Premium Beauty and Personal Care in Belarus

Premium Beauty and Personal Care in Belarus - Category analysis

KEY DATA FINDINGS

2020 IMPACT

Pandemic impacts premium products negatively thanks to home seclusion and lack of travel in 2020

Premium beauty and personal care protected from economic turmoil but exposed to political protests during 2020

Multinational brands retain leading positions in 2020

RECOVERY AND OPPORTUNITIES

Growth to bounce back in the forecast period but political instability likely to affect sales negatively

Omni-channel players likely to extend product ranges during the forecast period

Zolotoye Yabloko expected to open store in Minsk during the forecast period thus increasing competition

CATEGORY DATA

Table 1 Sales of Premium Beauty and Personal Care by Category: Value 2015-2020
Table 2 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2015-2020
Table 3 NBO Company Shares of Premium Beauty and Personal Care: % Value 2016-2020
Table 4 LBN Brand Shares of Premium Beauty and Personal Care: % Value 2017-2020
Table 5 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2020-2025
Table 6 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2020-2025

Beauty and Personal Care in Belarus - Industry Overview

MARKET DATA

Table 7 Sales of Beauty and Personal Care by Category: Value 2015-2020
Table 8 Sales of Beauty and Personal Care by Category: % Value Growth 2015-2020
Table 9 GBO Company Shares of Beauty and Personal Care: % Value 2016-2020
Table 10 NBO Company Shares of Beauty and Personal Care: % Value 2016-2020
Table 11 LBN Brand Shares of Beauty and Personal Care: % Value 2017-2020
Table 12 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2015-2020
Table 13 Distribution of Beauty and Personal Care by Format: % Value 2015-2020
Table 14 Distribution of Beauty and Personal Care by Format and Category: % Value 2020
Table 15 Forecast Sales of Beauty and Personal Care by Category: Value 2020-2025
Table 16 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2020-2025

SOURCES

Summary 1 Research Sources

CATEGORY DATA

Table 17 Sales of Mass Beauty and Personal Care by Category: Value 2015-2020
Table 18 Sales of Mass Beauty and Personal Care by Category: % Value Growth 2015-2020
Table 19 NBO Company Shares of Mass Beauty and Personal Care: % Value 2016-2020
Table 20 LBN Brand Shares of Mass Beauty and Personal Care: % Value 2017-2020
Table 21 Forecast Sales of Mass Beauty and Personal Care by Category: Value 2020-2025
Table 22 Forecast Sales of Mass Beauty and Personal Care by Category: % Value Growth 2020-2025

CATEGORY DATA

Table 23 Sales of Premium Beauty and Personal Care by Category: Value 2015-2020
Table 24 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2015-2020
Table 25 NBO Company Shares of Premium Beauty and Personal Care: % Value 2016-2020
Table 26 LBN Brand Shares of Premium Beauty and Personal Care: % Value 2017-2020
Table 27 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2020-2025
Table 28 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2020-2025

CATEGORY DATA

Table 29 Sales of Baby and Child-specific Products by Category: Value 2015-2020
Table 30 Sales of Baby and Child-specific Products by Category: % Value Growth 2015-2020
Table 31 Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2015-2020
Table 32 NBO Company Shares of Baby and Child-specific Products: % Value 2016-2020
Table 33 LBN Brand Shares of Baby and Child-specific Products: % Value 2017-2020
Table 34 LBN Brand Shares of Baby and Child-specific Sun Care: % Value 2017-2020
Table 35 LBN Brand Shares of Premium Baby and Child-specific Products: % Value 2017-2020
Table 36 Forecast Sales of Baby and Child-specific Products by Category: Value 2020-2025
Table 37 Forecast Sales of Baby and Child-specific Products by Category: % Value Growth 2020-2025
Table 38 Forecast Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2020-2025

