Pricing Power – Still Driving Tobacco Industry Profits

Introduction

Scope

Cigarette Pricing - Key Findings

Cigarette Pricing – Key Questions

Pricing Power Prospects

The Financial Future of the Tobacco Industry

Pricing Positives and Negatives – Key Extracts from Report

Cigarette Pricing – Overview and Outlook

Average Cigarette Prices by Region 2009 (US$ Per 20 Pack)

Cigarette Pack Price Comparisons – By Region

Regional Price Trends

Cigarette Pricing – Key Features

Pricing Questions for the Future

The FCTC – Price as a Primary Instrument of Tobacco Control

Tax, Cigarette Prices and the Consumer

Price and Illicit Trade

Pricing Strategies and ' Premiumisation '

How Price Drives the Global Cigarettes Market

Price Impact on Sales – Sector Comparison

Price, Volume and Value vs Price Elasticity in Cigarettes

Consumer Goods Spend Comparisons

Cigarette Price Growth by Region

Western Europe Cigarette Price Analysis and Outlook

Western Europe – Country Case Studies

Western Europe – Case Study UK

Western Europe - Case Study Spain

Eastern Europe Cigarette Price Analysis

Eastern Europe – Country Case Studies

Russia – Case Study

North America Cigarette Price Analysis

North America – Country Case Studies

Latin America Cigarette Price Analysis

Latin America – Country Case Studies

Brazil – Case Study

Asia Pacific Cigarette Price Analysis

Asia Pacific – Country Case Studies

Japan – Case Study

Middle East and Africa - Cigarette Price Analysis

Middle East and Africa – Country Case Studies

Australasia – Cigarette Price Analysis

Cigarette Price Band Analysis

Western Europe – Price Analysis and Outlook

Western Europe – Price Analysis and Outlook

Case Study Spain – Price, RYO and the Future

Eastern Europe – Price Analysis and Outlook

North America – Price Analysis and Outlook

Latin America – Price Analysis and Outlook

Asia Pacific – Price Analysis and Outlook

Asia Pacific and Australasia – Price Analysis and Outlook

Middle East and Africa – Price Analysis and Outlook

Company Pricing Strategies

Pricing and ' Premiumisation '

Price Bands and Global Flagship Brands

PMI – GFB Positioning – The Global Price Leader

PMI Global Brands: Shares and Price Bands 2009

BAT – GFB Positioning vs PMI the Price Leader

BAT Global Brands: Shares and Price Bands 2009

Japan Tobacco – GFBs and Price Leader Positioning

JTI Global Brands: Shares and Price Bands 2009

Imperial Tobacco – GFB Positioning

Imperial Global Drive Brands: Shares and Price Bands 2009

Pricing Conclusions

Is a Price-driven Cigarettes Market Sustainable?

Economy Band Scenario or Premium Band Scenario?

Pricing Outlook Scenarios

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