2018
Table 229 LBN Brand Shares of Sweet Spreads: % Value 2015-2018
Table 230 Distribution of Sweet Spreads by Format: % Value 2013-2018
Table 231 Forecast Sales of Sweet Spreads by Category: Volume 2018-2023
Table 232 Forecast Sales of Sweet Spreads by Category: Value 2018-2023
Table 233 Forecast Sales of Sweet Spreads by Category: % Volume Growth 2018-2023
Table 234 Forecast Sales of Sweet Spreads by Category: % Value Growth 2018-2023

Baked Goods in Ukraine

HEADLINES

PROSPECTS

The state stops regulating the unit price level

Frozen bakery goods will drive sales

Packaged flat bread will become more mainstream

COMPETITIVE LANDSCAPE

Roshen Kondyterska Korporatsia and Kyivkhlib are in a legal conflict

Kyivkhlib closes some chain stores

New products and developments in design attract consumers

CATEGORY DATA

Table 235 Sales of Baked Goods by Category: Volume 2013-2018
Table 236 Sales of Baked Goods by Category: Value 2013-2018
Table 237 Sales of Baked Goods by Category: % Volume Growth 2013-2018
Table 238 Sales of Baked Goods by Category: % Value Growth 2013-2018
Table 239 NBO Company Shares of Baked Goods: % Value 2014-2018
Table 240 LBN Brand Shares of Baked Goods: % Value 2015-2018
Table 241 Distribution of Baked Goods by Format: % Value 2013-2018
Table 242 Forecast Sales of Baked Goods by Category: Volume 2018-2023
Table 243 Forecast Sales of Baked Goods by Category: Value 2018-2023
Table 244 Forecast Sales of Baked Goods by Category: % Volume Growth 2018-2023
Table 245 Forecast Sales of Baked Goods by Category: % Value Growth 2018-2023

Breakfast Cereals in Ukraine

HEADLINES

PROSPECTS

Diversification in pack sizes occurs among international brands

Muesli and granola will drive sales

Other RTE cereals will stagnate in value sales

COMPETITIVE LANDSCAPE

Nestlé-Ukraine continues to invest in promotion

Breakfast cereals becomes popularised

Ukrainian companies traditionally have big shares in hot cereals

CATEGORY DATA

Table 246 Sales of Breakfast Cereals by Category: Volume 2013-2018
Table 247 Sales of Breakfast Cereals by Category: Value 2013-2018
Table 248 Sales of Breakfast Cereals by Category: % Volume Growth 2013-2018
Table 249 Sales of Breakfast Cereals by Category: % Value Growth 2013-2018
Table 250 NBO Company Shares of Breakfast Cereals: % Value 2014-2018
Table 251 LBN Brand Shares of Breakfast Cereals: % Value 2015-2018
Table 252 Distribution of Breakfast Cereals by Format: % Value 2013-2018
Table 253 Forecast Sales of Breakfast Cereals by Category: Volume 2018-2023
Table 254 Forecast Sales of Breakfast Cereals by Category: Value 2018-2023
Table 255 Forecast Sales of Breakfast Cereals by Category: % Volume Growth 2018-2023
Table 256 Forecast Sales of Breakfast Cereals by Category: % Value Growth 2018-2023

Processed Fruit and Vegetables in Ukraine

HEADLINES

PROSPECTS

Shelf stable fruit will be a leader in value sales

Frozen processed potatoes will have modest value sales

Shelf stable vegetables will remain the biggest category

COMPETITIVE LANDSCAPE

Veld Gruppa Kompanij successfully launches Dolina Zhelaniy umbrella brand

Private label gains share

Ukrainian companies control processed fruit and vegetables sales

CATEGORY DATA

Table 257 Sales of Processed Fruit and Vegetables by Category: Volume 2013-2018
Table 258 Sales of Processed Fruit and Vegetables by Category: Value 2013-2018
Table 259 Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2013-2018
Table 260 Sales of Processed Fruit and Vegetables by Category: % Value Growth 2013-2018
Table 261 Sales of Frozen Processed Vegetables by Type: % Value Breakdown 2013-2018
Table 262 NBO Company Shares of Processed Fruit and Vegetables: % Value 2014-2018
Table 263 LBN Brand Shares of Processed Fruit and Vegetables: % Value 2015-2018
Table 264 Distribution of Processed Fruit and Vegetables by Format: % Value 2013-2018
Table 265 Forecast Sales of Processed Fruit and Vegetables by Category: Volume 2018-2023
Table 266 Forecast Sales of Processed Fruit and Vegetables by Category: Value 2018-2023
Table 267 Forecast Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2018-2023
Table 268 Forecast Sales of Processed Fruit and Vegetables by Category: % Value Growth 2018-2023

