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Overview:
Understand the latest market trends and future growth opportunities for the Packaged Food industry in Uruguay with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Packaged Food industry in Uruguay, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Packaged Food in Uruguay report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Packaged Food in Uruguay?
- Which are the leading brands in Packaged Food in Uruguay?
- How are products distributed in Packaged Food in Uruguay?
- How is the rise of e-commerce and/or the expansion of modern grocery retail impacting traditional retail?
- What are the key health and wellness concerns driving, or challenging, sales in Packaged Food?
- How significant are vegan and vegetarian dietary requirements in determining sales growth in Uruguay?
- How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
- Where is future growth expected to be most dynamic?
- How significant will values-based claims, such as sustainability and ethical labelling, be in supporting future growth and brand equity?
Packaged Food in Uruguay
EXECUTIVE SUMMARY
COVID-19 impact on packaged food
COVID-19 country impact
Company response
Retailing shift
Foodservice vs retail split
What next for packaged food?
FOODSERVICE
Sales to Foodservice
Certain packaged foods register value decline due to restrictions in foodservice
Home delivery does not compensate for loss of business in foodservice
Foodservice in hotels suffer largest value sales decline
Category Data
Table 1 Foodservice Sales of Packaged Food by Category: Volume 2015-2020
Table 2 Foodservice Sales of Packaged Food by Category: % Volume Growth 2015-2020
Table 3 Forecast Foodservice Sales of Packaged Food by Category: Volume 2020-2025
Table 4 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2020-2025
MARKET DATA
Table 5 Sales of Packaged Food by Category: Volume 2015-2020
Table 6 Sales of Packaged Food by Category: Value 2015-2020
Table 7 Sales of Packaged Food by Category: % Volume Growth 2015-2020
Table 8 Sales of Packaged Food by Category: % Value Growth 2015-2020
Table 9 GBO Company Shares of Packaged Food: % Value 2016-2020
Table 10 NBO Company Shares of Packaged Food: % Value 2016-2020
Table 11 LBN Brand Shares of Packaged Food: % Value 2017-2020
Table 12 Penetration of Private Label by Category: % Value 2015-2020
Table 13 Distribution of Packaged Food by Format: % Value 2015-2020
Table 14 Distribution of Packaged Food by Format and Category: % Value 2020
Table 15 Forecast Sales of Packaged Food by Category: Volume 2020-2025
Table 16 Forecast Sales of Packaged Food by Category: Value 2020-2025
Table 17 Forecast Sales of Packaged Food by Category: % Volume Growth 2020-2025
Table 18 Forecast Sales of Packaged Food by Category: % Value Growth 2020-2025
GLOBAL MACROECONOMIC ENVIRONMENT
GLOBAL INDUSTRY ENVIRONMENT
DISCLAIMER
SOURCES
Summary 1 Research Sources
Edible Oils in Uruguay
KEY DATA FINDINGS
2020 IMPACT
Increased cooking at home due to COVID-19 leads to volume growth
COUSA remains the clear leader thanks to wide range and consumer trust
Domestic olive oil gradually displacing imported brands
RECOVERY AND OPPORTUNITIES
Dampened retail volume growth in 2021 due to stockpiling in 2020
Olive oil set to record the strongest retail volume growth despite its high prices
CATEGORY DATA
Ready Meals in Uruguay
KEY DATA FINDINGS
2020 IMPACT
Frozen pizza suffers retail volume decline as consumers opt for home-made pizza
McCain’s frozen pizza brands, La Sibarita, suffers dramatic value decline as more pizza made at home
Frozen products lead value sales
RECOVERY AND OPPORTUNITIES
Ready meals dependent on economy recovering quickly from COVID-19
Players need to invest more in healthy options and marketing
Refrigerated delivery trucks drives current value growth in e-commerce
CATEGORY DATA
Sauces, Dressings and Condiments in Uruguay
KEY DATA FINDINGS
2020 IMPACT
Home cooking trend boosts demand but not all products benefit
Unilever del Uruguay leads value sales thanks to strong table sauce sales
Mayonnaise remains most popular table sauce in Uruguay
RECOVERY AND OPPORTUNITIES
Dampened retail volume growth in 2021, due to degree of stockpiling in 2020
Manufacturers expected to increasingly focus on healthy options
CATEGORY DATA
Sweet Spreads in Uruguay
KEY DATA FINDINGS
2020 IMPACT
Rising at-home consumption and stockpiling benefit sales
