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Overview:
Understand the latest market trends and future growth opportunities for the Pet Care industry in Russia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to the following key categories, where applicable:
- Cat Food
- Dog Food
- Other Pet Food
- Pet Products
If you're in the Pet Care industry in Russia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
The Pet Care in Russia report includes:
- Analysis of key supply-side and demand trends
- Detailed segmentation of international and local products
- Historic volume and value sizes, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent research methodology, conducted in-country
This report answers:
- What is the market size of Pet Care in Russia?
- Which are the leading brands in Pet Care in Russia?
- How are products distributed in Pet Care in Russia?
- How is the rise of e-commerce impacting the retail environment and consumer engagement?
- How are fashions and values in human food echoed in food for pets?
- How has COVID-19 impacted consumer demand? To what extent have lockdown, home seclusion and stockpiling boosted sales? Will the longer term economic repercussions of the pandemic stimulate or suppress future growth?
- Where is future growth expected to be most dynamic?
Pet Care in Russia
EXECUTIVE SUMMARY
COVID-19 impact on pet care
COVID-19 country impact
Company response
Retailing shift
What next for pet care?
MARKET INDICATORS
Table 1 Pet Populations 2016-2021
MARKET DATA
Table 2 Sales of Pet Food by Category: Volume 2016-2021
Table 3 Sales of Pet Care by Category: Value 2016-2021
Table 4 Sales of Pet Food by Category: % Volume Growth 2016-2021
Table 5 Sales of Pet Care by Category: % Value Growth 2016-2021
Table 6 NBO Company Shares of Pet Food: % Value 2016-2020
Table 7 LBN Brand Shares of Pet Food: % Value 2017-2020
Table 8 NBO Company Shares of Dog and Cat Food: % Value 2016-2020
Table 9 LBN Brand Shares of Dog and Cat Food: % Value 2017-2020
Table 10 Penetration of Private Label in Pet Care by Category: % Value 2016-2021
Table 11 Distribution of Pet Care by Format: % Value 2016-2021
Table 12 Distribution of Pet Care by Format and Category: % Value 2021
Table 13 Distribution of Dog and Cat Food by Format: % Value 2016-2021
Table 14 Distribution of Dog and Cat Food by Format and Category: % Value 2021
Table 15 Forecast Sales of Pet Food by Category: Volume 2021-2026
Table 16 Forecast Sales of Pet Care by Category: Value 2021-2026
Table 17 Forecast Sales of Pet Food by Category: % Volume Growth 2021-2026
Table 18 Forecast Sales of Pet Care by Category: % Value Growth 2021-2026
GLOBAL MACROECONOMIC ENVIRONMENT
GLOBAL INDUSTRY ENVIRONMENT
DISCLAIMER
SOURCES
Summary 1 Research Sources
Dog Food in Russia
KEY DATA FINDINGS
2021 IMPACT
Solid growth as more prepared food is fed, with polarisation seen
Dog treats performs well, but dry dog food is most popular
Move towards local products and changes in distribution
RECOVERY AND OPPORTUNITIES
Solid growth expected, with premium segment set to drive growth from a low base
Opportunities for growth in private label
Marketplaces likely to drive growth in e-commerce moving forward
CATEGORY INDICATORS
Table 19 Dog Owning Households: % Analysis 2016-2021
Table 20 Dog Population 2016-2021
Table 21 Consumption of Dog Food by Prepared vs Non-prepared: % Analysis 2016-2021
CATEGORY DATA
Summary 2 Dog Food by Price Band 2021
Table 22 Sales of Dog Food by Category: Volume 2016-2021
Table 23 Sales of Dog Food by Category: Value 2016-2021
Table 24 Sales of Dog Food by Category: % Volume Growth 2016-2021
Table 25 Sales of Dog Food by Category: % Value Growth 2016-2021
Table 26 Sales of Dry Dog Food by Life-Cycle: % Value 2016-2021
Table 27 Sales of Wet Dog Food by Life-Cycle: % Value 2016-2021
Table 28 NBO Company Shares of Dog Food: % Value 2016-2020
Table 29 LBN Brand Shares of Dog Food: % Value 2017-2020
Table 30 LBN Brand Shares of Dog Treats and Mixers: % Value 2017-2020
Table 31 Distribution of Dog Food by Format: % Value 2016-2021
Table 32 Forecast Sales of Dog Food by Category: Volume 2021-2026
Table 33 Forecast Sales of Dog Food by Category: Value 2021-2026
Table 34 Forecast Sales of Dog Food by Category: % Volume Growth 2021-2026
