Executive Summary

Nov 2019
PROSPECTS
Ready meals continues to record strong growth

Ready meals continues to record increasing sales, helped by strong economic growth in the country, seeing consumers with higher disposable income but also increasingly busier lifestyles more frequently reach for convenience in the form of ready meals. Many of the owners of the leading brands have been successful in providing practical solutions for parents on the go, especially those concerned with finding nutritious options for their children.

Dried ready meals still prospering, but frozen products have certain obstacles to overcome

Dried ready meals continued to dominate overall ready meals sales. These products are now found throughout a variety of modern retailers, and even some outlets within the traditional channel.

Ready meals would benefit from more innovation and promotional activity

Given the novelty of ready meals in the Dominican Republic, it is important to keep consumers interested in the products, especially given their growth potential. However, much of ready meals’ success in the long run will depend on how consumers react to product offerings, especially given overall awareness remains relatively low countrywide.

COMPETITIVE LANDSCAPE
Induveca continues to lead ready meals with the Kraft brand

The Kraft brand of ready meals, distributed by Induveca, continued to lead ready meals in 2019. The brand has focused primarily on dried and shelf stable ready meal formats, which tend to be more affordable, especially for larger households.

International brands to the fore, private label sees further expansion

Within ready meals, international brands typically outperform their local counterparts. This is due, in large part, to their trusted name recognition and greater resources.

Ready meals competes directly with foodservice outlets

In the Dominican Republic, ready meals regularly competes with prepared meals from a diverse group of foodservice outlets. Overall, competition is based on price and convenience.

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Ready Meals in Dominican Republic

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Overview

Discover the latest market trends and uncover sources of future market growth for the Ready meals industry in Dominican Republic with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Ready meals industry in Dominican Republic, our research will save you time and money while empowering you to make informed, profitable decisions.

The Ready meals in Dominican Republic market research report includes:

  • Analysis of key supply-side and demand trends
  • Detailed segmentation of international and local products
  • Historic volumes and values, company and brand market shares
  • Five year forecasts of market trends and market growth
  • Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

  • What is the market size of Ready meals in Dominican Republic?
  • What are the major brands in Dominican Republic?
  • Will retail sales suffer as economic prospects improve and consumers move back to eating out rather than eating at home?
  • How are manufacturers leveraging popular restaurant chains to help more austere consumers recreate a restaurant experience at home?
  • How much are consumers willing to pay for convenience?

Why buy this report?

  • Gain competitive intelligence about market leaders
  • Track key industry trends, opportunities and threats
  • Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Packaged Food market research database.

Ready Meals in Dominican Republic - Category analysis

HEADLINES

PROSPECTS

Ready meals continues to record strong growth
Dried ready meals still prospering, but frozen products have certain obstacles to overcome
Ready meals would benefit from more innovation and promotional activity

COMPETITIVE LANDSCAPE

Induveca continues to lead ready meals with the Kraft brand
International brands to the fore, private label sees further expansion
Ready meals competes directly with foodservice outlets

CATEGORY DATA

Table 1 Sales of Ready Meals by Category: Volume 2014-2019
Table 2 Sales of Ready Meals by Category: Value 2014-2019
Table 3 Sales of Ready Meals by Category: % Volume Growth 2014-2019
Table 4 Sales of Ready Meals by Category: % Value Growth 2014-2019
Table 5 NBO Company Shares of Ready Meals: % Value 2015-2019
Table 6 LBN Brand Shares of Ready Meals: % Value 2016-2019
Table 7 Distribution of Ready Meals by Format: % Value 2014-2019
Table 8 Forecast Sales of Ready Meals by Category: Volume 2019-2024
Table 9 Forecast Sales of Ready Meals by Category: Value 2019-2024
Table 10 Forecast Sales of Ready Meals by Category: % Volume Growth 2019-2024
Table 11 Forecast Sales of Ready Meals by Category: % Value Growth 2019-2024

Packaged Food in Dominican Republic - Industry Overview

EXECUTIVE SUMMARY

Healthy economy has a positive impact on packaged food
Private label continues to make gains in packaged food
No major changes seen in the competitive landscape
Traditional channel still going strong despite the expansion of the modern channel
Packaged food to continue growing over the forecast period

FOODSERVICE

Sales to Foodservice
Vibrant tourism contributes to strong foodservice sales
Local players serve as major suppliers
Solid economic growth fuels sales

CATEGORY DATA

Table 12 Foodservice Sales of Packaged Food by Category: Volume 2014-2019
Table 13 Foodservice Sales of Packaged Food by Category: % Volume Growth 2014-2019
Table 14 Forecast Foodservice Sales of Packaged Food by Category: Volume 2019-2024
Table 15 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2019-2024

MARKET DATA

Table 16 Sales of Packaged Food by Category: Volume 2014-2019
Table 17 Sales of Packaged Food by Category: Value 2014-2019
Table 18 Sales of Packaged Food by Category: % Volume Growth 2014-2019
Table 19 Sales of Packaged Food by Category: % Value Growth 2014-2019
Table 20 GBO Company Shares of Packaged Food: % Value 2015-2019
Table 21 NBO Company Shares of Packaged Food: % Value 2015-2019
Table 22 LBN Brand Shares of Packaged Food: % Value 2016-2019
Table 23 Penetration of Private Label by Category: % Value 2014-2019
Table 24 Distribution of Packaged Food by Format: % Value 2014-2019
Table 25 Distribution of Packaged Food by Format and Category: % Value 2019
Table 26 Forecast Sales of Packaged Food by Category: Volume 2019-2024
Table 27 Forecast Sales of Packaged Food by Category: Value 2019-2024
Table 28 Forecast Sales of Packaged Food by Category: % Volume Growth 2019-2024
Table 29 Forecast Sales of Packaged Food by Category: % Value Growth 2019-2024

DEFINITIONS

SOURCES

Summary 1 Research Sources