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Country Report
Retail Adult Incontinence in Belarus
16 pages, Mar 2018
US$990Added to Cart
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Executive Summary
New Report Guarantee
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!
PROSPECTS
Continuing volume decline due to the economic downturn
In 2017, adult incontinence recorded a value increase but a decline in volume terms. Adult incontinence products are still very expensive and not affordable to many local consumers.
Social embarrassment and high product prices
Moderate/heavy incontinence was still enjoying greater popularity in 2017. Mostly medium- to high-income local consumers have moved towards modern options of incontinence solutions.
Reimbursement of adult incontinence prevents further volume decline
The government offers adult incontinence reimbursement for eligible citizens. This encourages adult incontinence purchases and prevents adult incontinence from further volume decline.
COMPETITIVE LANDSCAPE
Key competitors retain their leading positions
2017 did not see any share redistribution among major adult incontinence players. As in previous years, Torunskie Zaklady Materialow Opatrunkowych SA (TZMO) and its brand Seni continued to lose share, but retained its absolute dominance of the category.
Main competition is price
While product variety and availability play an important role, price remained the major determinant of Belarusian consumers’ choices in 2017. This is why the share of other incontinent products is constantly growing.
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Overview
Why buy this report?
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
SAMPLES
Delivery
Files are delivered directly into your account within a few minutes of purchase.
Overview
Discover the latest market trends and uncover sources of future market growth for the Retail Adult Incontinence industry in Belarus with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Retail Adult Incontinence industry in Belarus, our research will save you time and money while empowering you to make informed, profitable decisions.
The Retail Adult Incontinence in Belarus market research report includes:
- Analysis of key supply-side and demand trends
- Historic volumes and values, company and brand market shares
- Five year forecasts of market trends and market growth
- Robust and transparent market research methodology, conducted in-country
Our market research reports answer questions such as:
- What is the market size of Retail Adult Incontinence in Belarus?
- What are the major brands in Belarus?
- What are the most important channels for Retail Adult Incontinence products?
- How do light incontinence products perform compared to moderate/heavy incontinence products?
Why buy this report?
- Gain competitive intelligence about market leaders
- Track key industry trends, opportunities and threats
- Inform your marketing, brand, strategy and market development, sales and supply functions
This industry report originates from Passport, our
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Request more informationTable of Contents
Retail Adult Incontinence in Belarus - Category analysis
HEADLINES
PROSPECTS
Continuing volume decline due to the economic downturn
Social embarrassment and high product prices
Reimbursement of adult incontinence prevents further volume decline
COMPETITIVE LANDSCAPE
Key competitors retain their leading positions
Main competition is price
CATEGORY DATA
Table 1 Sales of Retail Adult Incontinence by Category: Value 2012-2017Table 2 Sales of Retail Adult Incontinence by Category: % Value Growth 2012-2017
Table 3 NBO Company Shares of Retail Adult Incontinence: % Value 2013-2017
Table 4 LBN Brand Shares of Retail Adult Incontinence: % Value 2014-2017
Table 5 Forecast Sales of Retail Adult Incontinence by Category: Value 2017-2022
Table 6 Forecast Sales of Retail Adult Incontinence by Category: % Value Growth 2017-2022
Tissue and Hygiene in Belarus - Industry Overview
EXECUTIVE SUMMARY
Positive development is stimulated by the improving economic situation
Price remains the major determinant of consumer choices
Cheaper brands see growth, while well-known brands retain their share
Drugstores and internet retailing strengthen in tissue and hygiene
Further growth is expected
MARKET INDICATORS
Table 7 Birth Rates 2012-2017Table 8 Infant Population 2012-2017
Table 9 Female Population by Age 2012-2017
Table 10 Total Population by Age 2012-2017
Table 11 Households 2012-2017
Table 12 Forecast Infant Population 2017-2022
Table 13 Forecast Female Population by Age 2017-2022
Table 14 Forecast Total Population by Age 2017-2022
Table 15 Forecast Households 2017-2022
MARKET DATA
Table 16 Retail Sales of Tissue and Hygiene by Category: Value 2012-2017Table 17 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2012-2017
Table 18 NBO Company Shares of Retail Tissue and Hygiene: % Value 2013-2017
Table 19 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2014-2017
Table 20 Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value 2012-2017
Table 21 Distribution of Retail Tissue and Hygiene by Format: % Value 2012-2017
Table 22 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2016
Table 23 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2017-2022
Table 24 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2017-2022
SOURCES
Summary 1 Research SourcesWhy buy this report?
Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.
Want to find out more about this report?
Request more informationComplete Catalogue
Country Reports
- Retail Adult Incontinence in Finland | Mar 2018
- Retail Adult Incontinence in Kenya | Mar 2018
- Retail Adult Incontinence in Venezuela | Mar 2018
Complete Catalogue
Country Reports
- Retail Adult Incontinence in Finland | Mar 2018
- Retail Adult Incontinence in Kenya | Mar 2018
- Retail Adult Incontinence in Venezuela | Mar 2018