Local players continue to dominate thanks to innovating
Honey remains small, with the majority of local production exported
RECOVERY AND OPPORTUNITIES
Stockpiling leads to retail volume decline in 2021
Moderate growth, with a focus on healthier versions
Manufacturers of jams and preserves expand into other sweet spreads
CATEGORY DATA
Chocolate Confectionery in Uruguay
KEY DATA FINDINGS
2020 IMPACT
Tablets drops in demand due to the pandemic and smaller quantity sizes
Leading companies focus primarily on innovation
Supermarkets and hypermarkets increase value share due to the pandemic
RECOVERY AND OPPORTUNITIES
Chocolate confectionery will make an immediate recovery from 2021
Postponed labelling system will discourage purchasing of chocolate confectionery
Concerns regarding health increase post pandemic
Summary 2 Other Chocolate Confectionery by Product Type: 2020
CATEGORY DATA
Table 19 Sales of Chocolate Confectionery by Category: Volume 2015-2020
Table 20 Sales of Chocolate Confectionery by Category: Value 2015-2020
Table 21 Sales of Chocolate Confectionery by Category: % Volume Growth 2015-2020
Table 22 Sales of Chocolate Confectionery by Category: % Value Growth 2015-2020
Table 23 Sales of Chocolate Tablets by Type: % Value 2015-2020
Table 24 NBO Company Shares of Chocolate Confectionery: % Value 2016-2020
Table 25 LBN Brand Shares of Chocolate Confectionery: % Value 2017-2020
Table 26 Distribution of Chocolate Confectionery by Format: % Value 2015-2020
Table 27 Forecast Sales of Chocolate Confectionery by Category: Volume 2020-2025
Table 28 Forecast Sales of Chocolate Confectionery by Category: Value 2020-2025
Table 29 Forecast Sales of Chocolate Confectionery by Category: % Volume Growth 2020-2025
Table 30 Forecast Sales of Chocolate Confectionery by Category: % Value Growth 2020-2025
Gum in Uruguay
KEY DATA FINDINGS
2020 IMPACT
Chewing gum suffers from home seclusion
CAS remains leading player despite losing value shares
Bubble gum grows in demand due to children being at home
RECOVERY AND OPPORTUNITIES
Chewing gum will make an immediate recovery as lockdown eases
Consumption of gum will continue declining despite innovation
E-commerce threatens consumption of gum
CATEGORY DATA
Table 31 Sales of Gum by Category: Volume 2015-2020
Table 32 Sales of Gum by Category: Value 2015-2020
Table 33 Sales of Gum by Category: % Volume Growth 2015-2020
Table 34 Sales of Gum by Category: % Value Growth 2015-2020
Table 35 NBO Company Shares of Gum: % Value 2016-2020
Table 36 LBN Brand Shares of Gum: % Value 2017-2020
Table 37 Distribution of Gum by Format: % Value 2015-2020
Table 38 Forecast Sales of Gum by Category: Volume 2020-2025
Table 39 Forecast Sales of Gum by Category: Value 2020-2025
Table 40 Forecast Sales of Gum by Category: % Volume Growth 2020-2025
Table 41 Forecast Sales of Gum by Category: % Value Growth 2020-2025
Sugar Confectionery in Uruguay
KEY DATA FINDINGS
2020 IMPACT
Sugar confectionery benefits in 2020 from increased snacking
Van Dam maintains lead with introduction of nougat
Uruguayans prefer to pay with card during the pandemic
RECOVERY AND OPPORTUNITIES
Sugar confectionery will be unfazed by the economical backlash of the pandemic
Private label will benefit from lack of loyalty
Unit prices will remain low in order to boost consumer demand
Summary 3 Other Sugar Confectionery by Product Type: 2020
CATEGORY DATA
Table 42 Sales of Sugar Confectionery by Category: Volume 2015-2020
Table 43 Sales of Sugar Confectionery by Category: Value 2015-2020
Table 44 Sales of Sugar Confectionery by Category: % Volume Growth 2015-2020
Table 45 Sales of Sugar Confectionery by Category: % Value Growth 2015-2020
Table 46 Sales of Pastilles, Gums, Jellies and Chews by Type: % Value 2015-2020
Table 47 NBO Company Shares of Sugar Confectionery: % Value 2016-2020
Table 48 LBN Brand Shares of Sugar Confectionery: % Value 2017-2020
Table 49 Distribution of Sugar Confectionery by Format: % Value 2015-2020
Table 50 Forecast Sales of Sugar Confectionery by Category: Volume 2020-2025
Table 51 Forecast Sales of Sugar Confectionery by Category: Value 2020-2025
Table 52 Forecast Sales of Sugar Confectionery by Category: % Volume Growth 2020-2025
Table 53 Forecast Sales of Sugar Confectionery by Category: % Value Growth 2020-2025
Sweet Biscuits, Snack Bars and Fruit Snacks in Uruguay
KEY DATA FINDINGS
2020 IMPACT
Snack bars and fruit snacks benefit in 2020 from the pandemic whilst sweet biscuits suffers