CATEGORY DATA

Table 39 Sales of Bath and Shower by Category: Value 2015-2020
Table 40 Sales of Bath and Shower by Category: % Value Growth 2015-2020
Table 41 Sales of Bath and Shower by Premium vs Mass: % Value 2015-2020
Table 42 NBO Company Shares of Bath and Shower: % Value 2016-2020
Table 43 LBN Brand Shares of Bath and Shower: % Value 2017-2020
Table 44 LBN Brand Shares of Premium Bath and Shower: % Value 2017-2020
Table 45 Forecast Sales of Bath and Shower by Category: Value 2020-2025
Table 46 Forecast Sales of Bath and Shower by Category: % Value Growth 2020-2025
Table 47 Forecast Sales of Bath and Shower by Premium vs Mass: % Value 2020-2025

CATEGORY DATA

Table 48 Sales of Colour Cosmetics by Category: Value 2015-2020
Table 49 Sales of Colour Cosmetics by Category: % Value Growth 2015-2020
Table 50 Sales of Colour Cosmetics by Premium vs Mass: % Value 2015-2020
Table 51 NBO Company Shares of Colour Cosmetics: % Value 2016-2020
Table 52 LBN Brand Shares of Colour Cosmetics: % Value 2017-2020
Table 53 LBN Brand Shares of Premium Colour Cosmetics: % Value 2017-2020
Table 54 Forecast Sales of Colour Cosmetics by Category: Value 2020-2025
Table 55 Forecast Sales of Colour Cosmetics by Category: % Value Growth 2020-2025
Table 56 Forecast Sales of Colour Cosmetics by Premium vs Mass: % Value 2020-2025

CATEGORY DATA

Table 57 Sales of Deodorants by Category: Value 2015-2020
Table 58 Sales of Deodorants by Category: % Value Growth 2015-2020
Table 59 Sales of Deodorants by Premium vs Mass: % Value 2015-2020
Table 60 NBO Company Shares of Deodorants: % Value 2016-2020
Table 61 LBN Brand Shares of Deodorants: % Value 2017-2020
Table 62 LBN Brand Shares of Premium Deodorants: % Value 2017-2020
Table 63 Forecast Sales of Deodorants by Category: Value 2020-2025
Table 64 Forecast Sales of Deodorants by Category: % Value Growth 2020-2025
Table 65 Forecast Sales of Deodorants by Premium vs Mass: % Value 2020-2025

CATEGORY DATA

Table 66 Sales of Depilatories by Category: Value 2015-2020
Table 67 Sales of Depilatories by Category: % Value Growth 2015-2020
Table 68 NBO Company Shares of Depilatories: % Value 2016-2020
Table 69 LBN Brand Shares of Depilatories: % Value 2017-2020
Table 70 Forecast Sales of Depilatories by Category: Value 2020-2025
Table 71 Forecast Sales of Depilatories by Category: % Value Growth 2020-2025

CATEGORY DATA

Table 72 Sales of Fragrances by Category: Value 2015-2020
Table 73 Sales of Fragrances by Category: % Value Growth 2015-2020
Table 74 NBO Company Shares of Fragrances: % Value 2016-2020
Table 75 LBN Brand Shares of Fragrances: % Value 2017-2020
Table 76 LBN Brand Shares of Premium Men's Fragrances: % Value 2017-2020
Table 77 LBN Brand Shares of Premium Women's Fragrances: % Value 2017-2020
Table 78 Forecast Sales of Fragrances by Category: Value 2020-2025
Table 79 Forecast Sales of Fragrances by Category: % Value Growth 2020-2025

CATEGORY DATA

Table 80 Sales of Hair Care by Category: Value 2015-2020
Table 81 Sales of Hair Care by Category: % Value Growth 2015-2020
Table 82 Sales of Hair Care by Premium vs Mass: % Value 2015-2020
Table 83 NBO Company Shares of Hair Care: % Value 2016-2020
Table 84 LBN Brand Shares of Hair Care: % Value 2017-2020
Table 85 NBO Company Shares of Salon Professional Hair Care: % Value 2016-2020
Table 86 LBN Brand Shares of Salon Professional Hair Care: % Value 2017-2020
Table 87 LBN Brand Shares of Premium Hair Care: % Value 2017-2020
Table 88 Forecast Sales of Hair Care by Category: Value 2020-2025
Table 89 Forecast Sales of Hair Care by Category: % Value Growth 2020-2025
Table 90 Forecast Sales of Hair Care by Premium vs Mass: % Value 2020-2025

