Portable Players

Market research on the portable players industry. Our reports feature standardised and cross-comparable statistics including total market sizes, market share and brand share data, distribution and industry trends.
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Country Report

Country Report

Portable Players in Nigeria

Aug 2018

The millennial population whose lifestyle includes the use of portable advanced technological electronics, particularly the use of wireless speakers, is expected to drive the volume growth of portable players over the forecast period. Furthermore, ...

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Portable Players in Argentina

Aug 2018

Retail volume sales of portable players in Argentina rocketed in the mid-2000s, reaching a peak in 2008. However, the category started to record sharp declines from 2011 due to the expansion of alternative media players, such as smartphones, tablets ...

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Portable Players in Romania

Aug 2018

Despite the overall positive performance of the entire consumer electronics market, portable media players registered another year of declining volume sales in 2018. Although Romanians are earning more, they are increasingly less inclined to purchase...

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Portable Players in Venezuela

Aug 2018

The key factor expected to be responsible for the performance of portable players over the forecast period is the phase of their product lifecycle. Portable multimedia and other portable media players are in a declining product lifecycle phase and ...

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Portable Players in Denmark

Aug 2018

The main trend within portable players is convenience, as Danish consumers prefer multifunctionality – ie they like to have all applications available on the same device. Electronic devices that connect to smartphones are therefore strongly ...

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Portable Players in Sweden

Aug 2018

In 2018, appearance and design remained important factors for Swedes when purchasing wireless speakers. While considerations such as price and sound quality were also important, increasing consumer interest in interior design meant householders ...

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Portable Players in Taiwan

Aug 2018

Due to rising smartphone usage and the wide availability of fast and affordable internet access, Taiwanese consumers are rapidly abandoning CDs in favour of music in digital format, including streaming services. Whereas CDs take up space in the home,...

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Portable Players in Greece

Aug 2018

Only wireless speakers recorded positive retail volume sales growth in portable players in 2018. In an era of smartphone dominance, the connectivity and all-in-one trends drive growth for certain products, such as wireless speakers, but have a ...

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Portable Players in Israel

Aug 2018

Wireless speakers continued to be the main driver of growth in portable players in 2018. New products are being introduced every year, offering a better sound quality as well as additional features, while high quality brands can also be found at ...

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Portable Players in Australia

Aug 2018

Wireless speakers in Australia continued to gain in popularity in 2018. The category witnessed a wider range of products available in stores as well as brands introducing new models with improved features. Consumers became increasingly willing to ...

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Portable Players in Brazil

Aug 2018

Even with the timid economic growth and alarming unemployment rate, wireless speakers was the only category to record volume growth in 2018, even with socioeconomic groups affected by the recent crisis. However, the aggressive rates observed over the...

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Portable Players in Egypt

Aug 2018

Over the forecast period, portable players will register volume growth. The main driver behind this growth will be wireless speakers, which will offset declines elsewhere. All other categories, eg portable media players, will decrease over the ...

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Portable Players in Spain

Aug 2018

In 2018, portable players remained on a downward trajectory, although the category’s decline was weaker than in the previous two years. Due to the huge popularity of smartphones and their multiple functions and features, spending on e-readers and ...

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Portable Players in Hong Kong, China

Aug 2018

Since flagship phones like Apple iPhone X, Samsung Galaxy S9 and Google Pixel 2 decided to take away headphone jacks, wireless technology is becoming a necessity. With Bluetooth 5.0 technology being developed, it is expected that adoption of wireless...

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Portable Players in Japan

Aug 2018

Wireless speakers maintained its strong growth momentum in 2018, negatively impacting other categories, such as speakers and hi-fi systems. There are many brands of wireless speakers available, such as Sony, Bose, JBL, Anker, Onkyo and Panasonic. ...

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Portable Players in Austria

Aug 2018

Continuing growth in wireless speakers is expected to compensate for losses in the other categories and help portable players see positive growth in both volume and value terms over the forecast period. This is a clear improvement compared to the ...

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Portable Players in Malaysia

Aug 2018

Retail volume sales of e-readers are expected to continue to decline over the forecast period due to consumer preference for printed books. According to an article published by a local newspaper, The Star, in 2017, the Malaysian Book Publishers ...

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Portable Players in Colombia

Aug 2018

The evolution of wireless audio technology from connected bulky audio systems has helped the segment to rapidly expand in the last couple of years. Current home portable speakers are equipped with high sound quality and are available in a variety of ...

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Portable Players in the Philippines

Aug 2018

Filipinos are some of the most active online consumers, spending significant time on social media platforms, playing online games and streaming films. Multi-functional devices such as smartphones and laptops are best suited to consumers using the ...

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Portable Players in South Korea

Aug 2018

Wireless speakers is expected to see a double-digit retail volume CAGR in the forecast period to 2023. Telecommunications companies such as KT and SK, and IT companies including Naver and Kakao, produce smart speakers with AI technologies. Their ...

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