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Pet Care

Our Passport Pet Care database helps redirect assumptions and uncover new opportunities with global insights on category trends in 54 countries worldwide.

Providing a wealth of standardised and cross-comparable statistics, Passport Pet Care supports critical decision making with data and analysis at the country, regional and global level.

Research applications 

  • Align corporate strategy to the outlook and growth potential of the market

  • Benchmark and track competitors

  • Explore the full range of potential manufacturer prospects

  • Follow key consumer trends, opportunities and threats

  • Inform value chain strategy across ingredients, packaging, distribution and retailing

  • Analyse gaps for pet care products and explore market opportunities

  • Examine distribution trends to maximise channel revenue

  • Inform procurement, logistics and shopper profiling


  • 11 years of historic market size data and 5 year forecasts

  • Value and volume sales 

  • Company and brand shares, sales volume and rankings

  • Company data by global brand owner and national subsidiary / licensee

  • Brand data by global brand name and local brand name

  • Channel sales analysis

  • Prepared gap ratio for dog and cat food

  • Pet population

  • Number of vets by country

  • Expenditure per pet

  • Pet ownership


  • Dashboards deliver a visual representation of category, company and channel performance to reveal future opportunities and threats 

  • Global reports on the latest market trends, new product activity and emerging growth sectors examine the market from a global and regional perspective

  • Country reports analyse key trends and developments in 54 national markets for all product categories, competitors and channels 

  • Company profiles evaluate the market position and financial performance of the leading national and international players

See our full pet care category and country coverage