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Country Report

Ready meals in

Ready Meals in Finland

Nov 2018

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Good prospects as ready meals leave the stigma behind

Finns are purchasing ready meals more than ever, embracing them as part of their eating habits. Chilled ready meals is the most popular category.

Healthier ready meals win over consumers

Health-conscious Finns are paying increasing attention to what they eat, and many aspire to reduce their consumption of salt, sugar and unsaturated fats and increase the share of vegetables in their diet. Therefore, it is up to manufacturers to offer ready meals with less salt and sugar, free of artificial additives, more vegetables and more wholesome sources of protein.

Plant-based protein ready meals set to see the next boom

As plant-based meat substitutes saw innovation in the review period, they continued to make their way into ready meals in 2018. For example, the domestic Kokkikartano brand’s selection was expanded with Nyhtökaura kiusaus, a casserole made with the domestic innovation Pulled Oats.

COMPETITIVE LANDSCAPE

Making products stand out

As the selection of ready meals is impressive in Finland and the competition is very intense, players need to put efforts into making their products stand out. Manufacturers also need to be flexible and regularly update their selection according to consumer demand, needs and trends.

New product development boosting sales

Healthier, ecological, vegetarian and vegan options continued to dominate ready meals product development. For instance, Apetit launched Apetit Punajuuripyörykät, beetroot balls made of domestic, responsibly farmed beetroot in which the flavour and texture are enhanced with pumpkin and flax seeds.

Attention to ecological efficiency

Packaging innovations with new packaging materials and eco-efficient solutions are expected to help to reduce the carbon footprint of ready meals. For example, Saarioinen emphasises that its packaging is recyclable.

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Samples

Ready Meals Market Sample Report Ready Meals Market Sample Data

Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

Samples: FAQs about samples

Delivery: Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Ready meals industry in Finland with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Ready meals industry in Finland, our research will save you time and money while empowering you to make informed, profitable decisions.

The Ready meals in Finland market research report includes:

Analysis of key supply-side and demand trends
Detailed segmentation of international and local products
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Ready meals in Finland?
What are the major brands in Finland?
Will retail sales suffer as economic prospects improve and consumers move back to eating out rather than eating at home?
How are manufacturers leveraging popular restaurant chains to help more austere consumers recreate a restaurant experience at home?
How much are consumers willing to pay for convenience?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our Packaged Food market research database.

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Ready Meals in Finland - Category analysis

HEADLINES

PROSPECTS

Good prospects as ready meals leave the stigma behind

Healthier ready meals win over consumers

Plant-based protein ready meals set to see the next boom

COMPETITIVE LANDSCAPE

Making products stand out

New product development boosting sales

Attention to ecological efficiency

CATEGORY DATA

Table 1 Sales of Ready Meals by Category: Volume 2013-2018
Table 2 Sales of Ready Meals by Category: Value 2013-2018
Table 3 Sales of Ready Meals by Category: % Volume Growth 2013-2018
Table 4 Sales of Ready Meals by Category: % Value Growth 2013-2018
Table 5 Sales of Chilled Ready Meals by Ethnicity: % Value 2013-2018
Table 6 Sales of Frozen Ready Meals by Ethnicity: % Value 2013-2018
Table 7 NBO Company Shares of Ready Meals: % Value 2014-2018
Table 8 LBN Brand Shares of Ready Meals: % Value 2015-2018
Table 9 Distribution of Ready Meals by Format: % Value 2013-2018
Table 10 Forecast Sales of Ready Meals by Category: Volume 2018-2023
Table 11 Forecast Sales of Ready Meals by Category: Value 2018-2023
Table 12 Forecast Sales of Ready Meals by Category: % Volume Growth 2018-2023
Table 13 Forecast Sales of Ready Meals by Category: % Value Growth 2018-2023

Packaged Food in Finland - Industry Overview

EXECUTIVE SUMMARY

Finnish packaged food market performs strongly in 2018 despite maturity

Producers continue responding to influential consumer trends

Intense competition fuels innovation and adoption of new strategies

No major changes observed in packaged food distribution

Positive market development set to continue over 2018-2023

FOODSERVICE

Sales to Foodservice

Growth in packaged food volume sales to foodservice players remains stable
Meat substitutes retains strong potential for growth in foodservice sales
Foodservice demand for free from products set to continue rising

Consumer Foodservice

Intense competition drives foodservice operators to adopt new differentiation strategies
Positive development of fast food set to continue over 2018-2013
Foodservice operators increasingly favour locally sourced ingredients

CATEGORY DATA

Table 14 Foodservice Sales of Packaged Food by Category: Volume 2013-2018
Table 15 Foodservice Sales of Packaged Food by Category: % Volume Growth 2013-2018
Table 16 Forecast Foodservice Sales of Packaged Food by Category: Volume 2018-2023
Table 17 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2018-2023

MARKET DATA

Table 18 Sales of Packaged Food by Category: Volume 2013-2018
Table 19 Sales of Packaged Food by Category: Value 2013-2018
Table 20 Sales of Packaged Food by Category: % Volume Growth 2013-2018
Table 21 Sales of Packaged Food by Category: % Value Growth 2013-2018
Table 22 GBO Company Shares of Packaged Food: % Value 2014-2018
Table 23 NBO Company Shares of Packaged Food: % Value 2014-2018
Table 24 LBN Brand Shares of Packaged Food: % Value 2015-2018
Table 25 Penetration of Private Label by Category: % Value 2013-2018
Table 26 Distribution of Packaged Food by Format: % Value 2013-2018
Table 27 Distribution of Packaged Food by Format and Category: % Value 2018
Table 28 Forecast Sales of Packaged Food by Category: Volume 2018-2023
Table 29 Forecast Sales of Packaged Food by Category: Value 2018-2023
Table 30 Forecast Sales of Packaged Food by Category: % Volume Growth 2018-2023
Table 31 Forecast Sales of Packaged Food by Category: % Value Growth 2018-2023

Megatrends

Country Report

Ready Meals in Finland

New Report Guarantee

Executive Summary

New Report Guarantee

PROSPECTS

Good prospects as ready meals leave the stigma behind

Healthier ready meals win over consumers

Plant-based protein ready meals set to see the next boom

COMPETITIVE LANDSCAPE

Making products stand out

New product development boosting sales

Attention to ecological efficiency

Samples

Overview

Why buy this report?

Samples: FAQs about samples

Want to find out more about this report?

Table of Contents

Ready Meals in Finland - Category analysis

HEADLINES

PROSPECTS

Good prospects as ready meals leave the stigma behind

Healthier ready meals win over consumers

Plant-based protein ready meals set to see the next boom

COMPETITIVE LANDSCAPE

Making products stand out

New product development boosting sales

Attention to ecological efficiency

CATEGORY DATA

Packaged Food in Finland - Industry Overview

EXECUTIVE SUMMARY

Finnish packaged food market performs strongly in 2018 despite maturity

Producers continue responding to influential consumer trends

Intense competition fuels innovation and adoption of new strategies

No major changes observed in packaged food distribution

Positive market development set to continue over 2018-2023

FOODSERVICE

Sales to Foodservice

Consumer Foodservice

CATEGORY DATA

MARKET DATA

SOURCES

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