Processed Meat and Seafood in Ukraine

HEADLINES

PROSPECTS

Shelf stable processed red meat will decline

The distribution and availability of meat substitutes will expand

Chilled processed poultry will generate good sales growth

COMPETITIVE LANDSCAPE

Zhytomyrsky Myasokombinat PAT develops its portfolio

Yuvileinyy Myasokombinat TOV concentrates on the premium range

Private label is actively developing in Ukraine

CATEGORY DATA

Table 269 Sales of Processed Meat and Seafood by Category: Volume 2013-2018
Table 270 Sales of Processed Meat and Seafood by Category: Value 2013-2018
Table 271 Sales of Processed Meat and Seafood by Category: % Volume Growth 2013-2018
Table 272 Sales of Processed Meat and Seafood by Category: % Value Growth 2013-2018
Table 273 Sales of Shelf Stable Processed Red Meat by Type: % Volume Breakdown 2013-2018
Table 274 Sales of Chilled Processed Red Meat by Type: % Volume Breakdown 2013-2018
Table 275 Sales of Frozen Processed Red Meat by Type: % Volume Breakdown 2013-2018
Table 276 Sales of Frozen Processed Poultry by Type: % Value Breakdown 2013-2018
Table 277 Sales of Frozen Processed Seafood by Type: % Value Breakdown 2013-2018
Table 278 NBO Company Shares of Processed Meat and Seafood: % Value 2014-2018
Table 279 LBN Brand Shares of Processed Meat and Seafood: % Value 2015-2018
Table 280 Distribution of Processed Meat and Seafood by Format: % Value 2013-2018
Table 281 Forecast Sales of Processed Meat and Seafood by Category: Volume 2018-2023
Table 282 Forecast Sales of Processed Meat and Seafood by Category: Value 2018-2023
Table 283 Forecast Sales of Processed Meat and Seafood by Category: % Volume Growth 2018-2023
Table 284 Forecast Sales of Processed Meat and Seafood by Category: % Value Growth 2018-2023

Rice, Pasta and Noodles in Ukraine

HEADLINES

PROSPECTS

Plain noodles will be a driver of sales

Rice will stagnate in constant value sales

Instant noodle cups will remain the smallest category

COMPETITIVE LANDSCAPE

New flavours are Technocom’s speciality

Cheap rice is in demand

Dried pasta remains a fragmented category

CATEGORY DATA

Table 285 Sales of Rice, Pasta and Noodles by Category: Volume 2013-2018
Table 286 Sales of Rice, Pasta and Noodles by Category: Value 2013-2018
Table 287 Sales of Rice, Pasta and Noodles by Category: % Volume Growth 2013-2018
Table 288 Sales of Rice, Pasta and Noodles by Category: % Value Growth 2013-2018
Table 289 Sales of Instant Noodles by Leading Flavours: Rankings 2013-2018
Table 290 NBO Company Shares of Rice, Pasta and Noodles: % Value 2014-2018
Table 291 LBN Brand Shares of Rice, Pasta and Noodles: % Value 2015-2018
Table 292 NBO Company Shares of Rice: % Value 2014-2018
Table 293 LBN Brand Shares of Rice: % Value 2015-2018
Table 294 NBO Company Shares of Pasta: % Value 2014-2018
Table 295 LBN Brand Shares of Pasta: % Value 2015-2018
Table 296 NBO Company Shares of Noodles: % Value 2014-2018
Table 297 LBN Brand Shares of Noodles: % Value 2015-2018
Table 298 Distribution of Rice, Pasta and Noodles by Format: % Value 2013-2018
Table 299 Distribution of Rice by Format: % Value 2013-2018
Table 300 Distribution of Pasta by Format: % Value 2013-2018
Table 301 Distribution of Noodles by Format: % Value 2013-2018
Table 302 Forecast Sales of Rice, Pasta and Noodles by Category: Volume 2018-2023
Table 303 Forecast Sales of Rice, Pasta and Noodles by Category: Value 2018-2023
Table 304 Forecast Sales of Rice, Pasta and Noodles by Category: % Volume Growth 2018-2023
Table 305 Forecast Sales of Rice, Pasta and Noodles by Category: % Value Growth 2018-2023

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Megatrends

Country Report

Packaged Food in Ukraine

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Executive Summary

New Report Guarantee

Packaged food in Ukraine continues recovery and structural growth

New flavours and new categories drive sales

Domestic players and locally manufactured products account for more than half of sales

Modern retail is the most popular retail channel

Packaged food set to see positive growth in volume and value sales

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Table of Contents

Packaged Food in Ukraine

EXECUTIVE SUMMARY

Packaged food in Ukraine continues recovery and structural growth

New flavours and new categories drive sales

Domestic players and locally manufactured products account for more than half of sales

Modern retail is the most popular retail channel

Packaged food set to see positive growth in volume and value sales

FOODSERVICE

Sales to Foodservice

Consumer Foodservice

CATEGORY DATA

MARKET DATA

SOURCES

Chocolate Confectionery in Ukraine

HEADLINES

PROSPECTS

New legislation on chocolate and chocolate-based products

Countlines set to record further growth

Other chocolate confectionery and seasonal chocolate will continue to be outsiders

COMPETITIVE LANDSCAPE

Private label in chocolate confectionery

Ferrero-Ukraine has strong recognition in Ukraine

Roshen remains the leader in chocolate confectionery

CATEGORY DATA

Gum in Ukraine

HEADLINES

PROSPECTS

Healthy gum continues to lead the category

Sugarised chewing gum has a limited presence in modern retail

Bubble gum will continue to lose popularity in Ukraine

COMPETITIVE LANDSCAPE

Two companies control gum

Love Is is the leading brand in bubble gum

Favourite flavours of gum in Ukraine

CATEGORY DATA

Ice Cream and Frozen Desserts in Ukraine

HEADLINES

PROSPECTS

Frozen yoghurts will remain a niche product

Ice cream desserts will continue to be the outsider

Water ice cream as indulgence for people on lactose-free diet

COMPETITIVE LANDSCAPE

Continuous innovations from Zhytomyrsky Maslozavod

Domestic companies dominate ice cream

Lvivsky Kholodokombinat loses share

CATEGORY DATA

Savoury Snacks in Ukraine

HEADLINES

PROSPECTS

Tortilla chips to grow fast from its low base

Puffed snacks and other savoury snacks face competition

Savoury biscuits will recover over the forecast period

COMPETITIVE LANDSCAPE

PepsiCo is the sponsor of the UEFA Champions League Final in Kyiv

Private label gains share

Seeds with different flavours

CATEGORY DATA

Sugar Confectionery in Ukraine

HEADLINES

PROSPECTS

Other sugar confectionery will be the most dynamic category

Boiled sweets will remain the biggest category

Pastilles to develop