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Country Report

Retail Adult Incontinence in

Retail Adult Incontinence in Bosnia-Herzegovina

15 pages, Mar 2018

US$990

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Executive Summary

New Report Guarantee

If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extract FREE!

PROSPECTS

Increasing consumer awareness of adult incontinence

During the review period consumers’ awareness of the availability and application of adult incontinence products increased significantly. However, there was no significant rise in advertising during this period.

Modern/heavy adult incontinence is the dominant category

Moderate/heavy adult incontinence is the dominant type in Bosnia-Herzegovina in terms of overall contribution to total sales. The product and brand range of moderate/heavy adult incontinence products is significantly wider than for light adult incontinence.

Demographic trends have positive effects on performance of adult incontinence

While demographic trends are affecting sanitary protection and nappies/diapers/pants negatively, the situation is reversed in the case of adult incontinence. The population of Bosnia-Herzegovina is ageing, and the 65+ year-old population was among the fastest growing consumer segments during the review period.

COMPETITIVE LANDSCAPE

Violeta is the leading player in adult incontinence

The domestic manufacturer Violeta, which is the leading player in hygiene and retail tissue in Bosnia-Herzegovina, leads adult incontinence. Violeta leverages strong relations with leading retailers in the country, built thanks to its wider product portfolio, to ensure the best visibility and most shelf space for its Violeta Vita adult incontinence brand.

No interest from other domestic and regional players in adult incontinence

Aside from Violeta and Abena, there are no other significant domestic or regional players in adult incontinence in Bosnia-Herzegovina. The reason for this is that adult incontinence in Bosnia-Herzegovina is not well developed, while it takes significant investment to launch a brand with significant export potential.

Private label remains weak in adult incontinence

Private label is available in adult incontinence, although total sales remained negligible in 2017. The leading private label player in hygiene and also in adult incontinence is dm-Drogerie Markt, which carries the Jessa private label, exclusively targeting female consumers.

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Overview

Why buy this report?

Gain competitive intelligence about market leaders. Track key industry trends, opportunities and threats. Inform your marketing, brand, strategy and market development, sales and supply functions.

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Files are delivered directly into your account within a few minutes of purchase.

Overview

Discover the latest market trends and uncover sources of future market growth for the Retail Adult Incontinence industry in Bosnia-Herzegovina with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Retail Adult Incontinence industry in Bosnia-Herzegovina, our research will save you time and money while empowering you to make informed, profitable decisions.

The Retail Adult Incontinence in Bosnia-Herzegovina market research report includes:

Analysis of key supply-side and demand trends
Historic volumes and values, company and brand market shares
Five year forecasts of market trends and market growth
Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

What is the market size of Retail Adult Incontinence in Bosnia-Herzegovina?
What are the major brands in Bosnia-Herzegovina?
What are the most important channels for Retail Adult Incontinence products?
How do light incontinence products perform compared to moderate/heavy incontinence products?

Why buy this report?

Gain competitive intelligence about market leaders
Track key industry trends, opportunities and threats
Inform your marketing, brand, strategy and market development, sales and supply functions

This industry report originates from Passport, our

Tissue and Hygiene market research database

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Retail Adult Incontinence in Bosnia-Herzegovina - Category analysis

HEADLINES

PROSPECTS

Increasing consumer awareness of adult incontinence

Modern/heavy adult incontinence is the dominant category

Demographic trends have positive effects on performance of adult incontinence

COMPETITIVE LANDSCAPE

Violeta is the leading player in adult incontinence

No interest from other domestic and regional players in adult incontinence

Private label remains weak in adult incontinence

CATEGORY DATA

Table 1 Sales of Retail Adult Incontinence by Category: Value 2012-2017
Table 2 Sales of Retail Adult Incontinence by Category: % Value Growth 2012-2017
Table 3 NBO Company Shares of Retail Adult Incontinence: % Value 2013-2017
Table 4 LBN Brand Shares of Retail Adult Incontinence: % Value 2014-2017
Table 5 Forecast Sales of Retail Adult Incontinence by Category: Value 2017-2022
Table 6 Forecast Sales of Retail Adult Incontinence by Category: % Value Growth 2017-2022

Tissue and Hygiene in Bosnia-Herzegovina - Industry Overview

EXECUTIVE SUMMARY

Tissue and hygiene continues to stagnate, but better times are ahead

Average prices decline across most categories in tissue and hygiene in 2017

Violeta doo is the clear leader in both tissue and hygiene

Drugstores/parapharmacies emerge as the fastest growing channel

Current per capita consumption levels suggest ample growth potential still exists

MARKET INDICATORS

Table 7 Birth Rates 2012-2017
Table 8 Infant Population 2012-2017
Table 9 Female Population by Age 2012-2017
Table 10 Total Population by Age 2012-2017
Table 11 Households 2012-2017
Table 12 Forecast Infant Population 2017-2022
Table 13 Forecast Female Population by Age 2017-2022
Table 14 Forecast Total Population by Age 2017-2022
Table 15 Forecast Households 2017-2022

MARKET DATA

Table 16 Retail Sales of Tissue and Hygiene by Category: Value 2012-2017
Table 17 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2012-2017
Table 18 NBO Company Shares of Retail Tissue and Hygiene: % Value 2013-2017
Table 19 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2014-2017
Table 20 Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value 2012-2017
Table 21 Distribution of Retail Tissue and Hygiene by Format: % Value 2012-2017
Table 22 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2017
Table 23 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2017-2022
Table 24 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2017-2022

Megatrends

Country Report

Retail Adult Incontinence in Bosnia-Herzegovina

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Executive Summary

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PROSPECTS

Increasing consumer awareness of adult incontinence

Modern/heavy adult incontinence is the dominant category

Demographic trends have positive effects on performance of adult incontinence

COMPETITIVE LANDSCAPE

Violeta is the leading player in adult incontinence

No interest from other domestic and regional players in adult incontinence

Private label remains weak in adult incontinence

Overview

Why buy this report?

SAMPLES

Delivery

Overview

Why buy this report?

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Table of Contents

Retail Adult Incontinence in Bosnia-Herzegovina - Category analysis

HEADLINES

PROSPECTS

Increasing consumer awareness of adult incontinence

Modern/heavy adult incontinence is the dominant category

Demographic trends have positive effects on performance of adult incontinence

COMPETITIVE LANDSCAPE

Violeta is the leading player in adult incontinence

No interest from other domestic and regional players in adult incontinence

Private label remains weak in adult incontinence

CATEGORY DATA

Tissue and Hygiene in Bosnia-Herzegovina - Industry Overview

EXECUTIVE SUMMARY

Tissue and hygiene continues to stagnate, but better times are ahead

Average prices decline across most categories in tissue and hygiene in 2017

Violeta doo is the clear leader in both tissue and hygiene

Drugstores/parapharmacies emerge as the fastest growing channel

Current per capita consumption levels suggest ample growth potential still exists

MARKET INDICATORS

MARKET DATA

SOURCES

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