Durulte continues to lead with its household classic brand Portezuelo
Supermarkets and hypermarkets benefit from frequent discounting
RECOVERY AND OPPORTUNITIES
Growth will slow as consumers snack less
Low priced brands will benefit from the economic recession
Innovations using cannabis to be expected over the forecast period
CATEGORY DATA
Table 54 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2015-2020
Table 55 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2015-2020
Table 56 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2015-2020
Table 57 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2015-2020
Table 58 NBO Company Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2016-2020
Table 59 LBN Brand Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2017-2020
Table 60 NBO Company Shares of Sweet Biscuits: % Value 2016-2020
Table 61 LBN Brand Shares of Sweet Biscuits: % Value 2017-2020
Table 62 NBO Company Shares of Snack Bars: % Value 2016-2020
Table 63 LBN Brand Shares of Snack Bars: % Value 2017-2020
Table 64 NBO Company Shares of Fruit Snacks: % Value 2016-2020
Table 65 LBN Brand Shares of Fruit Snacks: % Value 2017-2020
Table 66 Distribution of Sweet Biscuits, Snack Bars and Fruit Snacks by Format: % Value 2015-2020
Table 67 Distribution of Sweet Biscuits by Format: % Value 2015-2020
Table 68 Distribution of Snack Bars by Format: % Value 2015-2020
Table 69 Distribution of Fruit Snacks by Format: % Value 2015-2020
Table 70 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2020-2025
Table 71 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2020-2025
Table 72 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2020-2025
Table 73 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2020-2025
Ice Cream and Frozen Desserts in Uruguay
KEY DATA FINDINGS
2020 IMPACT
Seasonality saves ice cream and desserts from devastation from the pandemic
Cooperative Nacional de Productores remains lead in 2020
Consumers avoid having to pay with cash out of fear or contracting the virus
RECOVERY AND OPPORTUNITIES
Ice cream will continue to perform well due to seasonality
Veganism to gather pace over the forecast period
Individualism trend will inspire innovation of packaging
CATEGORY DATA
Table 74 Sales of Ice Cream and Frozen Desserts by Category: Volume 2015-2020
Table 75 Sales of Ice Cream and Frozen Desserts by Category: Value 2015-2020
Table 76 Sales of Ice Cream and Frozen Desserts by Category: % Volume Growth 2015-2020
Table 77 Sales of Ice Cream and Frozen Desserts by Category: % Value Growth 2015-2020
Table 78 NBO Company Shares of Ice Cream and Frozen Desserts: % Value 2016-2020
Table 79 LBN Brand Shares of Ice Cream and Frozen Desserts: % Value 2017-2020
Table 80 NBO Company Shares of Ice Cream: % Value 2016-2020
Table 81 LBN Brand Shares of Ice Cream: % Value 2017-2020
Table 82 NBO Company Shares of Frozen Desserts: % Value 2016-2020
Table 83 LBN Brand Shares of Frozen Desserts: % Value 2017-2020
Table 84 Distribution of Ice Cream and Frozen Desserts by Format: % Value 2015-2020
Table 85 Distribution of Ice Cream by Format: % Value 2015-2020
Table 86 Distribution of Frozen Desserts by Format: % Value 2015-2020
Table 87 Forecast Sales of Ice Cream and Frozen Desserts by Category: Volume 2020-2025
Table 88 Forecast Sales of Ice Cream and Frozen Desserts by Category: Value 2020-2025
Table 89 Forecast Sales of Ice Cream and Frozen Desserts by Category: % Volume Growth 2020-2025
Table 90 Forecast Sales of Ice Cream and Frozen Desserts by Category: % Value Growth 2020-2025
Savoury Snacks in Uruguay
KEY DATA FINDINGS
2020 IMPACT
Savoury snack suffers in 2020 due to high salt content
Papas Chips remains leading player in 2020
Card payments preferred by consumers during the pandemic
RECOVERY AND OPPORTUNITIES
Salty snacks will stagnate in response to the health and wellness trend
Health and wellness will be beneficial for vegetable, pulse and bread chips
Labelling system will cause savoury snacks to suffer
CATEGORY DATA
Table 91 Sales of Savoury Snacks by Category: Volume 2015-2020
Table 92 Sales of Savoury Snacks by Category: Value 2015-2020
Table 93 Sales of Savoury Snacks by Category: % Volume Growth 2015-2020
Table 94 Sales of Savoury Snacks by Category: % Value Growth 2015-2020
Table 95 NBO Company Shares of Savoury Snacks: % Value 2016-2020
Table 96 LBN Brand Shares of Savoury Snacks: % Value 2017-2020
Table 97 Distribution of Savoury Snacks by Format: % Value 2015-2020