Table 35 Forecast Sales of Dog Food by Category: % Value Growth 2021-2026
Cat Food in Russia
KEY DATA FINDINGS
2021 IMPACT
Cat food remains the largest category and maintains dynamic growth
Rise of e-commerce mainly at the expense of pet shops
Global players have brands across price segments which offers some protection
RECOVERY AND OPPORTUNITIES
Solid but slowing rates of growth set to be maintained
More innovation expected in cat food, which may even increase the consumer base
Continued growth for e-commerce due to the numerous benefits of this channel
CATEGORY INDICATORS
Table 36 Cat Owning Households: % Analysis 2016-2021
Table 37 Cat Population 2016-2021
Table 38 Consumption of Cat Food by Prepared vs Non-prepared: % Analysis 2016-2021
CATEGORY DATA
Summary 3 Cat Food by Price Band 2021
Table 39 Sales of Cat Food by Category: Volume 2016-2021
Table 40 Sales of Cat Food by Category: Value 2016-2021
Table 41 Sales of Cat Food by Category: % Volume Growth 2016-2021
Table 42 Sales of Cat Food by Category: % Value Growth 2016-2021
Table 43 Sales of Dry Cat Food by Life-Cycle: % Value 2016-2021
Table 44 Sales of Wet Cat Food by Life-Cycle: % Value 2016-2021
Table 45 NBO Company Shares of Cat Food: % Value 2016-2020
Table 46 LBN Brand Shares of Cat Food: % Value 2017-2020
Table 47 LBN Brand Shares of Cat Treats and Mixers: % Value 2017-2020
Table 48 Distribution of Cat Food by Format: % Value 2016-2021
Table 49 Forecast Sales of Cat Food by Category: Volume 2021-2026
Table 50 Forecast Sales of Cat Food by Category: Value 2021-2026
Table 51 Forecast Sales of Cat Food by Category: % Volume Growth 2021-2026
Table 52 Forecast Sales of Cat Food by Category: % Value Growth 2021-2026
Other Pet Food in Russia
KEY DATA FINDINGS
2021 IMPACT
Dynamic growth continues as more people adopt small mammals/reptiles
COVID-19 leads to changes in the competitive landscape in fish food
Move to e-commerce reduces the distribution share of pet shops
RECOVERY AND OPPORTUNITIES
Rising pet population will contribute to continued growth
Measures to limit imports will change the competitive landscape
Innovations based on different pet characteristics likely to continue
CATEGORY INDICATORS
Table 53 Other Pet Population 2016-2021
CATEGORY DATA
Table 54 Sales of Other Pet Food by Category: Volume 2016-2021
Table 55 Sales of Other Pet Food by Category: Value 2016-2021
Table 56 Sales of Other Pet Food by Category: % Volume Growth 2016-2021
Table 57 Sales of Other Pet Food by Category: % Value Growth 2016-2021
Table 58 LBN Brand Shares of Bird Food: % Value 2017-2020
Table 59 LBN Brand Shares of Fish Food: % Value 2017-2020
Table 60 LBN Brand Shares of Small Mammal/Reptile Food: % Value 2017-2020
Table 61 Distribution of Other Pet Food by Format: % Value 2016-2021
Table 62 Forecast Sales of Other Pet Food by Category: Volume 2021-2026
Table 63 Forecast Sales of Other Pet Food by Category: Value 2021-2026
Table 64 Forecast Sales of Other Pet Food by Category: % Volume Growth 2021-2026
Table 65 Forecast Sales of Other Pet Food by Category: % Value Growth 2021-2026
Pet Products in Russia
KEY DATA FINDINGS
2021 IMPACT
Concern for pets’ wellbeing leads to dynamic growth for pet healthcare
Consumers treat their pets during lockdown, driving growth for other pet products
Rising import costs affect unit prices and more consumers turn to private label
RECOVERY AND OPPORTUNITIES
Pet humanisation will contribute to growth in other pet products
Growth set to be driven by pet healthcare as consumer awareness rises
Cat litter set to remain the largest category due to necessity and maturity
CATEGORY DATA
Table 66 Sales of Pet Products by Category: Value 2016-2021
Table 67 Sales of Pet Products by Category: % Value Growth 2016-2021
Table 68 Sales of Pet Healthcare by Type: % Value 2016-2021
Table 69 Sales of Other Pet Products by Type: % Value 2016-2021
Table 70 NBO Company Shares of Pet Products: % Value 2016-2020
Table 71 LBN Brand Shares of Pet Products: % Value 2017-2020
Table 72 Distribution of Pet Products by Format: % Value 2016-2021
Table 73 Forecast Sales of Pet Products by Category: Value 2021-2026
Table 74 Forecast Sales of Pet Products by Category: % Value Growth 2021-2026