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Learn moreJan 2021
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Premium and luxury cars are viewed as a symbol of high socioeconomic status in Ukraine and there was still demand for such cars in 2020, despite COVID-19 and the worsening economy. Wealthier Ukrainians, typically large business owners, consider a premium or luxury car as a must-have item.
Daimler’s Mercedes-Benz is the clear leading brand in luxury cars. A very strong brand image is enhanced by advertisements in the printed media, especially business magazines, and sponsorship events.
Though premium and luxury cars were not as badly hit as other luxury goods due to COVID-19, the pandemic did bring about a change in consumer behaviours. With finances tighter for many consumers, there was a surge in second-hand sales of premium and luxury cars.
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Discover the latest market trends and uncover sources of future market growth for the Luxury Cars industry in Ukraine with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Luxury Cars industry in Ukraine, our research will save you time and money while empowering you to make informed, profitable decisions.
The Luxury Cars in Ukraine market research report includes:
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Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.