Table 98 Forecast Sales of Savoury Snacks by Category: Volume 2020-2025
Table 99 Forecast Sales of Savoury Snacks by Category: Value 2020-2025
Table 100 Forecast Sales of Savoury Snacks by Category: % Volume Growth 2020-2025
Table 101 Forecast Sales of Savoury Snacks by Category: % Value Growth 2020-2025
Baby Food in Uruguay
KEY DATA FINDINGS
2020 IMPACT
Consumers favour powder milk formula during financial hardship
Uruguayans prefer international players as they believe it guarantees high quality products
E-commerce gathers pace as consumers limit possible contact with the virus
RECOVERY AND OPPORTUNITIES
Breastfeeding will continue to hamper the sales of baby food during economic unrest
Prepared baby food will continue underperforming post pandemic as parents want guaranteed freshness
Little innovation for baby food expected over the forecast period as companies see it pointless to invest
CATEGORY DATA
Table 102 Sales of Baby Food by Category: Volume 2015-2020
Table 103 Sales of Baby Food by Category: Value 2015-2020
Table 104 Sales of Baby Food by Category: % Volume Growth 2015-2020
Table 105 Sales of Baby Food by Category: % Value Growth 2015-2020
Table 106 NBO Company Shares of Baby Food: % Value 2016-2020
Table 107 LBN Brand Shares of Baby Food: % Value 2017-2020
Table 108 Distribution of Baby Food by Format: % Value 2015-2020
Table 109 Forecast Sales of Baby Food by Category: Volume 2020-2025
Table 110 Forecast Sales of Baby Food by Category: Value 2020-2025
Table 111 Forecast Sales of Baby Food by Category: % Volume Growth 2020-2025
Table 112 Forecast Sales of Baby Food by Category: % Value Growth 2020-2025
Butter and Spreads in Uruguay
KEY DATA FINDINGS
2020 IMPACT
Increased cooking and baking benefits sales of butter and spreads during confinement
Cooperativa Nacional de Productores de Leche dominates butter in 2020 with its strong presence
E-commerce gathers pace amidst purchasing power is decreased by the pandemic
RECOVERY AND OPPORTUNITIES
Post-quarantine economic crisis will impact the sales of butter and spreads
Margarine and spreads will be favoured over butter by cash-strapped consumers
Cooking fats will continue to be unpopular in Uruguay
CATEGORY DATA
Table 113 Sales of Butter and Spreads by Category: Volume 2015-2020
Table 114 Sales of Butter and Spreads by Category: Value 2015-2020
Table 115 Sales of Butter and Spreads by Category: % Volume Growth 2015-2020
Table 116 Sales of Butter and Spreads by Category: % Value Growth 2015-2020
Table 117 NBO Company Shares of Butter and Spreads: % Value 2016-2020
Table 118 LBN Brand Shares of Butter and Spreads: % Value 2017-2020
Table 119 Distribution of Butter and Spreads by Format: % Value 2015-2020
Table 120 Forecast Sales of Butter and Spreads by Category: Volume 2020-2025
Table 121 Forecast Sales of Butter and Spreads by Category: Value 2020-2025
Table 122 Forecast Sales of Butter and Spreads by Category: % Volume Growth 2020-2025
Table 123 Forecast Sales of Butter and Spreads by Category: % Value Growth 2020-2025
Cheese in Uruguay
KEY DATA FINDINGS
2020 IMPACT
Soft cheese benefits from many consumers spending extended periods at home
Domestic player Pili in financial difficulties
Inflated prices lead to lower demand amidst the COVID-19 pandemic
RECOVERY AND OPPORTUNITIES
Demand for cheese will continue to suffer as a result of the complex economy post-quarantine
Healthy attributes of spreadable processed cheese will not be enough to counteract the complex economic backdrop
Cheese will be largely unimpacted by the pandemic over the forecast period as a whole, as it is a staple food product
CATEGORY DATA
Table 124 Sales of Cheese by Category: Volume 2015-2020
Table 125 Sales of Cheese by Category: Value 2015-2020
Table 126 Sales of Cheese by Category: % Volume Growth 2015-2020
Table 127 Sales of Cheese by Category: % Value Growth 2015-2020
Table 128 Sales of Spreadable Processed Cheese by Type: % Value 2015-2020
Table 129 NBO Company Shares of Cheese: % Value 2016-2020
Table 130 LBN Brand Shares of Cheese: % Value 2017-2020
Table 131 Distribution of Cheese by Format: % Value 2015-2020
Table 132 Forecast Sales of Cheese by Category: Volume 2020-2025
Table 133 Forecast Sales of Cheese by Category: Value 2020-2025
Table 134 Forecast Sales of Cheese by Category: % Volume Growth 2020-2025
Table 135 Forecast Sales of Cheese by Category: % Value Growth 2020-2025
Drinking Milk Products in Uruguay
KEY DATA FINDINGS
2020 IMPACT