CATEGORY DATA

Table 91 Sales of Men’s Grooming by Category: Value 2015-2020
Table 92 Sales of Men’s Grooming by Category: % Value Growth 2015-2020
Table 93 Sales of Men's Razors and Blades by Type: % Value Breakdown 2016-2020
Table 94 Sales of Men's Skin Care by Type: % Value Breakdown 2016-2020
Table 95 NBO Company Shares of Men’s Grooming: % Value 2016-2020
Table 96 LBN Brand Shares of Men’s Grooming: % Value 2017-2020
Table 97 LBN Brand Shares of Men's Razors and Blades: % Value 2017-2020
Table 98 Forecast Sales of Men’s Grooming by Category: Value 2020-2025
Table 99 Forecast Sales of Men’s Grooming by Category: % Value Growth 2020-2025

CATEGORY DATA

Table 100 Sales of Oral Care by Category: Value 2015-2020
Table 101 Sales of Oral Care by Category: % Value Growth 2015-2020
Table 102 Sales of Toothbrushes by Category: Value 2015-2020
Table 103 Sales of Toothbrushes by Category: % Value Growth 2015-2020
Table 104 Sales of Toothpaste by Type: % Value Breakdown 2016-2020
Table 105 NBO Company Shares of Oral Care: % Value 2016-2020
Table 106 LBN Brand Shares of Oral Care: % Value 2017-2020
Table 107 Forecast Sales of Oral Care by Category: Value 2020-2025
Table 108 Forecast Sales of Oral Care by Category: % Value Growth 2020-2025
Table 109 Forecast Sales of Toothbrushes by Category: Value 2020-2025
Table 110 Forecast Sales of Toothbrushes by Category: % Value Growth 2020-2025

CATEGORY DATA

Table 111 Sales of Skin Care by Category: Value 2015-2020
Table 112 Sales of Skin Care by Category: % Value Growth 2015-2020
Table 113 NBO Company Shares of Skin Care: % Value 2016-2020
Table 114 LBN Brand Shares of Skin Care: % Value 2017-2020
Table 115 LBN Brand Shares of Premium Skin Care: % Value 2017-2020
Table 116 Forecast Sales of Skin Care by Category: Value 2020-2025
Table 117 Forecast Sales of Skin Care by Category: % Value Growth 2020-2025

CATEGORY DATA

Table 118 Sales of Sun Care by Category: Value 2015-2020
Table 119 Sales of Sun Care by Category: % Value Growth 2015-2020
Table 120 Sales of Sun Care by Premium vs Mass: % Value 2015-2020
Table 121 NBO Company Shares of Sun Care: % Value 2016-2020
Table 122 LBN Brand Shares of Sun Care: % Value 2017-2020
Table 123 LBN Brand Shares of Premium Adult Sun Care: % Value 2017-2020
Table 124 Forecast Sales of Sun Care by Category: Value 2020-2025
Table 125 Forecast Sales of Sun Care by Category: % Value Growth 2020-2025
Table 126 Forecast Sales of Sun Care by Premium vs Mass: % Value 2020-2025

Beauty and Personal Care in Belarus - Industry Overview

EXECUTIVE SUMMARY

COVID-19 impact on beauty and personal care

COVID-19 country impact

Company response

Retailing shift

What next for beauty and personal care?

MARKET DATA

Table 127 Sales of Beauty and Personal Care by Category: Value 2015-2020
Table 128 Sales of Beauty and Personal Care by Category: % Value Growth 2015-2020
Table 129 GBO Company Shares of Beauty and Personal Care: % Value 2016-2020
Table 130 NBO Company Shares of Beauty and Personal Care: % Value 2016-2020
Table 131 LBN Brand Shares of Beauty and Personal Care: % Value 2017-2020
Table 132 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2015-2020
Table 133 Distribution of Beauty and Personal Care by Format: % Value 2015-2020
Table 134 Distribution of Beauty and Personal Care by Format and Category: % Value 2020
Table 135 Forecast Sales of Beauty and Personal Care by Category: Value 2020-2025
Table 136 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2020-2025

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DISCLAIMER

SOURCES

Summary 2 Research Sources

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