Frozen ready meals is the biggest category and accounts for the large majority of volume sales within ready meals. Sales of frozen ready meals suffered a noticeable decline during the economic downturn in 2015 and 2016.
Dried ready meals is represented mainly by dried potato purée and is the second largest category within ready meals; however, it represents only a small volume share. Overall, potato purée is a very popular type of side dish in Russia and home-made versions are usually prepared from fresh potatoes.
Prepared salads is the smallest category within ready meals, in both volume and value terms. Being relatively new for Russians, prepared salads had posted double-digit volume and value growth before the economic recession in 2015 and 2016.
There is a large number of manufacturers and brands in frozen ready meals, both national and local ones. Mainly Russian producers are represented in the category, while the share of foreign players is low.
Mareven Food Central and Doshirak Rus have been occupying the leading positions in dried ready meals for more than 15 years. Each of these players is responsible for approximately one third of total category value sales, with Mareven Food Central being slightly ahead of Doshirak Rus in 2018.
Frozen pizza is a relatively small category that posted significant declines in both volume and value terms during the economic downturn in 2015 and 2016. The category began to recover in 2017 and is expected to grow further in both volume and value terms.
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This industry report originates from Passport, our Packaged Food market research database.