Shelf stable milk benefits from the stockpiling trend in March
Cooperativa Nacional de Productores de Leche continues dominating drinking milk due to its long standing presence
Economising becomes the most important factor shaping consumers’ shopping habits during the pandemic
RECOVERY AND OPPORTUNITIES
Flavoured milk drinks will recover immediately as consumers return to buying non-essential products
Milk alternatives will benefit from the growing health and wellness trend post pandemic
Full fat variants is expected to remain the most popular despite growing health concerns
CATEGORY DATA
Table 136 Sales of Drinking Milk Products by Category: Volume 2015-2020
Table 137 Sales of Drinking Milk Products by Category: Value 2015-2020
Table 138 Sales of Drinking Milk Products by Category: % Volume Growth 2015-2020
Table 139 Sales of Drinking Milk Products by Category: % Value Growth 2015-2020
Table 140 NBO Company Shares of Drinking Milk Products: % Value 2016-2020
Table 141 LBN Brand Shares of Drinking Milk Products: % Value 2017-2020
Table 142 Distribution of Drinking Milk Products by Format: % Value 2015-2020
Table 143 Forecast Sales of Drinking Milk Products Products by Category: Volume 2020-2025
Table 144 Forecast Sales of Drinking Milk Products Products by Category: Value 2020-2025
Table 145 Forecast Sales of Drinking Milk Products Products by Category: % Volume Growth 2020-2025
Table 146 Forecast Sales of Drinking Milk Products Products by Category: % Value Growth 2020-2025
Yoghurt and Sour Milk Products in Uruguay
KEY DATA FINDINGS
2020 IMPACT
Plain yoghurt benefits from its healthy image during the pandemic
Groupe Danone expands its domestic production in order to export and meet international standards
Manufacturers prioritise high selling products admits the pandemic in a bid to continue generating money
RECOVERY AND OPPORTUNITIES
Yoghurt and sour milk products will perform well over the forecast period due to associated health benefits
New health warning labels to be introduced
Sour milk products not popular in Uruguay and is unlikely to make an impact
CATEGORY DATA
Table 147 Sales of Yoghurt and Sour Milk Products by Category: Volume 2015-2020
Table 148 Sales of Yoghurt and Sour Milk Products by Category: Value 2015-2020
Table 149 Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2015-2020
Table 150 Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2015-2020
Table 151 NBO Company Shares of Yoghurt and Sour Milk Products: % Value 2016-2020
Table 152 LBN Brand Shares of Yoghurt and Sour Milk Products: % Value 2017-2020
Table 153 Distribution of Yoghurt and Sour Milk Products by Format: % Value 2015-2020
Table 154 Forecast Sales of Yoghurt and Sour Milk Products by Category: Volume 2020-2025
Table 155 Forecast Sales of Yoghurt and Sour Milk Products by Category: Value 2020-2025
Table 156 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2020-2025
Table 157 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2020-2025
Other Dairy in Uruguay
KEY DATA FINDINGS
2020 IMPACT
Cooking and baking trend benefits cream and condensed milk during home seclusion
Cooperativa Nacional de Productores de Leche continues to lead other dairy due to constant innovation
Chilled and shelf stable desserts suffers due to its unessential nature
RECOVERY AND OPPORTUNITIES
Coffee whiteners will underperform due to the growing health and wellness trend
Fromage frais and quark is not expected to become popular in Uruguay
Inflated prices will impact consumer shopping habits over the forecast period
CATEGORY DATA
Table 158 Sales of Other Dairy by Category: Volume 2015-2020
Table 159 Sales of Other Dairy by Category: Value 2015-2020
Table 160 Sales of Other Dairy by Category: % Volume Growth 2015-2020
Table 161 Sales of Other Dairy by Category: % Value Growth 2015-2020
Table 162 NBO Company Shares of Other Dairy: % Value 2016-2020
Table 163 LBN Brand Shares of Other Dairy: % Value 2017-2020
Table 164 Distribution of Other Dairy by Format: % Value 2015-2020
Table 165 Forecast Sales of Other Dairy by Category: Volume 2020-2025
Table 166 Forecast Sales of Other Dairy by Category: Value 2020-2025
Table 167 Forecast Sales of Other Dairy by Category: % Volume Growth 2020-2025
Table 168 Forecast Sales of Other Dairy by Category: % Value Growth 2020-2025
Baked Goods in Uruguay
KEY DATA FINDINGS
2020 IMPACT
Government makes agreement with retailers and manufacturers to prevent price increases
Artisanal bakeries dominate in very fragmented product area
Unpackaged leavened bread continues to dominate baked goods
RECOVERY AND OPPORTUNITIES
As long as economy recovers from COVID-19, volume growth expected over forecast period
Healthier options begin to make their mark
Smaller products areas such as flat bread will drive value growth over the forecast period
CATEGORY DATA
Table 169 Sales of Baked Goods by Category: Volume 2015-2020
Table 170 Sales of Baked Goods by Category: Value 2015-2020
Table 171 Sales of Baked Goods by Category: % Volume Growth 2015-2020
Table 172 Sales of Baked Goods by Category: % Value Growth 2015-2020
Table 173 NBO Company Shares of Baked Goods: % Value 2016-2020
Table 174 LBN Brand Shares of Baked Goods: % Value 2017-2020
Table 175 Distribution of Baked Goods by Format: % Value 2015-2020
Table 176 Forecast Sales of Baked Goods by Category: Volume 2020-2025
Table 177 Forecast Sales of Baked Goods by Category: Value 2020-2025
Table 178 Forecast Sales of Baked Goods by Category: % Volume Growth 2020-2025
Table 179 Forecast Sales of Baked Goods by Category: % Value Growth 2020-2025
Breakfast Cereals in Uruguay
KEY DATA FINDINGS
2020 IMPACT
Breakfast cereals benefits from COVID-19, with people having more time to eat breakfast due to spending more time at home
Nestlé del Uruguay continues to lead breakfast cereals
Muesli and granola continues to emerge, supported by the health trend
RECOVERY AND OPPORTUNITIES
Once threat of COVID-19 subsides, current value growth will reduce
Supermarkets remains the most popular channel for breakfast cereals
Uruguayans increasingly skip breakfast, limiting growth of breakfast cereals
CATEGORY DATA
Table 180 Sales of Breakfast Cereals by Category: Volume 2015-2020
Table 181 Sales of Breakfast Cereals by Category: Value 2015-2020
Table 182 Sales of Breakfast Cereals by Category: % Volume Growth 2015-2020
Table 183 Sales of Breakfast Cereals by Category: % Value Growth 2015-2020
Table 184 NBO Company Shares of Breakfast Cereals: % Value 2016-2020
Table 185 LBN Brand Shares of Breakfast Cereals: % Value 2017-2020
Table 186 Distribution of Breakfast Cereals by Format: % Value 2015-2020
Table 187 Forecast Sales of Breakfast Cereals by Category: Volume 2020-2025
Table 188 Forecast Sales of Breakfast Cereals by Category: Value 2020-2025
Table 189 Forecast Sales of Breakfast Cereals by Category: % Volume Growth 2020-2025
Table 190 Forecast Sales of Breakfast Cereals by Category: % Value Growth 2020-2025
Processed Meat and Seafood in Uruguay
KEY DATA FINDINGS
2020 IMPACT
Steep price rises stifle retail volume growth for some products
Sadia Uruguay maintains its leading share thanks to wide range and distribution presence
Growth to slow over forecast period as the health trend intensifies
RECOVERY AND OPPORTUNITIES
Volume growth dampened by unhealthy perception
Meat substitutes will continue register healthy value growth over forecast period
Refrigerated delivery trucks drives value growth in e-commerce
CATEGORY DATA
Table 191 Sales of Processed Meat and Seafood by Category: Volume 2015-2020
Table 192 Sales of Processed Meat and Seafood by Category: Value 2015-2020
Table 193 Sales of Processed Meat and Seafood by Category: % Volume Growth 2015-2020
Table 194 Sales of Processed Meat and Seafood by Category: % Value Growth 2015-2020
Table 195 NBO Company Shares of Processed Meat and Seafood: % Value 2016-2020
Table 196 LBN Brand Shares of Processed Meat and Seafood: % Value 2017-2020
Table 197 Distribution of Processed Meat and Seafood by Format: % Value 2015-2020
Table 198 Forecast Sales of Processed Meat and Seafood by Category: Volume 2020-2025
Table 199 Forecast Sales of Processed Meat and Seafood by Category: Value 2020-2025
Table 200 Forecast Sales of Processed Meat and Seafood by Category: % Volume Growth 2020-2025
Table 201 Forecast Sales of Processed Meat and Seafood by Category: % Value Growth 2020-2025
Processed Fruit and Vegetables in Uruguay
KEY DATA FINDINGS
2020 IMPACT
Bumper year for shelf stable products as consumers stockpile
Graba affected by temporary drop in volume sales of frozen goods
Supermarkets extends lead thanks to large freezer display area, wide range and attractive prices
RECOVERY AND OPPORTUNITIES
Moderate retail volume growth over forecast period as sales normalise post-pandemic
Frozen processed vegetables to outperform shelf stable varieties over forecast period due to widening range
Private label to gain value share due to offering good quality and low prices
CATEGORY DATA
Table 202 Sales of Processed Fruit and Vegetables by Category: Volume 2015-2020
Table 203 Sales of Processed Fruit and Vegetables by Category: Value 2015-2020
Table 204 Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2015-2020
Table 205 Sales of Processed Fruit and Vegetables by Category: % Value Growth 2015-2020
Table 206 NBO Company Shares of Processed Fruit and Vegetables: % Value 2016-2020
Table 207 LBN Brand Shares of Processed Fruit and Vegetables: % Value 2017-2020
Table 208 Distribution of Processed Fruit and Vegetables by Format: % Value 2015-2020
Table 209 Forecast Sales of Processed Fruit and Vegetables by Category: Volume 2020-2025
Table 210 Forecast Sales of Processed Fruit and Vegetables by Category: Value 2020-2025
Table 211 Forecast Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2020-2025
Table 212 Forecast Sales of Processed Fruit and Vegetables by Category: % Value Growth 2020-2025
Rice, Pasta and Noodles in Uruguay
KEY DATA FINDINGS
2020 IMPACT
Staple pasta and rice benefit from stockpiling and home cooking trends
Domestic companies lead
Wide variety of small pasta producers
RECOVERY AND OPPORTUNITIES
Stockpiling in 2020 will dampen retail volume growth in 2021
Manufacturers to launch healthier versions
Private label gains value share over the forecast period
CATEGORY DATA
Table 213 Sales of Rice, Pasta and Noodles by Category: Volume 2015-2020
Table 214 Sales of Rice, Pasta and Noodles by Category: Value 2015-2020
Table 215 Sales of Rice, Pasta and Noodles by Category: % Volume Growth 2015-2020
Table 216 Sales of Rice, Pasta and Noodles by Category: % Value Growth 2015-2020
Table 217 NBO Company Shares of Rice, Pasta and Noodles: % Value 2016-2020
Table 218 LBN Brand Shares of Rice, Pasta and Noodles: % Value 2017-2020
Table 219 NBO Company Shares of Rice: % Value 2016-2020
Table 220 LBN Brand Shares of Rice: % Value 2017-2020
Table 221 NBO Company Shares of Pasta: % Value 2016-2020
Table 222 LBN Brand Shares of Pasta: % Value 2017-2020
Table 223 Distribution of Rice, Pasta and Noodles by Format: % Value 2015-2020
Table 224 Distribution of Rice by Format: % Value 2015-2020
Table 225 Distribution of Pasta by Format: % Value 2015-2020
Table 226 Forecast Sales of Rice, Pasta and Noodles by Category: Volume 2020-2025
Table 227 Forecast Sales of Rice, Pasta and Noodles by Category: Value 2020-2025
Table 228 Forecast Sales of Rice, Pasta and Noodles by Category: % Volume Growth 2020-2025
Table 229 Forecast Sales of Rice, Pasta and Noodles by Category: % Value Growth 2020-2025
Edible Oils in Uruguay
KEY DATA FINDINGS
2020 IMPACT
Increased cooking at home due to COVID-19 leads to volume growth
COUSA remains the clear leader thanks to wide range and consumer trust
Domestic olive oil gradually displacing imported brands
RECOVERY AND OPPORTUNITIES
Dampened retail volume growth in 2021 due to stockpiling in 2020
Olive oil set to record the strongest retail volume growth despite its high prices
Low prices key to maintaining demand
CATEGORY DATA
Table 230 Sales of Edible Oils by Category: Volume 2015-2020
Table 231 Sales of Edible Oils by Category: Value 2015-2020
Table 232 Sales of Edible Oils by Category: % Volume Growth 2015-2020
Table 233 Sales of Edible Oils by Category: % Value Growth 2015-2020
Table 234 NBO Company Shares of Edible Oils: % Value 2016-2020
Table 235 LBN Brand Shares of Edible Oils: % Value 2017-2020
Table 236 Distribution of Edible Oils by Format: % Value 2015-2020
Table 237 Forecast Sales of Edible Oils by Category: Volume 2020-2025
Table 238 Forecast Sales of Edible Oils by Category: Value 2020-2025
Table 239 Forecast Sales of Edible Oils by Category: % Volume Growth 2020-2025
Table 240 Forecast Sales of Edible Oils by Category: % Value Growth 2020-2025
Ready Meals in Uruguay
KEY DATA FINDINGS
2020 IMPACT
Frozen pizza suffers retail volume decline as consumers opt for home-made pizza
McCain’s frozen pizza brands, La Sibarita, suffers dramatic value decline as more pizza made at home
Frozen products lead value sales
RECOVERY AND OPPORTUNITIES
Ready meals dependent on economy recovering quickly from COVID-19
Players need to invest more in healthy options and marketing
Refrigerated delivery trucks drives current value growth in e-commerce
CATEGORY DATA
Table 241 Sales of Ready Meals by Category: Volume 2015-2020
Table 242 Sales of Ready Meals by Category: Value 2015-2020
Table 243 Sales of Ready Meals by Category: % Volume Growth 2015-2020
Table 244 Sales of Ready Meals by Category: % Value Growth 2015-2020
Table 245 NBO Company Shares of Ready Meals: % Value 2016-2020
Table 246 LBN Brand Shares of Ready Meals: % Value 2017-2020
Table 247 Distribution of Ready Meals by Format: % Value 2015-2020
Table 248 Forecast Sales of Ready Meals by Category: Volume 2020-2025
Table 249 Forecast Sales of Ready Meals by Category: Value 2020-2025
Table 250 Forecast Sales of Ready Meals by Category: % Volume Growth 2020-2025
Table 251 Forecast Sales of Ready Meals by Category: % Value Growth 2020-2025
Sauces, Dressings and Condiments in Uruguay
KEY DATA FINDINGS
2020 IMPACT
Home cooking trend boosts demand but not all products benefit
Unilever del Uruguay leads value sales thanks to strong table sauce sales
Mayonnaise remains most popular table sauce in Uruguay
RECOVERY AND OPPORTUNITIES
Dampened retail volume growth in 2021, due to degree of stockpiling in 2020
Manufacturers expected to increasingly focus on healthy options
Tomato pastes and purées remain popular due to the wide variety of uses in Uruguayan cuisine
CATEGORY DATA
Table 252 Sales of Sauces, Dressings and Condiments by Category: Volume 2015-2020
Table 253 Sales of Sauces, Dressings and Condiments by Category: Value 2015-2020
Table 254 Sales of Sauces, Dressings and Condiments by Category: % Volume Growth 2015-2020
Table 255 Sales of Sauces, Dressings and Condiments by Category: % Value Growth 2015-2020
Table 256 NBO Company Shares of Sauces, Dressings and Condiments: % Value 2016-2020
Table 257 LBN Brand Shares of Sauces, Dressings and Condiments: % Value 2017-2020
Table 258 Distribution of Sauces, Dressings and Condiments by Format: % Value 2015-2020
Table 259 Forecast Sales of Sauces, Dressings and Condiments by Category: Volume 2020-2025
Table 260 Forecast Sales of Sauces, Dressings and Condiments by Category: Value 2020-2025
Table 261 Forecast Sales of Sauces, Dressings and Condiments by Category: % Volume Growth 2020-2025
Table 262 Forecast Sales of Sauces, Dressings and Condiments by Category: % Value Growth 2020-2025
Sweet Spreads in Uruguay
KEY DATA FINDINGS
2020 IMPACT
Rising at-home consumption and stockpiling benefit sales
Local players continue to dominate thanks to innovating
Honey remains small, with the majority of local production exported
RECOVERY AND OPPORTUNITIES
Stockpiling leads to retail volume decline in 2021
Moderate growth, with a focus on healthier versions
Manufacturers of jams and preserves expand into other sweet spreads
CATEGORY DATA
Table 263 Sales of Sweet Spreads by Category: Volume 2015-2020
Table 264 Sales of Sweet Spreads by Category: Value 2015-2020
Table 265 Sales of Sweet Spreads by Category: % Volume Growth 2015-2020
Table 266 Sales of Sweet Spreads by Category: % Value Growth 2015-2020
Table 267 NBO Company Shares of Sweet Spreads: % Value 2016-2020
Table 268 LBN Brand Shares of Sweet Spreads: % Value 2017-2020
Table 269 Distribution of Sweet Spreads by Format: % Value 2015-2020
Table 270 Forecast Sales of Sweet Spreads by Category: Volume 2020-2025
Table 271 Forecast Sales of Sweet Spreads by Category: Value 2020-2025
Table 272 Forecast Sales of Sweet Spreads by Category: % Volume Growth 2020-2025
Table 273 Forecast Sales of Sweet Spreads by Category: % Value Growth 2020-2025
Soup in Uruguay
KEY DATA FINDINGS
2020 IMPACT
Price discounts leads to increase in retail volume sales in 2020
Unilever del Uruguay maintains its lead due to strength of Knorr and innovation
Competition varies between different type of soups
RECOVERY AND OPPORTUNITIES
Moderate growth expected once threat of COVID-19 passes
Healthier positioning will drive value growth over the forecast period
Climate change negatively affects soup sales and may impact product development
CATEGORY DATA
Table 274 Sales of Soup by Category: Volume 2015-2020
Table 275 Sales of Soup by Category: Value 2015-2020
Table 276 Sales of Soup by Category: % Volume Growth 2015-2020
Table 277 Sales of Soup by Category: % Value Growth 2015-2020
Table 278 NBO Company Shares of Soup: % Value 2016-2020
Table 279 LBN Brand Shares of Soup: % Value 2017-2020
Table 280 Distribution of Soup by Format: % Value 2015-2020
Table 281 Forecast Sales of Soup by Category: Volume 2020-2025
Table 282 Forecast Sales of Soup by Category: Value 2020-2025
Table 283 Forecast Sales of Soup by Category: % Volume Growth 2020-2025
Table 284 Forecast Sales of Soup by Category: % Value Growth 2020-2025